Rolex Lady-Datejust 31 31 mm 278341RBRCRDVIO Steel/Rose Gold/Diamonds Chocolate

The Rolex Lady-Datejust is one of the most enduring icons in watchmaking history, introduced in 1957 as the first self-winding waterproof wristwatch sized specifically for women. Over more than six decades the Lady-Datejust has evolved through countless dial and material combinations while retaining the timeless Oyster case architecture, the magnified date window at three o'clock, and the movement excellence that defines every Rolex. Reference 278341RBRCRDVIO represents the contemporary 31mm generation of this lineage, a size that sits confidently on the wrist while honoring the model's original feminine proportions.

The 31mm Oyster case of reference 278341RBRCRDVIO is crafted in a combination of Oystersteel — Rolex's proprietary 904L stainless steel alloy prized for its superior corrosion resistance and mirror-bright polish — and 18k Everose Gold, Rolex's exclusive rose gold alloy formulated to resist fading over time. The two-tone construction gives the watch a warm, luxurious character that transitions naturally from daytime to evening. The domed bezel set with diamonds in 18k Everose Gold adds a layer of brilliance that places this reference firmly in the jewellery-watch category without sacrificing legibility or wearability.

The chocolate dial with Roman numerals is among the most sought-after dial configurations in the Lady-Datejust 31 family. The deep, warm chocolate tone creates a striking contrast with the diamond-set bezel and rose gold accents, while the classic Roman hour markers lend a timeless formality that appeals to collectors and first-time luxury watch buyers alike. The date display at three o'clock, magnified by Rolex's signature Cyclops lens, remains instantly readable — a practical hallmark that has distinguished every Datejust since the original 1945 introduction.

Powering the watch is an automatic movement, delivering the self-winding convenience expected of any serious everyday timepiece. The Oyster bracelet, one of the most recognized and admired bracelet designs in horology, completes the package with its three-piece link construction and robust Oysterlock safety clasp. The bracelet pairs seamlessly with the two-tone case, and its comfort and durability make reference 278341RBRCRDVIO as practical as it is beautiful. The watch offers 100 meters (330 feet) of water resistance courtesy of the screw-down Oyster crown.

For collectors and buyers searching for a Rolex Lady-Datejust 31 for sale, reference 278341RBRCRDVIO occupies a particularly desirable position: the chocolate Roman dial and diamond bezel combination is consistently in demand, the two-tone Everose Gold and Oystersteel construction is versatile across dress and casual contexts, and the 31mm case size appeals to a wide range of wrist sizes. Whether you are buying your first luxury watch or adding a proven collectible to an established collection, this reference delivers on every dimension — aesthetics, craftsmanship, and long-term value.

Bizak and Co. is a trusted luxury watch dealer offering carefully selected Rolex timepieces including the Lady-Datejust 31 278341RBRCRDVIO. Browse the full collection at bizakandco.com or reach out directly to our team for detailed condition notes, provenance information, and purchase options. We are committed to making your buying experience transparent, informed, and enjoyable — because a watch of this caliber deserves nothing less.