Rolex Lady-Datejust 31 31 mm 278341RBRRODJ Steel/Rose Gold/Diamonds Rose

The Rolex Lady-Datejust 31 is one of the most enduring icons in watchmaking history, tracing its lineage to the original Datejust introduced in 1945 as the world's first self-winding wristwatch to display the date in a window at 3 o'clock. Over the decades, Rolex refined the Lady-Datejust into a 31mm proposition that balances a distinctly feminine proportion with the full mechanical and aesthetic ambition of the Datejust family. Reference 278341RBRRODJ represents the contemporary pinnacle of that evolution, combining Rolex's Oystersteel with the warmth of 18k Everose gold—Rolex's proprietary rose-gold alloy formulated to resist fading—for a two-tone character that feels both sporty and luxurious.

The dial of reference 278341RBRRODJ is finished in a rich rose hue that harmonizes beautifully with the Everose gold elements throughout the watch. Rolex dials at this level are manufactured entirely in-house to exacting standards, and the rose colorway has a particular warmth that flatters a wide range of skin tones and complements the two-tone case and bracelet construction. The applied hour markers and Rolex coronet logo reinforce the sense of refinement that defines the Lady-Datejust line.

The bezel is one of the defining design statements of this reference: a domed profile set with diamonds in 18k Everose gold. The domed shape echoes the classic aesthetic of early Datejust references, while the diamond setting elevates the watch into genuinely high-jewelry territory. This combination of archival silhouette and precious stone-setting is a hallmark of Rolex's ability to honor its history while producing something unmistakably contemporary.

Powering the watch is a Rolex automatic movement, a self-winding caliber that upholds the brand's reputation for chronometric precision and long-term reliability. The Oyster case construction, integral to every Datejust, provides 100 meters (330 feet) of water resistance, meaning this watch is as practical as it is beautiful. The Jubilee bracelet—arguably the most elegant of Rolex's bracelet options, with its five-piece link construction—was actually introduced alongside the very first Datejust in 1945, making it the historically correct and aesthetically perfect partner for this reference.

Buying a Rolex Lady-Datejust 31 ref. 278341RBRRODJ from Bizak & Co. means working with a team of experienced luxury watch specialists who are passionate about connecting collectors with exceptional timepieces. While Bizak & Co. is not an authorized Rolex dealer, every watch offered is carefully evaluated for authenticity and quality before being made available. Whether you are adding to an established collection or acquiring your first fine Swiss watch, this reference—with its diamond bezel, rose dial, and two-tone construction—offers a compelling combination of artistry, heritage, and everyday wearability that is difficult to surpass at any price point.