Skip to product information
Rolex Datejust 31 31 mm 278240BKRJ Steel Black

Rolex Datejust 31 31 mm 278240BKRJ Steel Black

$8,834.00 $9,499.00
Shipping calculated at checkout.

*As with all fine timepieces, prices and availability are subject to market conditions and do not constitute a binding agreement.

SELL OR TRADE THIS WATCH

Speak with a Bizak & Co. specialist about this piece

|Call or Text

The Rolex Datejust 31 reference 278240BKRJ is a brand-new 31mm stainless steel watch featuring a striking black dial, stainless steel domed bezel, and Rolex's iconic Jubilee bracelet. It is powered by an automatic movement and rated to 100 meters (330 feet) of water resistance, making it a thoroughly capable everyday timepiece.

Reference 278240BKRJ sits at the heart of the Datejust family, balancing a refined 31mm case size with the timeless elegance of the black dial and Jubilee bracelet combination — one of the most sought-after configurations in the line. Contact Bizak & Co. today to purchase this certified authentic Rolex Datejust 31 online.

Compare it across every Datejust 31 reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Datejust 31, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

Not the exact one you’re looking for?

Source your dream watch

Learn More

The Rolex Datejust is one of the most enduring and recognized watch designs in horological history, having defined the aesthetic of the classic dress sport watch since its introduction in 1945. Celebrated for being the first self-winding wristwatch to display the date in a window at 3 o'clock, the Datejust has evolved across decades while preserving its essential elegance and legibility. The 31mm format, reference 278240BKRJ, occupies a refined middle ground — larger than the traditionally feminine 28mm yet more discreet than the full 36mm, making it a versatile choice for a broad range of wearers who appreciate understatement and precision in equal measure.

The case of the 278240BKRJ is crafted entirely from Oystersteel, Rolex's proprietary 904L stainless steel alloy, which is valued for its exceptional corrosion resistance, lustrous polish retention, and superior hardness compared to more common 316L steel. The 31mm Oyster case is sealed to 100 meters (330 feet) of water resistance, anchored by Rolex's Twinlock screw-down crown system, ensuring robust protection against the elements whether the watch is worn at the office or poolside.

The black dial on reference 278240BKRJ delivers the kind of bold, high-contrast legibility that has made dark-dialed Datejusts perennially in demand. Against the polished indices and hands, the black surface creates a classic and contemporary aesthetic simultaneously — dressed up under a cuff or worn casually, it reads with effortless authority. The stainless steel domed bezel frames the dial with characteristic Rolex restraint, avoiding distraction and keeping the focus precisely where it belongs.

The Jubilee bracelet is, for many collectors and enthusiasts, the definitive Datejust bracelet. Introduced alongside the Datejust itself in 1945, its five-piece link construction creates a supple, finely articulated drape on the wrist that is immediately recognizable and deeply comfortable for all-day wear. On reference 278240BKRJ, the Jubilee is rendered in Oystersteel, finished with a combination of polished center links and brushed outer links that play beautifully against both the dial and the case. The Crownclasp folding safety clasp ensures a secure fit and easy adjustment.

This Rolex Datejust 31 reference 278240BKRJ is certified authentic and offered in brand-new condition at Bizak & Co. As a trusted luxury watch dealer, Bizak & Co. sources genuine Rolex timepieces and stands behind every sale with expert knowledge and dedicated customer service. Whether you are buying your first Rolex or adding a cornerstone piece to a growing collection, this black-dial Datejust 31 is a compelling, timeless choice available for purchase online now at bizakandco.com.

Technical Details

Reference Number 278240BKRJ

Model Family Datejust 31

Movement Automatic

Case Material Stainless Steel

Bracelet Material Jubilee

Dial Black

Case Dimension 31mm

Year 2025

Condition Brand New

Box & Papers Box & Papers

FAQ

1. What makes the Rolex Datejust 31 reference 278240BKRJ special?
The 278240BKRJ pairs a bold black dial with a classic stainless steel domed bezel and the iconic Jubilee bracelet in a versatile 31mm Oystersteel case. This combination is one of the most sought-after Datejust configurations, offering timeless elegance and strong long-term desirability. It is offered here as a certified authentic, brand-new example.

2. What movement powers the Rolex Datejust 31 278240BKRJ?
The Datejust 31 ref. 278240BKRJ is fitted with a Rolex automatic movement, providing self-winding convenience driven by natural wrist motion. Rolex's automatic movements are renowned for their reliability, precision, and chronometric performance. Specific caliber details for this reference should be confirmed with Bizak & Co. or Rolex directly.

3. What is the case size of the Rolex Datejust 31 ref. 278240BKRJ?
As the model name indicates, this Datejust features a 31mm case diameter crafted from stainless steel (Oystersteel). The 31mm size is a versatile mid-size format suited to a wide range of wrist sizes. The case carries a 100-meter (330-foot) water resistance rating.

4. Is the Rolex Datejust 31 278240BKRJ suitable for everyday wear?
Yes — the Datejust 31 is purpose-built for daily wear, combining a durable Oystersteel Oyster case, screw-down crown, and 100-meter water resistance with the practicality of an automatic movement. The Jubilee bracelet is exceptionally comfortable for extended wear throughout the day. Its refined proportions and black dial make it equally appropriate for professional and casual settings.

5. What are the dial and bracelet details of the 278240BKRJ?
The dial is black, offering high-contrast legibility and a contemporary yet classic appearance. The watch is fitted with Rolex's celebrated five-piece-link Jubilee bracelet in Oystersteel, paired with a stainless steel domed bezel. Together these elements create one of the most iconic and balanced Datejust aesthetic combinations available.

6. Is the Rolex Datejust 31 278240BKRJ a good buy, and how can I purchase it from Bizak & Co.?
The Datejust 31 in this black-dial, Jubilee-bracelet configuration is widely regarded as a cornerstone Rolex reference with strong and consistent collector demand. Bizak & Co. offers this certified authentic, brand-new example for sale online at bizakandco.com. You can purchase directly through the site or contact the Bizak & Co. team for assistance with your order.

Certified Authenticity

Each watch we sell comes with original box & papers.

Real Family Business

You're buying from genuine people, 30 years in business.

Bizak & Co. Warranty

Every watch is checked by us before shipping.

5 Years Warranty

Every watch you buy from us is backed by our 5-year warranty—because luxury should come with long-term peace of mind.

If anything goes wrong mechanically due to a manufacturing issue, we’ll take care of it. No stress. No surprises.

Because trust isn’t built in a transaction—it’s built over time.

90 Day Return Policy

Our costumers trust us and we trust them. That's why we're boldly presenting the best return policy in the industry.

We take all the risk so you don't have to.

Signature personal delivery service

For high-value orders, we offer our exclusive Signature Personal Delivery—where one of our team members personally flies out to hand-deliver your watch.

Because some pieces deserve more than just shipping—they deserve a handshake.

You might also like...