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Rolex Datejust 31 31 mm 278289RBRRODP White Gold Red

Rolex Datejust 31 31 mm 278289RBRRODP White Gold Red Rolex Datejust 31 31 mm 278289RBRRODP White…

Reference 278289RBRRODP

Full watch configuration

Rolex Datejust 31 31 mm 278289RBRRODP White Gold Red

$71,702.00 $77,099.00
Requested condition
Brand New
Requested accessories
Full Set

By Rolex

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Rolex Datejust 31 31 mm 278289RBRRODP White Gold Red

Rolex Datejust 31 31 mm 278289RBRRODP White Gold Red

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Rolex Datejust 31 31 mm 278289RBRRODP White Gold Red

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The Rolex Datejust 31 ref. 278289RBRRODP is a 31mm white gold timepiece featuring a striking red ombré diamond dial, a diamond-set bezel, and the iconic President bracelet. This reference represents one of the most luxurious expressions in the Datejust 31 collection, combining precious materials with Rolex's renowned automatic movement.

What sets the 278289RBRRODP apart is its dramatic red ombré dial adorned with diamonds alongside a fully diamond-set bezel, making it an extraordinary statement piece for the discerning collector. Contact Bizak & Co. today to inquire about availability and to buy this stunning Rolex Datejust 31 online.

Compare it across every Datejust 31 reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Datejust 31, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

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The Rolex Datejust is one of the most enduring and recognizable watch families in horological history, introduced in 1945 as the first self-winding wristwatch to display the date in a window on the dial. Over the decades it has evolved into a broad family of references spanning multiple sizes, materials, and dial configurations, always anchored by Rolex's commitment to precision, durability, and timeless elegance. The 31mm case size occupies a versatile middle ground, equally at home on a wide range of wrists and long celebrated as a refined choice for those who appreciate understated yet unmistakable luxury.

The reference 278289RBRRODP pushes the Datejust 31 firmly into haute joaillerie territory. The case and bracelet are crafted in 18k white gold, a material prized for its cool, brilliant luster and its ability to complement diamond accents without competing with them. White gold's density and hardness make it a superbly durable choice for a watch intended to be worn and admired daily, while its precious-metal status ensures lasting intrinsic value.

The dial of the 278289RBRRODP is where this reference truly distinguishes itself. The red ombré treatment—a gradient that transitions through rich, saturated red tones—gives the dial an almost gemstone-like depth and intensity. Diamond hour markers or indices set into the dial catch the light with every movement of the wrist, amplifying the drama of the red ground beneath. Few dials in the Rolex catalog command attention quite like this one, making the 278289RBRRODP immediately recognizable to connoisseurs.

Framing that spectacular dial is a bezel set with diamonds, continuing the jewel-forward aesthetic from the case sides to the very top of the watch. The diamond bezel is not merely decorative; it is a hallmark of Rolex's precision gem-setting craft, with each stone selected for color and clarity and set by skilled artisans. Completing the ensemble is the President bracelet, Rolex's most prestigious link configuration, originally created for the Day-Date and featuring semi-circular three-piece links that create a fluid, seamless drape on the wrist. Together, the white gold case, diamond bezel, red ombré dial, and President bracelet form a cohesive composition of rare luxury.

Powering the watch is a Rolex automatic movement, delivering the reliable, self-winding performance the brand is famous for worldwide. The watch is water resistant to 100 meters (330 feet), a specification that underscores Rolex's insistence that even its most jeweled timepieces remain genuine watches built to perform.

At Bizak & Co., we specialize in sourcing exceptional Rolex references like the Datejust 31 278289RBRRODP for collectors and enthusiasts who demand the finest. Whether you are adding to an established collection or treating yourself to a landmark piece, our team is here to guide you through every step of the purchase. Reach out to Bizak & Co. today to learn more, confirm availability, or buy the Rolex Datejust 31 278289RBRRODP online with confidence.

Technical Details
Reference
278289RBRRODP
Model
Datejust 31
Movement
Automatic
Case material
White Gold
Bracelet material
White Gold
Dial
Red ombré diamond
Case size
31mm
Requested condition
Brand New
Requested accessories
Full Set
FAQ

1. What makes the Rolex Datejust 31 278289RBRRODP special?
The 278289RBRRODP stands out for its rare combination of an 18k white gold case, a striking red ombré diamond-set dial, a fully diamond-set bezel, and the prestigious President bracelet. This level of gem-setting and precious-metal craftsmanship places it among the most luxurious configurations in the Datejust 31 family. It is a piece that functions as both a precision timepiece and a serious jewel.

2. What movement powers the Rolex Datejust 31 278289RBRRODP?
This reference is powered by a Rolex automatic movement, providing self-winding convenience and the reliable timekeeping performance that Rolex is renowned for worldwide. The watch also offers water resistance to 100 meters (330 feet), demonstrating that its mechanical integrity matches its visual splendor.

3. What is the case size of the Rolex Datejust 31 278289RBRRODP?
The case measures 31mm in diameter, making it a versatile mid-size option that suits a wide range of wrist sizes. The 31mm Datejust has long been appreciated as a refined choice that is neither too bold nor too delicate, pairing effortlessly with both formal and everyday attire.

4. Is the Rolex Datejust 31 278289RBRRODP suitable for everyday wear?
Yes—while its diamond bezel, red ombré dial, and white gold President bracelet make it an exceptional dress watch, Rolex constructs even its most jeweled pieces to exacting durability standards. The 100-meter water resistance and robust automatic movement mean this reference can accompany you beyond purely formal occasions, though its precious materials make it best suited to discerning everyday luxury wear.

5. What dial and material options does the 278289RBRRODP feature?
The dial is finished in a red ombré treatment with diamond accents, creating a vivid gradient effect that gives the watch an almost gem-like depth. The entire case and President bracelet are crafted in 18k white gold, while the bezel is set with diamonds, producing a fully integrated high-jewellery aesthetic from every angle.

6. Is the Rolex Datejust 31 278289RBRRODP a good buy, and how can I purchase it from Bizak & Co.?
The Datejust 31 in white gold with a diamond bezel and ombré dial is one of the most desirable and collectible configurations Rolex produces, combining strong brand heritage with precious materials that hold enduring value. Bizak & Co. is a trusted luxury watch dealer with expertise in sourcing exceptional Rolex references. Contact us directly through bizakandco.com to inquire about availability, pricing, and to buy the 278289RBRRODP online with confidence.

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Eligible watches may be returned within 90 days for store credit. Brand-new watches and other exclusions are final sale.

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