Rolex Lady-Datejust 31 31 mm 278243OGMDJ Steel/Yellow Gold Green

The Rolex Lady-Datejust is among the most recognized and celebrated watches in the history of fine watchmaking, and the 31mm case size occupies the sweet spot between the petite 28mm and the full-size 36mm, offering versatility that suits a wide range of wrists. Reference 278243OGMDJ represents a particularly compelling expression of this lineage, pairing the structural confidence of Oystersteel with the warmth of 18k yellow gold in what Rolex calls a Rolesor combination — a hallmark of the Datejust's identity since the 1940s.

At the heart of this reference's visual appeal is the olive green floral motif dial set with diamond hour markers. The olive green hue occupies an increasingly coveted position in the luxury watch market, offering a rich, nature-inspired depth that reads differently under various lighting conditions — warm and earthy in natural light, luminous and jewel-like under tungsten. The floral motif adds an artisanal dimension rarely seen in production watchmaking at this level, elevating the dial from a timekeeping surface to a miniature work of decorative art.

The smooth domed yellow gold bezel is a deliberate design choice that softens the watch's profile and reinforces its dressy character. Unlike fluted or diamond-set bezels, the domed form keeps the eye moving toward the dial, ensuring the olive green and its floral detailing remain the focal point. The Jubilee bracelet — a five-link design introduced by Rolex on the very first Datejust in 1945 — completes the look with its supple drape and understated elegance, sitting comfortably on the wrist throughout the day.

Powering the watch is an automatic movement, ensuring the Lady-Datejust 31 278243OGMDJ remains accurate and self-winding through everyday wear. Rolex's automatic movements are renowned for their precision, reliability, and refinement, and the Lady-Datejust line benefits from the same rigorous manufacturing standards applied across the entire Rolex catalog. The watch also carries a water resistance rating of 100 meters (330 feet), underscoring the robustness of the Oyster case and making it genuinely practical for daily life.

Wrist presence on the 31mm case is effortlessly balanced — substantial enough to be noticed, refined enough to sit beneath a cuff or complement formal attire. The two-tone Rolesor construction bridges casual and formal contexts with ease, making this reference a true everyday companion that can transition from morning errands to evening events without missing a beat.

At Bizak & Co., we specialize in sourcing exceptional Rolex timepieces for discerning collectors and first-time luxury watch buyers alike. The Lady-Datejust 31 reference 278243OGMDJ is a desirable and increasingly sought-after reference thanks to its distinctive olive green diamond dial — an opportunity not to be overlooked. Browse our inventory at bizakandco.com or reach out directly to our team for personalized assistance, pricing, and availability. Please note that Bizak & Co. is not an authorized Rolex dealer.