Rolex Lady-Datejust 31 31 mm 278245RRP Rose Gold Rose

The Rolex Lady-Datejust is one of the most enduring icons in watchmaking history, having introduced the world's first self-winding waterproof wristwatch with a date display scaled for a woman's wrist. Since its debut in 1957, the Lady-Datejust has stood as the definitive expression of refined femininity in fine watchmaking, gracing the wrists of artists, heads of state, and tastemakers across generations. The 31mm case size occupies a graceful middle ground — larger than the original 26mm models yet perfectly proportioned for a wide range of wrists — and the 278245RRP represents the line at its most opulent.

Reference 278245RRP is crafted entirely in 18k Everose gold, Rolex's proprietary rose gold alloy formulated for exceptional resistance to fading and corrosion. The 31mm case is polished to a high mirror finish that catches and reflects light with every movement of the wrist. Everose gold is exclusive to Rolex and guarantees that the warm, blush-toned hue you see today will remain as vivid decades from now — a key reason collectors and long-term owners choose this material.

The rose dial is the emotional heart of this reference. Bathed in a warm, dusty-pink tone that harmonizes perfectly with the Everose gold case and bracelet, the dial exudes femininity without cliché. Roman numeral hour markers — a hallmark of the most dressed versions of the Lady-Datejust — add a classical, almost jewellery-like quality to the face. The smooth domed bezel frames the dial cleanly, allowing the colour and texture of the dial to take center stage while maintaining the architectural symmetry Rolex is celebrated for.

The President bracelet, introduced in 1956 to coincide with Dwight D. Eisenhower receiving a gold Rolex Day-Date, remains the most prestigious integrated bracelet in the Rolex catalogue. On the 278245RRP it is rendered fully in Everose gold, with its characteristic three semi-circular link design flowing seamlessly from the lugs. The concealed Crownclasp on the President bracelet is both elegant and secure, designed so that the clasp is invisible when worn, presenting an unbroken golden band around the wrist.

Powering the watch is an automatic movement, delivering the effortless convenience of self-winding timekeeping with no battery required. The case provides 100 meters (330 feet) of water resistance, sealed by Rolex's signature Twinlock winding crown, making this timepiece genuinely wearable in everyday life despite its luxurious appointments. Whether worn to a board meeting, a gala, or simply as an everyday luxury companion, the 278245RRP transitions without effort.

At Bizak & Co., we specialize in sourcing and presenting exceptional Rolex timepieces for discerning clients across the United States. The Lady-Datejust 31 in reference 278245RRP is among the most sought-after expressions of the model, and availability is limited. We invite you to explore this reference at bizakandco.com or contact our team directly — our experts are on hand to answer questions, provide detailed condition reports, and ensure your purchase experience is as refined as the watch itself.