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Rolex Day-Date 40 40 mm 228398TBRSSBD Yellow Gold/Diamonds Silver

Rolex Day-Date 40 40 mm 228398TBRSSBD Yellow Gold/Diamonds Silver

$74,633.00 $80,250.00

*As with all fine timepieces, prices and availability are subject to market conditions and do not constitute a binding agreement.

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Rolex Day-Date 40 40 mm 228398TBRSSBD Yellow Gold/Diamonds Silver

Rolex Day-Date 40 40 mm 228398TBRSSBD Yellow Gold/Diamonds Silver

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Rolex Day-Date 40 40 mm 228398TBRSSBD Yellow Gold/Diamonds Silver

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Rolex Day-Date 40 40 mm 228398TBRSSBD Yellow Gold/Diamonds Silver · $

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The Rolex Day-Date 40 ref. 228398TBRSSBD is the definitive luxury dress watch, presenting a 40mm 18k yellow gold case paired with a dazzling baguette diamond bezel and a silver motif dial on the iconic President bracelet. This reference sits at the apex of the Day-Date collection, combining precious metal craftsmanship with the kind of diamond setting that defines top-tier horological jewelry.

What sets the 228398TBRSSBD apart is the full baguette diamond bezel, which elevates an already prestigious reference into genuine haute joaillerie territory, making it a statement piece sought by collectors and connoisseurs alike. Contact Bizak & Co. today to purchase this exceptional Rolex Day-Date 40 or to learn more about our curated inventory of luxury timepieces.

Compare it across every Day-Date 40 reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Day-Date 40, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

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The Rolex Day-Date is widely regarded as the most prestigious watch in the Rolex catalogue, a reputation it has held since its introduction in 1956 as the first wristwatch to display both the date and the day of the week spelled out in full. Reserved exclusively for cases and bracelets crafted from precious metals, the Day-Date earned its nickname — the Presidents' watch — through its association with world leaders, heads of state, and cultural icons across seven decades. The 40mm evolution of this storied design, launched as the Day-Date 40, brought a refined enlargement of the classic case proportions, making it perfectly suited to contemporary tastes while honoring every detail of the original.

Reference 228398TBRSSBD represents one of the most spectacular configurations available in the current Day-Date 40 lineup. The 40mm case is crafted entirely from 18k yellow gold, a warm and immediately recognizable precious metal that Rolex produces in its own foundry to exacting metallurgical standards. The case architecture follows the timeless Oyster form — fluted crown, downswept lugs, and a polished and brushed finishing that catches the light from every angle.

The bezel of the 228398TBRSSBD is set with baguette-cut diamonds, a choice that transforms the watch from a luxury timepiece into a work of high jewelry. Baguette diamonds are demanding to set because their elongated rectangular form and step-cut faceting require absolute precision in alignment; Rolex's gem-setting ateliers position each stone so that the ring of diamonds reads as a continuous, luminous channel around the dial. This level of gem-setting expertise is a hallmark of Rolex's in-house jewelry capabilities and is one of the primary reasons collectors seek out this specific reference.

The silver motif dial adds a sophisticated counterpoint to the gold and diamonds of the case. Motif dials in the Day-Date family are distinguished by their finely decorated surface patterns — guilloché-inspired textures that catch the light with every movement of the wrist — while the applied index hour markers provide clean legibility. The characteristic Day-Date apertures at 12 o'clock (day) and 3 o'clock (date) are rendered in matching precious-metal script, completing a dial that is as functional as it is beautiful. Powering the watch is Rolex's automatic movement, ensuring reliable, self-winding precision befitting the crown jewel of any collection.

On the wrist, the 228398TBRSSBD is secured by the President bracelet, an exclusively Day-Date fitting that Rolex introduced alongside the original 1956 model. Its three semi-circular links in 18k yellow gold conform elegantly to the curve of the wrist, and the concealed Crownclasp ensures a clean, uninterrupted profile. The combination of baguette diamond bezel, yellow gold President bracelet, and silver motif dial produces a wrist presence that is unmistakably opulent yet architecturally coherent — the very definition of restrained extravagance.

At Bizak & Co., we specialize in sourcing and presenting exceptional Rolex references for discerning buyers across the United States. The Day-Date 40 ref. 228398TBRSSBD is one of the most compelling high-jewelry sport-dress watches available on the secondary market, combining enduring brand prestige with genuine diamond craftsmanship and precious-metal construction that holds value over time. We invite you to contact our team at bizakandco.com to inquire about availability, condition details, and pricing — and to experience the Bizak & Co. standard of service when you buy a luxury watch online.

Technical Details

Reference Number 228398TBRSSBD

Model Family Day-Date 40

Movement Automatic

Case Material Yellow Gold

Bracelet Material Yellow Gold

Dial Silver motif with index

Case Dimension 40mm

Year 2025

Condition Brand New

Box & Papers Full Set

FAQ

1. What makes the Rolex Day-Date 40 ref. 228398TBRSSBD special?
The 228398TBRSSBD is distinguished by its baguette diamond bezel set entirely in 18k yellow gold, paired with a silver motif dial and the exclusive President bracelet — a combination that places it firmly in Rolex's high-jewelry tier. The Day-Date 40's 40mm case also offers a modern, wearable proportion that makes this reference as relevant today as the original Day-Date was in 1956.

2. What movement powers the Rolex Day-Date 40 228398TBRSSBD?
The Day-Date 40 ref. 228398TBRSSBD is powered by a Rolex automatic movement, meaning the watch winds itself through the natural motion of the wearer's wrist. Rolex manufactures its movements entirely in-house to Superlative Chronometer standards, ensuring exceptional accuracy and long-term reliability.

3. What is the case size of the Rolex Day-Date 40?
The Rolex Day-Date 40 measures 40mm in diameter, an increase over the classic 36mm Day-Date that gives the watch a bolder, more contemporary wrist presence. The case is crafted from 18k yellow gold throughout, consistent with the Day-Date's tradition of exclusive precious-metal construction.

4. Is the Rolex Day-Date 40 228398TBRSSBD suitable for everyday wear?
The Day-Date 40 is built to Rolex's Oyster standards, with a robust screw-down crown and solid precious-metal construction, making it far more durable than most dress watches. That said, its baguette diamond bezel and high-jewelry character make it a watch most owners reserve for formal occasions, important events, or whenever they want to make an unforgettable statement.

5. What is the dial and bezel like on reference 228398TBRSSBD?
The dial is finished in silver with a decorative motif surface and applied index hour markers, offering elegant legibility alongside its visual richness. The bezel is fully set with individually placed baguette-cut diamonds, which Rolex aligns with meticulous precision to create a continuous ring of step-cut brilliance that frames the dial.

6. Is the Rolex Day-Date 40 228398TBRSSBD a good buy, and how can I purchase it from Bizak & Co.?
The Day-Date in 18k yellow gold with a diamond bezel is one of the most consistently desirable references in the Rolex secondary market, combining iconic brand prestige with precious materials that retain intrinsic value. You can inquire about this specific reference — ref. 228398TBRSSBD — by visiting bizakandco.com or contacting our team directly; we are happy to provide full condition details, provenance information, and assist you through a secure purchase.

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