Rolex Lady-Datejust 31 31 mm 278341RBRSVFLOMDO Steel/Rose Gold/Diamonds Silver

The Rolex Lady-Datejust 31 is one of the most enduring icons in fine watchmaking, a lineage that traces its roots to the original Datejust introduced in 1945 — the first self-winding wristwatch to display the date in a window on the dial. The Lady-Datejust emerged as a dedicated expression tailored to a smaller wrist, and the 31mm case size sits at the sweet spot between the petite 28mm and the full-sized 36mm, offering versatility for a wide range of wearers. Reference 278341RBRSVFLOMDO represents the contemporary pinnacle of this tradition, blending horological heritage with a lavish aesthetic that few dress watches can rival.

The 31mm case of the 278341RBRSVFLOMDO is constructed in Rolex's proprietary Oystersteel — a 904L stainless steel alloy prized for its superior corrosion resistance and mirror-like polish — complemented by 18k Everose gold components. Everose gold is Rolex's exclusive rose gold alloy, developed in-house to resist fading over decades of wear, ensuring the warm blush tone remains as vivid decades from now as the day the watch left the manufacture. This two-tone configuration gives the watch a luxuriously layered appearance that works equally well against formal attire and casual dress.

The silver floral motif dial is the emotional heart of this reference. The delicately rendered floral pattern transforms what might otherwise be a classic date display into a miniature work of decorative art, with each petal and motif executed with the precision Rolex applies to every dial produced in Geneva. Paired with the domed bezel set entirely with brilliant-cut diamonds in 18k Everose gold, the dial creates a harmonious interplay of light — the sparkling stones framing the intricate silver canvas in a way that catches attention without crossing into excess.

The watch is driven by a Rolex automatic movement, ensuring the reliable self-winding performance that the brand's Oyster movements are celebrated for worldwide. Water resistance is rated to 100 meters (330 feet), a testament to the integrity of the Oyster case construction with its screw-down crown and caseback — practical peace of mind that distinguishes a Rolex from purely ornamental jewelry watches. The Oyster bracelet in matching Oystersteel and Everose gold provides a secure, comfortable fit with Rolex's characteristic attention to link finishing and articulation.

For collectors and buyers searching for a Rolex Lady-Datejust 31 for sale, the 278341RBRSVFLOMDO occupies a particularly desirable position in the secondary market: it offers the full diamond-bezel drama of the top-tier Lady-Datejust configurations alongside the timeless floral motif dial — a combination that appeals to connoisseurs of both watchmaking and jewelry. Whether you are buying online or wish to speak with an expert, Bizak & Co. invites you to reach out directly. Please note that Bizak & Co. is not an authorized Rolex dealer; all watches are offered on the pre-owned or gray market, and specific condition and provenance details are available upon inquiry.