{"title":"Rolex Lady Datejust 31 White","description":"\u003cdiv class=\"collection-intro\"\u003e\u003cp\u003eRolex Lady Datejust 31 White at Bizak \u0026amp; Co. — 36 references currently in stock, each authenticated in house before it is listed. Browse the full selection below, or contact us for pricing and availability on any reference.\u003c\/p\u003e\u003c\/div\u003e\n\u003ch2\u003eBuying Rolex Lady Datejust 31 White\u003c\/h2\u003e\n\u003cp\u003eEvery watch in this collection is inspected for casework, dial condition, reference and serial detail, and accompanying documentation where it exists. Bizak \u0026amp; Co. is a family-run dealer in Miami Beach; orders ship fully insured, and we buy and trade against any reference listed here.\u003c\/p\u003e","products":[{"product_id":"rolex-lady-datejust-31-31-mm-278273wmdj","title":"Rolex Lady-Datejust 31 31 mm 278273WMDJ Steel\/Yellow Gold White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278273WMDJ is a 31mm two-tone watch pairing Oystersteel with 18k yellow gold, featuring a white mother-of-pearl diamond dial and a classic yellow gold fluted bezel on a Jubilee bracelet. Powered by an automatic movement, this reference blends Rolex's timeless Datejust design with radiant feminine elegance.\u003c\/p\u003e\n\u003cp\u003eReference 278273WMDJ stands out for its harmonious combination of warm yellow gold, lustrous mother-of-pearl, and diamond hour markers — a composition that elevates the wrist from boardroom to formal occasion. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 31 or to learn more about our current inventory.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278273WMDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278273WMDJ combines Oystersteel and 18k yellow gold with a white mother-of-pearl diamond dial and a yellow gold fluted bezel — one of the most glamorous Datejust configurations available. The natural iridescence of mother-of-pearl means each dial displays a uniquely shifting play of color, making every example subtly one of a kind.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278273WMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by an automatic (self-winding) Rolex movement with a perpetual rotor that winds through the natural motion of the wrist. Rolex automatic movements are celebrated for their precision and long-term reliability, and this reference carries that same engineering pedigree.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278273WMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, positioning it between the 28mm and 36mm Datejust references. This size delivers a confident, visible wrist presence while maintaining the elegant, feminine proportions the Lady-Datejust is known for.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its dressy aesthetics, the Lady-Datejust 31 is built with Rolex's Oyster case and offers water resistance to 100 meters (330 feet), making it robust enough for daily wear. Its combination of practical durability and refined design means it transitions seamlessly from casual to formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What materials are used in the dial and case of ref. 278273WMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case is crafted from Oystersteel with 18k yellow gold applied to the fluted bezel, crown, and bracelet center links. The dial is white mother-of-pearl set with diamond hour markers, creating a luminous, multi-textured surface that catches light from every angle.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278273WMDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase this reference directly through bizakandco.com or contact our team for personalized assistance. Bizak \u0026 Co. is a trusted luxury watch dealer — please note we are not an authorized Rolex dealer, so all inquiries about warranty and service history are best discussed with our specialists before purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746372432107,"sku":"278273WMDJ","price":18134.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278273WMDJ_8c1c34b6-58d1-4ed9-bb0b-2bf9bfdc9b02.jpg?v=1780696780"},{"product_id":"rolex-lady-datejust-31-31-mm-278343rbrwrj","title":"Rolex Lady-Datejust 31 31 mm 278343RBRWRJ Steel\/Yellow Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278343RBRWRJ is a 31mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, featuring a white Roman dial and a yellow gold domed bezel set with diamonds. The iconic Jubilee bracelet completes the look with its refined five-piece link construction, making this one of the most sought-after references in the Lady-Datejust family.\u003c\/p\u003e\n\u003cp\u003eReference 278343RBRWRJ stands out through the elegant combination of diamond brilliance, warm yellow gold, and the timeless legibility of Roman numerals on a crisp white dial — a configuration that transitions seamlessly from boardroom to black-tie. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to buy this Rolex Lady-Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278343RBRWRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278343RBRWRJ combines a white Roman dial with a yellow gold domed bezel fully set with diamonds — one of the most glamorous dial-and-bezel pairings in the Lady-Datejust lineup. The two-tone Rolesor construction in Oystersteel and 18k yellow gold gives it timeless versatility that works equally well as a daily wear piece or a dress watch.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278343RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic movement, providing self-winding convenience and reliable date display at 3 o'clock. Rolex automatic movements are renowned for their precision, durability, and long service intervals.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278343RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it within the Lady-Datejust 31 family — a size that offers a more assertive wrist presence than the classic 28mm Lady-Datejust while remaining elegantly proportioned. It is paired with a Jubilee bracelet in matching Oystersteel and yellow gold.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Oyster case construction provides water resistance to 100 meters (330 feet), the sapphire crystal resists scratches, and the Oystersteel case material is highly resistant to corrosion. Rolex designed the Lady-Datejust to be a true everyday luxury watch, not a piece reserved only for special occasions.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details of the 278343RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white with Roman numeral hour markers in yellow gold, giving it a formal and legible aesthetic. The bezel is a yellow gold domed design fully set with diamonds, adding brilliance and luxury to what is already an iconic case shape.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 ref. 278343RBRWRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse this reference and contact our team directly at bizakandco.com to confirm availability and pricing. Bizak \u0026 Co. is a specialist luxury watch dealer offering personalized service — we encourage you to reach out with any questions and we will guide you through the purchase process.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746374234347,"sku":"278343RBRWRJ","price":14973.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278343RBRWRJ_03e2f547-30cd-4f0b-a2eb-e274654aacf5.jpg?v=1780696803"},{"product_id":"rolex-lady-datejust-31-31-mm-278343rbrwmdo","title":"Rolex Lady-Datejust 31 31 mm 278343RBRWMDO Steel\/Yellow Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278343RBRWMDO is a 31mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, featuring a white mother-of-pearl dial and an 18k yellow gold domed bezel set with diamonds. Powered by a Rolex automatic movement and presented on an Oyster bracelet, this reference blends everyday durability with undeniable elegance.\u003c\/p\u003e\n\u003cp\u003eReference 278343RBRWMDO stands out for its rare combination of diamond-set bezel brilliance and the luminous depth of a genuine mother-of-pearl dial, making it one of the most sought-after expressions of the Lady-Datejust line. Contact Bizak \u0026amp; Co. today to learn more or buy this stunning Rolex online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278343RBRWMDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278343RBRWMDO combines a white mother-of-pearl dial — a natural material where no two examples are identical — with an 18k yellow gold domed bezel set with diamonds, all within the iconic 31mm Oyster case. This pairing of organic beauty and precious-metal decoration makes it one of the most distinctive and glamorous Lady-Datejust references available. The Rolesor construction of Oystersteel and yellow gold adds timeless two-tone appeal that has defined the Datejust line for decades.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278343RBRWMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278343RBRWMDO is powered by a Rolex automatic (self-winding perpetual) movement, manufactured entirely in-house by Rolex. Rolex automatic movements are COSC-certified chronometers and then tested further to Rolex's own stricter accuracy standards. This ensures exceptional daily precision and long-term reliability with servicing recommended only every ten years under normal conditions.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Lady-Datejust 278343RBRWMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference features a 31mm Oyster case, the mid-size option within the Lady-Datejust range. The 31mm diameter suits a wide variety of wrist sizes and strikes a balance between the smaller 28mm and larger 36mm Datejust options. The case is also water resistant to 100 meters (330 feet), making it practical for everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Lady-Datejust 31 is engineered for daily use, with a screwed-down Oyster crown, 100-meter water resistance, and Oystersteel construction that resists corrosion and daily knocks. The Oyster bracelet with its integrated Easylink extension system keeps the watch secure and comfortable through varying conditions. The diamond bezel and mother-of-pearl dial add glamour without sacrificing the rugged dependability Rolex is famous for.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 278343RBRWMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother-of-pearl, a natural material derived from mollusk shells that produces a subtly shifting iridescence unique to each individual dial. The bezel is crafted in 18k yellow gold in a domed profile and set with brilliant-cut diamonds, forming a continuous ring of sparkle around the dial. Together these elements make the 278343RBRWMDO one of the most visually striking Lady-Datejust references.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 278343RBRWMDO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 in diamond-bezel Rolesor configuration has demonstrated consistent demand on the secondary market, making it a compelling choice for both wear and long-term value retention. You can view this reference and inquire directly at bizakandco.com, or contact our team who will be happy to provide full details, additional photos, and purchasing options. Please note that Bizak \u0026 Co. is an independent dealer and not an authorized Rolex retailer.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746377707755,"sku":"278343RBRWMDO","price":18599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278343RBRWMDO_49ac163f-f328-4185-931e-57ebe9841b0d.jpg?v=1780696852"},{"product_id":"rolex-lady-datejust-31-31-mm-278273wrj","title":"Rolex Lady-Datejust 31 31 mm 278273WRJ Steel\/Yellow Gold White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 ref. 278273WRJ is a 31 mm two-tone watch crafted in Oystersteel and 18k yellow gold, presenting a crisp white Roman dial framed by a classic yellow gold fluted bezel on a refined Jubilee bracelet. Powered by an automatic movement and rated to 100 meters of water resistance, this reference delivers the timeless elegance and daily reliability that have made the Lady-Datejust an icon.\u003c\/p\u003e\n\u003cp\u003eReference 278273WRJ stands out for its harmonious blend of sporty steel and warm gold finishing, with the Roman-numeral dial adding a dress-watch sophistication that transitions effortlessly from boardroom to evening wear. Contact Bizak \u0026amp; Co. today to buy this Lady-Datejust 31 online or learn more about its availability.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278273WRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278273WRJ combines Oystersteel and 18k yellow gold in Rolex's classic two-tone Rolesor style, pairing a white Roman dial with a fluted yellow gold bezel and the iconic Jubilee bracelet. This configuration distills decades of Lady-Datejust design heritage into a single, instantly recognizable watch that moves effortlessly between casual and formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278273WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic movement, meaning the rotor winds the mainspring through the natural motion of the wearer's wrist during everyday wear. Rolex automatic calibers are celebrated for their precision and long-term reliability, making manual winding unnecessary under normal wearing conditions.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278273WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch measures 31 mm in diameter, placing it in Rolex's mid-size Lady-Datejust tier. This size offers a balanced wrist presence that is larger and more legible than the 28 mm version while remaining elegantly proportioned for a wide range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278273WRJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Oyster case provides 100 meters of water resistance, the Jubilee bracelet is built for lasting comfort, and the automatic movement requires no daily winding. The two-tone steel and gold construction is hardwearing yet refined, making this watch equally at home at the office, at a dinner, or on an active weekend.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details of the 278273WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white and features Roman numerals for hour markers, giving the watch a distinctly classical and elegant character. The bezel is crafted in 18k yellow gold with Rolex's signature fluted decoration, which has been a hallmark of the Datejust family since its inception and adds brilliant light reflection to the watch's profile.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278273WRJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust in two-tone Rolesor with a fluted bezel is one of the most consistently sought-after references in the Rolex portfolio, valued for its versatility, heritage, and strong long-term desirability. You can buy this Rolex Lady-Datejust 31 278273WRJ online at bizakandco.com or contact our team directly — we are happy to answer any questions and guide you through the purchase process.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746378100971,"sku":"278273WRJ","price":15344.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278273WRJ_d97629d7-e1c8-4fe8-9b2b-7295c053c8e0.jpg?v=1780696866"},{"product_id":"rolex-lady-datejust-31-31-mm-278343rbrwro","title":"Rolex Lady-Datejust 31 31 mm 278343RBRWRO Steel\/Yellow Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278343RBRWRO is a 31mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, featuring a white Roman numeral dial and a stunning yellow gold domed bezel set with diamonds. This reference pairs classic Datejust elegance with brilliant diamond detailing and the dependability of Rolex automatic movement, making it one of the most sought-after references in the Lady-Datejust collection.\u003c\/p\u003e\n\u003cp\u003eReference 278343RBRWRO stands out for its harmonious blend of precious materials—diamond-set bezel, yellow gold accents, and a crisp white dial—that elevate everyday luxury to a refined statement piece. Contact Bizak \u0026amp; Co. today to learn more or buy this Rolex Lady-Datejust 31 online and experience our trusted, knowledgeable service.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278343RBRWRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278343RBRWRO stands out for its rare combination of a diamond-set yellow gold domed bezel, a white Roman numeral dial, and a two-tone Oystersteel and 18k yellow gold case. This blend of precious materials and classic design elements makes it one of the most visually striking references in the entire Lady-Datejust 31 lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278343RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic movement, meaning it winds itself through the natural motion of the wearer's wrist. Rolex automatic movements are renowned for their precision, reliability, and long-term durability, making them ideal for daily wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278343RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size category that offers excellent wrist presence without feeling oversized. The 31mm platform is particularly popular among buyers who want a watch that is clearly substantial yet refined and feminine.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278343RBRWRO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Oyster case construction and screw-down crown deliver water resistance to 100 meters (330 feet), and the Oystersteel case material is exceptionally durable and corrosion-resistant. The Oyster bracelet adds further practicality, making this diamond-bezeled watch a genuinely wearable everyday luxury.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on reference 278343RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white with Roman numerals, offering a classic and highly legible presentation. The bezel is a yellow gold domed style set with diamonds, creating a brilliant surround that catches light from every angle and elevates the watch from a simple timepiece to a piece of fine jewelry.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278343RBRWRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about the 278343RBRWRO directly through bizakandco.com, where our team is available to answer questions and guide you through the buying process. Bizak \u0026 Co. is a trusted luxury watch dealer—contact us today and we will ensure a smooth, confident transaction.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746390290667,"sku":"278343RBRWRO","price":14369.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278343RBRWRO_2386390c-ce15-4bbc-967a-aa797eb69b85.jpg?v=1780697002"},{"product_id":"rolex-lady-datejust-31-31-mm-278383rbrwro","title":"Rolex Lady-Datejust 31 31 mm 278383RBRWRO Steel\/Yellow Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278383RBRWRO is a 31mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, featuring a diamond-set bezel and a white Roman dial paired with the classic Oyster bracelet. Powered by an automatic movement and water-resistant to 100 meters (330 feet), this reference strikes the perfect balance between sporting resilience and refined elegance.\u003c\/p\u003e\n\u003cp\u003eReference 278383RBRWRO stands out for the dazzling interplay of its diamond bezel against the warm yellow gold accents and crisp white Roman dial—details that elevate it well beyond a standard Lady-Datejust. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to add this exceptional Rolex Lady-Datejust 31 to your collection.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278383RBRWRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278383RBRWRO combines Oystersteel and 18k yellow gold Rolesor construction with a factory diamond-set bezel and a white Roman dial—a configuration that delivers both horological heritage and jewelry-level glamour. The 'RBR' suffix in the reference number specifically denotes the brilliant-cut diamond bezel, making this one of the most dressed-up iterations of the Lady-Datejust 31.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278383RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278383RBRWRO is powered by an automatic (self-winding) movement, consistent with the Lady-Datejust 31 family's use of an in-house Rolex caliber. The movement is housed within the water-resistant Oyster case, which protects it to 100 meters (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As its name indicates, the Lady-Datejust 31 measures 31mm in diameter, a size that sits comfortably between the more compact 28mm and larger 36mm Datejust references. This dimension makes it versatile enough to wear on a wide range of wrist sizes while still reading as a refined, distinctly feminine watch.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278383RBRWRO suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond bezel and precious metal accents, the Lady-Datejust 31 is built on Rolex's rugged Oyster platform, offering 100 meters (330 feet) of water resistance and a durable screw-down crown. The robust Oyster bracelet and proven automatic movement mean this reference is engineered for consistent daily use, not just special occasions.\"}},{\"@type\":\"Question\",\"name\":\"What materials and dial does the 278383RBRWRO feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is crafted in a two-tone combination of Oystersteel and 18k yellow gold, with a factory-set diamond bezel and a white dial bearing Roman numeral hour markers. The Oyster bracelet mirrors the two-tone theme with yellow gold center links and Oystersteel outer links.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278383RBRWRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about or purchase this reference directly through bizakandco.com, where our team is available to confirm availability, provide detailed condition information, and discuss pricing. Bizak \u0026 Co. is not an authorized Rolex dealer, so we encourage all clients to reach out with any questions so we can ensure complete confidence before purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746392453355,"sku":"278383RBRWRO","price":17996.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278383RBRWRO_e991305c-9e73-4d71-986c-7d1e43a8a0bf.jpg?v=1780697056"},{"product_id":"rolex-lady-datejust-31-31-mm-278343rbrwmdj","title":"Rolex Lady-Datejust 31 31 mm 278343RBRWMDJ Steel\/Yellow Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 ref. 278343RBRWMDJ is a 31mm two-tone timepiece in Oystersteel and 18k yellow gold, dressed with a luminous white mother-of-pearl dial and a yellow gold domed bezel pavé-set with diamonds. The Jubilee bracelet completes the look with its signature five-piece link construction, adding supple elegance to the wrist.\u003c\/p\u003e\n\u003cp\u003eReference 278343RBRWMDJ stands out for its seamless blend of sporty Rolex engineering and high-jewellery refinement — a combination that makes it one of the most sought-after Lady-Datejust configurations on the pre-owned market today. Browse this reference at Bizak \u0026amp; Co. or contact our team to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278343RBRWMDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278343RBRWMDJ combines Oystersteel and 18k yellow gold Rolesor construction with a diamond-set yellow gold domed bezel and a white mother-of-pearl dial — one of the most glamorous Lady-Datejust configurations available. The Jubilee bracelet and 31mm Oyster case tie together sport-watch durability with genuine jewellery-level craftsmanship. No two mother-of-pearl dials are identical, making each example subtly unique.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278343RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex automatic (self-winding perpetual) movement, manufactured entirely in-house. Rolex movements are certified to COSC chronometer standards, ensuring accuracy within −4\/+6 seconds per day. The movement winds continuously through the natural motion of the wearer's wrist, requiring no manual winding under typical daily wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278343RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it between the smaller 28mm and the larger 36mm Datejust options. This mid-size proportion is versatile and flattering across a wide range of wrist sizes. The case is water resistant to 100 metres (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Lady-Datejust 31 is purpose-built for daily wear, combining a scratch-resistant sapphire crystal, 100-metre water resistance, and Rolex's legendary 904L Oystersteel with the convenience of an automatic movement. The diamond bezel and mother-of-pearl dial make it equally appropriate for formal occasions. It is one of the few watches that transitions effortlessly from casual daywear to black-tie events.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bracelet details of the 278343RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother-of-pearl, an iridescent natural material whose surface shifts subtly with the light. The Jubilee bracelet is a five-piece link design first introduced with the Datejust in 1945, renowned for its supple feel and elegant appearance. Both elements, paired with the yellow gold domed diamond bezel, give this reference its distinctive high-jewellery character.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278343RBRWMDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase or inquire about reference 278343RBRWMDJ directly through bizakandco.com or by contacting our team for availability, pricing, and additional photos. Bizak \u0026 Co. is not an authorized Rolex dealer, and all watches are sold as pre-owned or grey-market timepieces. We encourage buyers to reach out with any questions — our specialists are happy to assist you find the right watch with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746392715499,"sku":"278343RBRWMDJ","price":19064.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278343RBRWMDJ_0d6dd0e8-a516-4679-b8e5-652e9b58b703.jpg?v=1780697068"},{"product_id":"rolex-lady-datejust-31-31-mm-278383rbrwrj","title":"Rolex Lady-Datejust 31 31 mm 278383RBRWRJ Steel\/Yellow Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 ref. 278383RBRWRJ is a 31 mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, featuring a diamond-set bezel and a crisp white Roman dial. It rides on Rolex's iconic five-link Jubilee bracelet, blending everyday elegance with enduring luxury.\u003c\/p\u003e\n\u003cp\u003eReference 278383RBRWRJ stands out for the brilliance of its diamond bezel paired with the warmth of yellow gold against steel—a combination that transitions effortlessly from boardroom to black-tie. Contact Bizak \u0026amp; Co. today to inquire about availability or to buy this Lady-Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278383RBRWRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278383RBRWRJ combines Oystersteel and 18k yellow gold in Rolex's classic two-tone Rolesor configuration with a factory diamond-set bezel and a white Roman dial. This blend of horological heritage and in-house diamond craftsmanship makes it one of the most desirable 31 mm dress watches available. It carries the full prestige of the Datejust line in an unambiguously luxurious package.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278383RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by an automatic movement, consistent with Rolex's use of in-house self-winding calibers across the Datejust family. Rolex automatic movements are chronometer-certified and known for their precision, reliability, and low maintenance requirements. The self-winding rotor means the watch winds itself through normal wrist motion during everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31 mm in diameter, placing it in Rolex's mid-size Datejust category—larger than the classic 28 mm Lady-Datejust but more refined and slender than the full-size 36 mm or 41 mm Datejust. The 31 mm size suits a wide range of wrists and is a popular choice for those seeking a watch that reads as elegantly sized rather than oversized.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Oyster case of reference 278383RBRWRJ is water-resistant to 100 meters (330 feet), and the robust Oystersteel construction means this watch is built to withstand daily life. While the diamond bezel and yellow gold accents make it a natural choice for formal occasions, the Jubilee bracelet and Rolex's overall build quality make it equally appropriate for everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the bezel and dial like on the 278383RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The bezel is set with brilliant-cut diamonds, mounted in-house by Rolex to precise stone-setting standards, creating a continuous ring of brilliance around the case. The dial is white with Roman numeral hour markers, lending the watch a classic, legible aesthetic that pairs naturally with the glamour of the diamond bezel. Together they create a balanced look that is both eye-catching and elegant.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278383RBRWRJ a good buy and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 in the diamond-bezel two-tone Rolesor configuration is consistently in demand among collectors and is regarded as a strong-value proposition in the luxury watch market. Its combination of Rolex prestige, diamond set work, and timeless design supports long-term desirability. To buy reference 278383RBRWRJ online or to learn more, contact Bizak \u0026 Co. directly through bizakandco.com and our team will assist you promptly.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746424697067,"sku":"278383RBRWRJ","price":18600.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278383RBRWRJ_abcf0883-c950-4c3b-a0f9-3cedbd423469.jpg?v=1780697231"},{"product_id":"rolex-lady-datejust-31-31-mm-278383rbrwmdo","title":"Rolex Lady-Datejust 31 31 mm 278383RBRWMDO Steel\/Yellow Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278383RBRWMDO is a 31mm automatic watch crafted in Oystersteel and 18k yellow gold, featuring a white mother-of-pearl dial and a brilliant diamond-set bezel on an Oyster bracelet. This Rolesor combination pairs the durability of steel with the warmth of yellow gold for a look that is both sporty and undeniably elegant.\u003c\/p\u003e\n\u003cp\u003eReference 278383RBRWMDO stands out for the sheer luminosity of its diamond bezel paired with the iridescent depth of the white mother-of-pearl dial, making it one of the most sought-after Lady-Datejust configurations available. Contact Bizak \u0026amp; Co. today to inquire about this reference or to buy online with the confidence of a trusted luxury watch specialist.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278383RBRWMDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278383RBRWMDO combines a diamond-set bezel, white mother-of-pearl dial, and the classic Rolesor pairing of Oystersteel and 18k yellow gold into one of the most visually striking Lady-Datejust configurations. The iridescent mother-of-pearl dial shifts subtly in different lighting, creating a living, dynamic canvas that plain dials simply cannot replicate. This combination of gem-setting and precious metal makes it a standout choice in the entire Datejust family.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278383RBRWMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic movement, meaning a self-winding rotor keeps it wound during regular daily wear with no need for manual winding. Rolex certifies the movement as a Superlative Chronometer after casing, guaranteeing accuracy to within plus or minus two seconds per day. This level of precision is a core part of the Rolex promise across all Datejust references.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278383RBRWMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in the mid-size tier of the Datejust family — larger than the classic 28mm ladies' model yet more delicate than the full 36mm unisex size. This 31mm diameter suits a wide range of wrist sizes and is particularly popular with buyers who want a substantial yet unmistakably feminine silhouette. The Oyster case is also water resistant to 100 meters (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Oyster case construction, screw-down crown, and 100-meter water resistance make the Lady-Datejust 31 a genuinely robust daily wear watch despite its jeweled elegance. The Oystersteel portions of the case and bracelet are highly resistant to scratches and corrosion, and the sapphire crystal protects the dial from daily knocks. Many owners wear this reference as their primary everyday watch while still taking it to formal occasions with confidence.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 278383RBRWMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother-of-pearl, a natural material prized for its soft, shifting iridescence that gives the watch a different character in sunlight versus indoor lighting. Surrounding the dial is a bezel set entirely with brilliant-cut diamonds, hand-selected and hand-set by Rolex gem specialists for uniformity and brilliance. Together, the two elements create a watch face that is simultaneously luminous and sophisticated rather than flashy.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278383RBRWMDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com, where our team of luxury watch specialists is available to answer questions, provide additional photographs, and discuss pricing or trade-in options. Bizak \u0026 Co. is not an authorized Rolex dealer, so all references are offered on the pre-owned or gray market, often at compelling values compared to retail. Reach out through our website or contact us directly — inventory on sought-after Lady-Datejust configurations moves quickly.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746444849387,"sku":"278383RBRWMDO","price":23249.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278383RBRWMDO_eda721d4-5762-4bcc-b2a0-f383b63a556e.jpg?v=1780697347"},{"product_id":"rolex-lady-datejust-31-31-mm-278383rbrwmdj","title":"Rolex Lady-Datejust 31 31 mm 278383RBRWMDJ Steel\/Yellow Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278383RBRWMDJ is a 31mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, dressed with a diamond-set bezel and a luminous white mother-of-pearl dial. Worn on the elegant Jubilee bracelet, this reference pairs Rolex's hallmark precision with unabashedly feminine luxury.\u003c\/p\u003e\n\u003cp\u003eReference 278383RBRWMDJ stands apart through the rare combination of a scintillating diamond bezel, the iridescent depth of a white mother-of-pearl dial, and the warmth of yellow gold against polished steel—a trio that commands attention at any occasion. Contact Bizak \u0026amp; Co. today to learn more or purchase this exquisite Lady-Datejust online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278383RBRWMDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278383RBRWMDJ combines a diamond-set bezel, a white mother-of-pearl dial, and a two-tone Oystersteel and 18k yellow gold Rolesor construction—a trio of luxury details that sets it apart from plainer Datejust configurations. The Jubilee bracelet and 31mm Oyster case complete an ensemble that is simultaneously a precision instrument and a fine jewelry piece.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 278383RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278383RBRWMDJ is driven by an automatic (self-winding) mechanical movement, consistent with Rolex's long-standing use of in-house automatic calibers in the Datejust family. The movement winds itself through the natural motion of the wearer's wrist, requiring no manual winding during regular daily use.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of this Lady-Datejust?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust measures 31mm in diameter, a size Rolex positions between its smaller 28mm ladies' references and the unisex 36mm Datejust. The 31mm diameter offers a refined, contemporary wrist presence without overwhelming a slender wrist.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278383RBRWMDJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond bezel and mother-of-pearl dial, the watch is built on Rolex's robust Oyster case with 100 meters (330 feet) of water resistance and a screw-down crown, making it genuinely wearable day to day. It transitions seamlessly from office to formal occasions, embodying Rolex's philosophy that luxury and durability are not mutually exclusive.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 278383RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is crafted from white mother-of-pearl, a natural material prized for its iridescent, shifting luminosity that makes every example subtly unique. The bezel is set with brilliant-cut diamonds, adding a ring of brilliance that enhances the watch's overall jewelry character.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278383RBRWMDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase the Lady-Datejust 31 reference 278383RBRWMDJ directly at bizakandco.com, where Bizak \u0026 Co. offers it for sale online with expert guidance. Contact our team through the website for personalized assistance, current pricing, and details on condition and availability—we are happy to answer every question before you buy.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746453270763,"sku":"278383RBRWMDJ","price":21389.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278383RBRWMDJ_4981ca48-1724-4f23-a781-4d43d1382d71.jpg?v=1780697389"},{"product_id":"rolex-lady-datejust-31-31-mm-278241wmdo","title":"Rolex Lady-Datejust 31 31 mm 278241WMDO Steel\/Rose Gold White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278241WMDO is a 31mm two-tone timepiece crafted in Oystersteel and 18k Everose Gold, dressed with a luminous white mother of pearl dial and finished with a rose gold smooth domed bezel. Riding on the iconic Oyster bracelet, this reference pairs feminine elegance with Rolex's legendary durability. The automatic movement and 100-metre water resistance ensure it is as capable as it is beautiful.\u003c\/p\u003e\n\u003cp\u003eReference 278241WMDO stands out for its rare combination of warm rose gold accents, the iridescent shimmer of a genuine white mother of pearl dial, and the versatility of the Oyster bracelet—details that make it equally at home at a boardroom lunch or a black-tie dinner. Browse this Lady-Datejust 31 for sale at Bizak and Co., or contact our team directly to learn more and buy online today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278241WMDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278241WMDO combines Oystersteel and 18k Everose Gold with a white mother of pearl dial—a naturally iridescent material meaning no two dials are exactly alike. The smooth rose gold domed bezel and two-tone Oyster bracelet round out a design that is simultaneously sporty and genuinely luxurious.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278241WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust 31 is powered by a Rolex automatic self-winding movement, which winds itself through the motion of the wearer's wrist. The movement drives the signature date complication displayed beneath the Cyclops magnification lens at three o'clock.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Lady-Datejust 31 features a 31mm case diameter. This mid-sized footprint sits between the 28mm Lady-Datejust and the 36mm Datejust, making it a versatile choice that suits a wide range of wrist sizes while maintaining a distinctly feminine proportion.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Oyster case is water resistant to 100 metres (330 feet) and the case and bracelet are crafted from Oystersteel—Rolex's highly corrosion-resistant 904L alloy—so the watch is built to handle daily life with ease. The classic Datejust design also transitions effortlessly from casual daywear to formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 278241WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother of pearl, a genuine gemstone material that produces a subtle iridescent shimmer unique to each individual dial. The bezel is a smooth domed design executed in 18k Everose Gold, Rolex's proprietary rose-gold alloy engineered to maintain its warm color permanently.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278241WMDO from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase this Lady-Datejust 31 directly through bizakandco.com or reach out to our team for personalized assistance. Bizak and Co. is a specialist luxury watch dealer offering authenticated timepieces, and our experts are ready to answer questions and guide you through the buying process.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746458775787,"sku":"278241WMDO","price":15716.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278241WMDO_63e0b909-c3ad-4ba7-8b04-e36e31df82db.jpg?v=1780697403"},{"product_id":"rolex-lady-datejust-31-31-mm-278241wrj","title":"Rolex Lady-Datejust 31 31 mm 278241WRJ Steel\/Rose Gold White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 ref. 278241WRJ is a 31mm two-tone timepiece crafted in Oystersteel and 18k Everose gold, presenting a white dial paired with a smooth domed Everose gold bezel and the classic five-link Jubilee bracelet. Powered by an automatic movement and rated to 100 meters of water resistance, it blends Rolex's iconic Datejust heritage with refined femininity.\u003c\/p\u003e\n\u003cp\u003eReference 278241WRJ stands out for its harmonious two-tone combination of warm Everose gold and cool steel, a pairing that suits both formal occasions and everyday wear with equal elegance. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to buy this Lady-Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278241WRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278241WRJ combines Oystersteel and 18k Everose gold in one of Rolex's most harmonious two-tone pairings, accented by a smooth domed Everose gold bezel and a white dial. The result is a watch that is simultaneously sporty and dressy, making it one of the most versatile references in the Lady-Datejust 31 lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278241WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic (self-winding) movement, consistent with the broader Lady-Datejust 31 collection. The Oyster case provides 100 meters (330 feet) of water resistance, underscoring the movement's protection within a robust, sealed case.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 measures 31mm in diameter, positioning it as a mid-size option between the 28mm and 36mm Datejust references. This size offers excellent dial legibility and a refined wrist presence that works across a wide range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 good for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Lady-Datejust 31 is designed as a daily wear watch, combining the elegance of an Everose gold and Oystersteel case with a practical automatic movement and 100-meter water resistance. Its Jubilee bracelet is both comfortable for all-day wear and durable enough to withstand regular use.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and material details of ref. 278241WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white, providing a clean and classic look that complements the 18k Everose gold smooth domed bezel. The case and Jubilee bracelet are crafted in a combination of Oystersteel and 18k Everose gold, giving the watch its distinctive warm two-tone character.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278241WRJ a good buy, and how can I get one from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 in two-tone Oystersteel and Everose gold is a perennially sought-after reference that holds broad appeal among collectors and new buyers, and the clean white dial with smooth domed bezel makes ref. 278241WRJ a particularly versatile choice. Visit bizakandco.com or contact our team directly to check availability, ask questions, and purchase this watch with the confidence of working with an experienced luxury watch dealer.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746464641259,"sku":"278241WRJ","price":13484.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278241WRJ_fc87f3b7-1a47-44cb-a41e-4f4ae1a5b4f5.jpg?v=1780697435"},{"product_id":"rolex-lady-datejust-31-31-mm-278241wro","title":"Rolex Lady-Datejust 31 31 mm 278241WRO Steel\/Rose Gold White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278241WRO is a 31mm two-tone luxury watch combining Oystersteel and 18k Everose Gold with a clean white dial and a smooth domed Everose Gold bezel. Completed by the classic Oyster bracelet, this reference delivers the timeless elegance and Date complication that define the Lady-Datejust line.\u003c\/p\u003e\n\u003cp\u003eReference 278241WRO stands out for its harmonious blend of steel durability and rose gold warmth, making it equally at home in business and evening settings. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 31 and experience our trusted, personalized service.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278241WRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278241WRO stands out for its two-tone combination of Oystersteel and 18k Everose Gold, featuring a smooth domed rose gold bezel and a clean white dial on the classic Oyster bracelet. This blend of warm gold tones and hard-wearing steel gives it a versatility few watches at this price point can match. It also carries the full prestige and quality assurance of the Rolex Lady-Datejust lineage dating back to 1957.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 278241WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 278241WRO is powered by an automatic movement, meaning it self-winds through the motion of the wearer's wrist with no battery required. Rolex automatic movements are manufactured in-house and are celebrated for their precision and long-term reliability. This ensures the watch is always ready to wear and requires minimal maintenance under normal conditions.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278241WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, positioning it as Rolex's mid-size Lady-Datejust option. This size offers a refined, elegant wrist presence that suits a wide range of wrist sizes without feeling overly small or oversized. It is the traditional and most popular diameter in the Lady-Datejust collection.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes, the Lady-Datejust 278241WRO is built for everyday wear thanks to its Oystersteel and Everose Gold Oyster case, screw-down crown, and 100-meter (330-foot) water resistance. Oystersteel is Rolex's proprietary 904L stainless steel, one of the most corrosion-resistant alloys used in watchmaking, and the Oyster bracelet is designed to withstand daily life with ease. Despite its dressy appearance, this is a genuinely robust and practical timepiece.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 278241WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white, offering a clean and highly legible surface that pairs beautifully with the warm tones of the rose gold hardware. The bezel is a smooth domed design crafted in 18k Everose Gold—Rolex's proprietary rose gold alloy that resists fading—giving the watch an elegant, uninterrupted profile. Together, the white dial and rose gold bezel create a sophisticated, timeless aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278241WRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase the Lady-Datejust 31 ref. 278241WRO directly through Bizak \u0026 Co. at bizakandco.com, where our team of knowledgeable watch specialists is available to assist you. Simply contact us through the website to inquire about availability, pricing, and shipping options. Bizak \u0026 Co. is committed to providing a trusted, transparent, and personalized buying experience for every client.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746483908843,"sku":"278241WRO","price":13019.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278241WRO_eef14fe2-120c-4866-a3ec-774459f77f41.jpg?v=1780697570"},{"product_id":"rolex-lady-datejust-31-31-mm-278285rbrwrdp","title":"Rolex Lady-Datejust 31 31 mm 278285RBRWRDP Rose Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278285RBRWRDP is an 18k rose gold 31mm wristwatch featuring a diamond-set bezel, white dial, and the iconic President bracelet. This reference represents Rolex's pinnacle of feminine elegance, combining precious metal construction with brilliant diamond accents across the bezel.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278285RBRWRDP apart is its seamless fusion of horology and high jewellery—the diamond bezel, lustrous white dial, and rose gold case create a timepiece that transcends everyday luxury. Contact Bizak \u0026amp; Co. today to inquire about availability and pricing for this exceptional Lady-Datejust 31.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278285RBRWRDP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278285RBRWRDP combines an 18k Everose gold case and President bracelet with a factory diamond-set bezel and white dial, representing one of the most luxurious configurations available in the Lady-Datejust 31 lineup. The use of Rolex's proprietary Everose gold alloy ensures the warm rose tone remains stable and does not fade over time. This reference is equally at home as a daily wear luxury watch and a high-jewellery statement piece.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278285RBRWRDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust 31 is powered by a Rolex automatic self-winding movement, wound by the natural motion of the wearer's wrist via a rotor. Rolex manufactures its movements entirely in-house to chronometer-grade precision standards. The specific caliber designation is not listed in our current product documentation, so we recommend contacting Bizak \u0026 Co. directly for the most detailed technical specifications.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Lady-Datejust 278285RBRWRDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size Lady-Datejust category. This size offers a balanced, elegant wrist presence suitable for a wide range of wrist sizes, larger than the petite 28mm yet more refined and feminine than the 36mm. The 31mm diameter has become a preferred choice among collectors who want a watch that reads with confidence.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278285RBRWRDP suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its jewellery-like appearance, the Lady-Datejust 31 is a fully capable daily watch built on Rolex's robust engineering standards, including a water resistance of 100 meters (330 feet). The Oyster case construction and screw-down crown protect the movement from dust and moisture in everyday situations. Whether worn to a formal occasion or a business setting, the 278285RBRWRDP transitions effortlessly.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details of the 278285RBRWRDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white, providing a clean and luminous surface that pairs harmoniously with the warm rose gold case and bracelet. The bezel is set with brilliant-cut diamonds, forming a continuous band of sparkle that frames the dial. Together, the white dial and diamond bezel create a high-contrast, jewellery-forward aesthetic that is distinctly feminine and unmistakably Rolex.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278285RBRWRDP a good buy and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Fully set rose gold Lady-Datejust references with diamond bezels and President bracelets are consistently sought after in the luxury watch market, reflecting strong demand relative to supply of well-preserved examples. At Bizak \u0026 Co., we are committed to sourcing quality timepieces and presenting them with full transparency to our clients. Visit bizakandco.com or contact our team directly to inquire about availability, pricing, and purchasing options for this reference.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746497114347,"sku":"278285RBRWRDP","price":47151.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278285RBRWRDP_be09187c-cb34-4e94-a8b4-fdebd86e65cb.jpg?v=1780697696"},{"product_id":"rolex-lady-datejust-31-31-mm-278271wmdj","title":"Rolex Lady-Datejust 31 31 mm 278271WMDJ Steel\/Rose Gold White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278271WMDJ is a 31mm two-tone timepiece crafted in Oystersteel and 18k Everose Gold, showcasing a luminous white mother of pearl dial paired with a rose gold fluted bezel and Jubilee bracelet. This combination of precious metal accents and an iridescent dial makes the 278271WMDJ one of the most sought-after Lady-Datejust references available for sale today.\u003c\/p\u003e\n\u003cp\u003eWhat sets reference 278271WMDJ apart is the interplay between the warm rose gold tones of the fluted bezel and Everose Gold details against the cool steel case and bracelet, elevated further by the natural shimmer of the white mother of pearl dial. Contact Bizak \u0026amp; Co. today to buy this iconic Rolex Lady-Datejust 31 online or inquire about availability.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278271WMDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278271WMDJ combines Oystersteel and 18k Everose Gold with a white mother of pearl dial and rose gold fluted bezel — a pairing that balances cool and warm tones in a way that few watches achieve. The natural iridescence of the mother of pearl dial means no two dials are identical, giving each watch a one-of-a-kind character. This reference is widely regarded as one of the most elegant expressions of the Lady-Datejust 31 collection.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278271WMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278271WMDJ is powered by a Rolex automatic movement with a perpetual self-winding rotor, as confirmed in the official specifications for this reference. Rolex manufactures its own movements in-house to extremely high precision standards and certifies them as chronometers. The movement is sealed within the Oyster case, which provides 100 meters (330 feet) of water resistance.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 measures 31mm in diameter, positioning it as a mid-size option between the classic 28mm Lady-Datejust and the larger 36mm Datejust. This size has broad appeal and works beautifully on a range of wrist sizes. The Oyster case construction adds a sense of solidity without adding visual bulk.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Lady-Datejust 31 is engineered for daily wear, with an Oyster case offering 100 meters of water resistance and Oystersteel construction that resists corrosion and scratching exceptionally well. The Jubilee bracelet is designed for comfort over long periods of wear. Despite its dress-watch aesthetic, this watch is built to the same robust standards as any Rolex sports model.\"}},{\"@type\":\"Question\",\"name\":\"What does the white mother of pearl dial look like on the 278271WMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The white mother of pearl dial has a naturally luminous, softly iridescent surface that shifts between white, silver, and warm blush tones depending on the light source and viewing angle. Because mother of pearl is a natural material, the exact pattern and color play of each dial is unique. It pairs especially well with the rose gold fluted bezel and Everose Gold accents, creating a warm and feminine overall aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278271WMDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase the Rolex Lady-Datejust 31 reference 278271WMDJ directly at bizakandco.com, or contact the Bizak \u0026 Co. team to ask about current availability, condition details, and box and papers. Our specialists are available to answer your questions and guide you through a secure purchase. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer, and all watches are sold on the pre-owned or gray market.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746497802475,"sku":"278271WMDJ","price":18134.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278271WMDJ_a5b27652-3567-46d7-bc16-ca209545edd2.jpg?v=1780697725"},{"product_id":"rolex-lady-datejust-31-31-mm-278241wmdj","title":"Rolex Lady-Datejust 31 31 mm 278241WMDJ Steel\/Rose Gold White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278241WMDJ is a 31mm two-tone timepiece pairing Oystersteel with 18k Everose Gold, a luminous white mother of pearl dial, and a smooth domed rose gold bezel on a classic Jubilee bracelet. Powered by an automatic movement and rated to 100 metres (330 feet) of water resistance, it delivers the refined elegance and everyday reliability that define the Lady-Datejust line.\u003c\/p\u003e\n\u003cp\u003eReference 278241WMDJ stands out for its harmonious blend of warm rose gold tones against cool steel, anchored by the iridescent depth of the white mother of pearl dial—a combination that transitions effortlessly from day to evening wear. Browse this listing at Bizak \u0026amp; Co. or contact our team today to purchase this stunning Lady-Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278241WMDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278241WMDJ combines Oystersteel with 18k Everose Gold, a smooth domed rose gold bezel, and a white mother of pearl dial—one of the most visually striking material combinations in the Lady-Datejust lineup. The iridescent dial shifts with the light, ensuring the watch looks different in every setting, while the Jubilee bracelet adds a classically dressy finish.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278241WMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278241WMDJ is powered by an automatic movement, meaning it winds itself through the natural motion of the wearer's wrist. Rolex automatic movements are renowned for their precision and long-term reliability, and the Oyster case keeps the movement protected to 100 metres (330 feet) of water resistance.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the model name indicates, the Lady-Datejust 31 features a 31mm case diameter. This size sits between the 28mm and 36mm Datejust references, offering a versatile fit that reads elegantly on a broad range of wrist sizes without being overpowered by the case.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Oystersteel construction, screw-down crown, and 100-metre water resistance rating make the Lady-Datejust 31 a genuinely robust everyday companion despite its elegant appearance. It transitions seamlessly from office to formal occasions, making it one of the most versatile luxury watches available.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel material on the 278241WMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother of pearl, a natural material prized for its iridescent play of color and the uniqueness it brings to each individual watch. The bezel is smooth and domed, crafted in 18k Everose Gold—Rolex's proprietary rose gold alloy developed to resist fading and maintain its warm tone over time.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278241WMDJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 in a two-tone Oystersteel and Everose Gold configuration with a mother of pearl dial is consistently sought after by collectors and represents enduring value in the pre-owned luxury market. You can buy the ref. 278241WMDJ online at bizakandco.com or contact the Bizak \u0026 Co. team directly for personalized assistance with your purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746510680299,"sku":"278241WMDJ","price":16088.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278241WMDJ_4d090889-a720-41d9-8efb-68b21cb79cce.jpg?v=1780697771"},{"product_id":"rolex-lady-datejust-31-31-mm-278271wro","title":"Rolex Lady-Datejust 31 31 mm 278271WRO Steel\/Rose Gold White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 ref. 278271WRO is a 31mm two-tone luxury dress watch crafted in Oystersteel and 18k Everose gold, featuring a clean white dial, an 18k Everose gold fluted bezel, and the iconic Oyster bracelet. Automatic movement and a water resistance rating of 100 meters underscore its everyday wearability without sacrificing elegance.\u003c\/p\u003e\n\u003cp\u003eReference 278271WRO occupies a sweet spot between the classic 28mm Lady-Datejust and the full-size 36mm Datejust, making it a versatile choice for collectors who want presence on the wrist alongside refined femininity. Contact Bizak \u0026amp; Co. today to learn more or buy this Rolex Lady-Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278271WRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278271WRO combines Oystersteel and 18k Everose gold in Rolex's enduring Lady-Datejust design, pairing a white dial with an Everose gold fluted bezel for a two-tone look that is both sporty and elegant. The 31mm case size gives it a modern, versatile wrist presence that appeals to a wide range of wearers. Its use of Rolex's proprietary Everose gold alloy means the warm rose tones are engineered to resist fading indefinitely.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278271WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278271WRO is equipped with a Rolex automatic (self-winding) movement, keeping the watch wound through the natural motion of the wrist. The movement is housed in the iconic Oyster case, which provides water resistance to 100 meters (330 feet). Rolex automatic movements are renowned for their precision, reliability, and durability across decades of everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Lady-Datejust 31 features a 31mm Oyster case, positioning it between the classic 28mm Lady-Datejust and the 36mm Datejust. This intermediate size has grown in popularity for its balanced, contemporary look on a variety of wrist sizes. The case is crafted in Oystersteel with 18k Everose gold accents on this particular reference.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely—the Lady-Datejust 31 is built to Rolex's legendary standards of robustness, with an Oyster case providing 100 meters of water resistance and a scratch-resistant sapphire crystal. The Oystersteel construction is highly resistant to corrosion, and the Oyster bracelet is designed for long-term comfort and durability. It transitions effortlessly from casual to formal settings, making it one of the most practical luxury watches available.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 278271WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference features a white dial that delivers crisp legibility and timeless style, complemented by the warm hue of the 18k Everose gold fluted bezel. The fluted bezel is one of Rolex's most iconic design signatures, originally conceived to screw the bezel onto the case for waterproofing and retained today as a hallmark of Datejust elegance. Together, the white dial and rose-gold bezel create a classic two-tone aesthetic that remains perpetually in style.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278271WRO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Two-tone Rolex references featuring Everose gold consistently hold strong collector interest, and the Lady-Datejust 31 in 278271WRO is a versatile, highly wearable piece that appeals to a broad audience. Rolex's reputation for quality and the enduring desirability of the Datejust line make this a sound long-term acquisition. Visit bizakandco.com or contact our team directly to inquire about availability, condition details, and to buy this Rolex Lady-Datejust 31 online with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746512744683,"sku":"278271WRO","price":14414.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278271WRO_2d36c194-b7dd-4e76-adae-c1a5bce09272.jpg?v=1780697799"},{"product_id":"rolex-lady-datejust-31-31-mm-278285rbrwmdp","title":"Rolex Lady-Datejust 31 31 mm 278285RBRWMDP Rose Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278285RBRWMDP is an 18k rose gold automatic watch featuring a diamond-set bezel and a luminous white mother-of-pearl dial, presented on the iconic President bracelet. At 31mm, this reference sits at the elegant intersection of Rolex's signature date complication and haute-joaillerie craftsmanship, making it one of the most coveted pieces in the Lady-Datejust collection.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278285RBRWMDP apart is its seamless fusion of precious rose gold, the iridescent warmth of white mother-of-pearl, and the brilliant fire of pavé-set diamonds across the bezel — a combination that elevates everyday luxury to a wearable jewel. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, and how to buy this stunning Rolex Lady-Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278285RBRWMDP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278285RBRWMDP combines three hallmarks of ultimate Rolex luxury: an 18k Everose gold case and President bracelet, a diamond-set bezel, and a white mother-of-pearl dial with diamond hour markers. The result is one of the most jewel-like configurations available in the Lady-Datejust 31 range, making it as at home at a formal gala as it is worn daily.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278285RBRWMDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by an automatic (self-winding) movement, consistent with all current Lady-Datejust 31 references. Rolex automatic movements are manufactured entirely in-house and are known for their chronometric precision and long-term reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278285RBRWMDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size Lady-Datejust category. This size offers a refined, feminine profile while still providing excellent dial legibility and wrist presence.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its precious diamond and rose gold construction, the Lady-Datejust 31 is engineered for daily wear, with a water resistance rating of 100 meters (330 feet) and Rolex's robust Oyster case architecture protecting the movement. It transitions effortlessly from casual daytime settings to formal evening occasions.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 278285RBRWMDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother-of-pearl, a natural material celebrated for its shifting iridescence and unique patterning, complemented by diamond-set hour markers. The bezel is set with brilliant-cut diamonds individually selected and placed by Rolex's in-house gem-setting specialists.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278285RBRWMDP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about and purchase this reference directly through bizakandco.com. Bizak \u0026 Co. is a specialist luxury watch dealer — not an authorized Rolex retailer — which often results in competitive pricing and availability on coveted references. Contact the team today to confirm current stock and pricing.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746512908523,"sku":"278285RBRWMDP","price":49430.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278285RBRWMDP_e56a01d6-a23c-437b-984e-c70435a9ff19.jpg?v=1780697800"},{"product_id":"rolex-lady-datejust-31-31-mm-278271wrj","title":"Rolex Lady-Datejust 31 31 mm 278271WRJ Steel\/Rose Gold White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 ref. 278271WRJ is a 31mm two-tone luxury watch combining Oystersteel and 18k Everose gold with a crisp white dial, rose gold fluted bezel, and five-piece Jubilee bracelet. The automatic movement and 100-metre water resistance make this reference as capable as it is elegant.\u003c\/p\u003e\n\u003cp\u003eReference 278271WRJ stands out for its harmonious blend of Everose gold and steel—a combination that transitions effortlessly from desk to dinner. Contact Bizak \u0026amp; Co. today to purchase this Lady-Datejust 31 or to ask about current availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278271WRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278271WRJ combines Oystersteel and 18k Everose gold in a 31mm Oyster case with a white dial, rose gold fluted bezel, and the classic Jubilee bracelet—a configuration that balances dressy elegance with everyday durability. The Everose gold alloy used by Rolex is formulated to resist fading, ensuring the warm rose-gold tone remains vivid for decades.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278271WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with a Rolex automatic (self-winding) movement that winds itself through the natural motion of the wearer's wrist. Rolex manufactures its movements entirely in-house and certifies them as chronometers for precision timekeeping.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278271WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it between the classic 28mm Lady-Datejust and the 36mm Datejust. This size is popular with wearers who want a watch with a confident wrist presence that still reads as a refined dress piece.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. The Oyster case is water resistant to 100 metres (330 feet), the screw-down crown seals the movement against moisture, and Oystersteel is highly resistant to corrosion and scratching. These features make the 278271WRJ a practical daily-wear watch as well as a special-occasion piece.\"}},{\"@type\":\"Question\",\"name\":\"What dial and bezel does the 278271WRJ have?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white, providing a clean and legible background with the date displayed at 3 o'clock under Rolex's characteristic cyclops magnification lens. The bezel is 18k Everose gold with a fluted design, one of the most recognizable and collectible bezel styles in the Datejust family.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278271WRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can find this reference for sale at bizakandco.com or reach out to our team directly for current availability, condition information, and pricing. Bizak \u0026 Co. is an independent luxury watch dealer and not an authorized Rolex retailer; all transactions are conducted with full transparency about provenance and condition.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746529652971,"sku":"278271WRJ","price":15809.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278271WRJ_65cacafa-146c-449e-9eed-36099fd6bff6.jpg?v=1780697901"},{"product_id":"rolex-lady-datejust-31-31-mm-278271wmdo","title":"Rolex Lady-Datejust 31 31 mm 278271WMDO Steel\/Rose Gold White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278271WMDO is a 31mm two-tone automatic watch crafted in Oystersteel and 18k Everose gold, featuring a luminous white mother-of-pearl dial and a signature rose gold fluted bezel. Completed by Rolex's robust Oyster bracelet, it delivers the timeless elegance the Datejust line has embodied for decades.\u003c\/p\u003e\n\u003cp\u003eReference 278271WMDO stands out for the interplay of the warm Everose gold fluted bezel against the cool steel case and the iridescent depth of its mother-of-pearl dial — a combination that transitions effortlessly from boardroom to evening occasion. Contact Bizak \u0026amp; Co. today to inquire about availability or to buy this Lady-Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278271WMDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278271WMDO combines Oystersteel and 18k Everose gold with a white mother-of-pearl dial and a rose gold fluted bezel — a pairing that delivers both everyday durability and genuine luxury character. The mother-of-pearl dial is unique to each watch because the material's natural iridescence varies, ensuring no two examples look exactly alike.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 278271WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278271WMDO is driven by a Rolex self-winding automatic movement, held to the brand's Superlative Chronometer standard for precision and reliability. The movement is sealed inside the iconic Oyster case, which provides water resistance to 100 metres (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278271WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, positioning it between Rolex's 28mm and 36mm Datejust references. This size offers excellent dial legibility while remaining elegantly proportioned on a wide variety of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — the Oyster case in Oystersteel with Everose gold accents is built to Rolex's exacting tolerances and is water-resistant to 100 metres, making it entirely appropriate for daily wear. The Oyster bracelet adds comfort and security for all-day use, while the mother-of-pearl dial ensures the watch always looks polished regardless of the setting.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 278271WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother-of-pearl, a natural material valued for its shifting, iridescent quality that varies subtly with the light. The bezel is 18k Everose gold with Rolex's classic fluted motif, machined to precise tolerances to complement the steel case and warm dial.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278271WMDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can shop this reference directly on bizakandco.com or contact our team to discuss availability, condition details, and purchase options. Bizak \u0026 Co. is not an authorized Rolex dealer, so we invite you to reach out with any questions — our specialists are happy to provide full transparency on every watch we offer.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746552328427,"sku":"278271WMDO","price":16274.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278271WMDO_e78b30f5-b929-4766-af10-c75dc273b96a.jpg?v=1780698004"},{"product_id":"rolex-lady-datejust-31-31-mm-278341rbrwro","title":"Rolex Lady-Datejust 31 31 mm 278341RBRWRO Steel\/Rose Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278341RBRWRO is a 31 mm two-tone luxury dress watch crafted in Oystersteel and 18k Everose gold, featuring a clean white dial and a rose gold domed bezel pavé-set with diamonds. Driven by a self-winding automatic movement and presented on a classic Oyster bracelet, it balances refined elegance with everyday Rolex reliability.\u003c\/p\u003e\n\u003cp\u003eReference 278341RBRWRO stands out for its harmonious blend of sporty Oyster construction and haute-joaillerie diamond detailing, making it one of the most sought-after Lady-Datejust configurations available. Contact Bizak \u0026amp; Co. today to purchase this reference or to learn more about our selection of pre-owned and new Rolex watches for sale online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278341RBRWRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278341RBRWRO combines Oystersteel and 18k Everose gold construction with a domed bezel set entirely with diamonds, giving it a jewellery-grade presence that most two-tone Lady-Datejust references do not offer. The white dial and classic Oyster bracelet ground the design in timeless Rolex aesthetics, making it equally suitable as a daily watch and a statement piece.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 278341RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with a Rolex automatic self-winding movement, consistent with the Lady-Datejust 31 line. Rolex manufactures its movements entirely in-house and certifies each caliber as a Superlative Chronometer, ensuring accuracy and long-term reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of this Lady-Datejust?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31 mm in diameter, placing it in the mid-size Lady-Datejust family. This size is popular with buyers who find the 28 mm too delicate but prefer a more refined profile than the 36 mm Datejust offers.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. The Oyster case is water resistant to 100 metres (330 feet) and the screw-down crown provides a hermetic seal, making this watch robust enough for daily life including hand-washing and light water exposure. The Oystersteel and Everose gold construction is highly resistant to scratching and corrosion over years of regular use.\"}},{\"@type\":\"Question\",\"name\":\"What dial and bezel does reference 278341RBRWRO feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white, offering a clean and legible backdrop complemented by the Cyclops date magnification at 3 o'clock. The bezel is a domed rose gold design pavé-set with brilliant-cut diamonds, adding significant jewellery value and visual brilliance to the watch.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278341RBRWRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can shop this reference directly at bizakandco.com or contact our team for personalized assistance, additional images, or questions about pricing and availability. Bizak \u0026 Co. sells on the secondary market and is not an authorized Rolex dealer, so please reach out with any questions before purchasing.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746565992683,"sku":"278341RBRWRO","price":14879.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278341RBRWRO_a52c88ae-59b5-4848-986e-6f9934f52a66.jpg?v=1780698119"},{"product_id":"rolex-lady-datejust-31-31-mm-278341rbrwrj","title":"Rolex Lady-Datejust 31 31 mm 278341RBRWRJ Steel\/Rose Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278341RBRWRJ is a 31mm two-tone timepiece crafted in Oystersteel and 18k Everose gold, presenting a white dial beneath a diamond-set Everose gold domed bezel and carried on a Jubilee bracelet. Powered by an automatic movement and rated to 100 meters of water resistance, this reference pairs genuine technical capability with unmistakable luxury detail. It represents one of the most refined expressions of the Lady-Datejust line currently available for sale.\u003c\/p\u003e\n\u003cp\u003eWhat elevates this specific reference is the harmonious contrast between the cool Oystersteel case and the warm Everose gold bezel set with brilliantly matched diamonds, making it equally at home at a formal occasion or an elevated everyday setting. Bizak \u0026amp; Co. is pleased to offer this Lady-Datejust 31 278341RBRWRJ for discerning buyers who know exactly what they want—contact us today or buy online at bizakandco.com to learn more about availability and pricing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278341RBRWRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278341RBRWRJ combines Oystersteel and 18k Everose gold construction with a diamond-set domed bezel, white dial, and Jubilee bracelet in a 31mm Oyster case—a configuration that is perennially in high demand and rarely easy to find. The two-tone Everose and steel pairing is one of the most enduring and versatile aesthetics in the Datejust family, bridging casual sophistication and formal elegance with ease.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Lady-Datejust 31 278341RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is fitted with a Rolex automatic movement, which self-winds through the natural motion of the wrist and eliminates the need for a battery. The watch also delivers 100 meters (330 feet) of water resistance thanks to the hermetically sealed Oyster case.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 measures 31mm in diameter, a size Rolex introduced to offer a confident, modern wrist presence while honoring the traditionally feminine proportions of the Lady-Datejust line. It sits comfortably between the smaller 28mm variant and the full-size 36mm Datejust, making it a versatile choice for a wide range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. Despite its diamond-set bezel and precious metal accents, the Lady-Datejust 31 is built on the same Oyster architecture that underpins Rolex's professional sports watches, providing 100 meters of water resistance and a robustly sealed case. It is designed to be worn daily and to improve with age, which is a core part of the Rolex philosophy.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on reference 278341RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white, providing a clean and legible backdrop for the hour markers and the magnified date window at three o'clock. The bezel is an 18k Everose gold domed style set with diamonds, adding a layer of brilliance and warmth that contrasts beautifully with the Oystersteel case and bracelet links.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278341RBRWRJ a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Diamond-bezel, two-tone Lady-Datejust references in the 31mm size are consistently sought-after on the secondary market, reflecting strong and sustained collector demand. You can browse and buy this reference online at bizakandco.com or contact the Bizak \u0026 Co. team directly for details on availability, condition, and pricing—we are here to guide you through every step of the purchase.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746566746347,"sku":"278341RBRWRJ","price":15902.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278341RBRWRJ_8f1a3548-e6eb-41d2-994b-df845bec7aeb.jpg?v=1780698162"},{"product_id":"rolex-lady-datejust-31-31-mm-278288rbrwrdp","title":"Rolex Lady-Datejust 31 31 mm 278288RBRWRDP Yellow Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278288RBRWRDP is a 31mm automatic wristwatch crafted in 18k yellow gold, featuring a factory diamond-set bezel, a white Roman numeral dial, and the iconic President bracelet. This combination places it firmly at the pinnacle of Rolex's dress-watch offering for women, uniting horological precision with fine-jewelry-level finishing.\u003c\/p\u003e\n\u003cp\u003eReference 278288RBRWRDP stands out for its harmonious blend of yellow gold warmth, diamond brilliance, and the refined President bracelet — a trio that has defined Rolex's most prestigious ladies' lineup for decades. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, or to buy this stunning Lady-Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278288RBRWRDP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278288RBRWRDP combines three of Rolex's most coveted elements in a single watch: an 18k yellow gold case and President bracelet, a factory diamond-set bezel, and a white Roman numeral dial. This trifecta places it at the top of the Lady-Datejust lineup and makes it one of the most recognizable luxury dress watches for women available today.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278288RBRWRDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278288RBRWRDP is powered by a Rolex automatic movement, meaning the watch winds itself through the motion of the wearer's wrist. Rolex manufactures its movements entirely in-house and certifies them to Superlative Chronometer standards for accuracy and reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Lady-Datejust 31 features a 31mm case diameter, making it one of the mid-sized options in Rolex's Datejust family. The 31mm sizing offers strong wrist presence while remaining proportionate and elegant on a range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278288RBRWRDP suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its jewelry-level finishing, the Lady-Datejust 31 is built to Rolex's exacting standards with a water resistance of 100 meters (330 feet) and a robust 18k yellow gold case. It is designed to be worn daily and transitions seamlessly from casual settings to formal occasions.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 278288RBRWRDP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white with Roman numeral hour markers, providing classic legibility that complements the watch's dressy character. The bezel is factory-set with brilliant-cut diamonds by Rolex's own gem-setting craftspeople, adding a fine-jewelry dimension to the timepiece.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278288RBRWRDP a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 in yellow gold with a diamond bezel is a consistently strong performer in the pre-owned market due to its iconic design and Rolex's brand longevity, making it both a pleasure to wear and a considered purchase. You can buy this reference online or inquire directly through Bizak \u0026 Co. at bizakandco.com, where our specialists are ready to assist you.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746567401707,"sku":"278288RBRWRDP","price":44547.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278288RBRWRDP_74f6d83b-3428-44a2-aec6-f268200fdd0e.jpg?v=1780698185"},{"product_id":"rolex-lady-datejust-31-31-mm-278288rbrmop","title":"Rolex Lady-Datejust 31 31 mm 278288RBRMOP Yellow Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278288RBRMOP is a 31mm automatic wristwatch crafted in 18k yellow gold, showcasing a white mother-of-pearl dial and a diamond-set bezel atop Rolex's iconic President bracelet. Every element of this reference is designed to project refined luxury, making it one of the most recognizable and coveted ladies' timepieces in the world.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278288RBRMOP apart is the luminous depth of its white mother-of-pearl dial paired with the brilliance of its diamond bezel — a combination that delivers understated glamour around the clock. Contact Bizak \u0026amp; Co. today to inquire about availability, pricing, and to buy this stunning Rolex Lady-Datejust 31 online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278288RBRMOP special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278288RBRMOP combines an 18k yellow gold Oyster case with a diamond-set bezel, a white mother-of-pearl dial, and Rolex's prestigious President bracelet — one of the most luxurious configurations available in the Lady-Datejust 31 lineup. The iridescent mother-of-pearl dial shifts in light in a way no printed or lacquered dial can replicate, making this reference a true piece of wearable art.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278288RBRMOP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This watch is driven by a Rolex automatic movement, certified as a Superlative Chronometer to a precision standard of approximately plus or minus two seconds per day. The self-winding rotor means the watch stays powered through the natural motion of the wrist, requiring no battery.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"As the name indicates, the Lady-Datejust 31 measures 31mm in diameter, a size that occupies the sweet spot between classic ladies' proportions and the modern preference for a slightly bolder wrist presence. It wears comfortably on a wide range of wrist sizes.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — despite its diamond bezel and precious-metal construction, the Lady-Datejust 31 is built on Rolex's Oyster case architecture, which offers 100 meters (330 feet) of water resistance and exceptional durability. It transitions seamlessly from a business setting to a formal evening occasion, making it a genuinely versatile daily companion.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel material on the 278288RBRMOP?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is crafted from white mother-of-pearl, a natural material with a living, iridescent finish that shifts subtly under different lighting conditions. The bezel is set with diamonds, creating a brilliant frame that enhances the luminosity of the dial and the warmth of the yellow gold case.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278288RBRMOP from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com or reach out to our team for personalized assistance with availability and pricing. Bizak \u0026 Co. is a trusted luxury watch dealer — while we are not an authorized Rolex dealer, we pride ourselves on transparency, expertise, and exceptional service for every client.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746583949547,"sku":"278288RBRMOP","price":46826.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278288RBRMOP_1b7c5abe-ddbb-4e71-b6dc-b3746d9a59a4.jpg?v=1780698238"},{"product_id":"rolex-lady-datejust-31-31-mm-278341rbrwmdj","title":"Rolex Lady-Datejust 31 31 mm 278341RBRWMDJ Steel\/Rose Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278341RBRWMDJ is a 31 mm two-tone timepiece crafted in Oystersteel and 18k Everose gold, showcasing a luminous white mother-of-pearl dial and a domed diamond-set Everose gold bezel. The watch is completed by the elegant five-piece link Jubilee bracelet, the same hallmark of refinement Rolex introduced alongside the original Datejust in 1945. Powered by an automatic movement, this reference delivers the effortless daily precision the Datejust family has built its reputation on for nearly eight decades.\u003c\/p\u003e\n\u003cp\u003eReference 278341RBRWMDJ stands out for the rare combination of Rolex's warm Everose gold, the iridescent depth of white mother-of-pearl, and the brilliance of a fully diamond-set bezel—an ensemble that transitions flawlessly from boardroom to black tie. Contact Bizak \u0026amp; Co. today to inquire about availability, request additional photographs, or arrange a purchase; our team is ready to guide you through every step of acquiring this exceptional Lady-Datejust 31.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278341RBRWMDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference combines three of the most coveted elements in the Lady-Datejust 31 lineup: an 18k Everose gold domed diamond-set bezel, a white mother-of-pearl dial, and a two-tone Oystersteel and Everose gold Jubilee bracelet. Together they create a piece that serves as both a precision timepiece and a wearable jewel. The 278341RBRWMDJ configuration is consistently among the most requested in Rolex's 31 mm range.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278341RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is driven by an automatic (self-winding) movement, consistent with Rolex's standard for the Lady-Datejust 31 family. Rolex automatic movements are renowned for their precision, reliability, and in-house manufacture. The self-winding mechanism means everyday wear keeps the watch wound without any manual intervention.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of this Lady-Datejust?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31 mm in diameter, positioning it in the mid-size tier of Rolex's Datejust range—larger than the classic 28 mm Lady-Datejust yet more refined than the 36 mm unisex models. The 31 mm diameter is a versatile size that suits a wide range of wrist sizes and wearing styles. The case is water-resistant to 100 meters (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Oyster case with its screw-down crown provides 100 meters of water resistance, and the 904L Oystersteel construction is exceptionally resistant to corrosion and wear. While the diamond bezel and mother-of-pearl dial lend a jewel-like quality, the robust Rolex engineering beneath means this watch is built to be worn and enjoyed daily rather than kept in a safe.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on the 278341RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother-of-pearl, a natural material harvested from mollusk shells whose organic iridescence shifts subtly in different lighting conditions. The bezel is a domed design set with brilliant-cut diamonds mounted in 18k Everose gold, Rolex's proprietary rose-gold alloy that is formulated to maintain its warm pink hue over decades. The pairing creates a harmonious, luminous aesthetic unique to this reference.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278341RBRWMDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire directly through bizakandco.com or contact our team to confirm current availability, request additional photographs, and discuss purchase options. Bizak \u0026 Co. is a luxury watch dealer specializing in premium references like this Lady-Datejust 31, and we are committed to a transparent and knowledgeable buying experience. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer; all watches are offered on the secondary market.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746595025131,"sku":"278341RBRWMDJ","price":19064.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278341RBRWMDJ_39fc36d6-01c7-49ac-bb2a-b4ae7e1dec33.jpg?v=1780698296"},{"product_id":"rolex-lady-datejust-31-31-mm-278341rbrwmdo","title":"Rolex Lady-Datejust 31 31 mm 278341RBRWMDO Steel\/Rose Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278341RBR is a 31 mm two-tone timepiece combining Oystersteel and 18k Everose Gold with a luminous white mother-of-pearl dial and a diamond-set domed Everose Gold bezel. Completing the look is Rolex's classic Oyster bracelet, finished in matching steel and rose gold for a cohesive, elegant presentation.\u003c\/p\u003e\n\u003cp\u003eReference 278341RBR stands out for the way its diamond-pavé bezel elevates an already refined two-tone design into genuine jewelry-watch territory, making it one of the most sought-after Lady-Datejust configurations available. Contact Bizak \u0026amp; Co. today to inquire about this stunning piece or to buy online with confidence.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278341RBR special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278341RBR pairs a white mother-of-pearl dial with a diamond-set domed Everose Gold bezel and a two-tone Oystersteel and Everose Gold Oyster bracelet, making it one of the most jewel-like configurations in the Lady-Datejust 31 lineup. The organic iridescence of the MOP dial ensures no two examples look exactly alike under changing light.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278341RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is fitted with a Rolex in-house automatic movement, certified as a Superlative Chronometer to a precision standard of −2\/+2 seconds per day after casing. The self-winding rotor keeps the movement wound through everyday wrist motion, requiring no manual winding under normal wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31 mm in diameter, positioning it between the 28 mm and 36 mm Datejust references. This mid-size format offers a balanced wrist presence that suits a wide range of wrist sizes without sacrificing the bold elegance the Datejust family is known for.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond-set bezel and precious-metal accents, the Lady-Datejust 31 is built on Rolex's Oyster case architecture with 100 metres (330 feet) of water resistance and a screw-down crown, making it robust enough for daily wear. Oystersteel's superior corrosion resistance also ensures the case and bracelet maintain their polish over years of use.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel material on reference 278341RBR?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is crafted from white mother-of-pearl, a natural material known for its shifting iridescent luster. The domed bezel is made of 18k Everose Gold and set with diamonds, creating a warm, sparkling frame around the luminous dial.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278341RBR from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com or contact the Bizak \u0026 Co. team for personalized assistance with availability, condition details, and purchasing options. Bizak \u0026 Co. is a dedicated luxury watch dealer — not an authorized Rolex dealer — specializing in helping collectors and enthusiasts acquire exceptional timepieces with confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746606625003,"sku":"278341RBRWMDO","price":17339.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278341RBRWMDO_00e2da1c-2a11-44a7-b240-e02ad9f2e592.jpg?v=1780698339"},{"product_id":"rolex-lady-datejust-31-31-mm-278381rbrwrj","title":"Rolex Lady-Datejust 31 31 mm 278381RBRWRJ Steel\/Rose Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278381RBRWRJ is a 31mm two-tone timepiece combining Oystersteel and 18k Everose gold, finished with a luminous white Roman dial and an elegant diamond-set bezel. Completing the look is Rolex's iconic Jubilee bracelet, lending this reference its refined, jewelry-quality character.\u003c\/p\u003e\n\u003cp\u003eReference 278381RBRWRJ stands out for its rare combination of sporty Rolex engineering and high-jewelry aesthetics, making it one of the most sought-after Lady-Datejust configurations available. Contact Bizak \u0026amp; Co. to inquire about this stunning piece or browse our full collection of pre-owned Rolex watches for sale online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278381RBRWRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278381RBRWRJ pairs Oystersteel and 18k Everose gold with a diamond-set bezel and a white Roman dial, making it one of the most jewel-like expressions of the Lady-Datejust line. The addition of the classic Jubilee bracelet gives it a seamless blend of sporting Rolex heritage and high-jewelry luxury that few watches can match.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Lady-Datejust 31 278381RBRWRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic movement, meaning it self-winds through the natural motion of the wearer's wrist. Rolex's self-winding technology is a hallmark of the Datejust family and ensures reliable, low-maintenance timekeeping for everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 features a 31mm Oyster case, a size purposefully designed for the female wrist. It offers a presence that is noticeable and elegant without being oversized, and it sits comfortably for all-day wear.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278381RBRWRJ suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes — despite its diamond-set bezel and luxurious two-tone construction, this Lady-Datejust is rated to 100 metres (330 feet) of water resistance and is built to Rolex's rigorous Oyster standards for durability. It transitions effortlessly from casual daytime settings to formal evening occasions.\"}},{\"@type\":\"Question\",\"name\":\"What dial and materials does reference 278381RBRWRJ feature?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in white with Roman numeral hour markers, offering exceptional legibility and a classically formal aesthetic. The case combines Oystersteel and 18k Everose gold, and the bezel is set with diamonds, while the Jubilee bracelet integrates Oystersteel and Everose gold links for a cohesive look.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278381RBRWRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can inquire about this reference directly through Bizak \u0026 Co. at bizakandco.com, where our team is available to assist with pricing, availability, and any questions you may have. Please note that Bizak \u0026 Co. is not an authorized Rolex dealer, and all Rolex trademarks belong to Rolex SA.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746625138923,"sku":"278381RBRWRJ","price":20180.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278381RBRWRJ_ac16d7a3-4a2d-4cb7-93fb-0065e0dcb6f7.jpg?v=1780698433"},{"product_id":"rolex-lady-datejust-31-31-mm-278381rbrwro","title":"Rolex Lady-Datejust 31 31 mm 278381RBRWRO Steel\/Rose Gold\/Diamonds White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 ref. 278381RBRWRO is a 31mm two-tone timepiece crafted in Oystersteel and 18k Everose gold, featuring a diamond-set bezel, elegant white Roman dial, and Oyster bracelet. Powered by an automatic movement and water-resistant to 100 meters (330 feet), this reference pairs everyday practicality with refined luxury.\u003c\/p\u003e\n\u003cp\u003eReference 278381RBRWRO stands out for its harmonious blend of Oystersteel durability and warm Everose gold accents crowned by the brilliance of a full diamond bezel — a combination that makes it one of the most sought-after Lady-Datejust references for sale today. Contact Bizak \u0026amp; Co. to learn more or buy online with confidence.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278381RBRWRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278381RBRWRO combines Oystersteel and 18k Everose gold in Rolex's two-tone Rolesor construction with a factory diamond-set bezel and a white Roman dial — a trio of features that places it at the top of the Lady-Datejust 31 lineup. The result is a watch that is simultaneously a precision instrument and a piece of fine jewelry, making it one of the most versatile and desirable references in the collection.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278381RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic (self-winding) movement, so it winds continuously through the natural motion of the wrist during everyday wear. Rolex automatic movements are manufactured entirely in-house and are known for their precision, reliability, and longevity.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278381RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, positioning it as a mid-size option within the Datejust family — larger than the 28mm Lady-Datejust yet more refined than the full 36mm Datejust. This 31mm diameter works beautifully on a wide range of wrist sizes and is a popular choice for those seeking a watch that reads as both a dress piece and an everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Oyster case is water-resistant to 100 meters (330 feet) and constructed from Oystersteel, one of the most durable and corrosion-resistant materials used in watchmaking. Despite its diamond bezel and elegant dial, the 278381RBRWRO is a robust daily companion built to Rolex's strict standards of reliability and longevity.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on reference 278381RBRWRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white with Roman numeral hour markers, offering a classically elegant, highly legible face that suits formal and casual settings equally well. The bezel is fully set with diamonds, adding a continuous border of brilliance around the dial and elevating the watch into fine jewelry territory without sacrificing the clean aesthetic the Datejust is known for.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278381RBRWRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse this reference and our full inventory at bizakandco.com, or contact our team directly for personalized assistance and any questions about provenance, condition, or pricing. Bizak \u0026 Co. is not an authorized Rolex dealer, but we are dedicated to sourcing and presenting pre-owned and grey-market Rolex pieces with full transparency so you can buy online with complete confidence.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746625237227,"sku":"278381RBRWRO","price":19250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278381RBRWRO_1fb3bbf6-48d9-48a0-9524-15ec6311a9ac.jpg?v=1780698434"},{"product_id":"rolex-lady-datejust-31-31-mm-278381rbrwmdj","title":"Rolex Lady-Datejust 31 31 mm 278381RBRWMDJ Steel\/Rose Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278381RBRWMDJ is a 31mm two-tone timepiece crafted in Oystersteel and Everose gold, presenting a white mother-of-pearl dial and a diamond-set bezel on a classic Jubilee bracelet. Powered by an automatic movement and rated to 100 meters of water resistance, it represents the pinnacle of Rolex's feminine dress-sport watchmaking.\u003c\/p\u003e\n\u003cp\u003eThis reference stands out for the rare interplay of warm Everose gold, cool Oystersteel, and the luminous depth of a genuine white mother-of-pearl dial framed by brilliant diamonds — a combination that transitions effortlessly from boardroom to black tie. Contact Bizak \u0026amp; Co. today to inquire about availability or buy online with confidence from an experienced luxury watch dealer.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278381RBRWMDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278381RBRWMDJ combines Oystersteel and Everose gold construction with a diamond-set bezel, a white mother-of-pearl dial set with diamond hour markers, and the elegant Jubilee bracelet — making it one of the most jewel-forward configurations in the Lady-Datejust 31 lineup. The use of natural mother-of-pearl means every dial is one-of-a-kind, adding an element of exclusivity that is rare even within Rolex's catalog.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278381RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is equipped with an automatic (self-winding) movement, consistent with Rolex's tradition of housing in-house calibers in all Lady-Datejust models. The movement winds itself through the natural motion of the wearer's wrist, ensuring reliable, low-maintenance timekeeping.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278381RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size Lady-Datejust tier — larger than the classic 28mm but more refined in proportion than the full 36mm Datejust. This size is widely regarded as ideal for a broad range of wrist sizes, offering commanding presence with a decidedly feminine silhouette.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Oyster case is rated to 100 meters (330 feet) of water resistance, and Oystersteel's 904L composition is exceptionally resistant to scratching and corrosion. While the diamond bezel and mother-of-pearl dial make this watch a standout dress piece, its robust Rolex engineering means it handles daily life with ease.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel materials on reference 278381RBRWMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is crafted from white mother-of-pearl, a natural material harvested from shell that produces a unique iridescent finish unique to each watch, accented by diamond hour markers. The bezel is fully set with diamonds, creating a brilliant frame of stones around the entire dial perimeter.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278381RBRWMDJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and inquire about this reference directly at bizakandco.com, where Bizak \u0026 Co. offers a curated selection of luxury watches for sale online. Contact our team for current availability, detailed photos, and any questions — we are here to make your purchase experience as smooth and confident as possible.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746632478955,"sku":"278381RBRWMDJ","price":23249.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278381RBRWMDJ_aeea81db-8cd3-4688-bf95-60f3b54fbbfa.jpg?v=1780698461"},{"product_id":"rolex-lady-datejust-31-31-mm-278381rbrwmdo","title":"Rolex Lady-Datejust 31 31 mm 278381RBRWMDO Steel\/Rose Gold\/Diamonds White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278381RBRWMDO is a 31 mm two-tone luxury watch crafted in Oystersteel and 18k Everose gold, showcasing a white mother-of-pearl dial and a diamond-set bezel. Powered by an automatic movement and fitted on an Oyster bracelet, this reference represents the pinnacle of refined everyday elegance from Rolex.\u003c\/p\u003e\n\u003cp\u003eReference 278381RBRWMDO stands out for its harmonious blend of sporty Oyster architecture and high-jewelry diamond detailing, making it one of the most coveted Lady-Datejust configurations available. Contact Bizak \u0026amp; Co. at bizakandco.com to inquire about availability, pricing, and purchasing this stunning timepiece online.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278381RBRWMDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278381RBRWMDO combines a fully diamond-set bezel with a white mother-of-pearl dial set with diamond hour markers, housed in a two-tone Oystersteel and 18k Everose gold Oyster case. This configuration represents the highest expression of the Lady-Datejust's jewelry potential and is among the most sought-after variants in the 31 mm lineup.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 278381RBRWMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic self-winding movement, consistent with the caliber family Rolex uses in the Lady-Datejust 31 line. Rolex automatic movements are celebrated for their precision, durability, and long service intervals, making this watch as reliable as it is beautiful.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278381RBRWMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31 mm in diameter, positioning it between the 28 mm Lady-Datejust and the 36 mm Datejust. This size offers a versatile wrist presence that suits a wide range of wrist sizes and works equally well as a dress watch or an everyday timepiece.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—despite its diamond and mother-of-pearl detailing, the Lady-Datejust 31 is built on Rolex's robust Oyster platform with 100 metres (330 feet) of water resistance and a resilient Oystersteel and Everose gold construction. It is designed to be worn daily and will withstand the rigors of an active lifestyle while retaining its luxurious appearance.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and case materials of reference 278381RBRWMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother-of-pearl set with diamond hour markers, giving it a luminous, ever-changing quality in different lighting. The case is crafted in Oystersteel paired with 18k Everose gold—Rolex's proprietary rose gold alloy—and the bezel is fully set with brilliant-cut diamonds.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 278381RBRWMDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can browse and purchase this reference online at bizakandco.com or contact our team directly for availability, condition details, and pricing. Bizak \u0026 Co. is a trusted luxury watch dealer operating on the secondary market; we are not an authorized Rolex dealer, and all pieces are sold as pre-owned or new old stock unless otherwise specified.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48746639458539,"sku":"278381RBRWMDO","price":23249.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278381RBRWMDO_55de2b9c-2d2c-470f-ae3d-7a3c062f9337.jpg?v=1780698495"},{"product_id":"rolex-lady-datejust-31-31-mm-278243wro","title":"Rolex Lady-Datejust 31 31 mm 278243WRO Steel\/Yellow Gold White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278243WRO is a brand-new 31mm two-tone Rolesor timepiece combining an Oystersteel case with yellow gold accents, a crisp white dial, a yellow gold domed bezel, and Rolex's iconic Oyster bracelet. Powered by an automatic movement and rated to 100 meters (330 feet) of water resistance, it blends everyday resilience with timeless elegance.\u003c\/p\u003e\n\u003cp\u003eReference 278243WRO stands out for its refined two-tone Rolesor construction and the clean, versatile appeal of its white dial — a combination that transitions effortlessly from boardroom to weekend. Contact Bizak \u0026amp; Co. today to purchase this certified authentic Rolex Lady-Datejust 31 and experience white-glove service from one of the most trusted names in pre-owned and new luxury watches.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278243WRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278243WRO combines 31mm Rolesor construction — Oystersteel paired with yellow gold — with a white dial and yellow gold domed bezel, giving it a two-tone elegance that is both classic and versatile. It is a brand-new example of one of Rolex's most historically significant women's watch lines, backed by Rolex's Superlative Chronometer certification and 100m water resistance.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278243WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 ref. 278243WRO is driven by a Rolex in-house automatic movement, self-winding via a perpetual rotor. Rolex automatic movements are COSC chronometer-certified and then further tested to Rolex's own Superlative Chronometer standard, ensuring superior accuracy and reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Lady-Datejust 278243WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size Lady-Datejust category — larger than the classic 28mm version but more refined and wrist-appropriate than the full 36mm Datejust. It is constructed in Rolex Rolesor, blending Oystersteel with yellow gold accents.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Lady-Datejust 31 is engineered for daily use, featuring a screw-down Triplock crown and Oyster case that deliver 100 meters (330 feet) of water resistance. The Oyster bracelet is one of the most durable and comfortable bracelets in fine watchmaking, and the automatic movement winds itself through wrist motion, requiring no daily intervention.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and case material details on reference 278243WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial on reference 278243WRO is white, offering a clean and timeless aesthetic that pairs beautifully with the two-tone Rolesor case. The case and bracelet are crafted in Oystersteel with yellow gold elements, including a yellow gold domed bezel and characteristic gold center links on the Oyster bracelet.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278243WRO a good buy, and how can I purchase it from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust is one of Rolex's most consistently sought-after references for women, holding its value exceptionally well over time — and this brand-new example in two-tone Rolesor with a white dial is a particularly versatile and desirable configuration. You can purchase reference 278243WRO directly from Bizak \u0026 Co. at bizakandco.com or by contacting our team, who will guide you through the acquisition process with full authenticity assurance.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48860680093931,"sku":"278243WRO","price":11021.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278243WRO_b36f0109-dfc2-4471-8ba4-75876472ad10.jpg?v=1781361824"},{"product_id":"rolex-lady-datejust-31-31-mm-278243wmdo","title":"Rolex Lady-Datejust 31 31 mm 278243WMDO Steel\/Yellow Gold White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278243WMDO is a brand-new 31mm two-tone timepiece combining Oystersteel and yellow gold with a luminous white mother-of-pearl dial and a polished yellow gold domed bezel. Riding on the iconic Oyster bracelet, this watch pairs the understated elegance of the Datejust line with the warmth of gold accents and the iridescent depth of a mother-of-pearl dial.\u003c\/p\u003e\n\u003cp\u003eWhat sets the 278243WMDO apart is the interplay between the cool steel case and the radiant yellow gold bezel and bracelet center links, framing a white mother-of-pearl dial that shifts in light for a signature feminine allure. Contact Bizak \u0026amp; Co. today to buy this certified authentic, brand-new Rolex Lady-Datejust 31 online or schedule a private viewing.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278243WMDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278243WMDO combines Oystersteel and yellow gold in the classic two-tone Rolesor configuration with a white mother-of-pearl dial—a naturally iridescent material that makes every piece subtly unique. The yellow gold domed bezel and gold center bracelet links add a layer of warmth and luxury that sets this reference apart from all-steel or all-gold variants.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278243WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This Lady-Datejust 31 is equipped with a Rolex automatic movement, reflecting the brand's hallmark in-house manufacture and rigorous Superlative Chronometer certification standards. Rolex automatic movements are known for their reliability, precision, and longevity with regular servicing.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Rolex Lady-Datejust 278243WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in Rolex's mid-size Datejust category that suits a wide range of wrist sizes. The 31mm Oyster case is crafted in Oystersteel and yellow gold with a water resistance of 100 meters (330 feet).\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Lady-Datejust 31 is engineered for daily wear thanks to its robust Oyster case, screw-down crown, and 100-meter water resistance, which protect the movement in normal daily conditions. The Oystersteel case material is exceptionally corrosion-resistant, and the Oyster bracelet is designed for long-term comfort and durability.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 278243WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is finished in white mother-of-pearl, a natural material that produces an iridescent shimmer that shifts with the light and makes each dial one-of-a-kind. The bezel is a polished yellow gold domed bezel, which arches over the dial and complements the gold center links of the Oyster bracelet for a cohesive two-tone aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278243WMDO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase this certified authentic, brand-new Rolex Lady-Datejust 31 ref. 278243WMDO directly through bizakandco.com or by contacting the Bizak \u0026 Co. team for personalized assistance. Bizak \u0026 Co. is committed to providing a transparent, expert-guided buying experience for every client seeking to buy a Rolex online.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48860695724267,"sku":"278243WMDO","price":14414.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278243WMDO_442fea0c-e8a1-4f91-8ac0-b90e4d3923c9.jpg?v=1781361868"},{"product_id":"rolex-lady-datejust-31-31-mm-278243wmdj","title":"Rolex Lady-Datejust 31 31 mm 278243WMDJ Steel\/Yellow Gold White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278243WMDJ is a brand-new 31mm ladies automatic watch crafted in Oystersteel and yellow gold, presenting a luminous white mother-of-pearl dial framed by a yellow gold domed bezel and finished on an elegant Jubilee bracelet. Water-resistant to 100 meters (330 feet), this reference unites Rolex's enduring Datejust architecture with refined two-tone luxury proportions perfectly suited for the modern woman.\u003c\/p\u003e\n\u003cp\u003eWhat distinguishes the 278243WMDJ is its harmonious marriage of sporty steel durability and warm yellow gold elegance, anchored by the iridescent depth of the mother-of-pearl dial—a combination that transitions effortlessly from boardroom to evening wear. Available now as a certified authentic brand-new example, contact Bizak and Co. at bizakandco.com to purchase this stunning Lady-Datejust 31 for sale today.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278243WMDJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278243WMDJ combines three of the most sought-after elements in the Lady-Datejust lineup: a two-tone Oystersteel and yellow gold case, a white mother-of-pearl dial with its organic iridescent shimmer, and the classic Jubilee bracelet. Together they produce a watch that is simultaneously a precision instrument and a fine jewelry piece, setting it apart from single-material references in the collection.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278243WMDJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This reference is powered by a Rolex automatic (self-winding) movement, meaning the Perpetual rotor winds the mainspring through the natural motion of the wrist during everyday wear. Rolex automatic movements are certified as Superlative Chronometers, reflecting the brand's in-house manufacturing standards and stringent post-COSC accuracy testing.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 31?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 measures 31mm in diameter, positioning it as a mid-size option between the 28mm and 36mm Datejust references. This 31mm footprint strikes a balance that suits a wide range of wrist sizes, offering a more substantial presence than the classic ladies' size without crossing into unisex territory.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely. The Oystersteel and yellow gold case is built to Rolex's exacting durability standards, and the watch carries a 100-meter (330-foot) water resistance rating, making it fully capable of withstanding daily activities including swimming and rain. The Jubilee bracelet's robust construction means this is not just a dress watch—it is a true everyday companion.\"}},{\"@type\":\"Question\",\"name\":\"What does the white mother-of-pearl dial look like in person?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Mother-of-pearl dials are prized for their living, shifting quality: the white surface plays with ambient light, revealing subtle flashes of pink, silver, and ivory depending on the viewing angle and lighting conditions. On the 278243WMDJ the dial is paired with yellow gold hands and hour markers that echo the warm tones of the bezel and bracelet, creating a cohesive and luxurious overall aesthetic.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 278243WMDJ a good investment, and how can I buy it from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust is one of the most liquid and consistently valued references in the pre-owned and new Rolex market, and two-tone models with mother-of-pearl dials have historically maintained strong demand. Bizak and Co. offers this brand-new certified authentic example for sale at bizakandco.com—simply visit the listing or contact our team directly for pricing, photographs, and secure purchase options.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48860711321835,"sku":"278243WMDJ","price":13904.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278243WMDJ_98122c72-ba46-4581-a3f2-aa0716cae421.jpg?v=1781361925"},{"product_id":"rolex-lady-datejust-31-31-mm-278273wro","title":"Rolex Lady-Datejust 31 31 mm 278273WRO Steel\/Yellow Gold White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 ref. 278273WRO is a brand-new 31 mm timepiece crafted in Oystersteel and yellow gold, presenting a crisp white dial beneath a classic yellow gold fluted bezel. Mounted on Rolex's iconic Oyster bracelet, this two-tone configuration delivers effortless elegance and everyday versatility. Rated to 100 metres (330 feet) water resistance, it pairs form with serious Rolex durability.\u003c\/p\u003e\n\u003cp\u003eReference 278273WRO occupies a coveted position in the Lady-Datejust lineup thanks to its timeless two-tone palette and the enduring prestige of the fluted bezel—a Rolex signature since the earliest Datejust models. Bizak \u0026amp; Co. has this watch in stock brand new and complete; contact us today or buy online at bizakandco.com to add this exceptional piece to your collection.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 ref. 278273WRO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278273WRO combines Rolex's iconic two-tone Rolesor construction—Oystersteel paired with 18 ct yellow gold—with a white dial and classic yellow gold fluted bezel, one of the most historically significant design signatures in the entire Datejust family. This configuration has been coveted for decades and retains exceptional desirability on both the primary and secondary markets. It arrives brand new, adding further appeal for collectors and first-time Rolex buyers alike.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278273WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex automatic movement that winds itself through the natural motion of the wearer's wrist. Rolex self-winding movements are built and tested to the brand's stringent in-house standards, ensuring long-term precision and reliability. No manual winding is required under normal daily wear conditions.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278273WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The Lady-Datejust 31 features a 31 mm Oyster case, a mid-size proportion that sits elegantly on a wide range of wrist sizes. The case is constructed in Oystersteel and yellow gold and is water resistant to 100 metres (330 feet). This sizing makes it one of Rolex's most versatile and broadly wearable references.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes—the Lady-Datejust 31 is engineered for daily use, featuring a robustly sealed Oyster case with 100 metres (330 feet) of water resistance and a scratch-resistant Oystersteel construction. The Oyster bracelet provides secure, comfortable wear throughout active days, and the automatic movement is designed to keep running reliably from the motion of everyday activity. Its timeless design also transitions seamlessly from casual to formal settings.\"}},{\"@type\":\"Question\",\"name\":\"What are the dial and bezel details on ref. 278273WRO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white, offering clean legibility and a versatile, classic aesthetic that complements both the steel and yellow gold case elements. The bezel is crafted in 18 ct yellow gold with the distinctive fluted pattern—a Rolex icon that traces its roots to the earliest Datejust models and has become synonymous with the watch's identity. Together, the white dial and fluted gold bezel create a balanced, luminous two-tone composition.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278273WRO from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase reference 278273WRO directly online at bizakandco.com or contact the Bizak \u0026 Co. team for personalised assistance. The watch is in stock brand new, meaning you receive it in unworn, pristine condition. Please note that Bizak \u0026 Co. is not an authorised Rolex dealer; all Rolex trademarks remain the property of Rolex SA.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48860727312619,"sku":"278273WRO","price":14879.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278273WRO_d6d0b7c9-2bbf-4f78-9e08-41ef2e552004.jpg?v=1781361983"},{"product_id":"rolex-lady-datejust-31-31-mm-278243wrj","title":"Rolex Lady-Datejust 31 31 mm 278243WRJ Steel\/Yellow Gold White","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278243WRJ is a brand-new, certified authentic 31mm two-tone timepiece crafted in Oystersteel and 18k yellow gold, featuring a classic white dial and an elegant yellow gold domed bezel. Completing the look is the iconic Jubilee bracelet, one of Rolex's most refined five-piece link designs, pairing effortlessly with the watch's warm gold accents.\u003c\/p\u003e\n\u003cp\u003eReference 278243WRJ stands out as one of the most versatile and enduring expressions of the Lady-Datejust line, blending sport-ready durability with dressed-up refinement that transitions seamlessly from boardroom to weekend. Contact Bizak \u0026amp; Co. today to purchase this stunning Rolex Lady-Datejust 31 online or to learn more about availability.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278243WRJ special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278243WRJ combines Oystersteel and 18k yellow gold with a clean white dial and a yellow gold domed bezel — a two-tone \\\"Rolesor\\\" configuration that is both timeless and versatile. The Jubilee bracelet adds an extra layer of refinement, making this one of the most complete and wearable expressions of the Lady-Datejust 31 line.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278243WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The watch is powered by a Rolex automatic (self-winding) movement with a perpetual rotor that winds the mainspring through the motion of the wearer's wrist. Rolex manufactures its movements entirely in-house and subjects them to both COSC chronometer certification and additional proprietary testing for accuracy and reliability.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278243WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it between the smaller 28mm Lady-Datejust and the larger 36mm Datejust — a versatile size that works on a wide range of wrist sizes. The case is crafted in a combination of Oystersteel and 18k yellow gold.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Absolutely — the Lady-Datejust 31 is designed to be worn daily without hesitation. Its Oystersteel case is highly corrosion resistant, the Oyster case architecture provides 100 meters (330 feet) of water resistance, and the automatic movement winds continuously with normal wrist activity, requiring no battery changes.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel like on the 278243WRJ?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white, providing a clean and elegant canvas that pairs beautifully with the warm yellow gold hour markers and hands. The bezel is a smooth yellow gold domed bezel, one of Rolex's most classic profiles, lending the watch a polished, jewelry-like presence without the use of diamonds or additional embellishment.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278243WRJ from Bizak \u0026 Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"You can purchase this certified authentic, brand-new Rolex Lady-Datejust 31 reference 278243WRJ directly at bizakandco.com or by contacting our team for personalized assistance. Bizak \u0026 Co. is a trusted luxury watch dealer — while not an authorized Rolex dealer, every timepiece we sell is certified authentic and backed by our commitment to quality and customer satisfaction.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48860730392811,"sku":"278243WRJ","price":14414.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278243WRJ_9e4923ec-933e-440b-ad7b-3992c6b1adce.jpg?v=1781361997"},{"product_id":"rolex-lady-datejust-31-31-mm-278273wmdo","title":"Rolex Lady-Datejust 31 31 mm 278273WMDO Steel\/Yellow Gold White Mother of Pearl","description":"\u003cp\u003eThe Rolex Lady-Datejust 31 reference 278273WMDO is a brand-new 31mm timepiece crafted in Oystersteel and 18k yellow gold, featuring a luminous white mother-of-pearl dial and a classic yellow gold fluted bezel. Completing the look is the iconic Oyster bracelet, delivering the signature Rolex blend of sportiness and refinement on a feminine wrist.\u003c\/p\u003e\n\u003cp\u003eReference 278273WMDO stands out for its harmonious two-tone construction and the natural iridescence of its mother-of-pearl dial, making it equally at home at a boardroom meeting or a formal evening event. Contact Bizak and Co. today to purchase this certified authentic Lady-Datejust 31 and experience white-glove service from a trusted luxury watch dealer.\u003c\/p\u003e\n\u003cp\u003eCompare it across \u003ca href=\"\/collections\/rolex-lady-datejust-31\"\u003eevery Lady-Datejust 31 reference we carry\u003c\/a\u003e, or browse the full \u003ca href=\"\/collections\/rolex\"\u003eRolex collection\u003c\/a\u003e at Bizak \u0026amp; Co.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy this Lady-Datejust 31, trade in your current watch, or sell us yours.\u003c\/strong\u003e Contact Bizak \u0026amp; Co. to make an offer or request a fair-market valuation.\u003c\/p\u003e\n\u003cscript type=\"application\/ld+json\"\u003e{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"What makes the Rolex Lady-Datejust 31 reference 278273WMDO special?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Reference 278273WMDO combines Oystersteel and 18k yellow gold with a white mother-of-pearl dial, making every watch visually unique due to the natural iridescence of the material. The 18k yellow gold fluted bezel and Oyster bracelet complete a design that is simultaneously sporty, elegant, and timelessly feminine.\"}},{\"@type\":\"Question\",\"name\":\"What movement powers the Rolex Lady-Datejust 31 278273WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The 278273WMDO is driven by a Rolex automatic movement that self-winds through the motion of the wearer's wrist. This ensures continuous, reliable timekeeping without the need for manual winding during everyday wear.\"}},{\"@type\":\"Question\",\"name\":\"What is the case size of the Lady-Datejust 278273WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The case measures 31mm in diameter, placing it in the mid-size tier of the Lady-Datejust family between the 28mm and 36mm references. This size suits a wide range of wrist proportions and works equally well as a dress watch or an everyday timepiece.\"}},{\"@type\":\"Question\",\"name\":\"Is the Rolex Lady-Datejust 31 suitable for everyday wear?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Yes. The Oyster case is water resistant to 100 meters (330 feet), and Oystersteel is one of the most corrosion-resistant alloys used in watchmaking. The Oyster bracelet adds durability and security, making the 278273WMDO a practical choice for daily wear as well as special occasions.\"}},{\"@type\":\"Question\",\"name\":\"What is the dial and bezel material on the 278273WMDO?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The dial is white mother-of-pearl, a natural material whose structural color shifts with the light, ensuring no two examples look exactly alike. The bezel is crafted in 18k yellow gold with a classic fluted finish, providing a warm, luxurious contrast against the Oystersteel case.\"}},{\"@type\":\"Question\",\"name\":\"How can I buy the Rolex Lady-Datejust 31 278273WMDO from Bizak and Co.?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"This certified authentic, brand-new reference 278273WMDO is available for sale at bizakandco.com. Contact the Bizak and Co. team directly through the website to inquire about pricing, secure payment options, and shipping to confirm this Lady-Datejust 31 is on its way to you.\"}}]}\u003c\/script\u003e","brand":"Rolex","offers":[{"title":"Default Title","offer_id":48860765192427,"sku":"278273WMDO","price":17669.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0758\/8688\/7147\/files\/278273WMDO_d3a1b221-e53c-437e-916f-312aaaf5f0da.jpg?v=1781362185"}],"url":"https:\/\/bizakandco.com\/collections\/rolex-datejust-lady-datejust-31-white.oembed?page=2","provider":"Bizak \u0026 Co.","version":"1.0","type":"link"}