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Rolex Lady-Datejust 26 26 mm 69174 Steel Silver

Rolex Lady-Datejust 26 26 mm 69174 Steel Silver Rolex Lady-Datejust 26 26 mm 69174 Steel…

Reference 69174

Full watch configuration

Rolex Lady-Datejust 26 26 mm 69174 Steel Silver

$5,070.00
Requested condition
Pre-Owned
Requested accessories
Papers Only

By Rolex

Sourced to order. We confirm the watch, condition and final price before purchase. Reference images shown.

Eligible watches: 90-day returns for store credit only. Brand-new watches and other exclusions are final sale. Return terms.

Rolex Lady-Datejust 26 26 mm 69174 Steel Silver

Rolex Lady-Datejust 26 26 mm 69174 Steel Silver

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Rolex Lady-Datejust 26 26 mm 69174 Steel Silver

Catalogue watch price: $5,070.00 USD

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The Rolex Lady-Datejust 26 reference 69174 is a classic 26 mm stainless steel dress watch featuring a silver dial, yellow gold fluted bezel, and the iconic Jubilee bracelet. This two-tone aesthetic — polished steel paired with yellow gold accents — defines the timeless elegance for which the Lady-Datejust is celebrated worldwide.

Reference 69174 stands out for its harmonious blend of sporty steel construction and refined yellow gold detailing, making it equally at home at formal occasions and everyday wear. Contact Bizak & Co. to learn more about availability or to buy this Rolex Lady-Datejust 69174 online today.

Compare it across every Lady-Datejust reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Lady-Datejust, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

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The Rolex Lady-Datejust 26 reference 69174 is one of the most enduring expressions of feminine Swiss watchmaking, combining the storied Datejust lineage with a compact 26 mm stainless steel case sized precisely for the wrist. Introduced as part of Rolex's Lady-Datejust family, the Datejust itself holds the distinction of being the first self-winding wristwatch to display the date in a magnified aperture — the Cyclops lens over the date window — a milestone Rolex achievement that reference 69174 proudly carries forward.

The design of reference 69174 centers on a beautifully contrasted two-tone presentation. The stainless steel case and Jubilee bracelet provide a cool, polished foundation, while the yellow gold fluted bezel introduces warmth and a sense of occasion. The fluted bezel is one of Rolex's most recognizable design signatures, originally developed as a functional winding mechanism and refined over decades into a purely aesthetic statement of luxury. Together these elements create a watch that reads as refined yet approachable.

At the heart of the dial is a clean silver finish that catches the light with understated sophistication. The silver dial offers excellent legibility, its hour markers and hands presented with crisp contrast against the luminous surface. The Cyclops lens magnifies the date display at three o'clock, a practical detail that doubles as a visual hallmark, instantly identifying this as a genuine Rolex Datejust to any knowledgeable observer.

Powering the Lady-Datejust 69174 is a Rolex automatic movement, a self-winding mechanical caliber built to the exacting tolerances that have earned Rolex its reputation for reliability and chronometric precision. Rolex automatic movements are officially certified as chronometers, meaning each movement is tested and verified to meet stringent accuracy standards before leaving the manufacture. This means the watch is not merely beautiful — it is a precision instrument designed to perform day after day.

The Jubilee bracelet fitted to reference 69174 is a five-piece link design that Rolex debuted alongside the original Datejust in 1945, and it remains one of the brand's most beloved bracelets for its supple, jewelry-like drape on the wrist. On a 26 mm case, the Jubilee scales perfectly, flowing from the lugs with an elegance that larger bracelets cannot replicate. The overall wrist presence is refined and feminine without sacrificing the solidity and heft that set a genuine Rolex apart from any imitation.

At Bizak & Co. we source pre-owned and vintage Rolex timepieces with a commitment to authenticity and transparency. Acquiring a Rolex Lady-Datejust 26 reference 69174 through Bizak & Co. means working with a knowledgeable team that can answer detailed questions about the watch's condition and provenance. Browse our inventory at bizakandco.com or reach out directly — we are here to help you find the right watch with confidence.

Technical Details
Reference
69174
Model
Lady-Datejust
Movement
Automatic
Case material
Stainless Steel
Bracelet material
Stainless Steel
Dial
Silver
Case size
26mm
Requested condition
Pre-Owned
Requested accessories
Papers Only
FAQ

1. What makes the Rolex Lady-Datejust 26 reference 69174 special?
Reference 69174 combines a stainless steel 26 mm case with a yellow gold fluted bezel and Jubilee bracelet, creating a two-tone look that is distinctly elegant and classically Rolex. The silver dial and Cyclops date magnifier tie this watch directly to the Datejust's pioneering heritage as the first self-winding date-display wristwatch. It is a piece that transcends trends and remains desirable decades after production.

2. What movement powers the Rolex Lady-Datejust 69174?
The reference 69174 is powered by a Rolex automatic self-winding movement, meaning the rotor winds the mainspring through the natural motion of the wearer's wrist. Rolex automatic movements are certified Swiss chronometers, held to strict accuracy standards by an independent testing institute. This ensures reliable, precise timekeeping over the long term.

3. What is the case size of the Lady-Datejust 69174?
The Rolex Lady-Datejust reference 69174 features a 26 mm stainless steel case, a diameter that has been the benchmark for Rolex's ladies' Datejust line for decades. The compact size makes it an ideal choice for smaller wrists or for anyone who prefers a discreet, jewelry-like watch profile. Despite its modest dimensions, the case retains the robust Rolex build quality the brand is known for.

4. Is the Rolex Lady-Datejust 69174 suitable for everyday wear?
Yes — the stainless steel case and Jubilee bracelet are highly durable, and Rolex constructs its cases and bracelets to withstand daily life. The automatic movement is self-winding, so wearing the watch regularly keeps it running without the need for manual winding. The two-tone styling is versatile enough to pair with both casual and formal attire, making it a genuine everyday companion.

5. What are the key design details of the dial and bezel on ref. 69174?
The dial is finished in silver, offering a clean and luminous surface that provides excellent contrast for the hour markers and hands. The bezel is yellow gold with a fluted pattern, one of Rolex's most iconic design elements and a mark of the Datejust's heritage. Together, the silver dial and yellow gold fluted bezel create the classic two-tone Rolex aesthetic that has remained in demand for generations.

6. How can I buy the Rolex Lady-Datejust 69174 from Bizak & Co.?
You can browse available inventory and purchase online at bizakandco.com, or contact the Bizak & Co. team directly for personalized assistance. We are happy to provide additional details about condition, provenance, and pricing for this reference. Please note that Bizak & Co. is not an authorized Rolex dealer, and all Rolex trademarks remain the property of Rolex SA.

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Our five-year Bizak & Co. warranty covers manufacturing defects affecting mechanical operation under normal use, starting on delivery. It is separate from any remaining manufacturer warranty.

Exclusions include accidental damage, misuse, water damage, cosmetic damage, normal wear, loss and theft. Coverage and service availability for vintage or modified watches are confirmed in writing before purchase.

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90-Day Returns for Store Credit

Eligible watches may be returned within 90 days for store credit. Brand-new watches and other exclusions are final sale.

Read eligibility, condition requirements, and exclusions.

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U.S. overnight shipping is $100; international shipping is $500. Dispatch takes 2–3 business days after your wire clears. International transit times vary. Shipping details.

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