{"title":"Rolex Datejust 31 278384RBR","description":"\u003cstyle\u003e#shopify-section-template--22583264182507__blocks_QA7h4D,[id^=\"shopify-block-ANmNYMjBJeUtTbkU1L\"]{display:none!important;}\u003c\/style\u003e\n\u003cdiv class=\"collection-intro\"\u003e\u003cp\u003eThe Rolex Datejust 31 reference 278384RBR is a 31 mm midsize dress watch crafted in Rolesor—a pairing of Oystersteel and 18k white gold—and set with a diamond-pavé bezel that defines its signature look across every dial variation in this collection. Buyers searching for a Rolex Datejust 31 for sale will find reference 278384RBR offered in a wide spectrum of dial colors, including aubergine, silver, pink, grey, white mother-of-pearl, and black, giving collectors meaningful choice within a single, cohesive reference number. Each example pairs that diamond-set bezel with an Oyster bracelet and the clean date window at three o'clock that has been central to the Datejust identity for decades. Bizak and Co. carries authenticated Rolex Datejust 31 278384RBR examples that are inspected, verified, and ready to ship.\u003c\/p\u003e\u003c\/div\u003e\n\u003ch2\u003eAbout the Rolex Datejust 31 278384RBR\u003c\/h2\u003e\n\u003cp\u003eThe Datejust is one of Rolex's most enduring and recognizable lines, distinguished by its instantly readable date display—a first in watchmaking when the original Datejust debuted in 1945—and its versatile design that bridges sport and formal occasions with equal authority. The 31 mm case size occupies the midsize tier of the Datejust family, sitting between the smaller Lady-Datejust and the larger 36 mm, making it a popular choice for buyers who prefer a refined, proportionate fit on a range of wrist sizes. Reference 278384RBR belongs to the contemporary Datejust 31 generation and is characterized specifically by its Rolesor Oystersteel and white gold construction combined with a factory diamond-set bezel, elevating it into Rolex's jewelry-watch territory while retaining the robustness of an Oyster case. The variety of dials available under this single reference—from understated silver and black to more expressive aubergine, pink, and mother-of-pearl—reflects Rolex's commitment to offering genuine personalization within a disciplined, enduring design framework.\u003c\/p\u003e\n\u003ch2\u003eWhat to Look For\u003c\/h2\u003e\n\u003cp\u003eWhen comparing 278384RBR examples, dial choice is the primary differentiator and a meaningful driver of secondary-market value, with white mother-of-pearl and aubergine dials often attracting strong collector interest due to their visual distinctiveness and relative scarcity compared to silver or grey. Buyers should also note whether the dial features additional diamond hour markers, as some 278384RBR configurations pair the diamond bezel with diamond-set indices, adding a further layer of rarity and price variation within the same base reference. Condition of the diamond bezel, bracelet stretch, and the presence of original box and papers are the key factors that separate investment-grade examples from entry-level acquisitions in this collection.\u003c\/p\u003e\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003cdetails\u003e\u003csummary\u003eWhat is the case size and material of the Rolex Datejust 31 278384RBR?\u003c\/summary\u003e\u003cp\u003eThe 278384RBR features a 31 mm Oyster case built in Rolesor, Rolex's proprietary combination of Oystersteel and 18k white gold, with the white gold specifically used for the bezel, crown, and certain case elements. The bezel itself is set with diamonds across its full circumference, giving the watch its distinctive pavé appearance that sets the 278384RBR apart from non-diamond Datejust 31 references.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eWhich dial colors are available in the Rolex Datejust 31 278384RBR collection at Bizak and Co.?\u003c\/summary\u003e\u003cp\u003eBizak and Co. carries 278384RBR examples in aubergine, silver, pink, grey, white mother-of-pearl, and black dials, covering the breadth of options Rolex has produced under this reference. Each dial color carries its own character and market demand, so shoppers looking to buy a specific color variant are encouraged to browse current inventory or contact Bizak and Co. directly for availability.\u003c\/p\u003e\u003c\/details\u003e\n\u003cdetails\u003e\u003csummary\u003eIs the Rolex Datejust 31 278384RBR a good investment watch?\u003c\/summary\u003e\u003cp\u003eThe 278384RBR occupies a strong position in the pre-owned Rolex market because it combines the brand's universally trusted Oyster construction with genuine precious-metal and diamond embellishments that appeal to both watch collectors and jewelry buyers. Rarer dial variants such as mother-of-pearl and aubergine historically maintain robust resale values, and the presence of original box and papers further supports long-term value retention for any example in this collection.\u003c\/p\u003e\u003c\/details\u003e\n\u003cp\u003eBrowse also: \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy, trade, or sell.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. for pricing and availability on any reference in this collection.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What is the case size and material of the Rolex Datejust 31 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBR features a 31 mm Oyster case built in Rolesor, Rolex's proprietary combination of Oystersteel and 18k white gold, with the white gold specifically used for the bezel, crown, and certain case elements. The bezel itself is set with diamonds across its full circumference, giving the watch its distinctive pavé appearance that sets the 278384RBR apart from non-diamond Datejust 31 references.\"}},{\"@type\":\"Question\",\"name\":\"Which dial colors are available in the Rolex Datejust 31 278384RBR collection at Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Bizak and Co. carries 278384RBR examples in aubergine, silver, pink, grey, white mother-of-pearl, and black dials, covering the breadth of options Rolex has produced under this reference. Each dial color carries its own character and market demand, so shoppers looking to buy a specific color variant are encouraged to browse current inventory or contact Bizak and Co. directly for availability.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBR a good investment watch?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBR occupies a strong position in the pre-owned Rolex market because it combines the brand's universally trusted Oyster construction with genuine precious-metal and diamond embellishments that appeal to both watch collectors and jewelry buyers. Rarer dial variants such as mother-of-pearl and aubergine historically maintain robust resale values, and the presence of original box and papers further supports long-term value retention for any example in this collection.\"}}]}\u003c\/script\u003e","products":[{"product_id":"rolex-datejust-31-31-mm-278384rbrazbfmdo","title":"Rolex Datejust 31 31 mm 278384RBRAZBFMDO Steel\/White Gold\/Diamonds Blue","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRAZBFMDO is a 31mm two-tone timepiece crafted in Oystersteel and 18k white gold, distinguished by an azzurro blue floral motif diamond dial and a diamond-set bezel. Mounted on an Oyster bracelet, it pairs everyday wearability with genuine luxury flourishes that make it one of the most sought-after mid-size Datejust configurations available today.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRAZBFMDO stands out for the way diamonds, precious metal, and Rolex's signature dial artistry converge in a size that flatters a wide range of wrists. Contact Bizak \u0026amp; Co. today or browse our full Rolex collection at bizakandco.com to ask about availability and pricing for this exceptional Datejust 31.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRAZBFMDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRAZBFMDO combines an azzurro blue floral motif diamond dial with a diamond-set bezel and a two-tone Oystersteel and 18k white gold case—a configuration that sits at the intersection of horological craft and fine jewelry. The floral motif dial is a signature artistic detail that distinguishes this reference from standard Datejust variants and makes it highly desirable among collectors.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRAZBFMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Datejust 31 is equipped with a Rolex automatic movement, consistent with Rolex's fully in-house manufacture philosophy. Rolex automatic movements are known for their precision, durability, and long service intervals, making them reliable for daily wear over many years.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Datejust 31 278384RBRAZBFMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size Datejust category. This size is versatile and flatters a wide range of wrist sizes, making it popular with those who prefer a refined, elegantly proportioned watch rather than a larger sport-oriented case.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRAZBFMDO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Oyster case, Oystersteel construction, and 100-meter (330-foot) water resistance rating make this Datejust 31 a genuinely practical daily companion. The Oyster bracelet is designed for comfort during extended wear, and the movement is built to Rolex's exacting standards for long-term reliability.\"}},{\"@type\":\"Question\",\"name\":\"What material is the dial and bezel on reference 278384RBRAZBFMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial features an azzurro blue floral motif set with diamonds, creating a layered, artistic surface that blends color, texture, and brilliance. The bezel is fully set with diamonds, framing the dial in a continuous ring of brilliant-cut stones that complement the dial's gem-set detailing.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRAZBFMDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com, where our team of knowledgeable specialists is available to discuss availability, condition, and pricing. Bizak \u0026 Co. is not an authorized Rolex dealer, but we are experienced luxury watch professionals dedicated to helping buyers find exceptional references like the Datejust 31 278384RBRAZBFMDO with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745496314091,"sku":"278384RBRAZBFMDO","price":17669.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRAZBFMDO_0d63ff0f-412f-4386-aa4d-d23e018b2cf3.jpg?v=1780691550"},{"product_id":"rolex-datejust-31-31-mm-278384rbrbluro","title":"Rolex Datejust 31 31 mm 278384RBRBLURO Steel\/White Gold\/Diamonds Blue","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRBLURO is a 31mm Oystersteel and 18k white gold watch featuring a bright blue Roman numeral dial and a diamond-set bezel, making it one of the most refined expressions in the Datejust family. Paired with the classic Oyster bracelet and driven by an automatic movement, this reference balances iconic Rolex engineering with an unmistakably elevated aesthetic.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRBLURO stands out for the striking contrast between its vivid blue Roman dial and the brilliant diamond bezel, a combination that reads as both dressy and versatile on the wrist. Contact Bizak and Co. today to inquire about availability, pricing, and our white-glove purchase experience for this exceptional Rolex Datejust 31.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRBLURO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRBLURO combines a bright blue Roman numeral dial with a diamond-set bezel and a two-tone Oystersteel and 18k white gold case, placing it among the most luxurious configurations available in the 31mm Datejust lineup. This combination of gem-setting, precious metal, and bold dial color makes it a standout piece that commands attention while remaining unmistakably a Rolex Datejust.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRBLURO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Datejust 31 is powered by a Rolex automatic movement developed and manufactured entirely in-house by Rolex. Rolex automatic movements are COSC chronometer-certified and held to Rolex's own elevated precision standards, ensuring reliable, accurate daily performance.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Datejust 31 278384RBRBLURO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch measures 31mm in diameter, positioning it as Rolex's mid-size Datejust option. This size is a versatile choice that works beautifully across a range of wrist sizes and is equally appropriate as a ladies' watch or a smaller-wristed men's watch.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRBLURO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond bezel and precious metal accents, the Datejust 31 is built on Rolex's legendary Oyster case, which provides 100 meters (330 feet) of water resistance and the same robust construction found across the entire Rolex sports and professional lineup. The Oyster bracelet adds further comfort and durability for daily use.\"}},{\"@type\":\"Question\",\"name\":\"What are the key material and dial details of ref. 278384RBRBLURO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case is constructed from Oystersteel and 18k white gold, and the bezel is fully set with diamonds. The dial is a bright blue with Roman numeral hour markers, a configuration that delivers a rich, layered look and remains one of the most visually compelling dial options in the current Datejust 31 range.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRBLURO a good buy, and how can I purchase it from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 in diamond-bezel, two-tone white gold and steel configurations is consistently in strong demand on the secondary market and has demonstrated solid value retention over time, making it a compelling choice for both collectors and lifestyle buyers. Visit bizakandco.com or contact our team directly to check current availability, receive detailed condition information, and arrange your purchase with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745790144747,"sku":"278384RBRBLURO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRBLURO_4e0340db-b9c1-4918-a34f-d1bbdf31efec.jpg?v=1780693086"},{"product_id":"rolex-datejust-31-31-mm-278384rbrblurj","title":"Rolex Datejust 31 31 mm 278384RBRBLURJ Steel\/White Gold\/Diamonds Blue","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBR is a 31mm mid-size luxury watch crafted in Oystersteel and 18k white gold, featuring a bright blue Roman numeral dial framed by a luminous diamond-set bezel and finished with the elegant five-piece Jubilee bracelet. Powered by an automatic movement, this reference unites Rolex's renowned mechanical precision with an unmistakably glamorous aesthetic.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBR stands out for its harmonious blend of sporty Oystersteel construction and the refined sparkle of white gold and diamonds, making it equally at home at a black-tie event or a sophisticated daily outing. Contact Bizak \u0026amp; Co. today to learn more or purchase this stunning Datejust 31 for sale online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBR special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBR combines Oystersteel and 18k white gold construction with a diamond-set bezel and a vivid bright blue Roman numeral dial, making it one of the most visually striking expressions of the Datejust 31 family. The five-piece Jubilee bracelet completes a look that balances classic Rolex heritage with genuine jewelry-level glamour.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic self-winding movement, consistent with the Datejust 31 line's commitment to mechanical precision and everyday reliability. The movement winds itself through the natural motion of the wearer's wrist, requiring no manual winding under normal wearing conditions.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in the mid-size category of the Datejust family. This size is versatile and flattering on a wide range of wrist sizes, making it popular with both women and men who prefer a more refined, understated profile.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBR suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Oystersteel and white gold Oyster case is built to Rolex's rigorous standards for durability, and the watch carries a water resistance rating of 100 meters (330 feet), making it genuinely practical for daily use. The diamond bezel and blue dial bring elegance to everyday moments without sacrificing the robustness Rolex is known for.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is a bright blue Roman numeral design that shifts in tone with changing light, offering a rich, eye-catching presence on the wrist. The bezel is set with brilliant-cut diamonds in an 18k white gold setting, adding a continuous sparkle that frames the blue dial beautifully.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBR from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase the Datejust 31 reference 278384RBR directly through bizakandco.com, or contact our team for personalized assistance. Bizak \u0026 Co. is committed to a transparent buying experience, and our knowledgeable staff is happy to answer any questions about this reference before you commit to a purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745827303659,"sku":"278384RBRBLURJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRBLURJ_66a1c406-3ebb-4c9f-8050-a8b62e49e43b.jpg?v=1780693256"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgnsj","title":"Rolex Datejust 31 31 mm 278384RBRGNSJ Steel\/White Gold\/Diamonds Green","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRGNSJ is a 31mm two-tone timepiece crafted in Oystersteel and 18k white gold, featuring a luminous mint green dial and a scintillating diamond-set bezel. Completing the look is Rolex's elegant five-link Jubilee bracelet, making this one of the most refined expressions in the Datejust family.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRGNSJ stands out for its harmonious blend of sporty steel construction and luxurious white gold and diamond accents, a combination that transitions effortlessly from casual to formal wear. Contact Bizak \u0026amp; Co. today to inquire about availability or to buy this stunning Rolex Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRGNSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRGNSJ combines Oystersteel and 18k white gold construction with a striking mint green dial and a diamond-set bezel — a trio of details that places it among the most visually distinctive versions of the Datejust 31. The addition of the classic Jubilee bracelet ties the look back to the model's 1945 heritage while keeping it thoroughly modern.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRGNSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Datejust 31 is powered by an automatic self-winding movement, consistent with Rolex's longstanding commitment to in-house manufacture. Rolex automatic calibres are celebrated for their precision, durability, and ease of long-term ownership.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 ref. 278384RBRGNSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing this watch in Rolex's mid-size Datejust category. This size is especially popular for those who prefer a refined, elegant presence on the wrist that is neither too bold nor too delicate.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGNSJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Datejust 31 is built to Rolex's Oyster standard with a water resistance of 100 metres, making it robust enough for daily life including exposure to water. Its two-tone Oystersteel and white gold construction also means it wears equally well in professional, casual, and formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on reference 278384RBRGNSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial presents a mint green sunray finish with index hour markers, giving the watch a fresh, luminous character. The bezel is fully set with brilliant-cut diamonds, adding a layer of luxury that contrasts beautifully with the cool green and silver tones of the rest of the watch.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRGNSJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com, where our team is available to provide condition reports, answer questions, and guide you through the purchase process. Bizak \u0026 Co. is not an authorized Rolex dealer, so please contact us for full details on provenance and current availability.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745951789291,"sku":"278384RBRGNSJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGNSJ_d2af3387-d9f1-4c31-b128-7cbcbfadaee5.jpg?v=1780693995"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgrvido","title":"Rolex Datejust 31 31 mm 278384RBRGRVIDO Steel\/White Gold\/Diamonds Grey","description":"\u003cp\u003eThe Rolex Datejust 31 ref. 278384RBRGRVIDO is a 31mm two-tone timepiece crafted in Oystersteel and 18k white gold, presenting a grey Roman numeral diamond dial beneath a scintillating diamond-set bezel. The Oyster bracelet completes the look with characteristic Rolex refinement, making this reference one of the most elegant mid-size dress watches available for sale today.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278384RBRGRVIDO apart is the seamless fusion of sporty Oystersteel architecture with the luxury of white gold and diamonds, producing a watch that transitions effortlessly from boardroom to evening occasion. Contact Bizak \u0026amp; Co. to buy this Rolex Datejust 31 online or to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRGRVIDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRGRVIDO stands out for its combination of Oystersteel and 18k white gold construction, a grey Roman numeral diamond dial, and a fully diamond-set bezel — one of the most luxuriously appointed configurations available in the Datejust 31 lineup. This blend of precious materials and gem-setting gives it a presence that far exceeds a standard steel Datejust while remaining wearable every day.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRGRVIDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with a Rolex automatic movement, delivering self-winding convenience and the outstanding precision and reliability that Rolex calibers are known for worldwide. The Oyster case provides 100 meters (330 feet) of water resistance, protecting the movement in daily use.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Datejust 31 features a 31mm case diameter, placing it between the 28mm Lady-Datejust and the 36mm Datejust 36. This mid-size proportion appeals to a wide range of wearers who prefer a balanced, versatile fit on the wrist.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGRVIDO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond-set bezel and dial, the 278384RBRGRVIDO is built on Rolex's legendary Oyster case architecture, which offers 100 meters of water resistance and exceptional robustness. The Oystersteel and white gold construction is highly resistant to corrosion and daily wear, making it a practical luxury watch for regular use.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on this Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is grey with Roman numeral hour markers and diamond accents, offering a sophisticated color that pairs elegantly with the white gold and diamond elements. The bezel is fully set with brilliant-cut diamonds, ensuring the watch catches light brilliantly from any angle.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRGRVIDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about this reference directly through Bizak \u0026 Co. at bizakandco.com, where our team is ready to confirm availability, discuss pricing, and guide you through a secure purchase. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer, and we encourage all buyers to contact us for the most current information on this specific reference.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745983410411,"sku":"278384RBRGRVIDO","price":19994.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGRVIDO_13e9ff2d-5f16-4210-a867-cf1a6a0c9106.jpg?v=1780694191"},{"product_id":"rolex-datejust-31-31-mm-278384rbrprvido","title":"Rolex Datejust 31 31 mm 278384RBRPRVIDO Steel\/White Gold\/Diamonds Pink","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRPRVIDO is a 31mm mid-size luxury watch crafted in Oystersteel and 18k white gold, featuring a pink Roman VI diamond dial and an elegant diamond-set bezel. The classic Oyster bracelet completes the look with the polished refinement that has defined the Datejust line for generations.\u003c\/p\u003e\n\u003cp\u003eThis reference stands out for its harmonious pairing of a blush pink dial with sparkling diamond accents on both the dial and bezel, making it one of the most sought-after Datejust 31 configurations available today. Contact Bizak and Co. to learn more or purchase this stunning timepiece online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRPRVIDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRPRVIDO combines Oystersteel and 18k white gold construction with a diamond-set bezel and a pink Roman VI diamond dial, placing it among the most glamorous and desirable configurations in the Datejust 31 collection. The interplay of blush pink against brilliant-cut diamonds creates a distinctive look that is both luxurious and highly collectible.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRPRVIDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Datejust 31 is powered by a Rolex automatic movement, self-winding and manufactured entirely in-house by Rolex. Rolex automatic calibers carry the Superlative Chronometer certification, which holds the movement to accuracy standards exceeding standard industry benchmarks.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of this Rolex Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, making it a mid-size configuration within the Datejust family that sits comfortably between the smaller 28mm and the larger 36mm variants. This size is a versatile choice that flatters a broad range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRPRVIDO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes, this reference is built on Rolex's robust Oyster case platform with 100 meters (330 feet) of water resistance, making it genuinely wearable day to day and not merely a dress watch. The Oystersteel construction and secure Oyster bracelet with Crownclasp further reinforce its durability for regular use.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 278384RBRPRVIDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in pink with a Roman VI diamond configuration, where a diamond replaces the six o'clock index while the Roman numeral VI remains, a distinctive Rolex detail exclusive to certain dial variants. The bezel is fully set with brilliant-cut diamonds, creating a continuous circle of sparkle that frames the pink dial beautifully.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRPRVIDO from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase this Datejust 31 directly through our website at bizakandco.com, where our team is available to answer questions and guide your purchase. Please note that Bizak and Co. is not an authorized Rolex dealer; we operate as a luxury secondary-market specialist offering authenticated pre-owned timepieces.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745994584299,"sku":"278384RBRPRVIDO","price":18134.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRPRVIDO_86eea856-bd9a-4798-819a-65c27ffeef18.jpg?v=1780694290"},{"product_id":"rolex-datejust-31-31-mm-278384rbrwro","title":"Rolex Datejust 31 31 mm 278384RBRWRO Steel\/White Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Datejust 31 ref. 278384RBRWRO is a 31mm Oystersteel and 18k white gold watch featuring a white Roman dial, a dazzling diamond-set bezel, and the iconic Oyster bracelet. This mid-size reference sits at the intersection of classic Rolex elegance and brilliant diamond luxury, making it one of the most sought-after Datejust variants for sale today.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRWRO stands out for its harmonious blend of precious materials, sparkling diamond bezel, and the timeless legibility of the Roman numeral dial — a combination that elevates any wardrobe from boardroom to black tie. Contact Bizak \u0026amp; Co. to inquire about availability or buy this Rolex Datejust 31 online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRWRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRWRO combines Oystersteel and 18k white gold construction with a diamond-set bezel and a white Roman dial, making it one of the most glamorous expressions of the Datejust 31 line. The interplay of precious metal, diamonds, and classical dial design sets it apart from standard steel Datejust references. It is a watch that works equally well as an everyday companion and a statement jewelry piece.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic movement, providing self-winding convenience and the reliable date display the Datejust is famous for. Rolex automatic movements are manufactured in-house and are known for their precision and durability. The movement is housed within the Oyster case, which is water resistant to 100 meters (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, positioning this watch in Rolex's mid-size Datejust family between the 28mm and 36mm references. This size is a versatile choice that suits a broad range of wrist sizes and personal styles. The Oyster bracelet and diamond bezel contribute to the watch's overall presence on the wrist.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRWRO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Datejust 31 is built on Rolex's Oyster case, which provides 100 meters (330 feet) of water resistance and robust protection for daily wear. Oystersteel is highly resistant to corrosion, and the Oyster bracelet is engineered for long-term comfort and durability. The diamond bezel is set to Rolex's meticulous standards, making it far more resilient in daily use than it might appear.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and case materials of the 278384RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white with Roman numeral hour markers, giving this Datejust a classical, elegant character. The case is crafted from a combination of Oystersteel and 18k white gold, and the bezel is fully set with diamonds. Together these materials give the watch its distinctive blend of sporty construction and fine-jewelry finish.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRWRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com, where our team is available to provide further details, additional images, and purchase guidance. Bizak \u0026 Co. is a specialist luxury watch dealer committed to transparent, knowledgeable service. Reach out to us online or by phone and we will be happy to assist you in acquiring this Rolex Datejust 31 for sale here at Bizak.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745998450923,"sku":"278384RBRWRO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRWRO_56f29ddf-b54d-464d-9195-2fbbf6fa93dd.jpg?v=1780694304"},{"product_id":"rolex-datejust-31-31-mm-278384rbrwrj","title":"Rolex Datejust 31 31 mm 278384RBRWRJ Steel\/White Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRWRJ is a 31mm mid-size dress watch crafted in Oystersteel and 18k white gold, featuring a luminous white Roman dial, a diamond-set bezel, and the classic five-link Jubilee bracelet. This reference represents the Datejust line at its most refined, blending robust sports-watch construction with unmistakable luxury finishing. The automatic movement and 100-meter water resistance ensure everyday reliability to match its elevated aesthetics.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278384RBRWRJ apart is the harmonious combination of sparkling diamonds on the bezel, elegant Roman numeral hour markers on the white dial, and the supple drape of the Jubilee bracelet—a pairing that reads effortlessly from boardroom to black-tie event. Browse this reference at Bizak and Co. or contact our team directly to learn more about availability, condition details, and purchase options.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRWRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRWRJ combines Oystersteel and 18k white gold construction with a diamond-set bezel and a white Roman dial—a combination that elevates the Datejust 31 from elegant daily watch to genuine jewelry piece. The Jubilee bracelet completes a cohesive aesthetic that is both timeless and distinctly luxurious. It is one of the most fully adorned configurations available in the mid-size Datejust lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex in-house automatic movement that meets the brand's Superlative Chronometer standard, guaranteeing approximately −2\/+2 seconds per day after casing. The movement features a Parachrom hairspring for resistance to magnetic fields and temperature shifts. Rolex does not publicly disclose the specific caliber designation for this reference in the supplied information, so buyers should confirm the exact caliber with Bizak and Co. upon inquiry.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Rolex Datejust 31 measures 31mm in diameter, placing it in Rolex's mid-size category between the 28mm ladies' Datejust and the 36mm full-size model. This sizing is particularly popular for buyers who prefer a watch that reads as refined rather than oversized and suits a wide range of wrist circumferences. The Oyster case is also rated to 100 meters of water resistance.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRWRJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond bezel and white gold accents, the Datejust 31 is built on Rolex's Oyster case platform with 100-meter water resistance and a Superlative Chronometer-certified automatic movement, making it genuinely robust for daily use. The Oystersteel and white gold construction is highly resistant to scratching and corrosion. Many owners wear this reference as their primary watch precisely because it combines jewelry-level beauty with sports-watch durability.\"}},{\"@type\":\"Question\",\"name\":\"How would you describe the dial and materials on the 278384RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white with Roman numeral hour markers, creating a clean, classical appearance that pairs naturally with the diamond-set bezel surrounding it. The case blends Oystersteel with 18k white gold, and the Jubilee bracelet incorporates matching white gold elements for a unified look. Together these materials produce a watch that reads as precious metal jewelry while retaining the structural integrity Rolex is known for.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRWRJ from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about the Rolex Datejust 31 reference 278384RBRWRJ directly through bizakandco.com or by contacting our team via the site's inquiry form. Bizak and Co. is not an authorized Rolex dealer, and all watches are sold on the secondary market, so we encourage buyers to ask about specific condition details and any accompanying box and papers before finalizing a purchase. Our specialists are happy to provide additional photographs, answer questions, and guide you through a secure transaction.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746004513003,"sku":"278384RBRWRJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRWRJ_cbed3bc5-1a38-4cf0-90b9-0c99980b64bf.jpg?v=1780694319"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgnso","title":"Rolex Datejust 31 31 mm 278384RBRGNSO Steel\/White Gold\/Diamonds Green","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRGNSO is a 31mm two-tone timepiece crafted in Oystersteel and 18k white gold, distinguished by a luminous mint green dial set with diamond hour markers and a fully diamond-set bezel. Mounted on Rolex's iconic Oyster bracelet and powered by an automatic movement, this reference represents one of the most refined expressions in the Datejust 31 collection.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRGNSO stands out for its rare combination of mint green colour, diamond brilliance, and the enduring versatility of the 31mm mid-size case—equally at home as an everyday companion or a statement dress watch. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to arrange a purchase of this exceptional Rolex Datejust 31 for sale online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRGNSO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRGNSO combines a rare mint green dial with diamond index hour markers and a fully diamond-set bezel in a 31mm Oystersteel and 18k white gold case—one of the most jewellery-forward configurations in the Datejust 31 range. This particular combination of colour, precious stone setting, and two-tone case material makes it a standout choice among collectors and enthusiasts alike.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRGNSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRGNSO is powered by a Rolex automatic movement, providing self-winding convenience and the precision and reliability the brand is globally renowned for. Rolex automatic calibres are built and regulated in-house to meet the brand's strict performance standards.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 ref. 278384RBRGNSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As its name indicates, the Datejust 31 measures 31mm in diameter, making it a versatile mid-size watch that suits a wide range of wrist sizes. The Oyster case is also water resistant to 100 metres (330 feet), ensuring it is robust enough for everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGNSO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Oyster case construction, 100-metre water resistance, and the durability of Oystersteel and 18k white gold make this reference entirely appropriate for daily wear. The 31mm diameter strikes a balance between elegance and practicality, transitioning seamlessly from casual to formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 278384RBRGNSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in a mint green colour and set with diamond index hour markers in place of standard applied indices. The bezel is fully set with brilliant-cut diamonds, giving the watch a jewellery-grade appearance that complements the green dial beautifully.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRGNSO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase this Rolex Datejust 31 for sale online at bizakandco.com, or contact our team directly with any questions about availability, condition details, or pricing. Bizak \u0026 Co. is not an authorized Rolex dealer, but we offer carefully sourced pre-owned Rolex watches with expert evaluation and attentive customer service.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746008183019,"sku":"278384RBRGNSO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGNSO_3359f284-1562-479e-8caa-62a364d36257.jpg?v=1780694347"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgdj","title":"Rolex Datejust 31 31 mm 278384RBRGDJ Steel\/White Gold\/Diamonds Grey","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBR is a 31 mm two-tone timepiece crafted in Oystersteel and 18k white gold, showcasing a dark grey diamond-set dial and a diamond-set bezel that together create a signature of refined luxury. The classic Jubilee bracelet completes the look with its elegant five-piece link design, making this reference one of the most coveted mid-size dress watches in Rolex's lineup.\u003c\/p\u003e\n\u003cp\u003eWhat elevates the 278384RBR above comparable Datejust references is the seamless interplay of sparkling diamonds across both the dial and bezel against the depth of the dark grey sunray finish—a combination that reads equally well at a black-tie event or an upscale lunch. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, and our secure nationwide shipping for this stunning Rolex Datejust 31 for sale.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBR special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBR stands out for its dual-diamond treatment—a dark grey diamond-set dial paired with a full diamond-set bezel—housed in a two-tone Oystersteel and 18k white gold case. This combination of depth, sparkle, and precious metal detailing makes it one of the most luxurious and visually striking configurations in the Datejust 31 family.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex in-house automatic self-winding movement, regulated to Rolex's Superlative Chronometer standard for exceptional accuracy and reliability. The specific caliber designation is not listed in the product specification provided, but Rolex automatic movements are chronometer-certified and built entirely at Rolex's Geneva manufacture.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31 mm in diameter, placing it in Rolex's mid-size Datejust category. This size is widely appreciated for its versatility, sitting elegantly on smaller to medium wrists while retaining the full presence and finishing quality of the larger Datejust models.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBR suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Datejust 31 is designed to be both beautiful and durable, with an Oystersteel and white gold case that resists everyday knocks and a water resistance rating of 100 meters (330 feet) per Rolex's specification. While the diamond dial and bezel make it a natural choice for formal occasions, the robust Oyster construction means it is equally at home in daily wear scenarios.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is a dark grey tone set with diamond hour markers, giving it a deep, smoldering base that contrasts beautifully with the brilliance of the stones. The bezel is fully set with diamonds, creating a luminous frame around the dial that defines this reference as one of Rolex's most jewel-forward Datejust 31 configurations.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBR from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse current availability and reach out to our team directly at bizakandco.com, where we offer secure nationwide shipping and personalized service for every transaction. Contact us to confirm stock, discuss pricing, and get answers to any questions—our specialists are here to make your purchase experience seamless and fully transparent.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746012279019,"sku":"278384RBRGDJ","price":17669.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGDJ_8ff5802d-3bef-4845-b015-23445b0a83c7.jpg?v=1780694361"},{"product_id":"rolex-datejust-31-31-mm-278384rbrbkrj","title":"Rolex Datejust 31 31 mm 278384RBRBKRJ Steel\/White Gold\/Diamonds Black","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRBKRJ is a 31mm mid-size automatic watch crafted in Oystersteel and 18k white gold, featuring a black Roman dial, a diamond-set bezel, and an elegant Jubilee bracelet. Water-resistant to 100 meters (330 feet), it blends everyday robustness with unmistakable diamond-adorned luxury.\u003c\/p\u003e\n\u003cp\u003eThis reference stands out through its sparkling diamond bezel and crisp black Roman numeral dial, making it one of the most visually striking iterations of the iconic Datejust 31 line available for sale today. Contact Bizak \u0026amp; Co. at bizakandco.com to inquire, buy online, or learn more about acquiring this exceptional timepiece.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRBKRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRBKRJ combines an Oystersteel and 18k white gold case with a diamond-set bezel and a striking black Roman numeral dial on the classic 31mm Datejust platform. This combination of precious materials, gemstone setting, and iconic dial design makes it one of the most luxurious and visually distinctive versions of the Datejust 31 available. It strikes a balance between everyday wearability and high-jewelry appeal that few watches can match.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRBKRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 reference 278384RBRBKRJ is powered by an automatic self-winding mechanical movement, consistent with Rolex's longstanding commitment to in-house mechanical watchmaking. The movement winds itself through the motion of the wearer's wrist, so no battery is required. Rolex's automatic calibers are renowned for their precision, reliability, and long service intervals.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Datejust 31 reference 278384RBRBKRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size Datejust category. This size is larger than the classic 28mm Datejust Lady but more compact than the 36mm or 41mm Datejust models, making it a versatile choice for a wide range of wrist sizes and personal style preferences.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRBKRJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond bezel and luxurious materials, the Datejust 31 is built to Rolex's exacting standards for durability and practical wear. It is water-resistant to 100 meters (330 feet), and the Oystersteel case and Jubilee bracelet are designed to withstand the rigors of daily use. It transitions seamlessly from formal occasions to everyday settings.\"}},{\"@type\":\"Question\",\"name\":\"What dial and bezel does the Rolex Datejust 31 ref. 278384RBRBKRJ feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference features a black dial with Roman numeral hour markers, delivering strong contrast and a classically elegant aesthetic. The bezel is fully set with diamonds, adding a ring of brilliant sparkle that frames the dial and elevates the watch's overall presence. Together, the black Roman dial and diamond bezel create one of the most striking dial-and-bezel pairings in the Datejust 31 range.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRBKRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about the Rolex Datejust 31 reference 278384RBRBKRJ directly at bizakandco.com, where our team is available to answer questions and guide you through the purchase process. Bizak \u0026 Co. is a luxury watch dealer specializing in premium timepieces, and we are happy to assist with pricing, condition details, and any other questions you may have. Reach out online or contact us directly for personalized assistance.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746014507243,"sku":"278384RBRBKRJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRBKRJ_f72e9c0a-ca59-4074-943a-02dab0dc9b02.jpg?v=1780694375"},{"product_id":"rolex-datejust-31-31-mm-278384rbrsdj","title":"Rolex Datejust 31 31 mm 278384RBRSDJ Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Datejust 31 ref. 278384RBRSDJ is a 31mm mid-size luxury watch crafted in Oystersteel and 18k white gold, featuring a silver diamond dial and a diamond-set bezel that make it one of the most sought-after dressed sport watches on the market. The five-link Jubilee bracelet lends an unmistakably refined, feminine elegance that has defined the Datejust since its debut. This reference is powered by a Rolex automatic movement and is water-resistant to 100 meters (330 feet), balancing genuine versatility with brilliant aesthetics.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278384RBRSDJ apart is the harmonious combination of icy white gold accents, scintillating diamond paving on both the dial and bezel, and the versatile Jubilee bracelet—a trio that commands attention at every occasion. Whether you are searching to buy a Rolex Datejust 31 diamond bezel online or simply exploring the finest pre-owned Rolex watches available, Bizak \u0026amp; Co. invites you to contact us today for full details, pricing, and condition information on this stunning reference.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRSDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRSDJ stands out for its rare combination of a diamond-set bezel, a silver diamond dial, and the elegant Jubilee bracelet, all in a versatile 31mm Oystersteel and 18k white gold case. This trio of features places it at the top of the Datejust 31 lineup, making it as much a piece of jewellery as a precision timepiece. Few watches at this size deliver this level of brilliance and daily wearability simultaneously.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRSDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with a Rolex automatic movement, meaning the watch winds itself through the natural motion of the wearer's wrist via a rotor mechanism. Rolex automatic movements are celebrated for their precision, durability, and low-maintenance reliability. Specific caliber details for this reference should be confirmed with Bizak \u0026 Co. at the time of purchase.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRSDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 278384RBRSDJ measures 31mm in diameter, placing it in Rolex's mid-size category between the 28mm Datejust and the 36mm standard Datejust. This size is a popular choice for buyers who want a watch with a confident wrist presence that remains elegantly proportioned. It pairs naturally with both casual and formal attire.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRSDJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Datejust 31 is built on Rolex's Oyster architecture, which provides water resistance to 100 meters (330 feet) and a screwed-down crown that protects the movement from dust and moisture. The 904L Oystersteel case material is exceptionally resistant to corrosion and scratching, making it well-suited to daily life. The diamond dial and bezel elevate the watch visually without compromising its robust functionality.\"}},{\"@type\":\"Question\",\"name\":\"What materials and dial does the 278384RBRSDJ feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case and bracelet are crafted from Oystersteel (Rolex's 904L stainless steel) with 18k white gold applied to the bezel mount, giving the watch a luminous two-tone character. The bezel itself is pavé-set with diamonds, and the silver dial features diamond hour markers in place of traditional applied indices. This combination makes the 278384RBRSDJ one of the most brilliantly appointed references in the Datejust 31 range.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRSDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can explore this reference and reach out directly through bizakandco.com, where the Bizak \u0026 Co. team is available to provide full condition details, current pricing, and purchase options. Bizak \u0026 Co. is not an authorized Rolex dealer but operates as a trusted pre-owned luxury watch specialist dedicated to transparency and buyer satisfaction. Contact us today to secure this stunning diamond Datejust 31 for your collection.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746015850731,"sku":"278384RBRSDJ","price":18134.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRSDJ_60a97005-fa6d-4a13-8c5d-95a5b6476b09.jpg?v=1780694389"},{"product_id":"rolex-datejust-31-31-mm-278384rbrsso","title":"Rolex Datejust 31 31 mm 278384RBRSSO Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Datejust 31 ref. 278384RBRSSO is a 31mm two-tone timepiece crafted in Oystersteel and 18k white gold, featuring a luminous silver index dial and a brilliant diamond-set bezel. This mid-size Datejust strikes the ideal balance between refined elegance and Rolex's hallmark durability, making it one of the most sought-after references in the current collection.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRSSO stands out for its seamless pairing of precious diamonds with the sporty versatility of the classic Oyster bracelet, delivering day-to-night appeal that few watches can match. Contact Bizak and Co. today to learn more or to secure this stunning Datejust 31 for your collection.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRSSO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRSSO combines an Oystersteel and 18k white gold case with a factory diamond-set bezel and a classic silver index dial, giving it a jewelry-quality presence that is rare in a watch also rated for 100 meters of water resistance. The 31mm Oyster case and bracelet deliver the full Rolex Datejust experience in a proportion that flatters a broad range of wrists.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRSSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRSSO is driven by a Rolex automatic self-winding movement manufactured in-house, winding through the natural motion of the wearer's wrist. Rolex automatic movements are certified as Superlative Chronometers, reflecting the brand's exacting standard for precision, reliability, and long-term performance.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the model name indicates, the Datejust 31 features a 31mm case diameter, placing it between the Lady-Datejust 28mm and the Datejust 36mm. This mid-size dimension makes it one of the most versatile references in the Rolex Datejust family, appealing to a wide range of wrist sizes and personal style preferences.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRSSO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond-set bezel and precious metal detailing, the 278384RBRSSO is built on Rolex's robust Oyster architecture, which provides 100 meters (330 feet) of water resistance and the proven durability of Oystersteel. The Oyster bracelet adds further practicality, making this a watch that transitions effortlessly from daily wear to formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details of the 278384RBRSSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver with index hour markers, offering a clean, legible face with timeless appeal. The bezel is set with brilliant-cut diamonds from the factory, a hallmark feature of this particular Datejust 31 reference that adds a striking level of luxury to the watch's overall presentation.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRSSO from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com, where the Bizak and Co. team is available to answer questions, provide additional images, and guide you through the purchase. Please note that Bizak and Co. is not an authorized Rolex dealer, and all transactions are conducted through the secondary market.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746019029227,"sku":"278384RBRSSO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRSSO_ad771fcd-7e35-4f48-8556-d450cb333af8.jpg?v=1780694403"},{"product_id":"rolex-datejust-31-31-mm-278384rbrssj","title":"Rolex Datejust 31 31 mm 278384RBRSSJ Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRSSJ is a 31mm midsize luxury watch crafted in Oystersteel and 18k white gold, presenting a silver index dial and a stunning diamond-set bezel atop the iconic Jubilee bracelet. This combination of precious metal, diamonds, and polished sportswear steel makes the 278384RBRSSJ one of the most elegant expressions in the Datejust family.\u003c\/p\u003e\n\u003cp\u003eWhat sets this reference apart is the seamless marriage of everyday wearability and high-jewelry refinement — the diamond bezel elevates the classic Datejust silhouette while the Jubilee bracelet ensures supple, comfortable wear from morning meetings to evening occasions. Contact Bizak \u0026amp; Co. today to inquire about purchasing this Rolex Datejust 31 278384RBRSSJ and let our specialists guide you through the acquisition.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRSSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRSSJ stands out through its combination of Oystersteel and 18k white gold construction, a diamond-set bezel, and a silver index dial — all on the iconic 31mm Datejust case. This blend of precious materials and Rolex's legendary build quality makes it one of the most refined expressions in the midsize Datejust family.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRSSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 278384RBRSSJ is equipped with an automatic movement, meaning it self-winds through the natural motion of the wearer's wrist. Rolex automatic movements are renowned for their precision and durability, and no manual winding is required under normal daily use.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Datejust 31 278384RBRSSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's midsize Datejust category. This size is versatile enough to suit a wide variety of wrist sizes and is popular among wearers who prefer a refined, proportionate fit without going to the full 36mm.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRSSJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its jeweled diamond bezel and precious metal accents, the Datejust 31 is built for daily wear. The Oyster case provides 100 meters (330 feet) of water resistance, and the Oystersteel construction is highly resistant to corrosion and everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 278384RBRSSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver with index hour markers, offering clean legibility and classic elegance. The bezel is set with diamonds — denoted by the 'RBR' in the reference — creating a brilliant frame around the dial that gives this Datejust its distinctive high-jewelry character.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRSSJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about purchasing this Rolex Datejust 31 278384RBRSSJ directly through Bizak \u0026 Co. at bizakandco.com. Our team of watch specialists is available to answer questions about availability, condition, and pricing, and to guide you through a secure and transparent acquisition process.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746020962539,"sku":"278384RBRSSJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRSSJ_31c520f3-6c93-4ac0-bcc3-1c18adfea041.jpg?v=1780694418"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgro","title":"Rolex Datejust 31 31 mm 278384RBRGRO Steel\/White Gold\/Diamonds Grey","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRGRO is a 31mm two-tone timepiece crafted in Oystersteel and 18k white gold, presenting a dark grey Roman dial framed by a luminous diamond-set bezel. The Oyster bracelet and automatic movement make this reference a seamlessly elegant everyday watch with classic Rolex dependability.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRGRO stands out for its rare combination of a moody dark grey dial with Roman numerals, the brilliance of a diamond bezel, and the understated luxury of white gold and steel construction. Contact Bizak \u0026amp; Co. today to inquire about this Datejust 31 or buy online at bizakandco.com.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRGRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRGRO combines an Oystersteel and 18k white gold case with a dark grey Roman numeral dial and a diamond-set bezel — a configuration that is both rarer and more visually distinctive than standard Datejust offerings. This interplay of cool metal tones, precious stones, and a sophisticated dial color makes it one of the most compelling 31mm Rolex references available.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRGRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRGRO is driven by an automatic (self-winding) movement, consistent with Rolex's long-standing commitment to mechanical precision and convenience. Rolex automatic movements are celebrated for their reliability and longevity, and this reference carries that same heritage.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRGRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, positioning it as a mid-size Datejust that suits a broad range of wrist sizes. It is larger than the classic 28mm Datejust Lady and smaller than the 36mm and 41mm variants, making it an exceptionally versatile choice.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGRO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Oyster case construction delivers 100 meters (330 feet) of water resistance, and the screw-down crown protects against dust and moisture during daily activities. The Oyster bracelet is equally robust, so this watch is designed to be worn regularly without compromising its beauty or function.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and material details of the 278384RBRGRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in a rich dark grey with Roman numerals, offering a sophisticated and contemporary aesthetic. The case and bracelet are crafted in a blend of Oystersteel and 18k white gold, while the bezel is set with diamonds, creating a harmonious combination of durability and luxury.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGRO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The diamond-set, two-tone Datejust 31 in grey is a consistently desirable configuration that holds broad appeal among collectors and first-time Rolex buyers alike, making it a sound long-term acquisition. To purchase or learn more about current availability and condition, visit bizakandco.com or contact the Bizak \u0026 Co. team directly — we are happy to provide full details and assist you through every step of the buying process.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746023616747,"sku":"278384RBRGRO","price":15158.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGRO_5d0fb305-bc25-42c2-bbfc-b38f84c24d92.jpg?v=1780694431"},{"product_id":"rolex-datejust-31-31-mm-278384rbrpso","title":"Rolex Datejust 31 31 mm 278384RBRPSO Steel\/White Gold\/Diamonds Pink","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRPSO is a 31mm two-tone luxury timepiece crafted in Oystersteel and 18k white gold, presenting a luminous pink dial with diamond index markers and a scintillating diamond-set bezel. Driven by a self-winding automatic movement and worn on the classic Oyster bracelet, this reference sits at the refined intersection of Rolex sport DNA and high jewellery elegance. It is water-resistant to 100 metres, making it as capable as it is beautiful.\u003c\/p\u003e\n\u003cp\u003eWhat elevates the 278384RBRPSO above the standard Datejust 31 lineup is the combination of the diamond bezel, pink dial, and two-tone Oystersteel and white-gold case—a trio that flatters both formal occasions and everyday luxury wear. Bizak and Co. is pleased to offer this stunning reference for sale; contact us today to purchase online or speak with one of our specialists about acquiring this piece for your collection.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRPSO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRPSO combines a two-tone Oystersteel and 18k white gold Oyster case with a pink dial, diamond index markers, and a fully diamond-set bezel—one of the most glamorous configurations in the Datejust 31 line. This trio of features creates a watch that transitions seamlessly from daily wear to formal occasions, offering both durability and jewellery-level refinement.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRPSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is driven by a Rolex self-winding automatic movement, which winds itself through the natural motion of the wearer's wrist. Rolex automatic calibers are renowned for their precision, reliability, and long service intervals, making them an excellent choice for everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRPSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the model name indicates, the case measures 31mm in diameter, placing it in Rolex's mid-size Datejust family. This size is popular with wearers who appreciate a substantial but not oversized wrist presence, and it suits a wide range of wrist circumferences.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond-set bezel and precious metal elements, the Datejust 31 is built on the robust Oyster case architecture and is water-resistant to 100 metres, making it genuinely suitable for daily life. The Oystersteel and 18k white gold construction is highly resistant to corrosion and everyday knocks, while the Oyster bracelet provides a secure and comfortable fit.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 278384RBRPSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in a warm pink tone with diamond-set index hour markers that sparkle in all lighting conditions. Surrounding it is a diamond-set bezel featuring brilliant-cut diamonds mounted around the full circumference of the 31mm case, creating a continuous halo of brilliance that distinguishes this reference from standard Datejust variants.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRPSO from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase this reference directly through bizakandco.com or contact our team to discuss availability, condition, and pricing. Bizak and Co. is a dedicated luxury watch dealer—not an authorized Rolex retailer—offering carefully sourced pre-owned and grey-market Rolex timepieces with transparent, knowledgeable service.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746027090155,"sku":"278384RBRPSO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRPSO_99a70f8e-89b6-4a47-b094-b2b35aa92692.jpg?v=1780694444"},{"product_id":"rolex-datejust-31-31-mm-278384rbrprj","title":"Rolex Datejust 31 31 mm 278384RBRPRJ Steel\/White Gold\/Diamonds Pink","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRPRJ is a 31mm two-tone timepiece crafted in Oystersteel and 18k white gold, featuring a pink Roman dial and a brilliant diamond-set bezel paired with the elegant five-link Jubilee bracelet. Powered by a Rolex automatic movement and rated to 100 meters of water resistance, it balances everyday practicality with unmistakable luxury.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRPRJ stands apart through its luminous pink Roman numeral dial and scintillating diamond bezel, making it one of the most sought-after Datejust 31 configurations among collectors and gift-buyers alike. Browse this reference at Bizak \u0026amp; Co. and contact our team today to learn more or to purchase online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRPRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRPRJ combines a diamond-set bezel, pink Roman dial, and two-tone Oystersteel and 18k white gold construction in the versatile 31mm Datejust case. This combination of sparkling stones, a romantic pink dial, and the iconic Jubilee bracelet makes it one of the most visually distinctive and desirable Datejust 31 references available. It is a watch that immediately reads as both luxurious and deeply personal.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRPRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRPRJ is powered by a Rolex automatic movement, providing the self-winding convenience and precision reliability that define every watch bearing the Rolex crown. The Oyster case protects the movement to 100 metres (330 feet) of water resistance, making it a robust everyday companion. Rolex does not publicly disclose full calibre specifications for every variant, so buyers should confirm the exact calibre with our team at Bizak \u0026 Co.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of this Rolex Datejust?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Datejust measures 31mm in diameter, placing it in Rolex's mid-size category between the 28mm Lady-Datejust and the classic 36mm Datejust. The 31mm size suits a wide range of wrist sizes and is popular with both women seeking a bold statement and men who prefer a refined, understated silhouette. Its proportions make it one of the most versatile sizes in the entire Datejust collection.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRPRJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Datejust 31 is engineered for daily use, featuring a 100-metre water-resistant Oyster case and Rolex's robust automatic movement. The Jubilee bracelet is designed for all-day comfort, and the durable Oystersteel construction resists corrosion and everyday wear. While its diamond bezel and pink dial give it genuine dress-watch glamour, the underlying engineering ensures it can keep pace with an active lifestyle.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and material details of ref. 278384RBRPRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is pink and features Roman numeral hour markers, giving the watch an elegant, classic character distinct from index-dial Datejust references. The case pairs Oystersteel with 18k white gold, and the bezel is pavé-set with brilliant-cut diamonds, creating a two-tone luxury aesthetic. Together these elements make 278384RBRPRJ one of the most jewellery-forward expressions in the current Datejust 31 lineup.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRPRJ a good buy, and how can I get one from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 with diamond bezel and pink Roman dial is consistently one of the most sought-after mid-size Rolex references, with strong collector demand that supports long-term value. Bizak \u0026 Co. offers this reference for sale online at bizakandco.com, where you can view current inventory and reach our specialist team with any questions. We encourage you to contact us directly to discuss condition, availability, and purchase options so we can match you with the perfect timepiece.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746028269803,"sku":"278384RBRPRJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRPRJ_9b4a856c-0a13-430b-ac3e-5f858c2aa374.jpg?v=1780694457"},{"product_id":"rolex-datejust-31-31-mm-278384rbrpdo","title":"Rolex Datejust 31 31 mm 278384RBRPDO Steel\/White Gold\/Diamonds Pink","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRPDO is a 31mm ladies automatic watch combining Oystersteel and 18k white gold with a luminous pink diamond-set dial and a diamond-set bezel. The Oyster bracelet ties the design together with Rolex's signature robustness and refined finishing, making this one of the most coveted dressed sport watches available today.\u003c\/p\u003e\n\u003cp\u003eWhat sets ref. 278384RBRPDO apart is its seamless marriage of gem-setting artistry and everyday wearability — diamonds adorn both the dial and the bezel without sacrificing the Datejust's iconic legibility. Contact Bizak \u0026amp; Co. today to purchase this stunning Rolex Datejust 31 or to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRPDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRPDO combines an Oystersteel and 18k white gold Oyster case with a pink diamond-set dial and a fully diamond-set bezel, placing it among the most luxurious and eye-catching variants in the Datejust 31 lineup. The interplay of warm pink and sparkling white diamonds gives this watch an extraordinary visual presence that is difficult to match at any price point.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRPDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Datejust 31 is driven by a Rolex automatic self-winding movement, consistent with the brand's tradition of in-house mechanical excellence. The automatic winding mechanism means the watch winds itself through the natural motion of the wearer's wrist, requiring no manual winding during regular daily use.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRPDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, this Datejust measures 31mm in diameter, a versatile mid-size that sits elegantly on a wide range of wrist sizes. The 31mm case is one of Rolex's most popular dimensions, offering a refined, classic presence without being overly delicate or oversized.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRPDO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Oyster case delivers water resistance to 100 metres (330 feet), and the robust Oystersteel construction means this watch is built to handle daily life with ease. The Oyster bracelet is designed for lasting comfort and security, so you can wear this piece confidently from morning meetings to evening events.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on ref. 278384RBRPDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is pink and set with diamonds, providing a warm, glamorous aesthetic unique to this reference. The bezel is also fully diamond-set, creating a complete ring of brilliance around the case that amplifies the watch's luxury character.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRPDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase this reference directly at bizakandco.com or contact the Bizak \u0026 Co. team to request more details, additional photographs, or pricing information. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer, and all trademarks belong to Rolex SA.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746031546603,"sku":"278384RBRPDO","price":19529.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRPDO_89c7e7d9-ba5a-4867-8fa6-45709e53d3de.jpg?v=1780694471"},{"product_id":"rolex-datejust-31-31-mm-278384rbrwmopdj","title":"Rolex Datejust 31 31 mm 278384RBRWMOPDJ Steel\/White Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRWMOPDJ is a 31mm two-tone luxury watch crafted in Oystersteel and 18k white gold, featuring a luminous white mother-of-pearl diamond dial and a glittering diamond-set bezel. Worn on the elegant five-piece link Jubilee bracelet, this reference is one of the most jewelry-forward expressions in the Datejust 31 collection.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278384RBRWMOPDJ apart is the seamless marriage of Rolex engineering and haute-joaillerie aesthetics — diamonds encircle the bezel while the white mother-of-pearl dial adds iridescent depth that shifts beautifully in different light. Browse this stunning Rolex Datejust 31 for sale at Bizak and Co. or contact our team to buy online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRWMOPDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRWMOPDJ combines Oystersteel and 18k white gold construction with a diamond-set bezel and a white mother-of-pearl dial, making it one of the most jewelry-forward references in the Datejust 31 family. The iridescent MOP dial and continuous diamond bezel create a level of visual drama rarely matched by non-jewellery watches. It is a true dual identity piece — a precise Rolex instrument and a fine jewelry object at once.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRWMOPDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic movement, a self-winding caliber that winds through the natural motion of the wearer's wrist. Rolex automatic movements are renowned industry-wide for their precision, durability, and long service intervals. The movement is housed within the iconic Oyster case, which provides water resistance to 100 meters (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 ref. 278384RBRWMOPDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Datejust 31 measures 31mm in diameter, placing it between the smaller 28mm and the larger 36mm Datejust references. The 31mm size is a versatile mid-size that suits a wide range of wrist proportions and works equally well as a dedicated ladies' watch or a smaller unisex timepiece. It is one of the most popular sizes in the entire Datejust family.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRWMOPDJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its luxurious diamond and mother-of-pearl appointments, the 278384RBRWMOPDJ is built on Rolex's robust Oyster platform with 100 meters of water resistance and a durable Oystersteel and white gold case. This means it is fully capable of daily wear and is not merely a display piece. That said, its jewelry-quality aesthetic makes it especially at home at formal events, business settings, and elegant social occasions.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 278384RBRWMOPDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is crafted from white mother-of-pearl, a natural material prized for its shifting iridescent luster that changes subtly with the light and viewing angle. The bezel is fully set with diamonds, providing a continuous ring of brilliance that frames the dial and elevates the overall presentation to fine-jewelry territory. Together they make this one of the most visually striking configurations available in the Datejust 31 lineup.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRWMOPDJ from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about the Rolex Datejust 31 ref. 278384RBRWMOPDJ directly through Bizak and Co. at bizakandco.com. Our team of luxury watch specialists is available to answer questions about the piece, discuss pricing, and guide you through the purchase process whether you prefer to buy online or arrange an in-person appointment. Contact us today and we will be happy to assist you.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746037543147,"sku":"278384RBRWMOPDJ","price":19994.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRWMOPDJ_99c30ce3-5171-49cf-ba03-bc7cae260e95.jpg?v=1780694485"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgsj","title":"Rolex Datejust 31 31 mm 278384RBRGSJ Steel\/White Gold\/Diamonds Grey","description":"\u003cp\u003eThe Rolex Datejust 31 ref. 278384RBRGSJ is a 31mm mid-size luxury watch crafted in Oystersteel and 18k white gold, featuring a dark grey index dial and an elegantly diamond-set bezel. It rides on Rolex's iconic Jubilee bracelet, combining timeless design with refined sparkle. This reference sits at the intersection of sport durability and high-jewelry aesthetics.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278384RBRGSJ apart is its seamless blend of precious diamond setting, two-tone metalwork, and the enduring Datejust silhouette—making it one of the most sought-after references in Rolex's mid-size collection. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, and to buy this Rolex Datejust 31 online with confidence.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRGSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRGSJ stands out for its rare combination of Oystersteel and 18k white gold construction, a factory diamond-set bezel, and a dark grey index dial—all on Rolex's beloved 31mm Datejust platform. This mix of precious materials and versatile sizing makes it one of the most coveted mid-size references in the current Rolex lineup. It appeals equally to collectors seeking investment-grade pieces and buyers looking for a daily-wear luxury watch with genuine jewelry presence.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRGSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is driven by a Rolex automatic self-winding movement, consistent with all current production Datejust models. Rolex manufactures its own movements in-house, and their automatic calibers are recognized globally for precision, longevity, and low maintenance requirements. The movement is housed in the sealed Oyster case, which provides 100 meters of water resistance.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Datejust 31 features a 31mm case diameter, placing it firmly in the mid-size category. This size is larger than the classic 28mm ladies' Datejust but smaller than the full-size 36mm or 41mm models, making it an ideal choice for anyone who prefers a refined, elegant profile on the wrist. The case is crafted in Oystersteel with 18k white gold accents.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGSJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Datejust 31 is designed to be worn daily. Its Oyster case delivers 100 meters of water resistance, the scratch-resistant sapphire crystal protects the dial, and the Oystersteel construction is exceptionally durable. The diamond bezel and grey dial add luxury without sacrificing the practicality that defines every watch in the Datejust family.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on reference 278384RBRGSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference showcases a dark grey dial with applied index hour markers, a combination that reads as cool, contemporary, and versatile across dress codes. The bezel is fully set with brilliant-cut diamonds by Rolex, a factory configuration that carries the brand's quality guarantee on the setting. Together the grey dial and diamond bezel create a striking contrast that is both luminous and refined.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGSJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 in steel and white gold with a diamond bezel consistently holds strong value in the pre-owned and retail market, driven by sustained demand for factory-diamond Rolex references in versatile sizes. Bizak \u0026 Co. offers a curated selection of luxury timepieces at bizakandco.com, and our team is available to answer questions, verify details, and guide your purchase. Contact us directly through our website to inquire about the 278384RBRGSJ and buy online with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746039345387,"sku":"278384RBRGSJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGSJ_08ae9940-abcc-4bee-ab80-0b3ea3c3131a.jpg?v=1780694501"},{"product_id":"rolex-datejust-31-31-mm-278384rbrprvidj","title":"Rolex Datejust 31 31 mm 278384RBRPRVIDJ Steel\/White Gold\/Diamonds Pink","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRPRVIDJ is a 31mm two-tone luxury timepiece crafted in Oystersteel and 18k white gold, featuring a stunning pink Roman VI diamond dial and a diamond-set bezel that together deliver unmistakable glamour. The iconic Jubilee bracelet completes the look with its five-piece link design, offering both elegance and comfort on the wrist.\u003c\/p\u003e\n\u003cp\u003eWhat sets this reference apart is the rare combination of the pink diamond dial, the full diamond bezel, and the versatile 31mm Datejust case—a size that flatters a wide range of wrists and suits both everyday wear and special occasions. Browse this Rolex Datejust 31 for sale at Bizak \u0026amp; Co. or contact our team today to secure this exceptional piece.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRPRVIDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference combines an Oystersteel and 18k white gold case with a pink Roman VI diamond dial and a full diamond-set bezel, making it one of the most jewelry-forward configurations in the Datejust 31 lineup. The Jubilee bracelet and 31mm case size add versatility, ensuring it transitions effortlessly from everyday wear to formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRPRVIDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is equipped with a Rolex automatic movement, meaning it winds itself through the natural motion of the wearer's wrist via a rotor mechanism. Rolex automatic movements are renowned for their precision, durability, and in-house manufacture, and this reference delivers that same reliable performance beneath its glamorous exterior.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRPRVIDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it squarely in the mid-size range of the Datejust family between the 28mm and 36mm references. This size is a popular choice for those who prefer a refined, proportionate fit that works on a variety of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRPRVIDJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond-set bezel and luxurious dial, the Datejust 31 is built on Rolex's robust Oyster case architecture, which offers 100 meters (330 feet) of water resistance and a screw-down crown. This means it can handle the demands of daily life while still serving as a striking statement piece for dressier occasions.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and case materials on this Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in pink and features Roman VI numeral hour markers set with diamonds, creating a warm, jewel-like aesthetic. The case is crafted from a combination of Rolex's Oystersteel and 18k white gold, while the bezel is set with a continuous band of diamonds for an elevated, fine-jewelry appearance.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy this Rolex Datejust 31 278384RBRPRVIDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse this reference and others in our curated Rolex collection at bizakandco.com, where our team of specialists is ready to assist you. Contact us directly through the site to ask questions, confirm availability, or discuss purchasing options—we are committed to making your experience seamless and transparent from inquiry to delivery.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746040951019,"sku":"278384RBRPRVIDJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRPRVIDJ_14d395ff-6bdb-46d0-9ea0-6ed742115be0.jpg?v=1780694517"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgrj","title":"Rolex Datejust 31 31 mm 278384RBRGRJ Steel\/White Gold\/Diamonds Grey","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRGRJ is a 31mm mid-size dress watch crafted in Oystersteel and 18k white gold, featuring a grey Roman numeral dial and a sparkling diamond-set bezel that elevates it firmly into luxury jewellery-watch territory. The iconic Jubilee bracelet completes the look with its five-piece link construction, lending a refined, flowing drape on the wrist that has defined the Datejust since 1945.\u003c\/p\u003e\n\u003cp\u003eWhat sets this particular reference apart is the rare pairing of a cool grey dial with diamond hour markers rendered as Roman numerals alongside an encrusted bezel, creating maximum visual impact in a wearable 31mm case—ideal for those who want serious presence without an oversized footprint. Contact Bizak \u0026amp; Co. today to inquire about availability, condition details, and pricing for this stunning Rolex Datejust 31 for sale.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRGRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRGRJ stands out for its rare combination of an Oystersteel and 18k white gold case, a factory diamond-set bezel, and a grey Roman numeral dial—all in a versatile 31mm case. This level of integrated jewellery finishing directly from Rolex represents the top of the Datejust 31 range and commands strong desirability on the secondary market.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRGRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic self-winding movement, manufactured entirely in-house at Rolex's Geneva facilities and certified as a chronometer by the COSC for exceptional daily accuracy. The movement is housed within the Oyster case, which provides 100 metres (330 feet) of water resistance.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Datejust 31 measures 31mm in diameter, placing it squarely in the mid-size category that Rolex positions between its 28mm and 36mm Datejust references. The 31mm size is popular with a wide range of wearers who want a meaningful dial presence without committing to a full-size 36mm case.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGRJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Datejust 31 is built on Rolex's Oyster case platform, which provides a water resistance of 100 metres (330 feet) and robust scratch-resistant sapphire crystal, making it durable enough for daily wear. The automatic movement winds itself through normal wrist movement, requiring no manual winding for regular wearers.\"}},{\"@type\":\"Question\",\"name\":\"What dial and material options does this specific reference feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRGRJ features a grey dial with Roman numeral hour markers, set within a case that combines Oystersteel and 18k white gold, finished with a diamond-set bezel. The five-piece Jubilee bracelet in matching Oystersteel and white gold completes the look.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGRJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 with diamond bezel and precious metal accents has shown consistent demand in the pre-owned and grey-market segment, making it a strong choice for buyers seeking both style and long-term value. Visit bizakandco.com or contact our team directly to inquire about current availability, condition details, and pricing for this reference.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746042851563,"sku":"278384RBRGRJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGRJ_5940dfad-ebf7-470a-aeb8-4fbca4bdb10f.jpg?v=1780694531"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgso","title":"Rolex Datejust 31 31 mm 278384RBRGSO Steel\/White Gold\/Diamonds Grey","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRGSO is a 31mm mid-size dress watch crafted in Oystersteel and 18k white gold, featuring a dark grey index dial and a brilliantly diamond-set bezel. The combination of robust steel construction with refined white gold and diamond accents places this reference at the intersection of everyday wearability and high jewellery elegance.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278384RBRGSO apart is its seamless pairing of the iconic Oyster bracelet with the glamour of a full diamond bezel, delivering a watch that transitions effortlessly from daytime to evening wear. Browse this reference at Bizak \u0026amp; Co. or contact our team to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRGSO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference combines Oystersteel and 18k white gold construction with a striking dark grey index dial and a fully diamond-set bezel, making it one of the most jewellery-forward expressions of the classic Datejust 31 line. The diamond bezel adds brilliance and prestige while the Oyster bracelet keeps the watch grounded in Rolex's signature sporty elegance.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRGSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex automatic movement, which self-winds via a rotor that harvests energy from the wearer's natural wrist motion. This ensures reliable, accurate timekeeping without the need for manual winding during everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 ref. 278384RBRGSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size category. This size is versatile enough to suit a broad range of wrist proportions and is popular as both a dedicated ladies' watch and a smaller unisex timepiece.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGSO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. The Oyster case is rated to 100 metres of water resistance and the Oystersteel construction is exceptionally resistant to corrosion and everyday knocks. Despite its diamond bezel, this is a purpose-built Rolex meant to be worn and enjoyed regularly, not kept in a drawer.\"}},{\"@type\":\"Question\",\"name\":\"What dial color and materials are used on the 278384RBRGSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in dark grey with index hour markers, offering a sophisticated and contemporary look. The case blends Oystersteel with 18k white gold accents, and the bezel is set throughout with brilliant-cut diamonds, making this one of the more luxurious variants of the Datejust 31 family.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGSO a good buy and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Diamond-bezel Datejust references in white gold and steel remain consistently desirable due to their combination of practicality and jewellery appeal, making them strong long-term holds in any watch collection. You can buy the 278384RBRGSO online at bizakandco.com or contact our team directly to confirm availability, ask questions, and arrange your purchase with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746043080939,"sku":"278384RBRGSO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGSO_e3d93db7-f0b8-4894-b15f-0544c258c96e.jpg?v=1780694545"},{"product_id":"rolex-datejust-31-31-mm-278384rbrarvidj","title":"Rolex Datejust 31 31 mm 278384RBRARVIDJ Steel\/White Gold\/Diamonds Aubergine","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRARVIDJ is a 31 mm two-tone timepiece crafted in Oystersteel and 18k white gold, featuring a striking aubergine Roman VI diamond dial and a brilliant diamond-set bezel paired with a classic Jubilee bracelet.\u003c\/p\u003e\n\u003cp\u003eThis reference stands out for its rare aubergine dial color—a deep, jewel-toned purple-brown finish that commands attention on the wrist—making it one of the most distinctive executions in the current Datejust 31 collection; contact Bizak \u0026amp; Co. today to learn more or purchase this exceptional piece online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRARVIDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference combines an exceptionally rare aubergine Roman VI diamond dial with a diamond-set bezel and a two-tone Oystersteel and 18k white gold case, making it one of the most distinctive and jewel-forward executions in the entire Datejust 31 lineup. The aubergine color is highly sought after because it shifts tone in different lighting conditions and is far less common than Rolex's more standard dial colors.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRARVIDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Datejust 31 is powered by a Rolex automatic self-winding movement that winds continuously through the natural motion of the wearer's wrist, eliminating the need for a battery. Rolex automatic movements are renowned for their reliability, precision, and long service intervals.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Datejust 31 reference 278384RBRARVIDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31 mm in diameter, placing it in Rolex's midsize category—large enough to read clearly and carry visual weight, yet proportioned to suit a wide variety of wrist sizes comfortably. The Oyster case is also rated to 100 meters (330 feet) of water resistance.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRARVIDJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes, despite its diamond-set bezel and precious metal elements this watch is built on Rolex's robust Oyster case platform with 100 meters of water resistance and a self-winding movement, making it entirely appropriate for daily wear. The five-link Jubilee bracelet is exceptionally comfortable for extended wear, and the 31 mm case size keeps the watch practical for a range of activities.\"}},{\"@type\":\"Question\",\"name\":\"What materials and dial finish are used in ref. 278384RBRARVIDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case and Jubilee bracelet are crafted from Oystersteel and 18k white gold, while the bezel is set with brilliant-cut diamonds. The dial features Rolex's aubergine finish—a deep, jewel-toned purple-brown—with Roman VI-style diamond hour markers that complement the diamond bezel.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRARVIDJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 in two-tone steel and white gold with a diamond bezel and rare dial color is considered a strong choice for both collectors and lifestyle buyers given the model's proven long-term desirability and broad appeal. You can inquire about this reference directly through bizakandco.com, where our team will provide full details, answer questions, and facilitate a secure purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746043343083,"sku":"278384RBRARVIDJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRARVIDJ_afc9981b-e098-4425-a85b-9b39f5676b08.jpg?v=1780694558"},{"product_id":"rolex-datejust-31-31-mm-278384rbrpsj","title":"Rolex Datejust 31 31 mm 278384RBRPSJ Steel\/White Gold\/Diamonds Pink","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRPSJ is a 31mm two-tone timepiece crafted in Oystersteel and 18k white gold, presenting a luminous pink dial with diamond index markers and a brilliantly diamond-set bezel on a classic Jubilee bracelet. Powered by an automatic movement and rated to 100 meters of water resistance, this reference combines everyday reliability with unmistakable luxury.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278384RBRPSJ apart is the rare harmony of its diamond bezel, delicate pink dial, and the refined elegance of the Jubilee bracelet — a combination that makes it equally at home at a formal occasion or a polished daily look. Contact Bizak and Co. today to inquire about availability, pricing, or to buy this Rolex Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRPSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRPSJ stands out for its exceptional combination of an Oystersteel and 18k white gold case, a brilliant pink dial set with diamond hour markers, and a fully diamond-set bezel — all paired with the iconic Jubilee bracelet. This level of gem-setting places it firmly in Rolex's jewellery-watch tier while retaining the everyday durability the Datejust is known for.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRPSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic movement, meaning it self-winds through the natural motion of the wearer's wrist. Rolex manufactures its movements entirely in-house to strict chronometric standards, ensuring long-term precision and reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 and who is it suited for?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 measures 31mm in diameter, a versatile mid-size that is particularly popular as a refined ladies' watch or for those who prefer a more understated, elegant wrist presence than the larger 36mm or 41mm Datejust variants. Its proportions make it wearable for a wide range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRPSJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond bezel and gem-set dial, the Datejust 31 is built on Rolex's Oyster case platform, which provides 100 meters (330 feet) of water resistance and a robust, sealed construction designed for daily wear. The Oystersteel and 18k white gold materials are highly durable and resistant to corrosion and scratching under normal conditions.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 278384RBRPSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in a soft pink tone and set with diamond hour markers in place of the standard applied indices. The bezel is fully diamond-set, featuring a continuous ring of precisely matched brilliant-cut diamonds — a signature Rolex gem-setting style that significantly elevates the watch's visual and monetary value.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRPSJ from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about this Rolex Datejust 31 for sale directly through Bizak and Co. at bizakandco.com. We encourage you to contact us to confirm current availability, discuss condition details, and explore financing or shipping options — our team is here to make your buying experience straightforward and confident.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746043637995,"sku":"278384RBRPSJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRPSJ_b8c5b5de-3c2d-44ec-8260-ab9d5adf02a0.jpg?v=1780694572"},{"product_id":"rolex-datejust-31-31-mm-278384rbrbkro","title":"Rolex Datejust 31 31 mm 278384RBRBKRO Steel\/White Gold\/Diamonds Black","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRBKRO is a 31 mm two-tone luxury watch crafted in Oystersteel and 18k white gold, featuring a bright black Roman numeral dial, a diamond-set bezel, and an Oyster bracelet. Powered by an automatic movement and rated to 100 metres of water resistance, it blends classic Datejust proportions with brilliant diamond embellishment.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRBKRO stands out for its striking combination of a deep black dial with Roman numerals and the radiant sparkle of its diamond-set bezel, making it equally at home in formal and everyday settings. Browse this exceptional piece at Bizak and Co. and contact our team to learn more or purchase online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRBKRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRBKRO combines an Oystersteel and 18k white gold case with a bright black Roman numeral dial and a fully diamond-set bezel, placing it among the most ornate and eye-catching expressions of the Datejust 31 family. This combination of two-tone precious metals and diamond embellishment gives the watch a jewellery-watch presence that few 31 mm references can match.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRBKRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRBKRO is powered by an automatic movement, meaning it winds itself through the natural motion of the wearer's wrist via a rotor mechanism. This self-winding convenience is a hallmark of Rolex Datejust models and ensures the watch keeps running reliably with everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of this Rolex Datejust?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Datejust features a 31 mm case diameter, the mid-size option in the Datejust range that sits between the smaller 28 mm and the larger 36 mm versions. The 31 mm proportions make it a versatile choice for a wide variety of wrist sizes and personal styles.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRBKRO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. The Oyster case construction in Oystersteel and white gold, combined with 100 metres of water resistance, means the watch is built to withstand daily wear with confidence. The Oyster bracelet adds further wearability, providing a secure and comfortable fit for active schedules.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on reference 278384RBRBKRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is a bright black finish with Roman numeral hour markers, offering strong legibility and a classic, dressy aesthetic. The bezel is set with brilliant-cut diamonds, adding a continuous band of sparkle that elevates the watch into luxury jewellery territory.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRBKRO from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse this reference and inquire directly at bizakandco.com, where our team is available to provide full condition details, current pricing, and secure purchase options. Bizak and Co. specialises in pre-owned and unworn luxury watches and will guide you through every step of buying this Rolex Datejust 31 online.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746043932907,"sku":"278384RBRBKRO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRBKRO_5a839c48-cd56-46ee-849c-543b6fe20576.jpg?v=1780694585"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgdo","title":"Rolex Datejust 31 31 mm 278384RBRGDO Steel\/White Gold\/Diamonds Grey","description":"\u003cp\u003eThe Rolex Datejust 31 ref. 278384RBRGDO is a 31mm mid-size dress watch crafted in Oystersteel and 18k white gold, featuring a dark grey diamond-set dial and a diamond-set bezel on an Oyster bracelet. This combination of precious metal accents, brilliant diamond embellishments, and the classic Datejust silhouette places it firmly in the upper tier of Rolex's iconic date-display collection.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRGDO stands out for its refined interplay of cool grey tones against the luminous sparkle of its diamond bezel and dial, making it equally at home at a formal occasion or an upscale everyday setting. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to buy this Rolex Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRGDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRGDO stands out within the Datejust 31 family for its combination of a dark grey diamond-set dial and a full diamond-set bezel, a pairing that delivers layered brilliance rarely found outside Rolex's high-jewellery tier. The two-tone Oystersteel and 18k white gold construction adds prestige while keeping the watch versatile enough for both formal and upscale everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRGDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by an automatic movement, meaning it winds itself through the natural motion of the wearer's wrist via a rotor mechanism. Rolex automatic movements are renowned for their precision, durability, and chronometric performance, though the specific caliber designation for this reference is best confirmed directly with Bizak \u0026 Co. or Rolex documentation.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRGDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size Datejust category. This size is a popular choice for wearers who prefer a refined, proportionate fit that bridges the brand's traditionally smaller ladies' models and the larger 36mm and 41mm Datejust variants.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGDO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. The Oyster case is constructed from Oystersteel and 18k white gold with a water resistance rating of 100 meters (330 feet), making it genuinely robust for day-to-day use. The Oyster bracelet adds practical comfort and security, so while the diamond appointments make this a dressed-up piece, it is built to the same exacting standards as any tool Rolex.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel of the 278384RBRGDO made from?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in dark grey and set with diamonds, creating a rich, light-catching surface that shifts tone under varying light. The bezel is also set with diamonds, forming a brilliant frame around the dial that elevates the overall aesthetic of this Datejust 31 reference.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRGDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about this reference directly through bizakandco.com or by contacting the Bizak \u0026 Co. team to confirm availability, condition, and pricing. Bizak \u0026 Co. is a luxury watch specialist — while not an authorized Rolex dealer, the team is dedicated to helping collectors and buyers acquire their desired timepieces with confidence and care.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746047668459,"sku":"278384RBRGDO","price":17204.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGDO_9e9169e3-79fa-47d1-9ea8-8ee2ac7873d0.jpg?v=1780694599"},{"product_id":"rolex-datejust-31-31-mm-278384rbrpro","title":"Rolex Datejust 31 31 mm 278384RBRPRO Steel\/White Gold\/Diamonds Pink","description":"\u003cp\u003eThe Rolex Datejust 31 ref. 278384RBRPRO is a 31mm two-tone timepiece combining Oystersteel and 18k white gold, dressed with a pink Roman dial and a scintillating diamond-set bezel. Riding on a classic Oyster bracelet and powered by an automatic movement, it distills Rolex's signature date-display icon into an unmistakably feminine and luxurious silhouette.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRPRO stands apart through its layered use of precious materials—the interplay of steel, white gold, and diamonds elevates it well beyond a standard Datejust while the pink dial adds a warm, contemporary character. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, and purchase options for this coveted piece.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRPRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRPRO combines an Oystersteel and 18k white gold case with a factory diamond-set bezel and a pink Roman dial, placing it among the most jewellery-forward expressions in the Datejust 31 lineup. The use of genuine Rolex-set diamonds and a precious-metal blend gives it a level of luxury that standard steel Datejust references cannot match.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRPRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRPRO is equipped with a Rolex automatic (self-winding) movement, consistent with the current Datejust 31 generation. Rolex automatic calibers are celebrated for their precision, durability, and low-maintenance reliability over decades of use.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRPRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, making it a mid-size option that sits comfortably between the 28mm and 36mm Datejust references. It is a versatile proportion that suits a wide variety of wrist sizes for both everyday and formal wear.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRPRO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Oyster case provides 100 meters (330 feet) of water resistance and the bracelet is built to Rolex's exacting standards, making it genuinely robust for daily use. The combination of durable Oystersteel with luxurious diamond and white gold detailing means it transitions effortlessly from casual settings to formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What dial and materials does the 278384RBRPRO feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is pink with Roman numeral hour markers, lending a classic and feminine elegance to the watch. The case blends Oystersteel with 18k white gold, and the bezel is set with brilliant-cut diamonds by Rolex.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRPRO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Diamond-bezel, two-tone Datejust references are consistently sought-after in the market, reflecting the enduring desirability of the Rolex name and the timeless appeal of this design. To purchase the 278384RBRPRO or to learn more about its current availability and pricing, simply contact Bizak \u0026 Co. through bizakandco.com and our team will assist you promptly.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746048291051,"sku":"278384RBRPRO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRPRO_71acedb0-95a1-4370-8131-4643d7af0c4d.jpg?v=1780694612"},{"product_id":"rolex-datejust-31-31-mm-278384rbrwmopdo","title":"Rolex Datejust 31 31 mm 278384RBRWMOPDO Steel\/White Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBR is a 31 mm mid-size timepiece crafted in Oystersteel and 18k white gold, crowned with a diamond-set bezel and a luminous white mother-of-pearl dial set with diamond hour markers. Worn on a classic Oyster bracelet, it represents the quintessential blend of Rolex horological precision and refined jewellery-level finishing.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBR stands apart through the rare combination of two precious materials, a gem-set bezel, and the organic, ever-shifting luminosity of genuine mother-of-pearl — a trio that elevates the Datejust 31 into a fully dressed luxury watch. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to arrange a closer look at this exceptional piece.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBR special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBR combines an Oystersteel and 18k white gold case with a fully diamond-set bezel and a white mother-of-pearl dial set with diamond hour markers, giving it a rare jewellery-grade finish that distinguishes it from standard Datejust variants. The 31 mm size also occupies a versatile sweet spot that suits a broad range of wrists while delivering genuine wrist presence.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex automatic self-winding movement, the same proven in-house mechanical technology found across the Datejust family. Rolex automatic movements are COSC-certified chronometers and are known for long-term reliability and precision.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 ref. 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31 mm in diameter, placing it in Rolex's mid-size Datejust category between the 28 mm ladies' model and the full-size 36 mm. It is a comfortable, versatile size that reads well on a wide range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBR suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond-set bezel and precious-metal elements, the Datejust 31 is built on Rolex's Oyster case architecture, which provides robust water resistance and a screw-down crown for genuine durability. It is designed to be worn daily and transitions seamlessly from casual to formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and material details of the 278384RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is crafted from genuine white mother-of-pearl, a naturally iridescent material that shifts subtly in different lighting, and is fitted with diamond-set hour markers. The case pairs Rolex's Oystersteel with 18k white gold, and the bezel is fully pavé-set with brilliant-cut diamonds for a coherent, high-jewellery aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBR a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 with diamond bezel and mother-of-pearl dial is one of Rolex's most sought-after dressed configurations, combining brand prestige, fine materials, and strong long-term desirability. Visit bizakandco.com or contact our team directly to check availability, request pricing, and buy this reference online — Bizak \u0026 Co. is committed to sourcing authentic, high-quality timepieces for discerning collectors.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746050060523,"sku":"278384RBRWMOPDO","price":19064.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRWMOPDO_1fdbe9b5-7221-4d18-8522-4e8446a55f5a.jpg?v=1780694638"},{"product_id":"rolex-datejust-31-31-mm-278384rbrgdvij","title":"Rolex Datejust 31 31 mm 278384RBRGDVIJ Steel\/White Gold\/Diamonds Grey","description":"\u003cp\u003eThe Rolex Datejust 31 ref. 278384RBRGDVIJ is a 31mm two-tone automatic watch combining Oystersteel and 18k white gold with a striking grey Roman VI diamond dial and a diamond-set bezel. The iconic Jubilee bracelet completes this elegantly appointed reference, making it one of the most refined expressions in the Datejust 31 collection.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRGDVIJ stands out for its harmonious blend of precious materials, diamond accents, and Rolex's timeless Datejust design language — a combination that transitions effortlessly from everyday elegance to formal occasions. Contact Bizak \u0026amp; Co. today to inquire about purchasing this exceptional piece or to buy online at bizakandco.com.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRGDVIJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRGDVIJ combines Oystersteel and 18k white gold with a factory diamond-set bezel and a grey Roman VI diamond dial, making it one of the most jewel-intensive and visually striking configurations in the Datejust 31 lineup. The five-link Jubilee bracelet ties the design together with a classic Rolex finishing touch. This level of factory diamond integration is rare and commands lasting desirability in the pre-owned market.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRGDVIJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with a Rolex automatic self-winding movement, built entirely in-house to the brand's hallmark standards of precision and reliability. Rolex automatic calibers are known for their long-term durability and are serviceable by authorized watchmakers worldwide. Specific caliber details should be confirmed at point of sale.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRGDVIJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, positioning this watch between Rolex's 28mm Datejust and the classic 36mm, making it an exceptionally versatile size. It suits a wide range of wrist sizes and is equally popular as a primary watch or as a dress piece. The Oystersteel and white gold construction keeps the 31mm case looking substantial on the wrist despite its modest diameter.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRGDVIJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond-set bezel and luxurious appointments, this watch is built on Rolex's Oyster case architecture, which provides water resistance to 100 meters (330 feet) and robust protection for daily wear. The Jubilee bracelet is designed for all-day comfort and long-term durability. This makes the 278384RBRGDVIJ as practical as it is beautiful.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and material details of the 278384RBRGDVIJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in grey and features Roman VI hour markers alongside diamond hour indices, giving it a rich, layered appearance. The case blends Oystersteel with 18k white gold, and the bezel is fully set with brilliant-cut diamonds selected and set by Rolex at the factory. This combination of materials places the watch firmly in the luxury jewelry-watch category.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRGDVIJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about this reference directly at bizakandco.com, where our team of knowledgeable specialists is available to answer questions and assist with your acquisition. Bizak \u0026 Co. is not an authorized Rolex dealer, but we offer pre-owned and gray-market Rolex watches with a focus on quality and customer confidence. Contact us today to check availability and discuss pricing for the Datejust 31 ref. 278384RBRGDVIJ.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746097901803,"sku":"278384RBRGDVIJ","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRGDVIJ_66759ab6-8408-4c51-8a85-b4a0692519f8.jpg?v=1780695069"},{"product_id":"rolex-datejust-31-31-mm-278384rbrpdj","title":"Rolex Datejust 31 31 mm 278384RBRPDJ Steel\/White Gold\/Diamonds Pink","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRPDJ is a 31mm mid-size luxury watch crafted in Oystersteel and 18k white gold, featuring a stunning pink diamond-set dial and a diamond-set bezel that together create an unmistakably glamorous aesthetic. Powered by an automatic movement and presented on Rolex's elegant five-link Jubilee bracelet, this reference represents one of the most coveted expressions of the Datejust 31 line.\u003c\/p\u003e\n\u003cp\u003eWhat sets reference 278384RBRPDJ apart is the seamless interplay of precious materials — diamonds on both the dial and the bezel elevate this timepiece well beyond a classic dress watch into genuine fine jewelry territory. Explore this exceptional Rolex Datejust 31 at Bizak \u0026amp; Co. and contact our team to learn more or buy online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 278384RBRPDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRPDJ stands out for its rare combination of a diamond-set bezel, pink diamond dial, and bi-material Oystersteel and 18k white gold case — all within the mid-size 31mm Datejust format. This level of gem-setting elevates it above most Datejust references and makes it one of the most visually striking watches in the current lineup. It is equally compelling as a daily wear piece and as a collector's statement.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRPDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRPDJ is equipped with a Rolex automatic movement, delivering self-winding convenience through everyday wear. Rolex automatic calibers are renowned for their precision, reliability, and long service intervals. Specific caliber details should be confirmed at point of sale for this individual example.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Datejust 31 has a case diameter of 31mm, placing it in the mid-size tier of the Datejust family between the 28mm and the full-size 36mm and 41mm versions. The 31mm size is a versatile choice that works beautifully on a range of wrist sizes and is particularly popular as a refined everyday watch. The Oyster case is crafted in Oystersteel and 18k white gold on this reference.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRPDJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond bezel and pink dial, the 278384RBRPDJ is built to Rolex's full Oyster standards, with water resistance to 100 meters (330 feet) and a robust automatic movement. The Jubilee bracelet is designed for all-day comfort, and the 31mm case size is unobtrusive enough to transition from casual to formal settings. It is a true luxury tool watch dressed in fine jewelry.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 278384RBRPDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is pink and set with diamond hour markers, giving it a warm, luminous character that pairs beautifully with the white gold and steel case. The bezel is fully set with diamonds — referenced by the 'RBR' designation in the model number — creating a continuous ring of brilliant-cut stones around the case. Together, the dial and bezel make this one of the most ornate versions of the Datejust 31 available.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRPDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com or contact our team for current availability, condition specifics, and pricing. Bizak \u0026 Co. is a luxury watch dealer operating on the secondary market and is not an authorized Rolex dealer. We are committed to helping buyers acquire exceptional timepieces with full transparency and expertise.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746105471211,"sku":"278384RBRPDJ","price":19994.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRPDJ_4e5178d7-52f4-4e29-a991-b6bda8d1da48.jpg?v=1780695107"},{"product_id":"rolex-datejust-31-31-mm-278384rbrsdo","title":"Rolex Datejust 31 31 mm 278384RBRSDO Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Datejust 31 reference 278384RBRSDO is a 31mm mid-size dress watch crafted in Oystersteel and 18k white gold, featuring a silver dial and a diamond-set bezel that radiates refined luxury. The Oyster bracelet completes the look with Rolex's signature blend of sportiness and elegance, making this reference one of the most sought-after Datejust variants available today.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278384RBRSDO apart is the harmonious pairing of a scintillating diamond-set bezel with a pristine silver dial, a combination that elevates the classic Datejust silhouette into genuine fine-jewelry territory. Contact Bizak and Co. today to inquire about availability or to buy this stunning Rolex Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 reference 278384RBRSDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278384RBRSDO stands out for its combination of Oystersteel and 18k white gold construction, a diamond-set bezel, and a silver dial—an unusually glamorous configuration within the Datejust 31 family. This pairing of fine materials and precision craftsmanship makes it one of the most sought-after mid-size Rolex references available. It bridges the worlds of luxury jewelry and haute horology in a single wrist-ready package.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRSDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by an automatic self-winding movement, consistent with Rolex's long-standing commitment to mechanical precision and convenience. The automatic winding mechanism means the watch winds itself through the natural motion of the wearer's wrist during daily wear. Rolex manufactures its movements entirely in-house to extremely high standards of accuracy and reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 31 278384RBRSDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size Datejust category. This size is widely considered one of the most versatile and universally flattering in the Datejust lineup, comfortable on a broad range of wrist sizes. It is large enough for confident wrist presence yet refined enough for formal or delicate settings.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRSDO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond-set bezel and luxury materials, the Datejust 31 is built on Rolex's robust Oyster case platform and is water resistant to 100 meters (330 feet), making it genuinely capable of handling daily life. The Oystersteel case material is exceptionally resistant to corrosion and scratching compared to standard stainless steel. The Oyster bracelet also provides a secure, comfortable fit for all-day wear.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 278384RBRSDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver and paired with a bezel set with individual diamonds, creating a brilliant, light-catching aesthetic around the entire case edge. The silver dial provides a clean, cool-toned canvas that complements the white gold and diamond elements harmoniously. Together these details make this reference one of the most visually striking variants in the Datejust 31 collection.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRSDO from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about or purchase this reference directly through Bizak and Co. at bizakandco.com, where our team of knowledgeable specialists is available to answer questions about availability, condition, and pricing. We encourage prospective buyers to contact us directly for personalized assistance, as inventory of sought-after references like the diamond Datejust 31 moves quickly. Bizak and Co. is not an authorized Rolex dealer, and all available pieces are offered on the pre-owned or gray market.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746111172843,"sku":"278384RBRSDO","price":19064.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRSDO_aa855109-eeaa-4373-93eb-c573876ff58e.jpg?v=1780695132"},{"product_id":"rolex-datejust-31-31-mm-278384rbrao","title":"Rolex Datejust 31 31 mm 278384RBRAO Steel\/White Gold\/Diamonds Aubergine","description":"\u003cp\u003eThe Rolex Datejust 31 ref. 278384RBRAO is a 31mm mid-size dress watch crafted in Oystersteel and 18k white gold, presenting a richly colored aubergine dial with a Roman VI diamond index and a pavé diamond-set bezel. The Oyster bracelet grounds the piece with Rolex's signature three-link construction, delivering both elegance and durability.\u003c\/p\u003e\n\u003cp\u003eReference 278384RBRAO stands out for its rare aubergine dial color, a deep purple-burgundy hue that pairs dramatically with the brilliance of its diamond bezel and white gold accents—making it one of the most visually distinctive Datejust 31 configurations available. Contact Bizak and Co. today to inquire about purchasing this exceptional timepiece online or request additional details.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-datejust-31\"\u003eevery Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Datejust 31 ref. 278384RBRAO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278384RBRAO combines a rare aubergine dial—a deep purple-burgundy color seldom found in the Datejust lineup—with a pavé diamond-set bezel and a Roman VI diamond index, creating one of the most visually distinctive mid-size Datejust configurations Rolex offers. The blend of Oystersteel and 18k white gold further distinguishes it from standard two-tone or all-steel variants.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Datejust 31 278384RBRAO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic movement that meets Rolex's Superlative Chronometer standard, guaranteeing exceptional precision and reliability. The movement is housed in a sealed Oyster case rated to 100 meters (330 feet) of water resistance.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Datejust 278384RBRAO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Rolex Datejust 278384RBRAO features a 31mm Oyster case, Rolex's mid-size format that sits between the ladies 28mm and the classic 36mm. It is a versatile size that suits a wide range of wrist proportions for both men and women.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Datejust 31 278384RBRAO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond bezel and precious dial, the Datejust 31 is built on the Rolex Oyster case, which is constructed to withstand daily wear with 100 meters of water resistance and a screw-down Triplock crown. The Oystersteel construction ensures durability while the diamond and white gold elements add undeniable luxury.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 278384RBRAO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in aubergine, a rich purple-burgundy hue, and features a diamond set at the Roman VI position as a singular accent index. The bezel is fully set with pavé brilliant-cut diamonds, making this one of the more lavishly appointed Datejust 31 references in the current Rolex catalog.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Datejust 31 278384RBRAO from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about the Datejust 31 ref. 278384RBRAO directly through bizakandco.com, where our team of knowledgeable specialists is available to assist with questions, additional imagery, and purchase details. Bizak and Co. is a secondary market dealer and not an authorized Rolex retailer, offering buyers access to sought-after references outside of traditional retail channels.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746126344427,"sku":"278384RBRAO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278384RBRAO_f1e05397-d03d-495a-ab97-8d96dd0de5c5.jpg?v=1780695191"}],"url":"https:\/\/bizakandco.com\/collections\/rolex-278384rbr.oembed?page=2","provider":"Bizak \u0026 Co.","version":"1.0","type":"link"}