Rolex Lady-Datejust 28 28 mm 279171SRJ Steel/Rose Gold Sundust Rolex Lady-Datejust 28 28 mm 279171SRJ Steel/Rose…

The Rolex Lady-Datejust is one of the most iconic timepieces in horological history, representing decades of watchmaking refinement distilled into a watch sized perfectly for the modern woman's wrist. Introduced as the first self-winding, waterproof wristwatch to display the date in a window on the dial, the Datejust family has been a cornerstone of Rolex's catalog since 1945. The Lady-Datejust, introduced later to bring those same hallmark features to a more compact, elegantly scaled case, has since become a benchmark for what a luxury dress watch should be.

Reference 279171SRJ represents the contemporary 28mm expression of the Lady-Datejust in a beautifully considered two-tone configuration. The case and bracelet are crafted in Oystersteel — Rolex's proprietary 904L stainless steel alloy renowned for its exceptional corrosion resistance and mirror-bright polish — while the crown, lugs, and bezel are rendered in warm 18k Everose gold, Rolex's own rose gold alloy formulated for long-lasting color stability. The result is a watch that transitions effortlessly from boardroom to evening occasion.

The dial is finished in sundust, a warm, light champagne-adjacent hue with a subtle shimmer that catches the light beautifully and flatters the rose gold tones throughout the watch. The rose gold fluted bezel — one of Rolex's most historically significant bezel designs, originally developed to serve as a functional means of securing the movement — frames the dial with a geometric, faceted sparkle that elevates the overall aesthetic. Together, the sundust dial and the fluted bezel create a cohesive warm palette that is instantly recognizable and deeply covetable.

The Jubilee bracelet, another Rolex original introduced alongside the Datejust in 1945, features a five-piece link construction that gives the wrist a supple, flowing feel while maintaining the structural integrity expected of a Rolex. On a 28mm case, the Jubilee bracelet is scaled precisely to match the proportions of the watch, draping the wrist with the kind of refined comfort that only decades of bracelet engineering can achieve. The combination of Oystersteel and Everose gold links mirrors the two-tone theme of the case for a fully integrated, polished look.

Powering the Lady-Datejust 279171SRJ is an automatic movement, continuing Rolex's tradition of self-winding precision that has defined the Datejust since its inception. The watch carries a 100-meter water resistance rating, making it practical for everyday wear including brief water exposure. Whether you are seeking a first serious luxury watch, a landmark gift, or a refined daily companion, the Lady-Datejust 28 in this 279171SRJ configuration represents exceptional value and enduring style.

At Bizak & Co., we are passionate about connecting discerning collectors and first-time buyers with exceptional timepieces at competitive prices. The Rolex Lady-Datejust 28 ref. 279171SRJ is a perennially popular reference with strong secondary market demand and broad appeal. Please note that Bizak & Co. is not an authorized Rolex dealer. We invite you to contact us directly to learn more about availability, condition details, and box and papers status for this reference — our team is here to guide you through every step of your purchase.