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Rolex Lady-Datejust 28 28 mm 279173SDO Steel/Yellow Gold Silver

Rolex Lady-Datejust 28 28 mm 279173SDO Steel/Yellow Gold Silver Rolex Lady-Datejust 28 28 mm 279173SDO Steel/Yellow…

Reference 279173SDO

Full watch configuration

Rolex Lady-Datejust 28 28 mm 279173SDO Steel/Yellow Gold Silver

$14,879.00 $15,999.00
Requested condition
Brand New
Requested accessories
Full Set

By Rolex

Sourced to order. We confirm the watch, condition and final price before purchase. Reference images shown.

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Rolex Lady-Datejust 28 28 mm 279173SDO Steel/Yellow Gold Silver

Rolex Lady-Datejust 28 28 mm 279173SDO Steel/Yellow Gold Silver

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Rolex Lady-Datejust 28 28 mm 279173SDO Steel/Yellow Gold Silver

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The Rolex Lady-Datejust 28 reference 279173SDO is a 28mm two-tone watch crafted in Oystersteel and 18k yellow gold, featuring a silver diamond dial, an 18k yellow gold fluted bezel, and the classic Oyster bracelet. Powered by an automatic movement, this reference pairs the timeless Datejust silhouette with the brilliance of diamond hour markers and the warm elegance of yellow gold.

Reference 279173SDO stands out for its perfectly balanced combination of sporty Oyster robustness and fine jewelry detailing, making it one of the most versatile pieces in the Lady-Datejust lineup. Contact Bizak & Co. today to inquire about availability or to buy this stunning reference online.

Compare it across every Lady-Datejust 28 reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Lady-Datejust 28, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

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The Rolex Lady-Datejust is one of the most enduring icons in watchmaking history, having debuted in 1957 as the first self-winding, waterproof wristwatch with a date display scaled specifically for a woman's wrist. Across more than six decades, the collection has remained a benchmark of elegance and precision, and the current 28mm generation continues that legacy with refined proportions and impeccable finishing. Reference 279173SDO represents the Lady-Datejust at its most harmonious, blending the technical pedigree of a professional Rolex with the visual warmth of precious metal and diamond detailing.

The 28mm case of the 279173SDO is constructed in Oystersteel — Rolex's proprietary 904L stainless steel known for its exceptional corrosion resistance and brilliant polish — complemented by 18k yellow gold on the bezel and crown. At 28mm, the case is ideally proportioned for smaller wrists, offering a refined, jewel-like presence without sacrificing legibility. The signature Oyster case architecture provides a hermetically sealed environment for the movement, ensuring reliable protection during everyday wear.

The dial of reference 279173SDO is finished in silver and set with diamond hour markers, creating an interplay of light that transforms the watch face into something truly luminous. The 18k yellow gold fluted bezel — one of the most recognizable design elements in the entire Rolex catalog — frames the dial with precise, mirror-polished ridges that catch and reflect light from every angle. Together, the silver diamond dial and yellow gold fluted bezel give this reference an undeniably luxurious character that transitions effortlessly from day to evening.

The Lady-Datejust 28 is driven by an automatic movement, ensuring that the watch winds itself through the natural motion of the wearer's wrist. Rolex movements are celebrated industry-wide for their precision, reliability, and in-house manufacture, and the caliber fitted to the Lady-Datejust 28 family carries that same pedigree. The Oyster bracelet — crafted in matching Oystersteel with yellow gold center links — completes the package with the same robustness and elegance that has made it a Rolex staple since the 1930s.

Buying the Rolex Lady-Datejust 28 reference 279173SDO from Bizak & Co. means purchasing from a trusted luxury watch specialist committed to transparency, quality, and client satisfaction. Whether you are adding a cornerstone timepiece to a growing collection or searching for a refined everyday watch that will hold its value over time, the 279173SDO is a compelling choice. Reach out to the Bizak & Co. team to confirm current availability, discuss condition details, and explore secure purchase options — we are here to make your acquisition as seamless as the watch itself.

Technical Details
Reference
279173SDO
Model
Lady-Datejust 28
Movement
Automatic
Case material
Two-Tone
Bracelet material
Two-Tone
Dial
Silver diamond
Case size
28mm
Requested condition
Brand New
Requested accessories
Full Set
FAQ

1. What makes the Rolex Lady-Datejust 28 ref. 279173SDO special?
Reference 279173SDO combines Oystersteel and 18k yellow gold construction with a silver diamond dial and an 18k yellow gold fluted bezel, striking a balance between sporty durability and fine jewelry aesthetics. This two-tone configuration is among the most sought-after in the Lady-Datejust lineup because it pairs everyday wearability with undeniable elegance.

2. What movement powers the Rolex Lady-Datejust 28 279173SDO?
The Lady-Datejust 28 reference 279173SDO is equipped with an automatic movement, meaning it self-winds through the natural motion of the wearer's wrist. Rolex automatic movements are renowned for their in-house manufacture, chronometric precision, and long-term reliability.

3. What is the case size of the Rolex Lady-Datejust 279173SDO?
The case measures 28mm in diameter, making it ideally sized for smaller wrists while maintaining the classic Oyster case proportions Rolex is known for. The 28mm Lady-Datejust is the current standard size in the women's Datejust family.

4. Is the Rolex Lady-Datejust 28 279173SDO suitable for everyday wear?
Yes — the Oyster case construction and Oystersteel material make this reference highly resistant to the rigors of daily wear, and the watch is water-resistant to 100 meters (330 feet). The Oyster bracelet adds further robustness and comfort, making the 279173SDO a genuinely practical choice as well as a beautiful one.

5. What is the dial and bezel like on the 279173SDO?
The dial is finished in silver and set with diamond hour markers, lending the watch a sparkling, jewelry-forward appearance. The bezel is crafted in 18k yellow gold with Rolex's iconic fluted motif, featuring precisely machined ridges that maximize light reflection and add a signature touch of luxury.

6. How can I buy the Rolex Lady-Datejust 28 279173SDO from Bizak & Co.?
You can purchase or inquire about the Rolex Lady-Datejust 28 ref. 279173SDO directly through bizakandco.com or by contacting the Bizak & Co. team for personalized assistance. Bizak & Co. is a dedicated luxury watch dealer — while not an authorized Rolex retailer, we are committed to offering authentic timepieces with transparent descriptions and attentive service.

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90-Day Returns for Store Credit

Eligible watches may be returned within 90 days for store credit. Brand-new watches and other exclusions are final sale.

Read eligibility, condition requirements, and exclusions.

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U.S. overnight shipping is $100; international shipping is $500. Dispatch takes 2–3 business days after your wire clears. International transit times vary. Shipping details.

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