{"title":"Rolex Lady Datejust 28 Silver","description":"\u003cdiv class=\"collection-intro\"\u003e\u003cp\u003eRolex Lady Datejust 28 Silver at Bizak \u0026amp; Co. — 58 references currently in stock, each authenticated in house before it is listed. Browse the full selection below, or contact us for pricing and availability on any reference.\u003c\/p\u003e\u003c\/div\u003e\n\u003ch2\u003eBuying Rolex Lady Datejust 28 Silver\u003c\/h2\u003e\n\u003cp\u003eEvery watch in this collection is inspected for casework, dial condition, reference and serial detail, and accompanying documentation where it exists. Bizak \u0026amp; Co. is a family-run dealer in Miami Beach; orders ship fully insured, and we buy and trade against any reference listed here.\u003c\/p\u003e","products":[{"product_id":"rolex-lady-datejust-28-28-mm-279173ssj","title":"Rolex Lady-Datejust 28 28 mm 279173SSJ Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279173SSJ is a 28mm two-tone wristwatch combining Oystersteel and 18k yellow gold, featuring a silver index dial, a yellow gold fluted bezel, and the classic Jubilee bracelet. Its automatic movement and 100-meter water resistance make it as capable as it is elegant.\u003c\/p\u003e\n\u003cp\u003eReference 279173SSJ stands out for its timeless Rolesor combination, pairing the durability of steel with the warmth of yellow gold in one of Rolex's most recognizable silhouettes. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 28 or to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279173SSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279173SSJ combines Oystersteel and 18k yellow gold in Rolex's classic two-tone Rolesor configuration, paired with a yellow gold fluted bezel, a clean silver index dial, and the iconic Jubilee bracelet. This reference captures the full heritage of the Lady-Datejust — one of watchmaking's most storied lines — in a versatile, elegant package that transitions effortlessly from casual to formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279173SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 reference 279173SSJ is driven by a Rolex automatic movement, meaning it winds itself through the natural motion of the wearer's wrist. The Oyster case provides 100 meters (330 feet) of water resistance, protecting the movement against the demands of daily wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279173SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The reference 279173SSJ features a 28mm Oyster case, the classic size for the Lady-Datejust family. The 28mm diameter is ideally proportioned for smaller wrists while remaining sophisticated and contemporary in profile.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279173SSJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Lady-Datejust 28 is engineered for daily wear, combining Rolex's robust Oystersteel construction with 100 meters of water resistance and a self-winding automatic movement. Its Jubilee bracelet is both comfortable for extended wear and durable enough to accompany an active lifestyle.\"}},{\"@type\":\"Question\",\"name\":\"What dial and materials does the 279173SSJ feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279173SSJ presents a silver dial with applied index hour markers, giving it a timeless and legible appearance. The case and bracelet are crafted from Oystersteel with 18k yellow gold accents, and the fluted bezel is fully executed in 18k yellow gold, creating a warm two-tone aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279173SSJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about the Lady-Datejust 28 ref. 279173SSJ directly through Bizak \u0026 Co. at bizakandco.com. Our team of specialists is available to provide detailed condition information, answer any questions, and ensure a smooth, confident buying experience — please note that Bizak \u0026 Co. is not an authorized Rolex dealer.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745043820779,"sku":"279173SSJ","price":13949.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279173SSJ_81c69ad4-10a7-44fd-ab0c-7312fe0aff1d.png?v=1780689225"},{"product_id":"rolex-lady-datejust-28-28-mm-279139rbrsdixp","title":"Rolex Lady-Datejust 28 28 mm 279139RBRSDIXP White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279139RBRSDIXP is a 28mm automatic wristwatch crafted in 18k white gold, featuring a diamond-set bezel, a silver diamond IX dial, and the iconic President bracelet. This reference represents the pinnacle of Rolex's ladies' dress watchmaking, combining precious materials with the brand's hallmark precision engineering.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279139RBRSDIXP apart is the seamless fusion of a scintillating factory diamond bezel with the refined silver IX dial and the elegant drape of the President bracelet — a combination that reads as effortlessly opulent on the wrist. Browse this exquisite Lady-Datejust 28 for sale at Bizak \u0026amp; Co. and contact our team to learn more or to purchase online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279139RBRSDIXP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279139RBRSDIXP combines three of Rolex's most prestigious elements in a single watch: an 18k white gold case and President bracelet, a factory-set diamond bezel, and a silver dial with diamond IX hour markers. This configuration is produced entirely by Rolex, ensuring every diamond is set and quality-controlled in-house to the brand's exacting standards. The result is one of the most luxurious expressions of the Lady-Datejust family available.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279139RBRSDIXP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by an automatic (self-winding) movement, meaning it winds itself through the natural motion of the wearer's wrist. Rolex automatic movements are manufactured entirely in-house and are known for their precision and long-term reliability. The movement drives the signature date display with Cyclops magnification at three o'clock.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279139RBRSDIXP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the classic size associated with the Lady-Datejust line and was reaffirmed by Rolex as the ideal proportion for this model. At 28mm, the watch wears elegantly on a range of wrist sizes, making it a versatile choice for everyday wear or formal occasions. The case is crafted entirely in 18k white gold.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279139RBRSDIXP suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its precious materials and diamond setting, the Lady-Datejust 28 is built to Rolex's robust standards, offering 100 meters (330 feet) of water resistance and the durability expected of a Swiss-made luxury sports-dress watch. The President bracelet is designed for comfortable long-term wear and is highly resistant to everyday knocks. It transitions effortlessly from office or casual settings to formal or black-tie occasions.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 279139RBRSDIXP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial features a silver sunray finish with diamond hour markers, including a distinctive diamond-set IX numeral that gives this reference its model designation. The bezel is fully set with brilliant-cut diamonds by Rolex, providing a continuous arc of brilliance around the dial. Together, the diamond bezel and diamond IX dial create a harmonious all-white-gold and diamond aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279139RBRSDIXP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about this Rolex Lady-Datejust 28 reference 279139RBRSDIXP directly through bizakandco.com or by contacting our team. Bizak \u0026 Co. is a dedicated luxury watch specialist — while we are not an authorized Rolex dealer, we offer pre-owned and unworn Rolex timepieces with full transparency and expertise. Reach out today to discuss availability, pricing, and any questions about this reference.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745229811947,"sku":"279139RBRSDIXP","price":44315.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279139RBRSDIXP_cd9a2cfa-1428-4a52-b5a8-c1f6d6cc0199.png?v=1780690223"},{"product_id":"rolex-lady-datejust-28-28-mm-279383rbrsdo","title":"Rolex Lady-Datejust 28 28 mm 279383RBRSDO Steel\/Yellow Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279383RBRSDO is a 28mm two-tone luxury watch crafted in Oystersteel and 18k yellow gold, featuring a silver diamond dial and a diamond-set bezel. Finished with Rolex's classic Oyster bracelet, this reference blends iconic everyday elegance with brilliant diamond brilliance in a refined, wearable package.\u003c\/p\u003e\n\u003cp\u003eReference 279383RBRSDO stands out as one of the most sought-after Lady-Datejust configurations thanks to its harmonious combination of precious metal, diamond accents, and the timeless Datejust silhouette. Contact Bizak \u0026amp; Co. to inquire about availability or to buy this stunning Lady-Datejust 28 online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279383RBRSDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279383RBRSDO combines a two-tone Oystersteel and 18k yellow gold case with a diamond-set bezel and a silver diamond dial, making it one of the most embellished and glamorous configurations in the Lady-Datejust 28 lineup. The pairing of warm yellow gold tones with brilliant-cut diamonds gives this reference an unmistakable presence that transitions seamlessly from formal occasions to refined everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279383RBRSDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust 28 is powered by an automatic movement, consistent with Rolex's commitment to in-house mechanical excellence. Rolex automatic movements are COSC-certified chronometers and then further certified to Rolex's own Superlative Chronometer standard, ensuring exceptional timekeeping accuracy and long-term reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279383RBRSDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the current standard size for the Lady-Datejust line introduced in 2017. The 28mm Oyster case offers a slightly more contemporary presence than the older 26mm generation while remaining delicately proportioned and unmistakably feminine.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279383RBRSDO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond-set bezel and diamond dial, the Lady-Datejust 28 is built on Rolex's robust Oyster platform with water resistance to 100 meters (330 feet) and a durable Oystersteel and gold case. Its combination of gem-set luxury and Rolex engineering makes it an ideal watch for those who want brilliance they can wear confidently every day.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on reference 279383RBRSDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver-toned and set with diamonds at the hour positions, creating a sparkling, highly legible surface with undeniable luxury appeal. The bezel is pavé-set with individually selected brilliant-cut diamonds, meaning virtually the entire bezel surface radiates light — a stunning contrast to the smooth polished case flanks below.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279383RBRSDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about the Lady-Datejust 28 ref. 279383RBRSDO directly at bizakandco.com or contact the Bizak \u0026 Co. team to discuss availability, pricing, and purchase options. Bizak \u0026 Co. is a trusted luxury watch dealer — though not an authorized Rolex dealer — and is committed to providing an honest, expert buying experience for every client.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745382052075,"sku":"279383RBRSDO","price":18413.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279383RBRSDO_ae1ba0ac-a158-4c04-875d-e1cc7aa944d7.png?v=1780690937"},{"product_id":"rolex-lady-datejust-28-28-mm-279173srj","title":"Rolex Lady-Datejust 28 28 mm 279173SRJ Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279173SRJ is a 28mm two-tone timepiece combining Oystersteel and 18k yellow gold, featuring a silver Roman-numeral dial, a yellow gold fluted bezel, and a classic Jubilee bracelet. It is powered by an automatic movement and carries a 100-meter (330 ft) water resistance rating, making it both elegant and genuinely capable.\u003c\/p\u003e\n\u003cp\u003eReference 279173SRJ stands out for its harmonious blend of precious metal warmth and steel durability, dressed in one of Rolex's most iconic dial-and-bracelet pairings. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 28 online or to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279173SRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279173SRJ combines Oystersteel and 18k yellow gold with a silver Roman-numeral dial, a gold fluted bezel, and the iconic Jubilee bracelet—one of the most classically complete configurations in the Lady-Datejust lineup. This two-tone pairing has been a Rolex hallmark for decades and remains consistently desirable among collectors and first-time buyers alike.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Lady-Datejust 28 279173SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 ref. 279173SRJ is equipped with an automatic (self-winding) mechanical movement, consistent with Rolex's standard for this model family. Rolex's automatic movements are renowned for their precision, durability, and low-maintenance reliability in everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 28?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the defining dimension of the Lady-Datejust 28 generation. This size strikes a refined balance—substantial enough to be read easily and noticed on the wrist, yet elegantly proportioned for a wide range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279173SRJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. The Oystersteel and 18k yellow gold Oyster case provides robust construction, and the 100-meter (330 ft) water resistance rating means the watch is well protected against splashes, rain, and everyday moisture exposure. It is designed to be worn daily without compromise to style or function.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on reference 279173SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with Roman numerals, giving the watch a classic dress-watch character that suits both formal and casual settings. The bezel is an 18k yellow gold fluted bezel, one of Rolex's most iconic design signatures and a hallmark of the Datejust family since its earliest generations.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279173SRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase the Lady-Datejust 28 ref. 279173SRJ directly online through bizakandco.com or contact our team for personalised assistance with availability, pricing, and any questions about the watch. Bizak \u0026 Co. is not an authorised Rolex dealer, but we are committed to providing a knowledgeable and trustworthy buying experience for every client.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745389457643,"sku":"279173SRJ","price":13949.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279173SRJ_6b8b7960-3e43-4f2d-880e-505fb6037e46.png?v=1780690965"},{"product_id":"rolex-lady-datejust-28-28-mm-279139rbrsvrp","title":"Rolex Lady-Datejust 28 28 mm 279139RBRSVRP White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279139RBRSVRP is an 18k white gold ladies automatic watch featuring a diamond-set bezel, silver Roman numeral dial, and the iconic President bracelet. At 28mm this reference represents Rolex's quintessential dress watch for women, combining precious materials with the timeless Datejust silhouette.\u003c\/p\u003e\n\u003cp\u003eWhat sets ref. 279139RBRSVRP apart is the seamless marriage of diamond brilliance on the bezel with the refined elegance of a silver Roman dial and the fluid lines of the President bracelet — one of the most prestigious bracelets in watchmaking. Contact Bizak \u0026amp; Co. today to learn more or to purchase this exceptional Lady-Datejust online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279139RBRSVRP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279139RBRSVRP pairs an 18k white gold Oyster case with a factory diamond-set bezel, a silver Roman numeral dial, and the prestigious President bracelet — a combination that places it at the top of the Lady-Datejust 28 range. This convergence of high-jewelry diamonds, precious metal, and Rolex's watchmaking heritage makes it one of the most desirable ladies' Rolex references available.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279139RBRSVRP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279139RBRSVRP is driven by a Rolex in-house automatic movement, consistent with the brand's tradition of Superlative Chronometer-certified calibers. As an automatic watch it winds itself through the natural motion of the wrist, requiring no manual winding during regular wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279139RBRSVRP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the defining size of the Lady-Datejust 28 family. This proportion is ideal for a refined feminine wrist, offering classic Datejust presence in a graceful, understated scale.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279139RBRSVRP suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its jeweled appearance the 279139RBRSVRP is built on Rolex's robust Oyster case platform with 100 meters (330 feet) of water resistance, making it surprisingly durable for daily use. That said, its diamond bezel and white gold construction make it equally at home at formal occasions and black-tie events.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on ref. 279139RBRSVRP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver-toned and set with Roman numerals, delivering a classically elegant, highly legible face. The bezel is fully paved with brilliant-cut diamonds by Rolex, creating an unbroken ring of sparkle that gives the watch its distinctive high-jewelry character.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279139RBRSVRP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com, where our specialists are available to answer questions about the watch and guide you through the purchase process. Bizak \u0026 Co. is not an authorized Rolex dealer and offers this watch on the secondary market, so we encourage you to contact us for the most current details on availability, condition, and pricing.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745598320875,"sku":"279139RBRSVRP","price":41850.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279139RBRSVRP_d3de8cce-5b5d-4fa9-a552-108777d41300.png?v=1780692087"},{"product_id":"rolex-lady-datejust-28-28-mm-279139rbrsvsp","title":"Rolex Lady-Datejust 28 28 mm 279139RBRSVSP White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279139RBRSVSP is a 28mm 18k white gold luxury dress watch featuring a silver index dial, a diamond-set bezel, and the iconic President bracelet. This reference represents one of the most refined expressions of the Lady-Datejust collection, combining brilliant diamonds with the cool elegance of white gold.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279139RBRSVSP apart is the seamless harmony between its diamond-set bezel, luminous silver dial, and the prestige of the President bracelet—a combination that moves effortlessly from boardroom to black-tie. Contact Bizak \u0026amp; Co. today to purchase this stunning Lady-Datejust 28 or to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279139RBRSVSP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279139RBRSVSP combines three of the most coveted elements in the Lady-Datejust lineup: an 18k white gold case and President bracelet, a brilliant diamond-set bezel, and a clean silver index dial. The result is a timepiece that is simultaneously a precision instrument and a piece of fine jewelry, making it one of the most sought-after references in the modern Rolex catalog.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279139RBRSVSP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex in-house automatic (self-winding) movement, which winds continuously via the Perpetual rotor during normal wear. Rolex movements in the Lady-Datejust line are certified chronometers, meaning they meet strict standards for precision and reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279139RBRSVSP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the standard size for the Lady-Datejust 28 collection. This dimension is widely considered ideal for most female wrists, offering excellent legibility while maintaining an elegant, refined profile on the wrist.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Lady-Datejust 28 is built to Rolex's exacting standards and is designed for daily use. The 18k white gold case is robust, and the watch offers water resistance suitable for everyday activities, making it as practical as it is beautiful.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279139RBRSVSP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver with classic index hour markers, offering a timeless and versatile aesthetic. The bezel is fully set with diamonds, hand-selected and set individually by Rolex craftspeople to maximize brilliance and security.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279139RBRSVSP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase this reference directly through Bizak \u0026 Co. at bizakandco.com or by contacting our team to discuss availability, condition, and pricing. Bizak \u0026 Co. is a specialist luxury watch dealer—not an authorized Rolex retailer—offering knowledgeable, personalized service for discerning buyers.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745623322859,"sku":"279139RBRSVSP","price":41850.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279139RBRSVSP_d9504eeb-b978-41c0-966c-4fdb1b86e69a.png?v=1780692218"},{"product_id":"rolex-lady-datejust-28-28-mm-279178sdrixj","title":"Rolex Lady-Datejust 28 28 mm 279178SDRIXJ Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279178SDRIXJ is a 28mm yellow gold dress watch featuring a silver dial set with diamond hour markers at the IX position, a yellow gold fluted bezel, and the iconic five-link Jubilee bracelet. Powered by an automatic movement and water-resistant to 100 meters (330 feet), this reference combines everyday practicality with unmistakable Rolex refinement.\u003c\/p\u003e\n\u003cp\u003eReference 279178SDRIXJ stands out for its seamless marriage of precious yellow gold construction and subtle diamond detailing, making it equally at home at a formal occasion or a polished everyday setting. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to buy this Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279178SDRIXJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279178SDRIXJ combines an 18k yellow gold case, fluted bezel, and Jubilee bracelet with a silver dial featuring a diamond IX hour marker, making it one of the most jewel-finished expressions of the Lady-Datejust 28. The all-yellow-gold construction gives it a cohesive, luxurious presence that stands apart from two-tone or steel variants.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279178SDRIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic (self-winding) movement, consistent with Rolex's standard for the Lady-Datejust 28 line. The case also provides water resistance to 100 meters (330 feet), adding practical durability to its refined aesthetics.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 28 ref. 279178SDRIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the defining size of the Lady-Datejust line and one that Rolex has refined over decades to offer ideal proportions for a dressy ladies' watch. The 28mm size is compact and elegant without feeling overly delicate on the wrist.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279178SDRIXJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Lady-Datejust 28 is designed as a versatile everyday luxury watch, with automatic winding ensuring the movement stays powered through daily activity and 100-meter water resistance providing resilience against splashes and light water exposure. Its yellow gold construction and diamond detail also make it a natural choice for formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What dial and materials does the 279178SDRIXJ feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver-toned and features a diamond-set IX hour marker, lending a refined sparkle to an otherwise clean and legible face. The case, fluted bezel, and Jubilee bracelet are all crafted in 18k yellow gold, creating a fully precious-metal watch with consistent color throughout.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279178SDRIXJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The all-yellow-gold Lady-Datejust 28 with diamond IX dial is a highly sought-after reference that holds strong appeal among collectors and first-time luxury watch buyers alike, prized for its classic design, precious-metal construction, and Rolex's unmatched reputation for quality. You can buy the Rolex Lady-Datejust 28 ref. 279178SDRIXJ online or inquire directly through Bizak \u0026 Co. at bizakandco.com for current availability and pricing.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745657532651,"sku":"279178SDRIXJ","price":30272.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/u2net_final_1725359827_c75befc0e9_m279178-0020_v1_zout.png?v=1783086168"},{"product_id":"rolex-lady-datejust-28-28-mm-279178ssj","title":"Rolex Lady-Datejust 28 28 mm 279178SSJ Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279178SSJ is a 28 mm automatic watch crafted in yellow gold, presenting a silver index dial paired with a yellow gold fluted bezel and Jubilee bracelet. This reference represents Rolex's enduring commitment to refined femininity and horological precision in one of the brand's most iconic dress-sport silhouettes.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279178SSJ apart is the harmonious all-yellow-gold composition — fluted bezel, case, and Jubilee bracelet — framing a clean silver dial that radiates timeless elegance on the wrist. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to buy this Lady-Datejust 28 online with confidence.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279178SSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279178SSJ stands out for its all-yellow-gold construction — case, fluted bezel, and Jubilee bracelet — paired with a clean silver index dial. This unified precious-metal composition gives the watch a jewel-like presence that is rare even within the Datejust family.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279178SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust 28 is powered by a Rolex automatic movement with a perpetual rotor. Rolex certifies its movements as Superlative Chronometers, holding them to a precision standard tighter than the standard COSC certification.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279178SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The reference 279178SSJ features a 28 mm case, the defining size of the Lady-Datejust 28 collection. This diameter is ideally proportioned for smaller wrists and is crafted in yellow gold for a luxurious, substantial feel despite its elegant scale.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Lady-Datejust 28 ref. 279178SSJ is built on Rolex's Oyster case platform, which provides 100 metres (330 feet) of water resistance and robust daily-wear durability. Its dress-sport character means it pairs equally well with casual and formal attire.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 279178SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with index hour markers and features the iconic Rolex Cyclops date magnifier at 3 o'clock. The bezel is a yellow gold fluted bezel, one of Rolex's most recognizable design signatures, which catches light beautifully and frames the silver dial with warm contrast.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279178SSJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about the Lady-Datejust 28 ref. 279178SSJ directly at bizakandco.com or contact our team for personalized assistance. Bizak \u0026 Co. is not an authorized Rolex dealer but offers this reference with the attentive, knowledgeable service of a trusted luxury watch specialist.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745674440939,"sku":"279178SSJ","price":27807.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279178SSJ_ab310464-b74e-4400-bed7-d27586d189f4.jpg?v=1780692499"},{"product_id":"rolex-lady-datejust-28-28-mm-279178sdrixp","title":"Rolex Lady-Datejust 28 28 mm 279178SDRIXP Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279178SDRIXP is a 28mm fully yellow gold ladies' watch featuring a silver dial with diamond IX hour marker, a yellow gold fluted bezel, and the iconic President bracelet. This reference represents the pinnacle of Rolex's dress-watch craftsmanship for women, combining precious metal construction with refined diamond detailing and Rolex's reliable automatic movement.\u003c\/p\u003e\n\u003cp\u003eReference 279178SDRIXP stands out for its all-yellow-gold composition, the luminous elegance of its diamond IX dial, and the prestige of the President bracelet — a combination that makes it equally at home at a formal gala or an important business occasion. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, and purchase options for this exceptional Lady-Datejust.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279178SDRIXP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279178SDRIXP combines an 18k yellow gold case and President bracelet with a silver diamond IX dial and yellow gold fluted bezel, making it one of the most complete all-gold configurations in the Lady-Datejust 28 lineup. The diamond IX marker adds a precise touch of gem-set luxury without overwhelming the dial's classic Datejust architecture. It is a watch that is simultaneously a precision timepiece and a piece of fine jewelry.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279178SDRIXP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279178SDRIXP is powered by a Rolex automatic (self-winding) movement, consistent with the Datejust line's long heritage of in-house mechanical watchmaking. Rolex automatic movements are known for their precision and durability, regulated to chronometric standards. The specific caliber designation is not confirmed in our listing details.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279178SDRIXP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 279178SDRIXP features a 28mm case, the standard size for the current Lady-Datejust collection. This size is thoughtfully proportioned for a range of wrist sizes and wears with elegance whether dressed up or styled for everyday occasions. The watch also carries a 100-meter (330-foot) water resistance rating.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279178SDRIXP suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its luxurious all-yellow-gold construction and diamond detailing, the Lady-Datejust 28 is built to Rolex's standards for everyday wearability, including 100 meters of water resistance and a robust automatic movement. Many owners wear this reference daily as both a reliable timekeeping instrument and a statement of personal style. Its durability and versatility are core to what makes the Datejust such an enduring choice.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bracelet details of reference 279178SDRIXP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with a diamond IX hour marker, giving the watch a distinctive and elegant focal point within a classic Datejust layout. The President bracelet, crafted in 18k yellow gold, features a three-piece semi-circular link design and a concealed Crownclasp for a seamless aesthetic. Together, the silver dial and yellow gold bracelet create a warm, luminous contrast that is immediately recognizable as a Rolex.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279178SDRIXP a good investment, and how can I buy it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust in full yellow gold with precious metal bracelet has historically maintained strong collector and resale interest, and the 279178SDRIXP's combination of yellow gold, diamond dial detail, and President bracelet makes it a highly desirable configuration. To purchase or inquire about this reference, visit bizakandco.com or contact our team directly — we are happy to answer questions and guide you through the buying process. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745683878123,"sku":"279178SDRIXP","price":31388.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279178SDRIXP_762d4156-2378-4d3f-9ac6-8bdd002c489d.jpg?v=1780692537"},{"product_id":"rolex-lady-datejust-28-28-mm-279178srj","title":"Rolex Lady-Datejust 28 28 mm 279178SRJ Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279178SRJ is an 18k yellow gold 28mm dress watch featuring a silver Roman dial, yellow gold fluted bezel, and a five-piece Jubilee bracelet — one of the most iconic and refined combinations in the Lady-Datejust collection. Powered by an automatic movement and rated to 100 meters (330 feet) of water resistance, it balances elegance with everyday dependability.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279178SRJ apart is the harmonious all-yellow-gold configuration paired with the classic Roman numeral dial, a pairing that signals timeless sophistication on the wrist. If you are looking to buy this Rolex Lady-Datejust 28 online, contact Bizak \u0026amp; Co. for availability, pricing, and condition details.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279178SRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279178SRJ stands out for its harmonious all-18k yellow gold configuration — case, fluted bezel, and Jubilee bracelet — paired with a silver Roman numeral dial. This combination is one of the most classically elegant offerings in the entire Rolex catalog and carries strong long-term desirability among collectors and enthusiasts.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279178SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 ref. 279178SRJ is powered by an automatic movement, meaning it self-winds through the natural motion of the wearer's wrist. Rolex automatic movements are renowned for their accuracy, durability, and in-house manufacture to exacting standards.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Lady-Datejust 28?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, making it an ideal fit for smaller or medium wrists seeking a refined dress-watch proportion. The 28mm Oyster case is crafted in 18k yellow gold and water resistant to 100 meters (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its precious metal construction, the Lady-Datejust 28 is built to Rolex's robust Oyster standards, including a screw-down crown and 100-meter water resistance. It transitions effortlessly from casual daytime settings to formal evening occasions, making it a practical as well as beautiful daily watch.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 279178SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with applied Roman numerals, giving the watch a timeless, classical aesthetic that has been associated with the Datejust line for decades. The bezel is an 18k yellow gold fluted bezel, one of the most recognizable design signatures in all of watchmaking, machined with precision grooves that reflect light brilliantly.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279178SRJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in yellow gold is consistently one of the most sought-after references in the women's luxury watch segment, supported by Rolex's unmatched brand strength and the enduring appeal of the all-gold Jubilee configuration. Contact Bizak \u0026 Co. directly through bizakandco.com to inquire about current availability, condition details, and pricing — our team will guide you through every step of the purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745690530027,"sku":"279178SRJ","price":27807.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279178SRJ_5c346b2a-e188-40d0-a325-e6f9c005e3cb.jpg?v=1780692561"},{"product_id":"rolex-lady-datejust-28-28-mm-279178sdj","title":"Rolex Lady-Datejust 28 28 mm 279178SDJ Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279178SDJ is a 28mm 18k yellow gold ladies' watch featuring a silver diamond dial, yellow gold fluted bezel, and five-link Jubilee bracelet — one of the most complete expressions of Rolex's signature dress watch in its smaller 28mm format. Powered by an automatic movement and rated to 100 meters of water resistance, this reference pairs everyday wearability with undeniable luxury.\u003c\/p\u003e\n\u003cp\u003eReference 279178SDJ stands out for the seamless harmony between its warm yellow gold case, diamond-set dial, and the elegantly sporty Jubilee bracelet — a combination that transitions effortlessly from office to evening. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to buy this Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279178SDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279178SDJ combines an 18k yellow gold case with a diamond-set silver dial, yellow gold fluted bezel, and Jubilee bracelet — one of the most complete and harmonious configurations in the Lady-Datejust 28 collection. This pairing of warm yellow gold and sparkling diamonds gives the watch an unmistakable presence that is equally at home in formal and everyday settings.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279178SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279178SDJ is equipped with an automatic movement, consistent with all current Lady-Datejust 28 references. Rolex automatic movements are celebrated for their precision, longevity, and in-house manufacture, though the specific caliber designation is confirmed by Rolex documentation accompanying the watch.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 28?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 measures 28mm in diameter, the ideal size for a classic ladies' dress watch. This dimension provides a refined, proportionate fit on a wide range of wrist sizes without sacrificing legibility or visual presence.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Lady-Datejust 28 ref. 279178SDJ is built on Rolex's Oyster case, which provides 100 meters (330 feet) of water resistance and exceptional durability. While its diamond dial and yellow gold construction make it a dress watch at heart, the robust Rolex construction ensures it handles the rigors of daily life with ease.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel on the 279178SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279178SDJ features a silver diamond dial, where diamond hour markers replace traditional indices to add brilliance and luxury to the face of the watch. The bezel is a classic yellow gold fluted bezel, one of Rolex's most iconic design signatures, finished with a reeded mirror-polish that frames the dial beautifully.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279178SDJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in yellow gold with a diamond dial is one of the most sought-after references in Rolex's ladies' lineup and holds its value exceptionally well on the secondary market. You can buy the 279178SDJ online or contact Bizak \u0026 Co. directly at bizakandco.com to inquire about availability, condition details, and pricing — our team is ready to assist you through every step of the purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745699967211,"sku":"279178SDJ","price":29667.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279178SDJ_9a939241-04f7-4255-99f2-aeb246fa885b.jpg?v=1780692616"},{"product_id":"rolex-lady-datejust-28-28-mm-279178sdp","title":"Rolex Lady-Datejust 28 28 mm 279178SDP Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279178SDP is a 28mm yellow gold dress watch featuring a silver diamond dial, a yellow gold fluted bezel, and the iconic President bracelet. Powered by an automatic movement and rated to 100 meters of water resistance, this reference represents Rolex's definitive expression of feminine luxury.\u003c\/p\u003e\n\u003cp\u003eReference 279178SDP stands out for its harmonious all-yellow-gold construction, the brilliance of its diamond-set dial, and the prestige of the President bracelet—details that elevate it well beyond a standard time-only watch. Contact Bizak \u0026amp; Co. today to buy this Lady-Datejust 28 online or to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279178SDP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279178SDP combines an 18-karat yellow gold case and fluted bezel with a diamond-set silver dial and the prestigious President bracelet, making it one of the most jewel-complete expressions of the Lady-Datejust line. The all-yellow-gold composition and diamond detailing give it a level of coherence and luxury rarely matched in the 28mm category. It is as much a piece of fine jewelry as it is a precision Swiss watch.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279178SDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279178SDP is equipped with a Rolex automatic (self-winding) movement, consistent with Rolex's commitment to mechanical precision across its entire collection. The movement winds itself through the natural motion of the wearer's wrist, requiring no manual winding during regular wear. Rolex automatic movements are manufactured in-house and are renowned for their reliability and accuracy.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279178SDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, making it the standard size designation within the Lady-Datejust family and ideal for smaller to medium wrists. Despite the compact footprint, the all-yellow-gold construction and fluted bezel give the watch a commanding visual presence. The 28mm size has become the defining dimension of the Lady-Datejust line.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279178SDP suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—while its diamond dial and yellow gold construction make it a natural choice for formal occasions, the Lady-Datejust 28 is built to Rolex's exacting durability standards with 100 meters (330 feet) of water resistance and a robust oyster-style case construction. Rolex designs even its most ornate references to be worn daily without compromise. It transitions effortlessly from business attire to black-tie events.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and material details of the 279178SDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver and set with diamonds at the hour positions, creating a brilliant contrast against the warm yellow gold case and bezel. The case, fluted bezel, and President bracelet are all crafted in 18-karat yellow gold, giving the reference a fully integrated precious-metal composition. This combination of materials is one of the most classic and enduring color stories in the Rolex Lady-Datejust catalog.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279178SDP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can shop the Lady-Datejust 28 ref. 279178SDP directly at bizakandco.com or contact our team to confirm current availability and discuss pricing. Bizak \u0026 Co. is a luxury watch dealer specializing in premium Rolex references for buyers across the United States. We welcome inquiries by phone, email, or through our website contact form and are happy to assist you with your purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745725231339,"sku":"279178SDP","price":30783.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279178SDP_4675c58e-a969-4e61-bf96-bb7f5e47144f.jpg?v=1780692715"},{"product_id":"rolex-lady-datejust-28-28-mm-279178srp","title":"Rolex Lady-Datejust 28 28 mm 279178SRP Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279178SRP is a 28mm automatic dress watch crafted entirely in 18k yellow gold, featuring a silver Roman numeral dial, a yellow gold fluted bezel, and the iconic President bracelet. This combination of refined materials and classic Rolex design makes the 279178SRP one of the most sought-after references in the Lady-Datejust family.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279178SRP apart is the harmonious all-yellow-gold presentation — fluted bezel, President bracelet, and case in matching 18k gold — paired with the timeless legibility of Roman numeral hour markers on the silver dial. Contact Bizak \u0026amp; Co. today to inquire about availability or to buy this Rolex Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279178SRP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279178SRP stands out for its all-18k yellow gold construction — case, fluted bezel, and President bracelet — paired with a silver Roman numeral dial. This cohesive, monochromatic gold presentation is one of the most prestigious configurations available in the Lady-Datejust 28 collection.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279178SRP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 ref. 279178SRP is powered by a Rolex automatic movement, manufactured and regulated entirely in-house at Rolex's Geneva facilities. Rolex automatic calibers are certified as chronometers, guaranteeing precision to stringent accuracy standards.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Lady-Datejust 28?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 measures 28mm in diameter, a classic proportion that suits a wide range of wrist sizes. The Oyster case provides water resistance to 100 meters (330 feet), making it as practical as it is elegant.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its luxurious all-yellow-gold finish, the Lady-Datejust 28 is built around Rolex's robust Oyster case with 100-meter water resistance and a certified automatic movement, making it entirely appropriate for daily wear. It transitions effortlessly from casual daytime settings to formal evening occasions.\"}},{\"@type\":\"Question\",\"name\":\"What dial and bezel does the 279178SRP feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The reference 279178SRP features a silver dial with Roman numeral hour markers and an 18k yellow gold fluted bezel. The Roman numerals give the dial a classical, dress-watch aesthetic that complements the warmth of the yellow gold case and bracelet.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279178SRP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can explore the Rolex Lady-Datejust 28 ref. 279178SRP for sale at bizakandco.com and contact our team directly for current availability, condition details, and pricing. Bizak \u0026 Co. is an established luxury watch dealer — not an authorized Rolex dealer — specializing in pre-owned and estate Rolex timepieces.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745735618795,"sku":"279178SRP","price":28923.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279178SRP_ddd14fd3-d008-44e5-9b06-a089cb0b159f.jpg?v=1780692752"},{"product_id":"rolex-lady-datejust-28-28-mm-279178ssp","title":"Rolex Lady-Datejust 28 28 mm 279178SSP Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279178SSP is a 28 mm automatic wristwatch crafted entirely in 18k yellow gold, featuring a silver index dial, a yellow gold fluted bezel, and the iconic President bracelet. This reference represents the pinnacle of Rolex's dress-watch offering for women, combining timeless proportions with one of the most recognizable bracelets in fine watchmaking.\u003c\/p\u003e\n\u003cp\u003eReference 279178SSP stands out for its harmonious all-yellow-gold composition, from the polished fluted bezel to the three-link President bracelet, making it a statement piece for special occasions and everyday luxury alike. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 28 online or to learn more about our current inventory.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279178SSP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279178SSP is distinguished by its entirely 18k yellow gold construction — case, fluted bezel, and President bracelet — creating a fully precious-metal timepiece. This monochromatic yellow gold presentation, paired with a silver index dial, places it among the most luxurious expressions in the Lady-Datejust 28 collection.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279178SSP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279178SSP is powered by a Rolex in-house self-winding automatic movement, certified as a Superlative Chronometer for precision within officially tested tolerances. The perpetual rotor winds the movement continuously through the natural motion of the wearer's wrist.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279178SSP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch features a 28 mm case diameter, the current standard size for the Lady-Datejust line. This dimension offers improved legibility over the historic 26 mm case while maintaining the elegantly feminine proportions the model is known for.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279178SSP suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Oyster case provides water resistance to 100 meters (330 feet) and the screw-down crown ensures robust protection, making this watch practical for daily wear despite its precious-metal construction. The President bracelet is renowned for its comfortable, secure fit throughout the day.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279178SSP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with applied index hour markers, offering clean legibility against the warm yellow gold surround. The bezel is fashioned in 18k yellow gold with Rolex's signature fluted finish, adding a reeded, light-catching texture that is one of the brand's most recognizable design elements.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279178SSP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase this reference directly through bizakandco.com or by contacting the Bizak \u0026 Co. team for current availability and pricing. Bizak \u0026 Co. is an independent dealer — not an authorized Rolex retailer — specializing in authenticated luxury timepieces at competitive market prices.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745767469291,"sku":"279178SSP","price":28923.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279178SSP_b16dffec-7feb-48d5-93d6-5b176972721d.jpg?v=1780692957"},{"product_id":"rolex-lady-datejust-28-28-mm-279173sro","title":"Rolex Lady-Datejust 28 28 mm 279173SRO Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279173SRO is a 28 mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, featuring a silver dial with Roman numeral hour markers, a yellow gold fluted bezel, and an Oyster bracelet. Powered by an automatic movement and rated to 100 metres (330 feet) of water resistance, it represents Rolex's definitive expression of refined femininity and everyday horological precision.\u003c\/p\u003e\n\u003cp\u003eThe 279173SRO stands out for its harmonious blend of Oystersteel durability and the warm prestige of yellow gold — a combination that transitions effortlessly from office to evening. Explore this Lady-Datejust 28 for sale at Bizak \u0026amp; Co. and contact our team for full details, provenance, and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279173SRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279173SRO combines an Oystersteel and 18k yellow gold case with a silver Roman numeral dial and a yellow gold fluted bezel, creating a two-tone aesthetic that is both classically dressy and remarkably versatile. Its 28 mm Oyster case also delivers 100 metres of water resistance, which is exceptional for a watch this refined in appearance.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279173SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust 28 is powered by an automatic movement, meaning it winds itself through the natural motion of the wearer's wrist. Rolex automatic calibers are renowned for their precision, durability, and long-term reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279173SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28 mm in diameter, making it an ideal fit for smaller or more slender wrists. This size has been the signature dimension of Rolex's ladies' Datejust line for generations and remains highly proportionate for everyday elegant wear.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Oyster case is water resistant to 100 metres (330 feet) and the Oyster bracelet with its Oysterlock clasp is built for secure, all-day comfort. The two-tone steel and yellow gold construction is also highly resistant to scratches and corrosion, making it as practical as it is beautiful.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279173SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver-toned and set with Roman numeral hour markers, giving it a timeless, formal character. The bezel is crafted in 18k yellow gold with a fluted texture, one of the most iconic design elements in the entire Rolex lineup.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279173SRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this Lady-Datejust 28 for sale directly through bizakandco.com, where our team is available to answer questions about condition, provenance, and pricing. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer, and we encourage all clients to contact us directly for the most current availability and details.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745848471787,"sku":"279173SRO","price":13670.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279173SRO_74e4d556-dbc4-4f68-947e-8ad00edcc6f9.png?v=1780693384"},{"product_id":"rolex-lady-datejust-28-28-mm-279173sso","title":"Rolex Lady-Datejust 28 28 mm 279173SSO Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279173SSO is a 28mm two-tone dress watch crafted in Oystersteel and 18k yellow gold, featuring a clean silver dial with index hour markers, an 18k yellow gold fluted bezel, and a classic Oyster bracelet. Powered by an automatic movement and rated to 100 meters of water resistance, it pairs effortless elegance with genuine Rolex robustness.\u003c\/p\u003e\n\u003cp\u003eThe 279173SSO stands out for its timeless Rolesor combination—the warm contrast of yellow gold against polished Oystersteel—making it one of the most coveted references in the Lady-Datejust collection. Browse this reference at Bizak \u0026amp; Co. or contact our team directly to learn more and purchase online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279173SSO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279173SSO pairs Oystersteel with 18k yellow gold in Rolex's classic Rolesor construction, topped by an 18k yellow gold fluted bezel that has been an icon of the Datejust line for decades. The silver index dial and Oyster bracelet complete a look that is simultaneously timeless and immediately recognizable as a Rolex. This combination of precious metal accents and robust engineering is rarely matched at any price point.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279173SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 ref. 279173SSO is driven by a Rolex automatic movement, self-winding through the natural motion of the wearer's wrist. The movement is housed within the Oyster case, which provides 100 meters (330 feet) of water resistance, protecting the caliber from the rigors of daily wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279173SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the standard size for the Lady-Datejust line and is ideally proportioned for smaller to medium wrists. The Oyster case is crafted in Oystersteel with 18k yellow gold accents, giving it a two-tone character that reads as dressy without being delicate.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Lady-Datejust 28 is engineered for daily use, not merely occasional wear. Its Oyster case offers 100 meters of water resistance, the scratch-resistant sapphire crystal protects the dial, and the Oyster bracelet is designed to maintain its fit over years of continuous wear. It transitions seamlessly from casual daytime settings to formal evening occasions.\"}},{\"@type\":\"Question\",\"name\":\"What dial and materials are featured on the 279173SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279173SSO features a silver dial dressed with polished index hour markers, giving the watch a clean, light-catching face. The case and bracelet are Oystersteel complemented by 18k yellow gold—on the bezel, the center bracelet links, and the case middle—creating the warm two-tone Rolesor aesthetic that has defined the Datejust for generations.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279173SSO a good buy and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust in Rolesor with a fluted bezel is one of the most consistently valued references in the pre-owned Rolex market, prized for its heritage design and broad appeal. You can purchase the 279173SSO directly through bizakandco.com or contact the Bizak \u0026 Co. team for personalized assistance, additional images, or any questions about the watch. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745856598251,"sku":"279173SSO","price":13763.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279173SSO_4e76ba5f-cecf-4882-b6a2-631f51f4cc9c.png?v=1780693421"},{"product_id":"rolex-lady-datejust-28-28-mm-279163srj","title":"Rolex Lady-Datejust 28 28 mm 279163SRJ Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279163SRJ is a 28mm two-tone timepiece pairing Oystersteel with 18k yellow gold, finished with a silver dial, smooth yellow gold domed bezel, and the elegant five-piece Jubilee bracelet. This combination of precious metal and steel gives the watch a refined yet versatile character that transitions effortlessly from everyday wear to formal occasions.\u003c\/p\u003e\n\u003cp\u003eReference 279163SRJ stands out for its harmonious two-tone design, classic domed bezel, and the timeless Datejust silhouette that has defined ladys luxury watchmaking for decades. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, and to buy this Lady-Datejust 28 online or in person.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279163SRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279163SRJ combines Oystersteel and 18k yellow gold in the classic Rolesor two-tone style with a smooth domed yellow gold bezel and silver dial on the iconic 28mm Oyster case. This pairing gives it the prestige of precious metal alongside the durability and versatility of Rolex's 904L stainless steel. It is one of the most recognizable and enduring references in the Lady-Datejust lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279163SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279163SRJ is powered by a Rolex in-house automatic movement, consistent with the broader Lady-Datejust 28 family. Rolex automatic movements are COSC-certified chronometers and additionally meet Rolex's own Superlative Chronometer standard of plus or minus two seconds per day accuracy. The self-winding rotor means the watch winds itself through normal wrist motion.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279163SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust reference 279163SRJ features a 28mm Oyster case, the definitive size for the modern Lady-Datejust collection. This 28mm diameter is elegantly proportioned for a wide range of wrist sizes and remains one of the most sought-after dimensions in ladies luxury watches. The case is water resistant to 100 meters (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes, the Lady-Datejust 28 is engineered for both elegance and durability, making it an ideal everyday luxury watch. The Oyster case provides 100 meters of water resistance, the 904L Oystersteel resists corrosion, and the sapphire crystal is highly scratch-resistant. Its versatile two-tone design transitions naturally from casual daytime settings to formal evening occasions.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and material details of the 279163SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279163SRJ features a silver dial with Roman numeral hour markers, set within a 28mm case constructed from Oystersteel and 18k yellow gold. The smooth domed bezel is crafted entirely in 18k yellow gold, and the five-piece Jubilee bracelet is rendered in matching two-tone Oystersteel and yellow gold. Together these elements create a cohesive, warm aesthetic that is both classic and contemporary.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279163SRJ from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about and purchase the Rolex Lady-Datejust 28 reference 279163SRJ directly through bizakandco.com, where our team of luxury watch specialists is available to assist you. Contact us for current availability, detailed condition information, and pricing, and we will guide you through a transparent and secure acquisition process. Bizak \u0026 Co. is not an authorized Rolex dealer, and all Rolex trademarks remain the property of Rolex SA.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745858760939,"sku":"279163SRJ","price":10835.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279163SRJ_2e73f297-33e3-48d1-89c6-3778b8eb0dd6.jpg?v=1780693432"},{"product_id":"rolex-lady-datejust-28-28-mm-279173sdrixo","title":"Rolex Lady-Datejust 28 28 mm 279173SDRIXO Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279173SDRIXO is a 28mm two-tone Oystersteel and 18k yellow gold dress watch featuring a silver dial with a diamond IX marker, a yellow gold fluted bezel, and a classic Oyster bracelet. Powered by a Rolex automatic movement and rated to 100 meters of water resistance, this reference balances everyday reliability with refined elegance.\u003c\/p\u003e\n\u003cp\u003eThe 279173SDRIXO stands out for its harmonious blend of sporty Oyster construction and precious-metal detailing — a signature combination that has defined the Lady-Datejust for decades. Contact Bizak \u0026amp; Co. to inquire about availability, pricing, and to buy this stunning Lady-Datejust 28 online or in person.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279173SDRIXO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279173SDRIXO combines Oystersteel and 18k yellow gold Rolesor construction with a silver dial featuring a diamond IX marker and a yellow gold fluted bezel — a level of detail rarely found on a 28mm sports-dress watch. It carries the full heritage of the Lady-Datejust lineage, which dates to 1957, while featuring Rolex's modern Oyster architecture and 100-meter water resistance.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279173SDRIXO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic Rolex movement, meaning the watch winds itself through the natural motion of the wearer's wrist. Rolex automatic movements are renowned for their precision, durability, and in-house manufacture, though we note that Bizak \u0026 Co. recommends confirming all technical specifications directly with a Rolex service center.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279173SDRIXO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, making it the current standard size for the Lady-Datejust line and an ideal fit for smaller or medium wrists. The 28mm case replaced the earlier 26mm generation and is paired here with an Oyster bracelet that adds refined wrist presence without feeling oversized.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Lady-Datejust 279173SDRIXO is built on Rolex's Oyster platform, which provides 100 meters (330 feet) of water resistance and a screw-down crown for genuine all-day durability. The Oystersteel and yellow gold construction is highly resistant to scratches and corrosion, meaning this watch is designed to be worn and enjoyed rather than stored away.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279173SDRIXO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver and includes a diamond-set IX marker at the 9 o'clock position, adding a touch of fine jewelry character to the classic Lady-Datejust layout. The bezel is crafted in 18k yellow gold with Rolex's iconic fluted finish, a design signature that has graced the Datejust family for generations.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279173SDRIXO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in two-tone Rolesor with a diamond-set dial is a perennially desirable reference that holds its appeal across changing trends, making it a sound choice for collectors and lifestyle buyers alike. You can browse availability and buy the 279173SDRIXO online at bizakandco.com or contact our team directly — please note that Bizak \u0026 Co. is not an authorized Rolex dealer and this watch is offered on the pre-owned or gray market.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745860727019,"sku":"279173SDRIXO","price":15344.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279173SDRIXO_0c6f311e-d34d-48e0-94ed-83364eef7d67.png?v=1780693444"},{"product_id":"rolex-lady-datejust-28-28-mm-279173sdj","title":"Rolex Lady-Datejust 28 28 mm 279173SDJ Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279173SDJ is a 28mm two-tone ladies' watch crafted in Oystersteel and 18k yellow gold, featuring a silver diamond dial, yellow gold fluted bezel, and Jubilee bracelet. It pairs Rolex's most enduring date complication with an elegantly proportioned case sized perfectly for the wrist.\u003c\/p\u003e\n\u003cp\u003eReference 279173SDJ stands out through its harmonious blend of sporty steel and warm yellow gold accents, elevated by the brilliance of diamond hour markers on the silver dial. Contact Bizak \u0026amp; Co. today to inquire about purchasing this stunning Lady-Datejust or to buy online at bizakandco.com.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279173SDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279173SDJ combines Oystersteel and 18k yellow gold in Rolex's classic two-tone configuration, featuring a silver dial set with diamond hour markers and a yellow gold fluted bezel. This reference embodies over 75 years of Lady-Datejust heritage in a beautifully balanced 28mm package that functions equally as a precision instrument and a piece of fine jewelry.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 279173SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279173SDJ is driven by an automatic movement, meaning it winds itself through the natural motion of the wearer's wrist. Rolex automatic movements are manufactured in-house and are recognized for their accuracy, reliability, and long service intervals.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279173SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the standard size for the current Lady-Datejust collection. This proportion is thoughtfully scaled for a refined, feminine wrist presence without sacrificing legibility or the watch's iconic design details.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279173SDJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Lady-Datejust is built to Rolex's Oyster standards, offering 100 meters (330 feet) of water resistance within a robust Oystersteel and yellow gold case. The Jubilee bracelet is designed for all-day comfort, making this reference an excellent choice for consistent daily wear in virtually any setting.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on reference 279173SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver-toned and set with diamond hour markers, providing a luminous, jewelry-forward look. The bezel is 18k yellow gold in Rolex's signature fluted style, whose geometric faceting adds warmth and brilliance that coordinates perfectly with the two-tone case.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 279173SDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase this reference directly at bizakandco.com or contact our team for personalized assistance. Bizak \u0026 Co. is not an authorized Rolex dealer, but we are dedicated specialists in luxury watches and are happy to answer any questions and guide you through the acquisition process.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745865216235,"sku":"279173SDJ","price":15344.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279173SDJ_a435a949-3cd0-42b4-acb4-4d25c697dc3e.png?v=1780693469"},{"product_id":"rolex-lady-datejust-28-28-mm-279173sdrixj","title":"Rolex Lady-Datejust 28 28 mm 279173SDRIXJ Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279173SDRIXJ is a 28mm two-tone automatic watch crafted in Oystersteel and 18k yellow gold, featuring a silver dial with a diamond-set IX marker and a yellow gold fluted bezel on a Jubilee bracelet. This combination of precious metal accents and refined finishing places the Lady-Datejust 28 among the most elegant entries in the Rolex collection.\u003c\/p\u003e\n\u003cp\u003eReference 279173SDRIXJ stands out for its seamless blend of sport-inspired architecture and dressy detailing—the iconic fluted bezel and diamond hour marker elevate an already timeless silhouette. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, and purchasing this Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279173SDRIXJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279173SDRIXJ combines the classic Rolesor two-tone construction—Oystersteel paired with 18k yellow gold—with a silver dial featuring a diamond-set IX marker and the iconic yellow gold fluted bezel. This configuration delivers fine jewelry appeal within one of Rolex's most historically significant and versatile watch lines.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279173SDRIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex automatic movement, which self-winds through the motion of the wearer's wrist. Rolex automatic movements are manufactured in-house and are renowned for their precision, reliability, and long service intervals.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279173SDRIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the signature size of the Lady-Datejust line. This proportion is elegantly scaled for smaller wrists while remaining fully legible and confidently present on the wrist.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279173SDRIXJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Oyster case provides water resistance to 100 meters (330 feet), and the 904L Oystersteel construction is exceptionally resistant to corrosion and scratching. The Jubilee bracelet is designed for all-day comfort, making this an ideal watch for both professional and social occasions.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial like on the 279173SDRIXJ, and what materials are used?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver and features a diamond-set IX marker at the nine o'clock position, adding a fine jewelry element to an otherwise classically styled dial. The case and bracelet are crafted in Oystersteel and 18k yellow gold, with the fluted bezel and center bracelet links rendered in yellow gold.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279173SDRIXJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust in Rolesor with a diamond marker is a perennially sought-after configuration that holds its appeal across generations, making it a strong choice for both everyday enjoyment and long-term value. You can buy the Lady-Datejust 28 279173SDRIXJ online at bizakandco.com or contact our team directly for pricing, condition details, and to complete your purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745866952939,"sku":"279173SDRIXJ","price":15809.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279173SDRIXJ_11c440cf-2524-4ae7-bc09-1bb51c24dd00.png?v=1780693481"},{"product_id":"rolex-lady-datejust-28-28-mm-279173sdo","title":"Rolex Lady-Datejust 28 28 mm 279173SDO Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279173SDO is a 28mm two-tone watch crafted in Oystersteel and 18k yellow gold, featuring a silver diamond dial, an 18k yellow gold fluted bezel, and the classic Oyster bracelet. Powered by an automatic movement, this reference pairs the timeless Datejust silhouette with the brilliance of diamond hour markers and the warm elegance of yellow gold.\u003c\/p\u003e\n\u003cp\u003eReference 279173SDO stands out for its perfectly balanced combination of sporty Oyster robustness and fine jewelry detailing, making it one of the most versatile pieces in the Lady-Datejust lineup. Contact Bizak \u0026amp; Co. today to inquire about availability or to buy this stunning reference online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279173SDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279173SDO combines Oystersteel and 18k yellow gold construction with a silver diamond dial and an 18k yellow gold fluted bezel, striking a balance between sporty durability and fine jewelry aesthetics. This two-tone configuration is among the most sought-after in the Lady-Datejust lineup because it pairs everyday wearability with undeniable elegance.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279173SDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 reference 279173SDO is equipped with an automatic movement, meaning it self-winds through the natural motion of the wearer's wrist. Rolex automatic movements are renowned for their in-house manufacture, chronometric precision, and long-term reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Lady-Datejust 279173SDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, making it ideally sized for smaller wrists while maintaining the classic Oyster case proportions Rolex is known for. The 28mm Lady-Datejust is the current standard size in the women's Datejust family.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279173SDO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Oyster case construction and Oystersteel material make this reference highly resistant to the rigors of daily wear, and the watch is water-resistant to 100 meters (330 feet). The Oyster bracelet adds further robustness and comfort, making the 279173SDO a genuinely practical choice as well as a beautiful one.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 279173SDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver and set with diamond hour markers, lending the watch a sparkling, jewelry-forward appearance. The bezel is crafted in 18k yellow gold with Rolex's iconic fluted motif, featuring precisely machined ridges that maximize light reflection and add a signature touch of luxury.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279173SDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about the Rolex Lady-Datejust 28 ref. 279173SDO directly through bizakandco.com or by contacting the Bizak \u0026 Co. team for personalized assistance. Bizak \u0026 Co. is a dedicated luxury watch dealer — while not an authorized Rolex retailer, we are committed to offering authentic timepieces with transparent descriptions and attentive service.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745874882795,"sku":"279173SDO","price":14879.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279173SDO_e71b41a3-a806-42a5-8fce-7bbc26e6a92b.png?v=1780693517"},{"product_id":"rolex-lady-datejust-28-28-mm-279163ssj","title":"Rolex Lady-Datejust 28 28 mm 279163SSJ Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279163SSJ is a 28mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, presenting a silver index dial beneath a smooth domed yellow gold bezel on a classic Jubilee bracelet. This combination of materials gives the watch its signature Rolesor character, pairing the durability of steel with the warmth of gold for everyday elegance.\u003c\/p\u003e\n\u003cp\u003eReference 279163SSJ stands out for its refined proportions and timeless two-tone aesthetic, making it one of the most sought-after Lady-Datejust configurations available. Contact Bizak \u0026amp; Co. to inquire about purchasing this reference or browse our curated selection of pre-owned and new Rolex watches online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279163SSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279163SSJ combines Oystersteel and 18k yellow gold in Rolex's classic Yellow Rolesor configuration, topped by a smooth domed yellow gold bezel and a silver index dial on the iconic Jubilee bracelet. This particular blend of materials and design choices places it among the most desirable and timeless Lady-Datejust configurations available. It is equally suited to formal occasions and refined everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279163SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279163SSJ is powered by a Rolex proprietary automatic movement, meaning the watch winds itself through the natural motion of the wearer's wrist. Rolex automatic calibers are renowned for their accuracy, reliability, and long service intervals. No specific caliber number is confirmed in the available listing details for this reference.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279163SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the standard size for the modern Lady-Datejust line. At 28mm, the watch sits elegantly on a range of wrist sizes, offering a refined presence that is neither too modest nor oversized. The Oyster case also provides water resistance to 100 meters (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes, the Lady-Datejust 28 is purpose-built for daily wear, combining a robust Oyster case, scratch-resistant materials, and a 100-meter water resistance rating. The Jubilee bracelet is highly comfortable for extended wear thanks to its articulated five-piece links. Its classic design means it pairs naturally with both professional attire and casual settings.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and material details of the 279163SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with index hour markers, providing clean and easy legibility that is characteristic of the Datejust family. The case is crafted in Oystersteel with 18k yellow gold elements—a combination Rolex designates Yellow Rolesor—and the smooth domed bezel is fashioned entirely in 18k yellow gold. These premium materials ensure lasting beauty and durability.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279163SSJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about the Lady-Datejust 28 ref. 279163SSJ directly through Bizak \u0026 Co. at bizakandco.com, where our team is available to answer questions, provide additional photos, and guide you through the buying process. Bizak \u0026 Co. is not an authorized Rolex dealer, and all available details about condition and papers can be confirmed by contacting us directly. We are committed to transparency and a premium buying experience for every client.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745876324587,"sku":"279163SSJ","price":10835.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279163SSJ_0b30719c-7831-4819-b522-d2a88673fbc8.jpg?v=1780693530"},{"product_id":"rolex-lady-datejust-28-28-mm-279163sdj","title":"Rolex Lady-Datejust 28 28 mm 279163SDJ Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279163SDJ is a 28mm two-tone ladies' watch crafted in Oystersteel and 18k yellow gold, featuring a silver diamond dial and an 18k yellow gold smooth domed bezel. It is presented on Rolex's classic Jubilee bracelet, combining refined elegance with enduring Rolex quality.\u003c\/p\u003e\n\u003cp\u003eReference 279163SDJ stands out for its harmonious blend of sporty steel and warm yellow gold, with the diamond-set dial adding a layer of luxury that makes it equally appropriate for daily wear and special occasions. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust online or to learn more about availability.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279163SDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279163SDJ combines Oystersteel and 18k yellow gold in Rolex's classic Rolesor style, topped with a silver diamond dial and an 18k yellow gold smooth domed bezel. This two-tone configuration with diamond hour markers gives the watch a versatile elegance that works across a wide range of occasions. It is one of the most refined expressions in the current Lady-Datejust 28 lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 279163SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279163SDJ is driven by an automatic self-winding movement, meaning it winds itself through the natural motion of the wearer's wrist during everyday use. Rolex automatic calibers are renowned for their precision, reliability, and longevity. No manual winding is required under normal wearing conditions.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279163SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the classic ladies' size within the Datejust family. The Oyster case is water resistant to 100 metres (330 feet), making it suitable for swimming and everyday exposure to water. The 28mm diameter strikes a balance between refined feminine proportions and comfortable legibility.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 good for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Lady-Datejust 28 is designed to be worn every day. Its Oystersteel and 18k yellow gold Oyster case is water resistant to 100 metres and built to Rolex's exacting durability standards, while the automatic movement is maintained by the motion of daily wear. The Jubilee bracelet adds comfort and flexibility, making it an ideal daily companion.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 279163SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver and set with diamonds at the hour positions, providing elegant sparkle in any lighting. The bezel is crafted in 18k yellow gold with a smooth domed profile, a clean and timeless design that frames the dial without competing with it. Together they create a harmonious, luxurious composition.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 279163SDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase the Rolex Lady-Datejust 28 ref. 279163SDJ directly at bizakandco.com or contact our team for personalized assistance. Bizak \u0026 Co. offers a curated selection of luxury timepieces and is committed to a transparent, knowledgeable buying experience. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745884614891,"sku":"279163SDJ","price":12695.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279163SDJ_5a23ca9b-8558-45b9-b2f4-55830f63a36c.jpg?v=1780693582"},{"product_id":"rolex-lady-datejust-28-28-mm-279163sdrixj","title":"Rolex Lady-Datejust 28 28 mm 279163SDRIXJ Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279163SDRIXJ is a 28mm two-tone watch in Oystersteel and 18k yellow gold, presenting a silver dial with a diamond-set IX index and a smooth yellow gold domed bezel on the classic Jubilee bracelet. This reference combines Rolex's signature date complication with refined feminine proportions, making it one of the most recognizable luxury watches for women available today.\u003c\/p\u003e\n\u003cp\u003eThe 279163SDRIXJ stands out through its harmonious blend of precious yellow gold accents, diamond detailing, and the enduring elegance of the Lady-Datejust lineage—hallmarks that have made this line a perennial favorite. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to purchase this Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279163SDRIXJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279163SDRIXJ distinguishes itself through its two-tone Oystersteel and 18k yellow gold construction paired with a silver dial featuring a diamond-set IX index—a detail that bridges fine watchmaking and jewelry. The smooth yellow gold domed bezel and classic Jubilee bracelet give it a timeless elegance that few watches at any price can match.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279163SDRIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust 28 is equipped with a Rolex automatic (self-winding) movement, the same type of caliber family that has anchored Rolex's reputation for precision and long-term reliability for decades. The movement winds itself through the natural motion of the wearer's wrist, requiring no manual winding under normal wearing conditions.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279163SDRIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the classic Lady-Datejust dimension that Rolex has refined over many decades to offer an elegant, feminine fit on a wide range of wrist sizes. The Oyster case is water resistant to 100 meters (330 feet) thanks to its screw-down crown.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Lady-Datejust 28 is engineered to Rolex's exacting Oyster standards, with a 100-meter water resistance rating and a robust Oystersteel and gold case that handles daily life with ease. Its versatile two-tone aesthetic means it transitions naturally from casual to formal settings without missing a beat.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel on the Rolex 279163SDRIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver and features a diamond-set IX index at the nine-o'clock position, lending a refined jewelry-inspired accent to an otherwise clean and legible face. The bezel is smooth and domed, crafted in 18k yellow gold, providing an elegant frame that complements the two-tone case without overshadowing the dial.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279163SDRIXJ a good buy and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in two-tone steel and yellow gold with diamond detail has consistently demonstrated strong demand and enduring resale appeal, making it a sound acquisition for collectors and first-time luxury watch buyers alike. You can browse current availability and reach our team directly at bizakandco.com—Bizak \u0026 Co. is a specialist dealer committed to transparency and client satisfaction on every transaction.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745890742507,"sku":"279163SDRIXJ","price":13299.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279163SDRIXJ_5634b81d-5fda-4990-b75c-ef71b13380ab.jpg?v=1780693612"},{"product_id":"rolex-lady-datejust-28-28-mm-279163sdrxio","title":"Rolex Lady-Datejust 28 28 mm 279163SDRXIO Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279163SDRXIO is a 28mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, presenting a silver dial accented by a diamond IX marker and finished with a smooth domed yellow gold bezel on an Oyster bracelet.\u003c\/p\u003e\n\u003cp\u003eThis reference stands out for its elegant blend of sporty Oystersteel construction and warm yellow gold detailing, making it a refined daily companion for the modern woman. Contact Bizak \u0026amp; Co. to purchase this Lady-Datejust 28 online or to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279163SDRXIO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279163SDRXIO distinguishes itself through its two-tone combination of Oystersteel and 18k yellow gold, a smooth domed yellow gold bezel, and a silver dial featuring a diamond IX marker. This blend of sporty durability and fine jewelry detailing makes it one of the most versatile and elegant expressions in the Lady-Datejust 28 collection.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Lady-Datejust 28 279163SDRXIO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic movement, self-winding via a perpetual rotor and regulated to meet Rolex's stringent chronometric standards. While Rolex does not publicly disclose specific caliber designations for all variants in general retail descriptions, the movement delivers the precision and reliability synonymous with the Lady-Datejust line.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of this Rolex Lady-Datejust?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the defining size of the modern Lady-Datejust 28 generation. This compact yet assertive diameter is ideally suited to smaller and medium wrists, providing elegant presence without feeling oversized.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Lady-Datejust 28 was designed from the outset as a watch for daily life. The Oyster case offers 100 meters (330 feet) of water resistance, the Oystersteel construction is highly resistant to corrosion and wear, and the Oyster bracelet is engineered for long-term comfort and durability.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and case materials of the 279163SDRXIO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case and bracelet are crafted in Rolex's Oystersteel paired with 18k yellow gold accents, while the bezel is solid 18k yellow gold in a smooth domed profile. The dial is silver and features a diamond IX marker, adding a refined jewellery element to an otherwise classic design.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279163SDRXIO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in two-tone steel and yellow gold is a perennially strong performer in the pre-owned luxury watch market, holding value well and maintaining broad appeal across buyer demographics. You can buy this reference online at bizakandco.com or contact our team directly—Bizak \u0026 Co. is not an authorized Rolex dealer but operates as a reputable independent luxury watch specialist dedicated to quality and transparency.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745898148075,"sku":"279163SDRXIO","price":12695.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279163SDRXIO_3623b722-0ecc-4096-9656-6e32a53a7c85.jpg?v=1780693667"},{"product_id":"rolex-lady-datejust-28-28-mm-279163sro","title":"Rolex Lady-Datejust 28 28 mm 279163SRO Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279163SRO is a 28 mm automatic watch crafted in Oystersteel and 18k yellow gold, presenting a silver dial paired with a smooth yellow gold domed bezel and an Oyster bracelet. This two-tone combination brings timeless elegance to one of Rolex's most enduring ladies' dress-sport references.\u003c\/p\u003e\n\u003cp\u003eReference 279163SRO stands out for its harmonious blend of sporty Oystersteel construction and warm yellow gold accents, making it equally at home at a formal dinner or an active afternoon. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 28 online or to learn more about availability.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279163SRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279163SRO combines Oystersteel and 18k yellow gold in Rolex's classic Rolesor two-tone configuration, pairing a smooth yellow gold domed bezel with a silver dial and Oyster bracelet. This blend of sporty durability and luxury finishing has made the Lady-Datejust one of the most coveted women's watches in the world.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 279163SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279163SRO is driven by a Rolex automatic movement, built and regulated entirely in-house to meet Rolex's Superlative Chronometer standard of −2\/+2 seconds per day accuracy. Rolex automatic calibers are celebrated for their reliability, long service intervals, and proprietary innovations such as the Parachrom hairspring.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279163SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28 mm in diameter, the defining dimension of the current Lady-Datejust generation introduced by Rolex. This size sits comfortably on a wide range of wrist sizes, offering a refined presence that reads as elegant rather than oversized.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Lady-Datejust 28 is built around Rolex's Oyster case, which provides 100 meters (330 feet) of water resistance and a hermetically sealed architecture that protects the movement from dust, moisture, and shocks. Its combination of dress aesthetics and tool-watch construction makes it one of the most practical luxury watches a woman can own.\"}},{\"@type\":\"Question\",\"name\":\"What does the dial of the 279163SRO look like?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver, providing a bright, light-reflecting backdrop that pairs classically with the warm yellow gold domed bezel and two-tone Oyster bracelet. The Roman numeral hour markers noted for this reference add a traditional, formal character that distinguishes it within the Lady-Datejust lineup.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 279163SRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase this reference online at bizakandco.com or contact our team directly for availability, additional images, and pricing details. Bizak \u0026 Co. is not an authorized Rolex dealer, but we are committed to transparent, knowledgeable service to help you secure the right watch with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745908109547,"sku":"279163SRO","price":10230.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279163SRO_2ae832f4-08b0-4048-82db-479d5941c88f.jpg?v=1780693746"},{"product_id":"rolex-lady-datejust-28-28-mm-279163sso","title":"Rolex Lady-Datejust 28 28 mm 279163SSO Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279163SSO is a 28mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, featuring a clean silver index dial and a smooth domed yellow gold bezel on an Oyster bracelet. Powered by an automatic movement and rated to 100 metres (330 feet) of water resistance, it combines everyday practicality with refined elegance.\u003c\/p\u003e\n\u003cp\u003eReference 279163SSO stands out through its harmonious Rolesor combination—the warmth of 18k yellow gold against the durability of Oystersteel—making it one of the most sought-after variants of the Lady-Datejust line. Contact Bizak \u0026amp; Co. today to inquire about availability or to buy this reference online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279163SSO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279163SSO pairs Oystersteel with 18k yellow gold in Rolex's classic Rolesor combination, giving the watch versatility that few dress watches can match. The smooth domed yellow gold bezel and silver index dial create a look that is simultaneously timeless and immediately recognizable as a Rolex Lady-Datejust.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Lady-Datejust 279163SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is equipped with a Swiss automatic self-winding movement, consistent with Rolex's manufacture standards for the Lady-Datejust 28 family. Rolex's automatic calibers are renowned for precision and long-term durability when serviced at recommended intervals.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279163SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the standard size for the Lady-Datejust 28 line. This compact dimension makes it ideal for smaller wrists while still providing excellent dial legibility through the Cyclops-magnified date window.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279163SSO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Oyster case and screw-down Triplock crown deliver 100 metres (330 feet) of water resistance, and the Oystersteel construction ensures the case and bracelet resist scratches and corrosion in daily use. It transitions effortlessly from casual to formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on reference 279163SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with clean index hour markers, offering a crisp and uncluttered appearance that works equally well day and night. The bezel is a smooth domed design crafted in 18k yellow gold, lending warmth and a slightly vintage elegance to the watch's profile.\"}},{\"@type\":\"Question\",\"name\":\"Is the Lady-Datejust 279163SSO a good buy and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The two-tone Lady-Datejust 28 in Rolesor configuration is one of the most consistently sought-after references in the line, prized for its versatility and enduring design. Visit bizakandco.com or contact our team directly to check current availability, ask questions, and complete your purchase with confidence—please note Bizak \u0026 Co. is not an authorized Rolex dealer.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745923772651,"sku":"279163SSO","price":10230.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279163SSO_df2ba50c-be10-47de-825b-31bc7d1a6d8d.jpg?v=1780693866"},{"product_id":"rolex-lady-datejust-28-28-mm-279163sdo","title":"Rolex Lady-Datejust 28 28 mm 279163SDO Steel\/Yellow Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279163SDO is a 28mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, featuring a silver diamond dial and a smooth domed yellow gold bezel on an Oyster bracelet. Powered by an automatic movement and rated to 100 meters of water resistance, this reference brings together Rolex's signature elegance and everyday durability in a refined ladies' watch.\u003c\/p\u003e\n\u003cp\u003eThe 279163SDO stands out for the luminous interplay of polished yellow gold against cool Oystersteel, elevated by the diamond-set dial that catches light from every angle. Bizak \u0026amp; Co. invites you to explore this stunning Lady-Datejust 28 for sale online or contact our team directly to learn more and purchase with confidence.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279163SDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279163SDO combines Oystersteel and 18k yellow gold in a classic two-tone configuration with a silver diamond dial and a smooth domed yellow gold bezel, making it one of the most elegant and versatile expressions of the Lady-Datejust 28 line. The diamond dial adds a level of brilliance and luxury that distinguishes this reference from standard steel or single-metal variants.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279163SDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic movement, meaning it winds itself through the natural motion of the wearer's wrist and requires no battery. Rolex automatic movements are renowned for their precision, reliability, and long-term durability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279163SDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the classic size in Rolex's Lady-Datejust collection. This compact, refined dimension is specifically designed to complement the female wrist with elegance and proportion.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. Despite its dressy appearance, the 279163SDO is built on Rolex's Oyster platform with 100 meters (330 feet) of water resistance and a robust Oystersteel construction, making it fully capable of handling daily wear. The automatic movement and secure Oyster bracelet further reinforce its suitability as a daily companion.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 279163SDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver and set with diamonds as hour markers, offering a luminous, high-jewelry appearance on the wrist. The bezel is crafted in 18k yellow gold with a smooth domed profile, providing a clean, classic frame that highlights the dial without competing with it.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279163SDO a good buy and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in a two-tone configuration with a diamond dial is consistently sought after and holds strong appeal on both the primary and secondary markets, making it a sound acquisition for collectors and enthusiasts. You can buy the Rolex Lady-Datejust 28 ref. 279163SDO online at bizakandco.com or contact the Bizak \u0026 Co. team directly for personalized assistance and to complete your purchase with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48745943597291,"sku":"279163SDO","price":12090.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279163SDO_be8e698e-1af4-4be9-b5a4-f478ba9eb427.jpg?v=1780693966"},{"product_id":"rolex-lady-datejust-28-28-mm-279384rbrsdo","title":"Rolex Lady-Datejust 28 28 mm 279384RBRSDO Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279384RBRSDO is a 28mm automatic watch crafted in Oystersteel and 18k white gold, featuring a silver dial with a diamond IX marker and a diamond-set bezel. The Oyster bracelet completes a refined silhouette that balances dressy elegance with everyday durability.\u003c\/p\u003e\n\u003cp\u003eReference 279384RBRSDO stands out for its seamless pairing of precious diamond accents with the proven robustness of Rolex's Oyster architecture, making it a coveted choice for collectors and first-time luxury watch buyers alike. Contact Bizak \u0026amp; Co. at bizakandco.com to inquire about availability, pricing, or to buy this Lady-Datejust 28 online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279384RBRSDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279384RBRSDO distinguishes itself through the combination of a diamond-set bezel, a silver dial with a diamond IX marker, and a two-material case pairing Oystersteel with 18k white gold. This blend of precious gem-setting and proven Rolex engineering makes it one of the most desirable Lady-Datejust configurations available.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279384RBRSDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279384RBRSDO is driven by a Rolex automatic self-winding movement that meets the brand's in-house chronometric precision standards. Rolex tests every caliber extensively before casing, ensuring consistent, reliable timekeeping throughout the watch's service life.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279384RBRSDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the standard size for the current Lady-Datejust collection. This proportionally refined diameter is engineered to sit elegantly on a range of wrist sizes without appearing oversized or understated.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. The Oyster case in Oystersteel is exceptionally robust, and the screw-down Oyster crown provides water resistance for daily activities. The diamond bezel and Oyster bracelet are built to withstand regular wear while retaining their finish over many years.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279384RBRSDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver and features a diamond marker at the IX position, lending it a refined yet understated brilliance. The bezel is fully set with brilliant-cut diamonds selected and placed by Rolex's in-house gem-setting team, creating a continuous ring of light around the dial.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279384RBRSDO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in the diamond bezel configuration consistently holds strong collector interest and is difficult to source at authorized retail, making it a compelling acquisition. You can browse availability and buy the 279384RBRSDO online at bizakandco.com, or contact our team directly for personalized assistance and pricing.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746001203435,"sku":"279384RBRSDO","price":16787.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279384RBRSDO_9bb53a6e-e1f9-4928-9718-1cf9fe44942b.png?v=1780694312"},{"product_id":"rolex-lady-datejust-28-28-mm-279174sro","title":"Rolex Lady-Datejust 28 28 mm 279174SRO Steel\/White Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279174SRO is a 28mm automatic watch crafted in Oystersteel and 18k white gold, featuring a silver Roman dial, an 18k white gold fluted bezel, and a three-link Oyster bracelet. This combination of precious metal accents and sport-ready steel makes it one of the most versatile and recognizable references in the Lady-Datejust lineup.\u003c\/p\u003e\n\u003cp\u003eReference 279174SRO stands out for its elegant pairing of a cool-toned white gold fluted bezel with a classically appointed silver Roman numeral dial, delivering refinement suited for both daily wear and formal occasions. Contact Bizak and Co. today to learn more or to buy this Rolex Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279174SRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279174SRO pairs Oystersteel with an 18k white gold fluted bezel, a combination that delivers both everyday durability and luxury appeal. The silver Roman numeral dial adds a classical elegance that distinguishes this reference from plainer dial variants. It is one of the most versatile and enduringly popular configurations in the Lady-Datejust 28 lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279174SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SRO is driven by a Rolex automatic self-winding movement certified as a Superlative Chronometer, meaning it meets Rolex's in-house standard of plus or minus two seconds per day accuracy after casing. The movement winds automatically through the natural motion of the wearer's wrist. Specific caliber details for this reference should be confirmed with Bizak and Co. at the time of purchase.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279174SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 279174SRO features a 28mm Oyster case, the current standard diameter for the Lady-Datejust collection. The 28mm size is ideally proportioned for smaller to medium wrists while maintaining excellent dial legibility. The case is crafted in Oystersteel with 18k white gold crown guards and bezel.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes, the Lady-Datejust 28 is engineered for daily wear thanks to its hermetically sealed Oyster case and Rolex Superlative Chronometer-certified automatic movement. The Oystersteel construction resists corrosion, and the watch offers water resistance appropriate for everyday exposure. Its classic design also means it transitions seamlessly from casual to formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details of the 279174SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SRO features a silver dial with Roman numeral hour markers, conveying a timeless and refined aesthetic. The bezel is crafted in 18k white gold with a fluted pattern, one of the most iconic and recognizable bezel styles in the Rolex catalog. Together, the cool silver tones of the dial and white gold bezel create a cohesive, elegant palette.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279174SRO from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase the Rolex Lady-Datejust 28 reference 279174SRO online at bizakandco.com or contact the Bizak and Co. team directly to discuss availability and details. Bizak and Co. is a luxury watch dealer specializing in sought-after references like this one, though it is not an authorized Rolex dealer. Reach out today to receive personalized assistance and ensure you are acquiring a watch that meets your standards.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746007232747,"sku":"279174SRO","price":8834.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279174SRO_3bcd5980-d573-41ce-b01d-5ae5de3e169d.png?v=1780694335"},{"product_id":"rolex-lady-datejust-28-28-mm-279384rbrsso","title":"Rolex Lady-Datejust 28 28 mm 279384RBRSSO Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279384RBRSSO is a 28mm automatic dress watch crafted in Oystersteel and 18k white gold, featuring a silver dial and a brilliantly diamond-set bezel that exemplifies Rolex's mastery of gem-setting. The Oyster bracelet delivers the iconic, integrated silhouette that has made the Lady-Datejust one of the most recognizable and enduring luxury timepieces in the world.\u003c\/p\u003e\n\u003cp\u003eReference 279384RBRSSO stands out for its harmonious blend of precious metal, gemstone brilliance, and everyday Rolex robustness in a refined 28mm case perfectly scaled for the wrist. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to purchase this stunning Lady-Datejust online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279384RBRSSO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279384RBRSSO combines Oystersteel and 18k white gold construction with a factory diamond-set bezel, setting it apart from standard steel or gold-only Lady-Datejust variants. The silver dial and Oyster bracelet complete a look that is simultaneously sporty and haute-joaillerie, making it one of the most versatile and covetable expressions in the entire Lady-Datejust 28 lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279384RBRSSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 is driven by a Rolex-certified automatic movement, meaning it is self-winding and requires no battery. Rolex designates watches powered by this movement as Superlative Chronometers, reflecting accuracy standards that exceed official COSC certification requirements.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 28?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Lady-Datejust 28 features a 28mm Oyster case, a proportion that Rolex has refined over decades to offer an elegant, balanced fit on women's wrists. The case is constructed in Oystersteel with 18k white gold elements on reference 279384RBRSSO.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Lady-Datejust 28 is built on Rolex's legendary Oyster case, which provides meaningful water resistance and robust daily durability despite its jeweled appearance. The Oystersteel and sapphire crystal construction mean this watch is designed to be worn and enjoyed every day, not kept in a safe.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279384RBRSSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279384RBRSSO features a silver dial dressed with index hour markers for a clean, classic look. The bezel is set with individually selected, high-quality diamonds by Rolex's in-house gem setters, delivering brilliant scintillation that complements the white gold and steel case perfectly.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279384RBRSSO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 with a diamond bezel in steel and white gold is a perennially in-demand reference that holds strong value in the secondary market, making it both a pleasure to wear and a considered acquisition. To buy reference 279384RBRSSO or learn more, contact Bizak \u0026 Co. directly through bizakandco.com — our team will confirm availability and guide you through a secure purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746008215787,"sku":"279384RBRSSO","price":14322.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279384RBRSSO_3ef97908-4133-4c0f-bee5-129ffa2b86f1.png?v=1780694347"},{"product_id":"rolex-lady-datejust-28-28-mm-279384rbrssj","title":"Rolex Lady-Datejust 28 28 mm 279384RBRSSJ Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279384RBRSSJ is a 28mm automatic dress watch crafted in Oystersteel and 18k white gold, presenting a silver index dial paired with a scintillating diamond-set bezel. The five-piece link Jubilee bracelet completes an ensemble that balances sporty Rolex engineering with refined feminine elegance.\u003c\/p\u003e\n\u003cp\u003eReference 279384RBRSSJ stands out through the brilliant interplay of its diamond bezel, white gold accents, and cool-toned silver dial — a combination that wears beautifully from the boardroom to a black-tie evening. Contact Bizak \u0026amp; Co. today to inquire about availability or to buy this Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279384RBRSSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279384RBRSSJ combines an Oystersteel and 18k white gold case with a diamond-set bezel and a clean silver index dial — a configuration that brings genuine gemstone luxury to a highly wearable 28mm Rolex sports-dress watch. The Jubilee bracelet adds a further layer of refinement that distinguishes this reference from steel-only variants.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Lady-Datejust 28 279384RBRSSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex automatic movement, consistent with the self-winding calibers fitted across the Lady-Datejust 28 line. Rolex automatic movements are renowned for their precision, durability, and long service intervals.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of this Lady-Datejust?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the definitive size of the Lady-Datejust line. This diameter offers a refined, classic wrist presence that is neither too bold nor too delicate for everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Oystersteel construction, robust Oyster case architecture, and Rolex automatic movement make this watch fully capable of daily use. The diamond bezel and Jubilee bracelet add jewel-like elegance without sacrificing the practicality that defines every Rolex Datejust.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on ref. 279384RBRSSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with applied index hour markers, offering high legibility and a timeless, understated appearance. The bezel is set with brilliant-cut diamonds, framing the dial with continuous sparkle and marking this reference as part of Rolex's gem-set offerings.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279384RBRSSJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can reach Bizak \u0026 Co. directly through bizakandco.com to inquire about this reference, confirm availability, and discuss purchase options. Our team is happy to answer any questions and guide you through acquiring this Lady-Datejust 28 with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746014769387,"sku":"279384RBRSSJ","price":14508.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279384RBRSSJ_6761f094-79a2-48fa-965e-1a2cce76b4f5.png?v=1780694376"},{"product_id":"rolex-lady-datejust-28-28-mm-279384rbrsro","title":"Rolex Lady-Datejust 28 28 mm 279384RBRSRO Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279384RBRSRO is a 28mm automatic watch crafted in Oystersteel and 18k white gold, featuring a diamond-set bezel and a silver dial with Roman numeral indexes on an Oyster bracelet. This elegant combination of precious materials and Rolex's hallmark precision makes the 279384RBRSRO one of the most refined expressions of the Lady-Datejust 28 line.\u003c\/p\u003e\n\u003cp\u003eWhat sets this reference apart is the luminous contrast between the sparkling diamond bezel, the cool Oystersteel and white gold case, and the clean silver Roman dial — a pairing that transitions effortlessly from day to evening. Contact Bizak \u0026amp; Co. today to inquire about availability or buy this Rolex Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279384RBRSRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279384RBRSRO combines Oystersteel and 18k white gold construction with a diamond-set bezel and a silver Roman numeral dial — a trio of premium details that distinguish it from standard steel Lady-Datejust references. The result is a watch that functions as both a precision timepiece and a fine jewelry piece suitable for any occasion.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279384RBRSRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by an automatic movement, meaning it self-winds through the motion of the wearer's wrist and requires no battery. Rolex produces its movements entirely in-house and certifies them as Swiss Official Chronometer Testing Institute chronometers for exceptional accuracy.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279384RBRSRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, placing it firmly in the Lady-Datejust 28 category — the standard size for Rolex's classic women's Datejust line. The 28mm footprint is elegantly proportioned for most wrist sizes while maintaining the iconic Oyster case silhouette.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Oyster case construction and Oystersteel materials make this watch highly durable and suitable for daily wear, not just formal occasions. The diamond bezel and silver dial add luxury without compromising the rugged reliability that has defined the Datejust family for nearly eighty years.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279384RBRSRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver-toned and features Roman numeral indexes, lending the watch a classic, legible face with a timeless dressy character. The bezel is fully set with brilliant-cut diamonds, creating a sparkling surround that frames the dial and reinforces the watch's jewelry-watch positioning.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279384RBRSRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about or purchase this reference directly through bizakandco.com by contacting our team for current availability, pricing, and condition details. Bizak \u0026 Co. is not an authorized Rolex dealer and operates in the secondary market, offering carefully sourced luxury timepieces to collectors and buyers across the United States.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746032201963,"sku":"279384RBRSRO","price":15344.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279384RBRSRO_e439363a-7ca8-4733-923a-656fce098624.png?v=1780694473"},{"product_id":"rolex-lady-datejust-28-28-mm-279384rbrsrj","title":"Rolex Lady-Datejust 28 28 mm 279384RBRSRJ Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279384RBRSRJ is a 28mm automatic watch crafted in Oystersteel and 18k white gold, featuring a silver Roman numeral dial, a diamond-set bezel, and the iconic five-link Jubilee bracelet. This reference represents one of the most refined expressions in the Lady-Datejust collection, combining precious materials with Rolex's signature precision.\u003c\/p\u003e\n\u003cp\u003eThe diamond bezel and two-tone Oystersteel and white gold case make the 279384RBRSRJ a standout choice for collectors seeking everyday luxury with undeniable elegance. Contact Bizak \u0026amp; Co. to inquire about availability, pricing, or to purchase this Lady-Datejust 28 online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279384RBRSRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279384RBRSRJ combines Oystersteel and 18k white gold construction with a fully diamond-set bezel and a silver Roman numeral dial — one of the most luxurious configurations available in the Lady-Datejust 28 line. The Jubilee bracelet completes an exceptionally refined package that is instantly recognizable as a Rolex while remaining distinctly feminine and dressy.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279384RBRSRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Swiss-made automatic (self-winding) movement certified by Rolex as a Superlative Chronometer, guaranteeing accuracy to within plus or minus two seconds per day in everyday conditions. No manual winding is needed during regular wear, as the rotor winds the movement with wrist motion.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279384RBRSRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, making it ideally proportioned for smaller or medium wrists. The 28mm Oyster case is the current standard size for the Lady-Datejust line and strikes a balance between classic elegance and modern wearability.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond bezel and precious-metal accents, the Lady-Datejust 28 is built on Rolex's robust Oyster case with water resistance and a scratch-resistant sapphire crystal, making it durable enough for daily use. Many owners wear their Lady-Datejust as both a dress watch and an everyday companion thanks to its versatile aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on reference 279384RBRSRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with Roman numeral hour markers, offering excellent legibility and a classically elegant look. The bezel is fully set with brilliant-cut diamonds individually selected to Rolex's strict quality standards, adding a continuous circle of brilliance around the dial.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279384RBRSRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about the Lady-Datejust 28 ref. 279384RBRSRJ directly through Bizak \u0026 Co. at bizakandco.com. Our team is available to answer questions about condition, pricing, and availability — simply contact us via the website to begin the process of acquiring this exceptional timepiece.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746040918251,"sku":"279384RBRSRJ","price":14508.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279384RBRSRJ_ba18ef75-ec58-4338-a245-59cb365139ef.png?v=1780694516"},{"product_id":"rolex-lady-datejust-28-28-mm-279174sdo","title":"Rolex Lady-Datejust 28 28 mm 279174SDO Steel\/White Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279174SDO is a 28mm automatic dress watch crafted in Oystersteel and 18k white gold, featuring a silver dial with a diamond IX marker, an 18k white gold fluted bezel, and the classic Oyster bracelet.\u003c\/p\u003e\n\u003cp\u003eThis reference stands out for its refined pairing of the iconic fluted white gold bezel with the understated elegance of its silver dial, making it one of the most coveted Lady-Datejust configurations available. Contact Bizak \u0026amp; Co. today to purchase the 279174SDO or to learn more about this exceptional timepiece.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279174SDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SDO pairs Oystersteel with an 18k white gold fluted bezel and a silver dial accented by a diamond IX marker, creating a refined two-tone aesthetic that is both understated and luxurious. It is one of the most sought-after Lady-Datejust configurations precisely because these elements work together to suit both casual and formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 279174SDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SDO is powered by a Rolex automatic (self-winding) movement, consistent with the broader Lady-Datejust 28 family. Rolex automatic movements are renowned for their precision, reliability, and long-term durability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279174SDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the defining size of the Lady-Datejust line. This compact dimension makes it ideal for smaller wrists while retaining the full design language and quality of a Rolex Oyster watch.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Oyster case construction provides water resistance and the robust Oystersteel and 18k white gold materials are built to withstand daily use. The Oyster bracelet is both secure and comfortable, making the 279174SDO a practical choice for everyday elegance.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details of the 279174SDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver with a single diamond marker at the IX position, giving it a classic yet distinctive look. The bezel is crafted in 18k white gold with Rolex's signature fluted design, a hallmark of prestige within the Datejust collection.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279174SDO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in steel and white gold with a fluted bezel is a perennially popular reference that maintains strong demand among collectors and enthusiasts. You can buy the 279174SDO online at bizakandco.com or contact our team directly to inquire about pricing, condition details, and availability—we are happy to assist.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746042884331,"sku":"279174SDO","price":12089.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279174SDO_326d99ab-fd52-4acd-b75b-d469f5385eea.png?v=1780694532"},{"product_id":"rolex-lady-datejust-28-28-mm-279384rbrsdj","title":"Rolex Lady-Datejust 28 28 mm 279384RBRSDJ Steel\/White Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279384RBRSDJ is a 28mm dress watch combining Oystersteel and 18k white gold with a diamond-set bezel and a luminous silver dial featuring a diamond IX hour marker. It rides on Rolex's elegant five-piece-link Jubilee bracelet, delivering the refined femininity the Lady-Datejust line is celebrated for worldwide.\u003c\/p\u003e\n\u003cp\u003eReference 279384RBRSDJ stands out through the seamless marriage of precious diamonds, white gold, and polished steel—an everyday luxury that transitions effortlessly from boardroom to evening occasion. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 28 online or to request additional details and photographs.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279384RBRSDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279384RBRSDJ combines Oystersteel with 18k white gold, a hand-set diamond bezel, and a silver dial with a diamond IX marker—a trio of luxury elements rarely found together at 28mm. This combination makes it one of the most decorative yet wearable Lady-Datejust variants available today.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 279384RBRSDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by an automatic self-winding movement, consistent with Rolex's commitment to in-house mechanical precision. The rotor winds the mainspring through the natural motion of the wearer's wrist, requiring no battery.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279384RBRSDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the definitive size of the Lady-Datejust line and ideal for small to medium wrists. Despite its compact footprint, the diamond bezel and polished case give it a commanding presence on the wrist.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279384RBRSDJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—Rolex built the Lady-Datejust to be worn daily, not kept in a safe. The Oystersteel and white gold case is robust, the Jubilee bracelet is highly comfortable for all-day wear, and the automatic movement keeps accurate time without any intervention from the wearer.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details of the 279384RBRSDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver, a timeless and versatile color that pairs naturally with the white gold and steel case materials. The bezel is set with individually selected brilliant-cut diamonds by Rolex's own gem-setting craftspeople, delivering exceptional sparkle and uniformity.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279384RBRSDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can shop this reference online at bizakandco.com or contact our team directly for more information, additional photos, or to discuss pricing. Bizak \u0026 Co. is not an authorized Rolex dealer, so please feel free to reach out with any questions and we will respond promptly.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746050519275,"sku":"279384RBRSDJ","price":16973.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279384RBRSDJ_a514daa7-f38b-444b-88f5-61c5f1d22601.png?v=1780694654"},{"product_id":"rolex-lady-datejust-28-28-mm-279160ssj","title":"Rolex Lady-Datejust 28 28 mm 279160SSJ Steel Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279160SSJ is a 28mm stainless steel dress watch featuring a silver index dial, smooth domed bezel, and the classic five-link Jubilee bracelet. This reference represents the quintessential expression of Rolex's enduring Lady-Datejust lineage, combining refined proportions with the brand's hallmark precision automatic movement.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279160SSJ apart is its seamless balance of timeless elegance and everyday wearability — an Oyster-case watch sized perfectly for the modern woman's wrist. Contact Bizak \u0026amp; Co. today to learn more or to purchase this Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279160SSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279160SSJ combines Rolex's iconic Lady-Datejust pedigree with a clean, all-stainless steel presentation — smooth domed bezel, silver index dial, and the celebrated Jubilee bracelet — creating a watch that is simultaneously classic and thoroughly modern. Its 28mm case size is tailored for elegant wrist presence without sacrificing the robust Oyster construction Rolex is known for worldwide.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279160SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279160SSJ is powered by a Rolex automatic movement, a manufacture caliber built and regulated in-house to meet Rolex's stringent chronometer standards. Rolex automatic movements are known for their long-term reliability, precision across multiple positions, and ease of service through the global Rolex service network.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279160SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Rolex Lady-Datejust 279160SSJ features a 28mm Oyster case crafted in stainless steel, which is the current standard size for the Lady-Datejust line. This diameter offers a refined, feminine proportion that wears elegantly on a wide range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Lady-Datejust 28 is designed to be worn daily. The Oyster case provides meaningful water resistance, the Oystersteel construction resists corrosion and scratches admirably, and the Jubilee bracelet is engineered for long-term comfort. It transitions seamlessly from casual to formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What does the dial and bezel look like on the 279160SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279160SSJ features a silver dial adorned with polished index hour markers and Rolex's signature cyclops magnification lens over the date window. The bezel is a smooth domed stainless steel design with no gemstones or fluting, lending the watch a refined, minimalist aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279160SSJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 is one of the most consistently in-demand Rolex references, prized for its versatility, heritage, and strong resale value — making it an excellent choice both as a daily wearer and as a collector's piece. You can browse and purchase the 279160SSJ online at bizakandco.com or contact our team directly for personalized assistance and pricing.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746051567851,"sku":"279160SSJ","price":7718.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279160SSJ_f31fdc98-f523-4011-bd58-43678d24e6c3.png?v=1780694683"},{"product_id":"rolex-lady-datejust-28-28-mm-279174srj","title":"Rolex Lady-Datejust 28 28 mm 279174SRJ Steel\/White Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279174SRJ is a 28mm automatic watch crafted in Oystersteel and 18k white gold, presenting a silver Roman-numeral dial, an 18k white gold fluted bezel, and the classic five-piece-link Jubilee bracelet. This combination of steel and precious metal makes it one of the most versatile and sought-after references in the Lady-Datejust collection.\u003c\/p\u003e\n\u003cp\u003eThe 279174SRJ stands out for the elegant contrast between its sporty Oystersteel case and the refined white gold fluted bezel, a pairing that transitions effortlessly from everyday wear to formal occasions. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, and how to purchase this iconic ladies' Rolex online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279174SRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SRJ pairs Oystersteel with an 18k white gold fluted bezel and a silver Roman-numeral dial, a combination that delivers precious-metal elegance at a more accessible price point than an all-gold watch. The Jubilee bracelet adds a further layer of refinement, making this one of the most balanced and versatile references in the current Lady-Datejust lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279174SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a certified Swiss automatic movement, providing self-winding convenience for everyday wear. Rolex automatic movements are renowned for their precision, durability, and long service life.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279174SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The reference 279174SRJ features a 28mm Oyster case, the standard size for the modern Lady-Datejust collection. This diameter is considered the classic ladies' Rolex size, offering a refined, feminine presence on the wrist.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes, the Lady-Datejust 28 is designed to be worn daily thanks to its robust Oystersteel construction, sealed Oyster case, and self-winding movement. Its versatile aesthetic — dressy enough for formal events yet understated enough for the office — makes it an ideal everyday luxury watch.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279174SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with Roman numeral hour markers, offering a classic and highly legible look, while the bezel is crafted in 18k white gold with the iconic fluted motif. Together these elements create a harmonious, precious yet wearable aesthetic that is instantly recognizable as a Datejust.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279174SRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about the Lady-Datejust 28 ref. 279174SRJ directly at bizakandco.com or contact our team for availability, pricing, and condition details. Bizak \u0026 Co. is not an authorized Rolex dealer, but we are experienced luxury watch specialists committed to helping you purchase with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746057761003,"sku":"279174SRJ","price":9299.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279174SRJ_051b2c71-7716-4df0-9a97-ad32a28fd51a.png?v=1780694766"},{"product_id":"rolex-lady-datejust-28-28-mm-279174sdj","title":"Rolex Lady-Datejust 28 28 mm 279174SDJ Steel\/White Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279174SDJ is a 28 mm automatic watch crafted in Oystersteel and 18k white gold, presenting a silver dial accented with a diamond IX index, an 18k white gold fluted bezel, and the elegant five-link Jubilee bracelet. This combination of precious metal accents and sporty steel construction places it among the most sought-after references in the Lady-Datejust collection.\u003c\/p\u003e\n\u003cp\u003eReference 279174SDJ stands out for its refined balance of understated luxury and everyday wearability, making it a perennial favorite for collectors and first-time Rolex buyers alike. Contact Bizak and Co. today to inquire about availability, pricing, and to buy this Lady-Datejust 28 online with confidence.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279174SDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279174SDJ combines Oystersteel and 18k white gold construction with a silver dial featuring a diamond IX index and the iconic white gold fluted bezel—a pairing that is simultaneously sporty and luxurious. The Jubilee bracelet adds a dressy, supple feel that distinguishes it from more utilitarian sport watches. Together these elements make it one of the most versatile and enduring references in Rolex's women's lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279174SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SDJ is equipped with a Rolex automatic movement, meaning it winds itself via the motion of the wearer's wrist and requires no battery. Rolex manufactures its movements entirely in-house to strict tolerances, and Lady-Datejust calibers are certified chronometers, guaranteeing a high standard of daily accuracy.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Lady-Datejust 28?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Lady-Datejust 28 features a 28 mm Oyster case diameter. This size was introduced to modernize the classic women's Datejust, offering a slightly larger and more legible face than the previous 26 mm generation while remaining elegantly proportioned on a range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279174SDJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Oystersteel and 18k white gold Oyster case is built to Rolex's exacting durability standards, and the watch is water resistant, making it well suited for daily life including light water exposure. Its timeless design means it transitions naturally from casual daytime settings to formal evening occasions without missing a beat.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 279174SDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver and features a diamond-set IX index at the nine-o-clock position for a touch of refined sparkle. The bezel is crafted in 18k white gold with Rolex's signature fluted pattern, one of the brand's most iconic design elements and a mark of the Datejust's prestigious heritage.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279174SDJ a good buy, and how can I purchase it from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust in steel and white gold with a fluted bezel is one of Rolex's consistently strong-performing references on the secondary market, prized for its versatility and brand recognition. You can browse and buy the 279174SDJ online at bizakandco.com, or contact our team directly for personalized assistance with availability, pricing, and any questions about the watch.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746062774507,"sku":"279174SDJ","price":12833.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279174SDJ_949300a8-8c05-4213-83df-687a8b52e027.png?v=1780694831"},{"product_id":"rolex-lady-datejust-28-28-mm-279160srj","title":"Rolex Lady-Datejust 28 28 mm 279160SRJ Steel Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279160SRJ is a 28 mm stainless steel dress watch featuring a silver Roman dial, smooth domed bezel, and the classic five-link Jubilee bracelet. Its automatic movement and timeless proportions make it one of the most refined everyday luxury watches for women on the market today.\u003c\/p\u003e\n\u003cp\u003eReference 279160SRJ stands out for its elegant combination of the legible silver Roman numeral dial and the polished-and-satin Jubilee bracelet, a pairing that reads as effortlessly classic on any wrist. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 28 online or to learn more about our current inventory.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279160SRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279160SRJ combines the timeless 28 mm Lady-Datejust case in Oystersteel with a silver Roman numeral dial, smooth domed bezel, and the iconic Jubilee bracelet — a configuration that is simultaneously classic and versatile. It carries the full weight of the Datejust's decades-long heritage while being sized and styled specifically for the modern woman's wrist.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279160SRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279160SRJ is equipped with a Swiss-made automatic (self-winding) movement that winds itself through the natural motion of the wearer's wrist. Rolex Lady-Datejust 28 movements are produced in-house and certified to Rolex's Superlative Chronometer standard for exceptional precision; please contact Bizak \u0026 Co. to confirm specific caliber details for this example.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 28?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 measures 28 mm in diameter, a size Rolex introduced for this generation in 2016 to offer an ideally proportioned case for the female wrist. The Oystersteel case is paired here with a smooth domed bezel that keeps the overall aesthetic refined and compact.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279160SRJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Oystersteel construction, durable sapphire crystal, and Rolex's water resistance engineering make the Lady-Datejust 28 a genuinely robust everyday watch despite its elegant appearance. The Jubilee bracelet is designed for long-term comfort and wear, and Rolex's build quality ensures this watch can accompany the wearer through daily life without concern.\"}},{\"@type\":\"Question\",\"name\":\"What does the silver Roman dial on ref. 279160SRJ look like?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The silver dial features Roman numeral hour markers, giving the watch a classical, almost architectural elegance that distinguishes it from the more common Arabic or baton-index versions. A date window at 3 o'clock with a Cyclops magnification lens adds functional legibility without disrupting the dial's balanced composition.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279160SRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase the Lady-Datejust 28 ref. 279160SRJ directly through Bizak \u0026 Co. at bizakandco.com or by contacting our team for personalized assistance. We encourage buyers to reach out to confirm current availability, condition specifics, and any box and papers details before completing their purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746063233259,"sku":"279160SRJ","price":7811.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279160SRJ_e3a26601-0b26-4f46-b7b5-6066a02c8cf4.png?v=1780694845"},{"product_id":"rolex-lady-datejust-28-28-mm-279174ssj","title":"Rolex Lady-Datejust 28 28 mm 279174SSJ Steel\/White Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279174SSJ is a 28mm automatic dress watch combining Oystersteel and 18k white gold with a clean silver index dial, an 18k white gold fluted bezel, and a classic Jubilee bracelet. It is one of Rolex's most iconic references for women, pairing timeless proportions with refined bi-material elegance.\u003c\/p\u003e\n\u003cp\u003eReference 279174SSJ stands out for its harmonious blend of sporty steel construction and the luminous prestige of white gold accents, making it equally at home at the office or a formal occasion. Contact Bizak \u0026amp; Co. to learn more or buy this Lady-Datejust 28 online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279174SSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SSJ pairs Oystersteel with 18k white gold accents—bezel and crown—creating a two-material aesthetic that is both sporty and formally elegant. Combined with the iconic fluted bezel and silver index dial, it represents one of the most versatile and recognizable expressions of the Lady-Datejust 28 line.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279174SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SSJ is equipped with an automatic (self-winding) movement, which winds itself through the natural motion of the wearer's wrist. Rolex manufactures its movements in-house and certifies them as chronometers, meaning they meet strict precision standards set by an independent Swiss testing body.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279174SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 279174SSJ measures 28mm in diameter, placing it firmly in Rolex's dedicated ladies' sizing. The 28mm case is designed to sit elegantly on a range of wrist sizes without overpowering a slender wrist, making it one of the most wearable dimensions in the Datejust family.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279174SSJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Lady-Datejust 28 is purpose-built for daily wear, combining Rolex's robust Oyster case construction and Oystersteel with a refined aesthetic. The Jubilee bracelet is comfortable enough for all-day use, and the watch's automatic movement keeps itself wound through normal wrist activity.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279174SSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SSJ features a silver dial dressed with index hour markers for clean, effortless legibility. The bezel is crafted in 18k white gold with a fluted finish—a hallmark Rolex design that channels light across the watch's profile and signals the Datejust's elevated dress positioning within the Rolex catalog.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279174SSJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about or purchase the Lady-Datejust 28 reference 279174SSJ directly through Bizak \u0026 Co. at bizakandco.com. Our team is available to answer questions about condition, provenance, and pricing—simply contact us through the site and we will guide you through a secure, transparent buying experience. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746068050155,"sku":"279174SSJ","price":9764.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279174SSJ_9d566f52-4ef2-484c-8448-f897df78ef7a.png?v=1780694871"},{"product_id":"rolex-lady-datejust-28-28-mm-279174sso","title":"Rolex Lady-Datejust 28 28 mm 279174SSO Steel\/White Gold Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279174SSO is a 28mm automatic watch crafted in Oystersteel and 18k white gold, presenting a silver index dial beneath a luminous white gold fluted bezel on an Oyster bracelet. This reference sits at the heart of Rolex's iconic Datejust lineage, balancing refined elegance with the robust daily wearability the Oyster case is celebrated for.\u003c\/p\u003e\n\u003cp\u003eReference 279174SSO distinguishes itself through the brilliant contrast of its polished white gold fluted bezel against the cool silver dial and the versatile Oystersteel case, making it equally at home at a boardroom meeting or a formal evening event. Browse this Lady-Datejust 28 for sale at Bizak \u0026amp; Co. and contact our team to learn more or secure this timepiece today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279174SSO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279174SSO combines Oystersteel and 18k white gold construction with the iconic white gold fluted bezel and a clean silver index dial, giving it a jewellery-grade elegance rare in a 28mm everyday watch. It carries the full heritage of the Datejust, the first self-winding watch to display the date, in a perfectly proportioned modern package.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 279174SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279174SSO is driven by a Rolex automatic (self-winding) movement with a Perpetual rotor that harnesses the motion of the wearer's wrist to maintain power. Rolex automatic movements are COSC-certified chronometers and meet Rolex's own stricter internal precision standards.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279174SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the classic proportion of the Lady-Datejust line and an ideal fit for smaller or medium-sized wrists. Despite its compact dimensions, the Oyster case construction delivers the structural integrity and water resistance characteristic of all Rolex Oyster watches.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 good for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Lady-Datejust 28 is specifically engineered for daily wear, combining Rolex's durable Oystersteel with a screw-down crown and the rugged Oyster bracelet for long-term reliability. The watch's understated elegance in the 279174SSO configuration means it complements virtually any wardrobe, from professional attire to evening dress.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on reference 279174SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with index hour markers, offering a bright and legible surface that pairs harmoniously with the white gold tones of the case. The bezel is crafted in 18k white gold and features the signature fluted pattern, one of Rolex's most recognizable and enduring design details.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279174SSO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can shop this Lady-Datejust 28 for sale directly through bizakandco.com or reach out to our team with any questions about the reference, condition, or purchase process. Bizak \u0026 Co. is not an authorized Rolex dealer, but our experienced staff is ready to guide you through every step of acquiring this timepiece with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746077192427,"sku":"279174SSO","price":8834.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279174SSO_a68585f6-9a06-451a-aea6-8f4a3b0e187e.png?v=1780694932"},{"product_id":"rolex-lady-datejust-28-28-mm-279160sso","title":"Rolex Lady-Datejust 28 28 mm 279160SSO Steel Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279160SSO is a 28 mm stainless steel dress watch featuring a silver index dial, smooth domed bezel, and the iconic Oyster bracelet. Powered by an automatic movement, it delivers the timeless elegance and precision Rolex is celebrated for in a refined, wearable size.\u003c\/p\u003e\n\u003cp\u003eReference 279160SSO stands out for its clean, versatile aesthetic—combining a luminous silver dial with the understated sophistication of the domed bezel and the durability of Rolex's Oyster architecture. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 28 online or to learn more about availability.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279160SSO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279160SSO combines the iconic Datejust date complication with a 28 mm Oystersteel case, a clean silver index dial, and a smooth domed bezel—a combination that is both timelessly elegant and highly versatile. It sits within one of the longest-running and most recognizable watch families in history, ensuring enduring prestige and strong demand.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279160SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is driven by a Rolex automatic movement that winds itself via a self-winding rotor as the wearer moves throughout the day. Rolex automatic calibers are built to certified chronometer standards, delivering accuracy and reliability that define the brand's reputation.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 28?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 features a 28 mm Oyster case, a size specifically proportioned for a refined, elegant fit on smaller wrists. The case is crafted from Oystersteel, Rolex's highly corrosion-resistant 904L stainless steel alloy.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Lady-Datejust 28 is engineered for daily wear, combining Rolex's robust Oyster case construction with a practical automatic movement and a durable Oyster bracelet. Its classic silver dial and steel case mean it transitions effortlessly between casual and formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 279160SSO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with index hour markers, providing a clean and highly legible face that suits a wide range of personal styles. The bezel is a smooth domed stainless steel design—unfretted and unadorned—giving the watch a quietly understated luxury aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279160SSO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in steel with a silver dial is one of the most consistently sought-after references in the Rolex lineup, making it a strong choice both as a wearable luxury item and as a long-term value proposition. Visit bizakandco.com or contact Bizak \u0026 Co. directly to check current availability and purchase this reference online.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746098098411,"sku":"279160SSO","price":8090.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279160SSO_7a889b42-4275-4474-8840-721f537f80bb.png?v=1780695076"},{"product_id":"rolex-lady-datejust-28-28-mm-279160sro","title":"Rolex Lady-Datejust 28 28 mm 279160SRO Steel Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279160SRO is a 28 mm stainless steel dress watch featuring a silver dial with Roman numeral indexes, a smooth domed bezel, and the iconic Oyster bracelet. Powered by an automatic movement, this reference is among the most refined expressions of Rolex's enduring Datejust line.\u003c\/p\u003e\n\u003cp\u003eReference 279160SRO stands out for its clean, timeless aesthetic that transitions effortlessly from everyday wear to formal occasions, making it one of the most versatile ladies' Rolex references available. Contact Bizak \u0026amp; Co. at bizakandco.com to inquire about availability or to buy this Lady-Datejust 28 online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279160SRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279160SRO combines the iconic Datejust design in a refined 28 mm stainless steel case with a silver Roman numeral dial and smooth domed bezel — a combination that reads as both classically elegant and utterly modern. The all-steel configuration gives it understated versatility that few luxury watches at any size can match. It is widely regarded as one of Rolex's most timeless ladies' references.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279160SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 ref. 279160SRO is powered by an automatic, self-winding movement, consistent with Rolex's commitment to mechanical excellence across its entire lineup. The movement winds itself through the motion of the wearer's wrist, eliminating the need for a battery. Rolex automatic movements are held to strict chronometric standards recognized throughout the watch industry.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279160SRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Rolex Lady-Datejust 279160SRO features a 28 mm case, which is the standard size for the Lady-Datejust line. The 28 mm diameter is a refined, proportionate size that sits elegantly on a wide range of wrist sizes. It is crafted in Oystersteel stainless steel with a smooth domed bezel.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Lady-Datejust 28 in reference 279160SRO is built on Rolex's Oyster case platform, which is designed for durability and water resistance, making it well-suited for daily wear. The Oystersteel construction resists corrosion and retains its polish exceptionally well over time. The Oyster bracelet adds to its wearability, providing a secure, comfortable fit for all-day use.\"}},{\"@type\":\"Question\",\"name\":\"What dial and bezel does the 279160SRO feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279160SRO is fitted with a silver dial with Roman numeral hour markers, lending the watch a classical and distinguished appearance. The bezel is a smooth domed stainless steel design with no gem-setting, giving the watch a clean and versatile look. This combination of silver Roman dial and domed bezel is one of the most sought-after configurations in the Lady-Datejust 28 family.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279160SRO a good buy and how can I get one from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 ref. 279160SRO is consistently one of the most in-demand references in the Rolex ladies' lineup, and its timeless steel-and-silver aesthetic ensures lasting desirability and strong value retention. Bizak \u0026 Co. is a trusted luxury watch dealer offering this reference at bizakandco.com. Contact our team directly through the site to inquire about availability, condition details, and pricing.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746118480107,"sku":"279160SRO","price":7439.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279160SRO_b0d25b8d-5198-4954-aca4-094145a5da62.png?v=1780695164"},{"product_id":"rolex-lady-datejust-28-28-mm-279138rbrsrp","title":"Rolex Lady-Datejust 28 28 mm 279138RBRSRP Yellow Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279138RBRSRP is an 18k yellow gold 28mm dress watch featuring a diamond-set bezel, silver Roman numeral dial, and the iconic President bracelet. This reference represents Rolex's pinnacle of feminine luxury watchmaking, combining precious metal craftsmanship with the enduring Datejust silhouette.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279138RBRSRP apart is the seamless marriage of diamond-set brilliance, warm yellow gold, and the elegantly legible silver Roman dial — a combination that transitions effortlessly from boardroom to black tie. Contact Bizak \u0026amp; Co. today to inquire about availability or buy this Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279138RBRSRP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279138RBRSRP pairs an 18k yellow gold Oyster case and President bracelet with a diamond-set bezel and a silver Roman numeral dial — one of the most opulent configurations available in the Lady-Datejust 28 collection. This combination of precious metal, diamonds, and classical dial design makes it a true jewellery watch that also functions as a precision Rolex timepiece.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279138RBRSRP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic movement, delivering self-winding convenience and the date complication at 3 o'clock that defines the Datejust line. Rolex automatic movements are manufactured in-house and are known for their robustness, accuracy, and longevity.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279138RBRSRP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the standard size for the modern Lady-Datejust 28 generation. This size is designed to sit elegantly on a wide range of wrist sizes while maintaining the refined, feminine proportions the Lady-Datejust is celebrated for.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its jewellery-watch aesthetic, the Lady-Datejust 28 is built on Rolex's Oyster case platform, which provides 100 metres (330 feet) of water resistance and a robust hermetic seal. The all-yellow-gold President bracelet is also highly durable, making this an ideal watch for both special occasions and refined daily wear.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on the 279138RBRSRP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver with Roman numeral hour markers, offering a classic and highly legible presentation that pairs beautifully with the yellow gold case. The bezel is set with diamonds, individually hand-set by Rolex craftspeople for brilliance and uniformity, adding a continuous ring of sparkle that elevates the watch into haute-joaillerie territory.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 279138RBRSRP a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 28 in yellow gold with a diamond bezel and President bracelet is one of the most collectible and wearable references in the Rolex women's lineup, with strong and consistent demand on the secondary market. You can buy this reference online or contact the Bizak \u0026 Co. team directly at bizakandco.com to ask about availability, condition details, and pricing — we are here to guide you through every step of the purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746393075947,"sku":"279138RBRSRP","price":39339.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279138RBRSRP_08822152-81a7-40f3-b85f-ab0f17ced42c.png?v=1780697075"},{"product_id":"rolex-lady-datejust-28-28-mm-279138rbrsrj","title":"Rolex Lady-Datejust 28 28 mm 279138RBRSRJ Yellow Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279138RBRSRJ is a 28mm automatic wristwatch crafted in 18k yellow gold, featuring a diamond-set bezel and a silver Roman numeral dial on a Jubilee bracelet. This reference represents the quintessential expression of Rolex's feminine dress-watch tradition, combining precious materials with the brand's legendary precision.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279138RBRSRJ apart is the brilliant interplay of the diamond-set bezel against the warm glow of 18k yellow gold and the classic silver Roman dial — a combination that reads as effortlessly elegant on any occasion. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 28 or to learn more about current availability.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279138RBRSRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279138RBRSRJ combines an 18k yellow gold case and Jubilee bracelet with a diamond-set bezel and a silver Roman numeral dial — a rare and highly elegant configuration within the Lady-Datejust 28 range. This combination makes it equally at home as a daily luxury watch and a formal dress piece.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279138RBRSRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust 28 is powered by a Rolex proprietary automatic movement, delivering the precision and reliability the brand is renowned for worldwide. Rolex manufactures its movements entirely in-house at its Geneva facilities to chronometer-grade standards.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279138RBRSRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the current standard size for the Lady-Datejust line and an ideal proportion for a refined women's dress watch. The 28mm case is paired with an 18k yellow gold Jubilee bracelet for a cohesive and luxurious look.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its jeweled, dress-watch aesthetic, the Lady-Datejust 28 is built to Rolex's exacting standards with 100 meters (330 feet) of water resistance and a robust oyster-architecture case. It is designed to be worn daily and to withstand the rigors of an active lifestyle without compromising its elegance.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 279138RBRSRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver with classic Roman numeral hour markers and the signature Rolex date window with cyclops magnification at three o'clock. The bezel is set with brilliant-cut diamonds, giving the watch a luminous, jewelry-forward appearance that distinguishes it from plainer Lady-Datejust references.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279138RBRSRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about this Lady-Datejust 28 directly through Bizak \u0026 Co. at bizakandco.com, where our team of specialist dealers is available to answer questions about availability, condition, and pricing. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer, and all watches are sold on the secondary market.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746397991147,"sku":"279138RBRSRJ","price":38223.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279138RBRSRJ_b82f6d6f-6e75-4d25-a35c-1824ccf5f5bb.png?v=1780697099"},{"product_id":"rolex-lady-datejust-28-28-mm-279138rbrssj","title":"Rolex Lady-Datejust 28 28 mm 279138RBRSSJ Yellow Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279138RBRSSJ is a 28mm 18k yellow gold dress watch featuring a diamond-set bezel, silver index dial, and the iconic Jubilee bracelet. This reference represents Rolex's definitive expression of feminine luxury, combining precious materials with the timeless Datejust silhouette.\u003c\/p\u003e\n\u003cp\u003eReference 279138RBRSSJ stands out for its seamless integration of diamonds into the bezel alongside a radiant silver dial and the supple five-piece-link Jubilee bracelet, making it equally at home at a formal gala or an elegant afternoon outing. Contact Bizak \u0026amp; Co. today to purchase this Rolex Lady-Datejust 28 or to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279138RBRSSJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279138RBRSSJ combines an 18k yellow gold case with a diamond-set bezel and a silver index dial, making it one of the most jewel-forward expressions of the Lady-Datejust line. The addition of the classic Jubilee bracelet in matching yellow gold gives the watch a cohesive, luxurious appearance that few dress watches can match.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 279138RBRSSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust is powered by a Rolex automatic movement, which winds itself through the motion of the wearer's wrist and is certified to Rolex's in-house accuracy standard. Rolex automatic calibers are among the most thoroughly tested in the industry, ensuring long-term reliability and precision.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279138RBRSSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the size Rolex designates for the Lady-Datejust line. This dimension strikes an ideal balance between a delicate, feminine profile and sufficient dial space for comfortable legibility.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 279138RBRSSJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its jewel-set bezel and precious metal construction, this Lady-Datejust is built to Rolex's rigorous standards and is water resistant to 100 meters (330 feet), making it robust enough for daily wear. It transitions seamlessly from daytime occasions to formal evening events, offering both durability and elegance.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details of the 279138RBRSSJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver with index hour markers, providing a clean and luminous face that pairs beautifully with the yellow gold case. The bezel is set with brilliant-cut diamonds, adding a layer of fine-jewelry craftsmanship that distinguishes this reference from non-set Lady-Datejust variants.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279138RBRSSJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase this reference directly through bizakandco.com or by contacting the Bizak \u0026 Co. team for personalized assistance with pricing and availability. Bizak \u0026 Co. is not an authorized Rolex dealer, so please reach out to confirm current stock and condition details before completing your purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746410705131,"sku":"279138RBRSSJ","price":38223.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279138RBRSSJ_d9519016-3271-40f1-8362-e0882ff118f2.png?v=1780697157"},{"product_id":"rolex-lady-datejust-28-28-mm-279138rbrsdixp","title":"Rolex Lady-Datejust 28 28 mm 279138RBRSDIXP Yellow Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 ref. 279138RBRSDIXP is an 18k yellow gold automatic dress watch featuring a silver dial with a diamond IX marker, a diamond-set bezel, and Rolex's iconic President bracelet. At 28mm, it represents the definitive feminine expression of Rolex's most celebrated time-only complication.\u003c\/p\u003e\n\u003cp\u003eThis reference stands apart through the seamless interplay of gem-setting artistry and Rolex precision engineering, making it equally at home as an everyday luxury watch or a special-occasion statement piece. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to purchase this Lady-Datejust 28 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 ref. 279138RBRSDIXP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 279138RBRSDIXP combines an 18k yellow gold Oyster case, a full diamond-set bezel, a silver dial with a diamond IX marker, and the exclusive President bracelet in a single 28mm package. This combination of high jewelry craftsmanship and Rolex's certified precision movement places it at the top of the Lady-Datejust lineup. It is among the most coveted references in the current Rolex women's collection.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279138RBRSDIXP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex automatic (self-winding) movement manufactured entirely in-house by Rolex. Rolex automatic movements at this tier are chronometer-certified and then subjected to Rolex's proprietary precision standards before leaving the manufacture. The specific caliber designation is not confirmed in the available listing details.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279138RBRSDIXP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, the classic and most traditional size for the Lady-Datejust line. At this diameter the Oyster case sits elegantly on slender to average wrists without feeling oversized. It is water resistant to 100 meters (330 feet) thanks to the screw-down Twinlock crown and Oysterlock caseback.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 a good everyday watch?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond-set bezel and precious metal construction, the Lady-Datejust 28 is engineered for daily wear. The Oyster case provides 100 meters of water resistance and houses a certified automatic movement built to tight precision tolerances. Rolex designed the Lady-Datejust to be as functional as it is beautiful, making it a true everyday luxury watch.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and material details of the 279138RBRSDIXP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is silver, featuring a diamond set at the IX (nine o'clock) position — the detail encoded in the 'SDIXP' portion of the reference number. The case and President bracelet are crafted in 18k yellow gold, and the bezel is fully paved with brilliant-cut diamonds. Together these elements make this one of the most visually striking references in the Lady-Datejust 28 family.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279138RBRSDIXP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about or purchase this watch directly through bizakandco.com by contacting our team for current availability, pricing, and detailed images. Bizak \u0026 Co. specializes in luxury timepieces and is committed to a transparent, professional buying experience. Reach out today to secure this Lady-Datejust 28 or to ask any questions before making your decision.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746420633835,"sku":"279138RBRSDIXP","price":41804.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279138RBRSDIXP_adc5d56f-ff65-407d-baef-cbc2f396aaf9.png?v=1780697201"},{"product_id":"rolex-lady-datejust-28-28-mm-279138rbrsdixj","title":"Rolex Lady-Datejust 28 28 mm 279138RBRSDIXJ Yellow Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279138RBRSDIXJ is an 18k yellow gold automatic dress watch featuring a silver dial with a diamond IX marker, a diamond-set bezel, and the iconic five-link Jubilee bracelet. At 28mm it represents Rolex's definitive expression of feminine luxury horology, combining brilliant-cut diamonds with the enduring elegance of yellow gold.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279138RBRSDIXJ apart is the luminous interplay between the diamond bezel and the silver dial, a combination that rewards both daily wear and formal occasions. Browse this exceptional Lady-Datejust at Bizak \u0026amp; Co. or contact our team to arrange purchase online or in person.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279138RBRSDIXJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279138RBRSDIXJ combines an 18k yellow gold case and Jubilee bracelet with a factory diamond-set bezel and a silver dial featuring a diamond IX marker, making it one of the most jewel-rich configurations in the Lady-Datejust 28 lineup. This reference appeals to collectors and connoisseurs who want the prestige of a Rolex paired with genuine haute joaillerie craftsmanship.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 279138RBRSDIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex automatic self-winding movement that winds through the natural motion of the wearer's wrist. Rolex automatic movements are renowned for their precision and long-term reliability, keeping the date complication running accurately with minimal intervention.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279138RBRSDIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 28mm in diameter, which is the classic proportion Rolex established for the Lady-Datejust and refined in 2016 for this generation. The 28mm size is versatile enough to suit a wide range of wrist sizes while remaining unmistakably feminine and refined.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes, despite its diamond and yellow gold composition, the Lady-Datejust 28 is built on Rolex's robust Oyster case platform with 100 metres (330 feet) of water resistance, making it genuinely durable for daily use. Many owners wear this reference as an everyday timepiece precisely because its elegance transitions effortlessly from casual to formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details of the 279138RBRSDIXJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in silver with a diamond set at the IX hour position, giving the watch a subtle focal point without overwhelming the clean layout. The surrounding bezel is fully set with brilliant-cut diamonds, creating a continuous sparkle that frames the silver dial beautifully.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 279138RBRSDIXJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase this Lady-Datejust directly through bizakandco.com or by contacting the Bizak \u0026 Co. team for a personalised consultation. Our specialists are available to answer questions about the watch's condition, provenance, and any accompanying documentation, ensuring a confident and transparent buying experience.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746421092587,"sku":"279138RBRSDIXJ","price":40688.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279138RBRSDIXJ_f899b48a-3727-4497-9f32-57c4297de3e5.png?v=1780697216"},{"product_id":"rolex-lady-datejust-28-28-mm-279138rbrsdp","title":"Rolex Lady-Datejust 28 28 mm 279138RBRSDP Yellow Gold\/Diamonds Silver","description":"\u003cp\u003eThe Rolex Lady-Datejust 28 reference 279138RBRSDP is an 18k yellow gold 28mm dress watch featuring a diamond-set bezel, silver diamond dial, and the iconic President bracelet. This reference represents the pinnacle of Rolex's ladies' watchmaking, pairing precious materials with the brand's legendary date complication.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 279138RBRSDP apart is its seamless fusion of haute joaillerie and everyday mechanical reliability — diamonds crown the bezel while a silver dial shimmers beneath, all carried on the supremely elegant President bracelet. Contact Bizak \u0026amp; Co. today to buy this stunning Lady-Datejust 28 online or to learn more about availability.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-28\"\u003eevery Lady-Datejust 28 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 28, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 28 reference 279138RBRSDP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279138RBRSDP combines an 18k yellow gold case with a factory diamond-set bezel, a silver diamond dial, and the prestigious President bracelet — one of the most fully jeweled configurations available in the Lady-Datejust 28 lineup. This reference sits at the intersection of fine watchmaking and haute joaillerie, making it a standout piece in any collection.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 28 279138RBRSDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex in-house automatic movement, reflecting the brand's long tradition of manufacturing its own certified chronometer calibers. Rolex automatic movements are known for their precision, longevity, and the convenience of self-winding operation.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 279138RBRSDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Rolex Lady-Datejust 279138RBRSDP features a 28mm case, which is the standard size for the modern Lady-Datejust line. The 28mm diameter offers a refined, elegant proportion ideally suited to smaller wrists while retaining the iconic Datejust silhouette.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 28 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond bezel and precious metal construction, the Lady-Datejust 28 is engineered for daily wear, with water resistance to 100 meters and Rolex's robust Oyster case construction protecting the movement. It transitions seamlessly from casual daywear to formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 279138RBRSDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 279138RBRSDP features a silver dial set with diamonds and a bezel set with brilliant-cut diamonds by Rolex — both factory-set configurations that carry the full provenance of Rolex's in-house gem-setting craftsmanship. The 18k yellow gold case and President bracelet complement these elements to create a cohesive, all-precious aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 28 279138RBRSDP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase the Rolex Lady-Datejust 28 reference 279138RBRSDP directly at bizakandco.com or contact the Bizak \u0026 Co. team for personalized assistance with this listing. Our specialists are on hand to answer questions about the watch's details, condition, and purchasing process.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746429841643,"sku":"279138RBRSDP","price":41199.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/279138RBRSDP_0f776261-cb94-480b-b64f-9f915a1506a8.jpg?v=1780697261"}],"url":"https:\/\/bizakandco.com\/collections\/rolex-datejust-lady-datejust-28-silver.oembed?page=2","provider":"Bizak \u0026 Co.","version":"1.0","type":"link"}