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Rolex Lady-Datejust 31 31 mm 278381RBRRDO Steel/Rose Gold/Diamonds Rose

Rolex Lady-Datejust 31 31 mm 278381RBRRDO Steel/Rose Gold/Diamonds Rose Rolex Lady-Datejust 31 31 mm 278381RBRRDO Steel/Rose…

Reference 278381RBRRDO

Full watch configuration

Rolex Lady-Datejust 31 31 mm 278381RBRRDO Steel/Rose Gold/Diamonds Rose

$20,924.00 $22,499.00
Requested condition
Brand New
Requested accessories
Full Set

By Rolex

Sourced to order. We confirm the watch, condition and final price before purchase. Reference images shown.

Eligible watches: 90-day returns for store credit only. Brand-new watches and other exclusions are final sale. Return terms.

Rolex Lady-Datejust 31 31 mm 278381RBRRDO Steel/Rose Gold/Diamonds Rose

Rolex Lady-Datejust 31 31 mm 278381RBRRDO Steel/Rose Gold/Diamonds Rose

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Rolex Lady-Datejust 31 31 mm 278381RBRRDO Steel/Rose Gold/Diamonds Rose

Catalogue watch price: $20,924.00 USD

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The Rolex Lady-Datejust 31 reference 278381RBRRDO is a 31mm two-tone timepiece crafted in Oystersteel and 18k Everose gold, presenting a luminous rose diamond dial framed by a brilliant diamond-set bezel. The classic Oyster bracelet completes the look with polished and satin-finished links, making this reference one of the most sought-after luxury watches for women available to buy online.

Reference 278381RBRRDO stands out for its seamless marriage of precious materials — the warm glow of Everose gold, the sparkle of diamond accents, and the enduring elegance of Rolex's iconic date display. Contact Bizak & Co. today to learn more or purchase this exceptional Lady-Datejust 31 for sale.

Compare it across every Lady-Datejust 31 reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Lady-Datejust 31, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

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The Rolex Lady-Datejust is one of the most enduring icons in watchmaking history — the first waterproof wristwatch to feature a date display on the dial, and the first to be sized expressly for women. Introduced in 1957 as a feminine counterpart to the Datejust, the Lady-Datejust has evolved across decades while retaining its signature elegance, balance, and horological integrity. Reference 278381RBRRDO represents the 31mm generation of this lineage, a size that sits beautifully on the wrist while accommodating all the refinement Rolex builds into every case.

The case of the 278381RBRRDO is constructed in a two-tone combination of Oystersteel — Rolex's proprietary 904L stainless steel, renowned for its exceptional corrosion resistance and mirror-polish depth — and 18k Everose gold, Rolex's exclusive rose gold alloy formulated to resist fading over time. At 31mm in diameter, the Oyster case strikes the ideal balance between presence and delicacy, wearing comfortably on a wide range of wrist sizes without ever feeling oversized or understated.

The rose diamond dial is the visual centerpiece of this reference. Rich in color and texture, the rose dial is elevated by diamond hour markers that catch light from every angle, transforming a precision instrument into a piece of fine jewelry. The diamond-set bezel — a hallmark of Rolex's most glamorous Datejust configurations — encircles the dial with a continuous ring of brilliant-cut diamonds, amplifying the watch's luminosity and its identity as a statement of refined taste.

Powering this Lady-Datejust 31 is a Rolex automatic movement, delivering the reliable self-winding performance and date complication that have defined the Datejust for over six decades. The Oyster bracelet, with its signature three-link design and blend of polished and satin-finished surfaces, integrates seamlessly with the two-tone case and fastens with Rolex's folding Crownclasp for a secure, comfortable fit. The Oyster case construction also provides water resistance to 100 meters (330 feet), meaning this watch is built to accompany an active lifestyle without compromise.

For collectors and first-time luxury watch buyers alike, the Lady-Datejust 31 ref. 278381RBRRDO occupies a uniquely compelling position in the market. It is simultaneously a status symbol, a fine jewelry piece, and a serious mechanical timepiece — versatile enough for daily wear yet polished enough for formal occasions. Demand for diamond-dial, diamond-bezel Datejust references in Everose gold and steel consistently remains strong, making this reference not only a pleasure to wear but a wise addition to any collection.

At Bizak & Co., we are passionate about connecting discerning buyers with exceptional timepieces. Whether you are purchasing your first Rolex or expanding a curated collection, our team is here to guide you through every detail of this Lady-Datejust 31 for sale. Browse our selection online at bizakandco.com or reach out directly — we would love to help you find the perfect watch.

Technical Details
Reference
278381RBRRDO
Model
Lady-Datejust 31
Movement
Automatic
Case material
Two-Tone
Bracelet material
Two-Tone
Dial
Rose diamond dial
Case size
31mm
Requested condition
Brand New
Requested accessories
Full Set
FAQ

1. What makes the Rolex Lady-Datejust 31 ref. 278381RBRRDO special?
Reference 278381RBRRDO combines Oystersteel and 18k Everose gold with a rose diamond dial and a fully diamond-set bezel, making it one of the most luxurious configurations in the Lady-Datejust 31 lineup. This two-tone precious-metal construction paired with diamond accents gives the watch a distinctly jewelry-forward character that is rare among precision mechanical timepieces.

2. What movement powers the Lady-Datejust 31 278381RBRRDO?
This Lady-Datejust 31 is powered by a Rolex automatic movement, providing self-winding convenience and the iconic date display at 3 o'clock. Rolex automatic movements are celebrated for their precision, durability, and low-maintenance reliability over decades of use.

3. What is the case size of the Rolex Lady-Datejust 278381RBRRDO?
The case measures 31mm in diameter, the classic mid-size dimension that has defined the Lady-Datejust since its introduction. This size offers genuine wrist presence and dial legibility while remaining elegantly proportioned for a wide range of wrist sizes.

4. Is the Lady-Datejust 31 suitable for everyday wear?
Yes — despite its diamond-set luxury aesthetic, the Lady-Datejust 31 is built on Rolex's Oyster case platform, which provides water resistance to 100 meters (330 feet) and robust everyday durability. The Oystersteel construction and Oyster bracelet are designed to withstand the demands of daily life, making this watch as practical as it is beautiful.

5. What are the dial and bezel details on the 278381RBRRDO?
The dial is a rose diamond dial set with diamond hour markers that complement the warm hue of the Everose gold elements. The bezel is fully set with brilliant-cut diamonds, creating a continuous halo of sparkle around the dial and reinforcing the watch's identity as a fine jewelry piece.

6. How can I buy the Rolex Lady-Datejust 31 278381RBRRDO from Bizak & Co.?
You can browse and purchase this Lady-Datejust 31 for sale directly at bizakandco.com, or contact our team for personalized assistance. Bizak & Co. is not an authorized Rolex dealer, and we welcome inquiries about pricing, condition details, and availability for this and other luxury timepieces in our collection.

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Our five-year Bizak & Co. warranty covers manufacturing defects affecting mechanical operation under normal use, starting on delivery. It is separate from any remaining manufacturer warranty.

Exclusions include accidental damage, misuse, water damage, cosmetic damage, normal wear, loss and theft. Coverage and service availability for vintage or modified watches are confirmed in writing before purchase.

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90-Day Returns for Store Credit

Eligible watches may be returned within 90 days for store credit. Brand-new watches and other exclusions are final sale.

Read eligibility, condition requirements, and exclusions.

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U.S. overnight shipping is $100; international shipping is $500. Dispatch takes 2–3 business days after your wire clears. International transit times vary. Shipping details.

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