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Rolex Datejust 31 177234-WHTRO 31mm White Roman Fluted White Gold Stainless Steel BRAND NEW

Rolex Datejust 31 177234-WHTRO 31mm White Roman Fluted White Gold Stainless Steel BRAND NEW Rolex Datejust 31 177234-WHTRO 31mm White Roman…

Reference 177234-WHTRO

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Rolex Datejust 31 177234-WHTRO 31mm White Roman Fluted White Gold Stainless Steel BRAND NEW

$5,199.00
Requested condition
Brand New

By Rolex

Sourced to order. We confirm the watch, condition and final price before purchase. Reference images shown.

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Rolex Datejust 31 177234-WHTRO 31mm White Roman Fluted White Gold Stainless Steel BRAND NEW

Rolex Datejust 31 177234-WHTRO 31mm White Roman Fluted White Gold Stainless Steel BRAND NEW

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Rolex Datejust 31 177234-WHTRO 31mm White Roman Fluted White Gold Stainless Steel BRAND NEW

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The Rolex Oyster Perpetual 31 reference 177234-WHTRO is a brand-new 31mm stainless steel ladies midsize watch featuring a crisp white Roman numeral dial and a distinctive white gold fluted bezel. The stainless steel Oyster bracelet completes an elegantly balanced package that bridges Rolex's iconic sport heritage with refined everyday luxury.

Reference 177234 stands out for its harmonious pairing of the luminous white Roman dial against the gleaming white gold fluted bezel—a combination that reads as effortlessly dressy yet thoroughly practical. Contact Bizak & Co. today to purchase this new Rolex Oyster Perpetual 31 at the best price and experience our white-glove service firsthand.

Compare it across every Oyster Perpetual 31 reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Oyster Perpetual 31, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

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The Rolex Oyster Perpetual is the purest expression of what Rolex set out to achieve when Hans Wilsdorf introduced the world's first waterproof wristwatch in 1926. Stripped of any additional complication, the Oyster Perpetual line exists to showcase the absolute quality of Rolex's case construction, movement engineering, and dial craftsmanship in their most direct form. Over nearly a century, the collection has evolved in size and aesthetic but has never wavered from its founding promise: an extraordinarily reliable, beautifully finished watch built to last a lifetime and beyond.

The 31mm midsize case of reference 177234 positions this Oyster Perpetual perfectly between the petite 28mm and the full-size 36mm offerings, making it an ideal choice for a wide range of wrist sizes. Crafted entirely from Rolex's proprietary 904L Oystersteel—a corrosion-resistant alloy polished and brushed to exacting tolerances—the case delivers the robust Oyster architecture that collectors have trusted for generations. At 31mm, the watch wears with quiet confidence: substantial enough to be noticed, refined enough never to overwhelm.

The white Roman numeral dial of reference 177234-WHTRO is one of the most sought-after configurations in the Oyster Perpetual 31 lineup. Roman numerals lend an immediate classical pedigree to what might otherwise be a more understated minimalist face, referencing the grand tradition of European watchmaking while remaining entirely legible at a glance. The clean white ground amplifies luminosity indoors and out, and the precisely applied hour markers demonstrate the level of dial craftsmanship that distinguishes a genuine Rolex from all imitations.

Perhaps the single most visually arresting element of this reference is the white gold fluted bezel. The fluted bezel dates back to Rolex's earliest Oyster models, originally conceived as a functional means of tightening the case hermetically; today it stands as one of the most recognizable design signatures in horology. Rendered in white gold, the fluting catches light from every angle, creating a dynamic interplay with the stainless steel case and bracelet that elevates the watch from sporty to genuinely elegant. The result is a piece that transitions seamlessly from the office to a formal evening occasion.

Powering the watch is a Rolex Perpetual automatic movement, the self-winding caliber family that has underpinned the Oyster line since Rolex introduced the rotor-driven mechanism in 1931. Rolex Perpetual movements are manufactured and certified in-house, regulated to observatory-grade precision standards, and serviced through Rolex's worldwide network—ensuring decades of reliable performance. The stainless steel Oyster bracelet, with its characteristic three-link construction, secures the watch comfortably on the wrist and is finished to the same exacting standard as the case itself.

Bizak & Co. presents this Rolex Oyster Perpetual 31 reference 177234-WHTRO as a brand-new example, offering buyers the complete peace of mind that comes with full factory-fresh condition. Acquiring a new Rolex through a trusted dealer like Bizak & Co. means expert guidance, transparent pricing, and after-sale support from specialists who understand exactly what you are buying. If you are ready to buy this Rolex Oyster Perpetual 31 online or simply want more information, reach out to our team today—we are here to make your purchase seamless and rewarding.

Technical Details
Reference
177234-WHTRO
Model
Oyster Perpetual 31
Movement
Automatic
Case material
Stainless Steel
Bracelet material
Stainless Steel
Dial
White Roman
Case size
31mm
Requested condition
Brand New
FAQ

1. What makes the Rolex Oyster Perpetual 31 reference 177234-WHTRO special?
Reference 177234-WHTRO pairs a white Roman numeral dial with a white gold fluted bezel on a 31mm stainless steel Oyster case—a combination that delivers classical elegance within Rolex's most iconic and enduring collection. The white gold bezel is a premium material upgrade that distinguishes this reference from standard steel-bezel variants and adds considerable visual and intrinsic value.

2. What movement powers the Rolex Oyster Perpetual 31 ref. 177234?
The watch is powered by a Rolex Perpetual automatic (self-winding) movement, part of the in-house caliber family that Rolex has continuously developed since introducing the perpetual rotor in 1931. Rolex Perpetual movements are manufactured, assembled, and chronometer-certified entirely in-house to stringent precision standards.

3. What is the case size of the Rolex Oyster Perpetual 177234?
The case measures 31mm in diameter, classifying this model as the midsize Oyster Perpetual 31. This size sits comfortably between the smaller 28mm and the classic 36mm variants, making it a versatile choice suitable for a broad range of wrist proportions.

4. Is the Rolex Oyster Perpetual 31 suitable for everyday wear?
Absolutely—the Oyster Perpetual line was purpose-built for daily reliability, featuring Rolex's robust Oyster case construction and the durable 904L Oystersteel bracelet and case. Its clean, versatile aesthetic means it transitions effortlessly from casual daytime wear to more formal settings without missing a beat.

5. What dial and bezel does the Rolex Oyster Perpetual 31 ref. 177234-WHTRO have?
This reference features a white dial set with Roman numeral hour markers paired with a white gold fluted bezel—one of the most classically sophisticated dial-and-bezel combinations available in the Oyster Perpetual 31 range. The white gold bezel adds a precious-metal accent that elevates the overall character of the stainless steel watch considerably.

6. How can I buy the Rolex Oyster Perpetual 31 177234-WHTRO from Bizak & Co.?
You can purchase this brand-new Rolex Oyster Perpetual 31 directly through bizakandco.com or by contacting the Bizak & Co. team for personalized assistance and best-price information. Our specialists are on hand to answer questions, confirm availability, and ensure a smooth, secure transaction whether you shop online or prefer a direct conversation.

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Eligible watches may be returned within 90 days for store credit. Brand-new watches and other exclusions are final sale.

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