Rolex Lady-Datejust 28 28 mm 279174GO Steel/White Gold Grey

Name: Rolex Lady-Datejust 28 28 mm 279174GO Steel/White Gold Grey
Brand: Rolex
SKU: 279174GO
Price: 8834.0 USD
Availability: InStock

$8,834.00 ~~$9,499.00~~

*As with all fine timepieces, prices and availability are subject to market conditions and do not constitute a binding agreement.

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The Rolex Lady-Datejust 28 ref. 279174GO is a 28mm two-tone wristwatch combining Oystersteel and 18k white gold, presented with a sophisticated grey dial and a white gold fluted bezel on the classic Oyster bracelet. Powered by an automatic movement, this reference offers the refined proportions and timeless elegance that define the Lady-Datejust line.

Reference 279174GO stands apart through its harmonious pairing of the cool-toned grey dial with the brilliance of 18k white gold, making it a versatile dress watch suited for everyday luxury wear. Browse this listing at Bizak & Co. or contact our team directly to learn more and purchase this elegant timepiece online.

Compare it across every Lady-Datejust 28 reference we carry, or browse the full Rolex collection at Bizak & Co.

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The Rolex Lady-Datejust is one of the most enduring icons in watchmaking history, representing decades of refinement in feminine horology. Introduced as the first self-winding waterproof chronometer wristwatch made specifically for women, the Lady-Datejust has set the standard for what a lady's dress watch can be. Reference 279174GO continues that proud legacy, combining modern materials with classic Rolex design principles that have never gone out of style.

At 28mm, the Lady-Datejust 28 occupies the ideal proportional sweet spot for a refined women's watch — substantial enough to read clearly on the wrist yet elegantly scaled for formal and everyday occasions alike. The case of ref. 279174GO is crafted in Rolex's proprietary Oystersteel, a highly corrosion-resistant steel alloy, complemented by 18k white gold elements that lend a cool, lustrous contrast. The iconic Oyster case architecture ensures a robust, hermetically sealed construction that upholds Rolex's legendary reliability.

The grey dial of the 279174GO is a study in understated sophistication. Cool and neutral, grey pairs beautifully with the 18k white gold fluted bezel, creating a monochromatic elegance that works as effortlessly with eveningwear as it does with daytime attire. The fluted bezel is a hallmark Rolex design element with deep historical roots, originally conceived as a functional tool to tighten the case and now celebrated as a signature of Rolex prestige and craftsmanship.

The 279174GO rides on the Rolex Oyster bracelet, a three-link design that is one of the most recognized and beloved bracelets in the world. Precise, robust, and comfortable, the Oyster bracelet complements the mixed-metal aesthetic of this reference perfectly, with its polished and satin-finished surfaces catching the light with every movement. An automatic movement powers the watch, ensuring effortless, self-winding convenience for the modern woman who values both beauty and function.

Buying a Rolex Lady-Datejust 28 ref. 279174GO from Bizak & Co. means working with a knowledgeable, dedicated luxury watch dealer committed to providing an exceptional acquisition experience. Whether you are adding to a growing collection or purchasing a first luxury timepiece, the 279174GO represents an investment in enduring design and Rolex quality. Contact Bizak & Co. today to inquire about availability, pricing, and purchase options for this distinguished reference.

Reference Number 279174GO

Model Family Lady-Datejust 28

Movement Automatic

Case Material Two-Tone

Bracelet Material Two-Tone

Dial Grey

Case Dimension 28mm

Year 2025

Condition Brand New

Box & Papers Full Set

1. What makes the Rolex Lady-Datejust 28 ref. 279174GO special?
Reference 279174GO stands out through its elegant combination of Oystersteel and 18k white gold, a sophisticated grey dial, and the iconic white gold fluted bezel. This two-tone configuration gives the watch a versatile, cool-toned aesthetic that transitions seamlessly from casual to formal settings. It is a quintessential expression of the Lady-Datejust's timeless appeal.

2. What movement powers the Rolex Lady-Datejust 279174GO?
The 279174GO is powered by an automatic movement, meaning it winds itself through the natural motion of the wearer's wrist. Rolex automatic movements are renowned for their precision, reliability, and long-term durability. No manual winding is required during regular wear.

3. What is the case size of the Rolex Lady-Datejust 279174GO?
The Lady-Datejust 279174GO features a 28mm Oyster case, the defining size of the Lady-Datejust 28 collection. This diameter is elegantly proportioned for a women's watch, offering excellent dial legibility without overwhelming the wrist. The Oystersteel and 18k white gold construction adds both durability and luxury to the compact form.

4. Is the Rolex Lady-Datejust 279174GO suitable for everyday wear?
Yes, the Lady-Datejust 279174GO is well-suited for everyday wear thanks to its robust Oyster case construction and automatic movement. Rolex designed the Oyster case to be both elegant and highly durable, making it a practical companion for daily life. The grey dial and Oyster bracelet are also highly resistant to the minor scratches and wear of regular use.

5. What are the dial and bezel details of the 279174GO?
The 279174GO features a grey dial paired with an 18k white gold fluted bezel, one of Rolex's most recognizable design signatures. The grey tone of the dial creates a refined, neutral canvas that complements the cool brilliance of the white gold bezel and case accents. Together, these elements produce a cohesive, sophisticated aesthetic unique to this reference.

6. How can I buy the Rolex Lady-Datejust 279174GO from Bizak & Co.?
You can purchase the Rolex Lady-Datejust 28 ref. 279174GO directly through Bizak & Co. at bizakandco.com or by contacting our team for personalized assistance. Please note that Bizak & Co. is not an authorized Rolex dealer, and all watches are sold on the pre-owned or grey market. We encourage you to reach out with any questions about condition, availability, or pricing before completing your purchase.

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