Rolex Lady-Datejust 31 31 mm 278271RDO Steel/Rose Gold Rose

The Rolex Lady-Datejust 31 reference 278271RDO represents one of the most refined expressions of an icon that has defined Swiss watchmaking since 1945. The Datejust was the first self-winding waterproof wristwatch to display the date in a magnified window on the dial, a feature that remains synonymous with the collection. The Lady-Datejust 31 occupies the sweet spot of the family, sized at 31 mm — substantial enough for a confident statement yet proportionate for a wide range of wrists.

The case of the 278271RDO pairs Rolex's proprietary Oystersteel — a 904L stainless steel alloy prized for its exceptional corrosion resistance and mirror-like polish — with 18k Everose Gold, Rolex's exclusive rose-gold alloy formulated to resist fading over decades of wear. This two-tone combination, sometimes called Rolesor in Rolex nomenclature, gives the watch an unmistakable warmth without sacrificing the robustness of steel. The Oyster case is hermetically sealed and water-resistant to 100 meters (330 feet), making it a genuine everyday companion.

The 18k Everose Gold fluted bezel is among the most storied design elements in watchmaking. First introduced on the Datejust to compensate for the winding of early automatic movements, the fluted motif has transcended its functional origins to become a hallmark of Rolex elegance. Each flute is machined and polished to precise tolerances, catching light from every angle and forming a glittering frame around the dial.

At the heart of the 278271RDO is a rose diamond dial that bathes the face of the watch in delicate sparkle and color. Rolex sets diamonds with exacting care, and the resulting dial transforms each glance at the time into a moment of luxury. The Oyster bracelet — Rolex's most iconic three-piece link bracelet — completes the picture with its alternating polished and brushed surfaces, secured by the Crownclasp for comfort and security on the wrist. The automatic movement inside the Oyster case ensures reliable, self-winding precision without the need for a battery.

On the wrist, the Lady-Datejust 31 in reference 278271RDO strikes a balance that few watches achieve: it is dressy enough for a formal occasion yet robust and water-resistant enough for daily life. The interplay of rose gold, steel, and diamond light makes it a versatile choice whether paired with business attire or an evening look. Collectors and first-time luxury watch buyers alike gravitate to this reference precisely because it distills everything the Datejust name promises — craftsmanship, heritage, and enduring style.

At Bizak & Co., we specialize in sourcing and presenting pre-owned and new Rolex timepieces with full transparency and dealer-level knowledge. When you buy the Rolex Lady-Datejust 31 278271RDO online through Bizak & Co., you benefit from our careful vetting process, honest descriptions, and personalized service. We invite you to contact us directly with any questions about this reference, pricing, or availability — our team is ready to help you secure this exceptional watch with confidence.