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Rolex Datejust 31 31 mm 278384RBRWMOPDO Steel/White Gold/Diamonds White Mother of Pearl

Rolex Datejust 31 31 mm 278384RBRWMOPDO Steel/White Gold/Diamonds White Mother of Pearl Rolex Datejust 31 31 mm 278384RBRWMOPDO Steel/White…

Reference 278384RBR

Full watch configuration

Rolex Datejust 31 31 mm 278384RBRWMOPDO Steel/White Gold/Diamonds White Mother of Pearl

$19,064.00 $20,499.00
Requested condition
Brand New
Requested accessories
Full Set

By Rolex

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Rolex Datejust 31 31 mm 278384RBRWMOPDO Steel/White Gold/Diamonds White Mother of Pearl

Rolex Datejust 31 31 mm 278384RBRWMOPDO Steel/White Gold/Diamonds White Mother of Pearl

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Rolex Datejust 31 31 mm 278384RBRWMOPDO Steel/White Gold/Diamonds White Mother of Pearl

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The Rolex Datejust 31 reference 278384RBR is a 31 mm mid-size timepiece crafted in Oystersteel and 18k white gold, crowned with a diamond-set bezel and a luminous white mother-of-pearl dial set with diamond hour markers. Worn on a classic Oyster bracelet, it represents the quintessential blend of Rolex horological precision and refined jewellery-level finishing.

Reference 278384RBR stands apart through the rare combination of two precious materials, a gem-set bezel, and the organic, ever-shifting luminosity of genuine mother-of-pearl — a trio that elevates the Datejust 31 into a fully dressed luxury watch. Contact Bizak & Co. today to inquire about availability, pricing, or to arrange a closer look at this exceptional piece.

Compare it across every Datejust 31 reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Datejust 31, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

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The Rolex Datejust is arguably the most recognisable watch in the world, having defined the concept of the classic dress watch with a date complication since its debut in 1945. Over eight decades its silhouette has remained instantly familiar — a round Oyster case, an elegant fluted or set bezel, the signature cyclops lens magnifying the date — while Rolex has continuously refined its materials, movements, and finishing standards. Reference 278384RBR belongs to the current generation of the Datejust 31, the mid-size variant that sits between the 28 mm and the full 36 mm and appeals to a wide range of wrists seeking presence without excess.

At 31 mm the case strikes an ideal balance for wearers who prefer a watch that reads as jewellery-forward yet is substantive enough to make a clear horological statement. The case construction combines Rolex's proprietary Oystersteel — a 904L stainless steel alloy prized for its exceptional corrosion resistance and mirror-polish potential — with 18k white gold on the bezel and crown, creating a cool-toned, seamlessly integrated two-material aesthetic. Every curve of the case is hand-finished to Rolex's exacting standards, alternating between brushed flanks and polished lugs.

The bezel of reference 278384RBR is set with a continuous ring of brilliant-cut diamonds, replacing the traditional fluted or smooth profiles with concentrated brilliance that catches light from every angle. Inside the Oyster crystal lies the white mother-of-pearl dial, a material harvested from the inner layer of mollusk shells whose iridescent, shifting surface means no two dials look identical in different lighting conditions. Diamond hour markers replace printed indices, ensuring that the gem-setting philosophy carries through from bezel to dial for a fully unified, jewellery-grade appearance.

Power comes from a Rolex automatic movement, the self-winding mechanical heart that Rolex has refined over generations to deliver chronometric precision. The movement winds through the Oyster case's screw-down crown, which together with the screw-down case back provides meaningful water resistance, making this dressed-up watch far more robust than its appearance might suggest. The Oyster bracelet in matching Oystersteel and white gold links completes the package: it is solid, weighty, and secured by Rolex's deployant clasp for all-day security and comfort.

For collectors and first-time Rolex buyers alike, the Datejust 31 in reference 278384RBR represents one of the brand's most enduring propositions — a watch that transitions effortlessly from a business meeting to a formal occasion, that accumulates desirability rather than depreciation, and that carries the full weight of Rolex's global reputation. The diamond bezel and mother-of-pearl dial make it a statement piece without sacrificing versatility. At Bizak & Co. we source watches to the highest standards of authenticity and quality. Reach out to our team at bizakandco.com to check current availability and to buy this reference online or in person.

Technical Details
Reference
278384RBR
Model
Datejust 31
Movement
Automatic
Case material
Two-Tone
Bracelet material
Two-Tone
Dial
White mother-of-pearl with diamond indices
Case size
31mm
Requested condition
Brand New
Requested accessories
Full Set
FAQ

1. What makes the Rolex Datejust 31 reference 278384RBR special?
Reference 278384RBR combines an Oystersteel and 18k white gold case with a fully diamond-set bezel and a white mother-of-pearl dial set with diamond hour markers, giving it a rare jewellery-grade finish that distinguishes it from standard Datejust variants. The 31 mm size also occupies a versatile sweet spot that suits a broad range of wrists while delivering genuine wrist presence.

2. What movement powers the Rolex Datejust 31 278384RBR?
The watch is powered by a Rolex automatic self-winding movement, the same proven in-house mechanical technology found across the Datejust family. Rolex automatic movements are COSC-certified chronometers and are known for long-term reliability and precision.

3. What is the case size of the Datejust 31 ref. 278384RBR?
The case measures 31 mm in diameter, placing it in Rolex's mid-size Datejust category between the 28 mm ladies' model and the full-size 36 mm. It is a comfortable, versatile size that reads well on a wide range of wrist sizes.

4. Is the Rolex Datejust 31 278384RBR suitable for everyday wear?
Yes — despite its diamond-set bezel and precious-metal elements, the Datejust 31 is built on Rolex's Oyster case architecture, which provides robust water resistance and a screw-down crown for genuine durability. It is designed to be worn daily and transitions seamlessly from casual to formal settings.

5. What are the dial and material details of the 278384RBR?
The dial is crafted from genuine white mother-of-pearl, a naturally iridescent material that shifts subtly in different lighting, and is fitted with diamond-set hour markers. The case pairs Rolex's Oystersteel with 18k white gold, and the bezel is fully pavé-set with brilliant-cut diamonds for a coherent, high-jewellery aesthetic.

6. Is the Rolex Datejust 31 278384RBR a good buy, and how can I purchase it from Bizak & Co.?
The Datejust 31 with diamond bezel and mother-of-pearl dial is one of Rolex's most sought-after dressed configurations, combining brand prestige, fine materials, and strong long-term desirability. Visit bizakandco.com or contact our team directly to check availability, request pricing, and buy this reference online — Bizak & Co. is committed to sourcing authentic, high-quality timepieces for discerning collectors.

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Eligible watches may be returned within 90 days for store credit. Brand-new watches and other exclusions are final sale.

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