Rolex Lady-Datejust 28 28 mm 279383RBRWRO Steel/Yellow Gold/Diamonds White

The Rolex Lady-Datejust is one of the most storied watches in horological history, introduced in 1957 as the first self-winding waterproof watch with a date display scaled for a woman's wrist. Over more than six decades the design has evolved in materials and proportions while retaining its instantly recognizable silhouette — the fluted or jeweled bezel, the cyclops date lens, and the elegant bracelet that lock together into the iconic Oyster case. The 28mm generation, launched in 2016, refined the case diameter to a modern sweet spot that wears gracefully on a range of wrist sizes without sacrificing legibility.

Reference 279383RBRWRO represents the Lady-Datejust 28 at its most glamorous. The case and bracelet combine Oystersteel — Rolex's proprietary 904L stainless steel prized for its exceptional corrosion resistance and mirror polish — with 18k yellow gold on the bezel setting, mid-links, and crown, producing the warm two-tone contrast that has defined Rolesor watches for generations. That bezel is set with brilliant-cut diamonds, adding a continuous ring of scintillation that elevates the watch from a precision instrument into a piece of fine jewelry.

The dial is finished in white and dressed with Roman numerals, a combination that evokes classic watchmaking tradition and pairs beautifully with the yellow gold tones of the case. Roman numeral indexes lend the dial a timeless formality that suits both cocktail attire and polished daytime dressing. The date aperture at 3 o'clock, magnified by the signature Rolex Cyclops lens, ensures the calendar complication remains immediately legible at a glance.

Powering reference 279383RBRWRO is a Rolex-certified automatic movement, self-winding through the motion of the wearer's wrist. The Oyster case provides water resistance to 100 meters (330 feet), a level of protection that goes well beyond what most wearers will ever require and underscores Rolex's commitment to building robust, dependable instruments even in its most jewelry-forward references. The screw-down Triplock crown — finished here in yellow gold — seals the case hermetically and is one of the engineering details that separates a Rolex from a purely decorative watch.

On the wrist, the 28mm diameter and the supple Oyster bracelet with its Crownclasp fastening deliver a secure, comfortable fit that transitions effortlessly from morning to evening. The Oyster bracelet's three-piece links in alternating Oystersteel and yellow gold mirror the case's two-tone character and ensure the watch wears as a cohesive whole rather than a collection of disparate parts. Whether worn as an everyday companion or reserved for special occasions, the 279383RBRWRO commands attention without ostentation.

At Bizak & Co. we specialize in sourcing exceptional Rolex timepieces for discerning collectors and first-time buyers alike. Buying a Rolex Lady-Datejust 28 online through Bizak & Co. means working with a knowledgeable team that stands behind every watch we offer. We invite you to contact us directly to learn more about reference 279383RBRWRO, discuss availability, and experience the Bizak standard of service.