Rolex Lady-Datejust 31 31 mm 278381RBRCRDVIJ Steel/Rose Gold/Diamonds Chocolate

Name: Rolex Lady-Datejust 31 31 mm 278381RBRCRDVIJ Steel/Rose Gold/Diamonds Chocolate
Brand: Rolex
SKU: 278381RBRCRDVIJ
Price: 20367.0 USD
Availability: InStock

$20,367.00 ~~$21,900.00~~

*As with all fine timepieces, prices and availability are subject to market conditions and do not constitute a binding agreement.

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The Rolex Lady-Datejust 31 reference 278381RBRCRDVIJ is a 31mm two-tone timepiece combining Oystersteel and 18k Everose gold, dressed with a rich chocolate Roman numeral dial, a diamond VI index, and a sparkling diamond-set bezel. The watch rides on Rolex's elegant five-piece Jubilee bracelet, completing a composition that balances fine jewelry with everyday horological precision. Powered by an automatic movement, this reference is among the most refined expressions in the Lady-Datejust collection.

What sets reference 278381RBRCRDVIJ apart is the interplay of warm Everose gold tones against the deep chocolate dial, amplified by the all-around diamond bezel that catches light from every angle. It is an exceptional choice for collectors seeking a dress watch with genuine diamond embellishment and lasting Rolex quality. Contact Bizak and Co. today to buy this Rolex Lady-Datejust 31 online or to request additional details.

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The Rolex Lady-Datejust is one of the most storied names in watchmaking, tracing its lineage to 1957 when Rolex introduced the first self-winding, waterproof, and date-displaying watch scaled for a woman's wrist. Decades of refinement have brought the collection to its current 31mm format, a sweet spot that sits elegantly on a wide range of wrist sizes while maintaining the bold, legible presence that defines the Datejust family. Reference 278381RBRCRDVIJ represents a pinnacle expression of that evolution, pairing Oystersteel and 18k Everose gold construction with serious diamond embellishment.

The 31mm Oyster case is crafted from a combination of Rolex's proprietary corrosion-resistant Oystersteel and warm 18k Everose gold, an alloy Rolex developed in-house for its enduring rose hue that resists fading over time. The diamond-set bezel frames the dial with continuous brilliance, transitioning this watch from precision instrument to genuine fine jewelry without sacrificing the durability and reliability Rolex is celebrated for worldwide.

At the heart of the dial experience is the rich chocolate sunray finish, a warm brown tone that reads differently under daylight, artificial light, and candlelight, giving the watch a chameleon-like depth. Roman numeral hour markers line the chapter ring, with the VI position distinguished by a diamond index, a subtle but luxurious detail that rewards close inspection. The combination of chocolate, Everose gold, and diamonds creates a cohesive palette that feels simultaneously current and timeless.

Powering the watch is a Rolex automatic movement, delivering the hands-free convenience of self-winding technology through the motion of daily wear. The Oyster case provides water resistance to 100 meters (330 feet), meaning this is far more than a delicate dress piece — it is a robust companion suited to an active lifestyle. The Jubilee bracelet, with its characteristic five-piece center links and refined taper toward the clasp, adds further comfort and flexibility on the wrist, making the watch extraordinarily pleasant to wear for extended periods.

Buying a Rolex Lady-Datejust 31 in reference 278381RBRCRDVIJ from Bizak and Co. means acquiring a timepiece through a trusted, knowledgeable dealer committed to transparency and client satisfaction. Bizak and Co. is not an authorized Rolex dealer, which often means competitive market pricing and access to references that may not be readily available through retail channels. Reach out to our team at bizakandco.com to get pricing, condition details, and provenance information on this exceptional Rolex Lady-Datejust 31 for sale today.

Reference Number 278381RBRCRDVIJ

Model Family Lady-Datejust 31

Movement Automatic

Case Material Two-Tone

Bracelet Material Two-Tone

Dial Chocolate Roman numeral dial with diamond VI index

Case Dimension 31mm

Year 2025

Condition Brand New

Box & Papers Full Set

1. What makes the Rolex Lady-Datejust 31 ref. 278381RBRCRDVIJ special?
Reference 278381RBRCRDVIJ combines Oystersteel and 18k Everose gold with a diamond-set bezel, a chocolate Roman numeral dial, and a diamond VI index — a level of embellishment that elevates it well above a standard Lady-Datejust. The warm two-tone palette and continuous diamond bezel make it one of the most jewelry-forward references in the 31mm Datejust lineup. It is a watch that functions flawlessly as both a precision timepiece and a fine jewelry piece.

2. What movement powers the Rolex Lady-Datejust 31 278381RBRCRDVIJ?
This reference is equipped with an automatic movement, meaning it winds itself through the natural motion of the wearer's wrist during daily activity. Rolex automatic movements are renowned for their reliability, accuracy, and long service intervals, making them ideal for everyday wear. Specific caliber details can be confirmed with our team at Bizak and Co.

3. What is the case size of the Lady-Datejust 278381RBRCRDVIJ?
The case measures 31mm in diameter, placing it squarely in the mid-size Lady-Datejust range that sits between the 28mm and 36mm Datejust references. This size is versatile enough for a wide variety of wrist sizes and reads as both refined and present on the wrist. The Oyster case construction also provides 100 meters (330 feet) of water resistance.

4. Is the Rolex Lady-Datejust 31 suitable for everyday wear?
Absolutely — despite its diamond bezel and fine materials, the Lady-Datejust 31 is built on Rolex's robust Oyster case platform, which provides genuine water resistance to 100 meters and is engineered for daily use. The automatic movement and durable Oystersteel construction mean this watch is not merely a special-occasion piece but a reliable companion for life's full range of activities. The Jubilee bracelet adds wrist comfort that encourages all-day wear.

5. What is the dial like on the 278381RBRCRDVIJ?
The dial features a rich chocolate finish with Roman numeral hour markers, giving it a warm, sophisticated character that pairs naturally with the Everose gold elements of the case and bracelet. A diamond index at the VI position adds a touch of understated sparkle within the dial itself. The overall effect is a dial that feels simultaneously classic and contemporary.

6. How can I buy the Rolex Lady-Datejust 31 278381RBRCRDVIJ from Bizak and Co.?
You can browse and inquire about this reference directly at bizakandco.com, where our team of experienced watch specialists is available to answer questions about condition, pricing, and availability. Bizak and Co. is a trusted pre-owned and market-priced Rolex dealer offering a curated selection of sought-after references. Contact us online or reach out directly to secure this Rolex Lady-Datejust 31 for sale today.

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