Rolex Lady-Datejust 31 31 mm 278241RDO Steel/Rose Gold Rose

The Rolex Lady-Datejust 31 is one of the most enduring icons in watchmaking history, and reference 278241RDO represents the model at its most glamorous. Introduced as the first self-winding waterproof wristwatch, the Datejust lineage stretches back to 1945, and the 31mm case size has long occupied the sweet spot between Rolex's 28mm and 36mm offerings, delivering a versatile fit for a wide range of wrists. This specific reference combines the brand's proprietary Oystersteel with 18k Everose gold — Rolex's own rose gold alloy engineered for exceptional resistance to fading — making it a watch designed to look as beautiful decades from now as it does today.

The dial of the 278241RDO is where this reference truly distinguishes itself. The rose diamond dial brings a warm, luminous depth that pairs naturally with the blush tones of the Everose gold case elements. Diamond-set dials in the Lady-Datejust family are among the most sought-after configurations, capturing light dynamically throughout the day and elevating the watch from an instrument of timekeeping to a genuine jewel for the wrist.

Framing the dial is a smooth domed bezel crafted entirely in 18k Everose gold. The clean, unadorned domed profile is a classic Datejust choice that emphasizes elegance over sportiness, drawing the eye inward toward the dial rather than competing with it. This bezel style has graced Datejust references for generations and remains one of the most refined options in the lineup.

The watch is powered by an automatic movement, delivering the reliable self-winding convenience that Rolex has refined over decades. Housed within the iconic Oyster case — Rolex's patented waterproof case construction — the movement benefits from water resistance to 100 meters (330 feet), meaning this watch is as practical at the pool or spa as it is at a formal dinner. The Oyster bracelet, composed of the same Oystersteel and Everose gold links as the case, integrates seamlessly with the watch and provides a secure, comfortable fit on the wrist.

At Bizak and Co., we curate pre-owned and current luxury timepieces to the highest standards, and the Lady-Datejust 31 ref. 278241RDO is among the most desirable two-tone Rolex references available. Whether you are buying your first Rolex or adding a standout piece to an existing collection, this reference rewards both sentiment and investment. Please note that Bizak and Co. is not an authorized Rolex dealer. Contact our team today to ask about availability, condition details, and secure purchase options for this Lady-Datejust 31 for sale online.