Rolex Lady-Datejust 26 179174-BLURO Blue Roman Fluted White Gold Stainless Steel Oyster - BRAND NEW

The Rolex Lady-Datejust is one of the most enduring icons in watchmaking, having defined the standard for elegant women's watches since its introduction in 1957 as the first self-winding waterproof watch sized specifically for women. Reference 179174-BLURO represents the Lady-Datejust at its most classically refined: a 26mm stainless steel Oyster case, a blue Roman numeral dial, and a white gold fluted bezel that together speak the timeless language of Rolex sophistication. Brand new and unworn, this example is as fresh from the Rolex manufactory as it gets.

The 26mm Oyster case is crafted in stainless steel — Rolex's proprietary 904L Oystersteel, known for its exceptional corrosion resistance and mirror-polish quality. At 26mm the case diameter is perfectly proportioned for a wide range of wrist sizes, sitting close and elegantly on the wrist without overwhelming the hand. The Oyster case architecture, with its hermetically sealed middle case, screw-down crown, and solid caseback, gives the Lady-Datejust the same protective pedigree found across the entire Rolex professional lineup.

The blue Roman numeral dial of reference 179174-BLURO is a statement in understated luxury. The deep, richly saturated blue provides a dramatic backdrop against which the crisp Roman numerals read with clarity and authority. Roman indexes have long been associated with the Lady-Datejust's most formal iterations, lending the watch a classical symmetry that feels equally at home at a black-tie gala or a polished boardroom setting.

Framing that dial is a white gold fluted bezel — one of the defining design details in all of watchmaking. The fluted bezel was originally conceived as a functional element to seal the case, but on the Lady-Datejust it has evolved into the brand's most recognizable decorative motif. Rendered in 18k white gold, it catches light from every angle and provides a luminous, jewel-like contrast against the Oystersteel case and bracelet.

The stainless steel Oyster bracelet is the ideal complement to this configuration, its broad, flat three-piece links echoing the architectural precision of the case and bezel. The Oyster bracelet is among the most comfortable and secure in the industry, with a refined deployment clasp that keeps the watch firmly on the wrist throughout the day. Together, every element of the 179174-BLURO forms a cohesive, harmonious whole.

Buying a brand-new Rolex Lady-Datejust 179174-BLURO from Bizak & Co. means acquiring a timepiece in pristine, factory-fresh condition with complete peace of mind. At Bizak & Co. we are passionate about connecting discerning collectors and first-time luxury buyers alike with exceptional watches at the best possible prices. Browse our inventory or reach out directly — our team is ready to answer every question and guide you through a seamless, secure purchase.