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Rolex Lady-Datejust 31 31 mm 278381RBRROSO Steel/Rose Gold/Diamonds Rose

Rolex Lady-Datejust 31 31 mm 278381RBRROSO Steel/Rose Gold/Diamonds Rose Rolex Lady-Datejust 31 31 mm 278381RBRROSO Steel/Rose…

Reference 278381RBRROSO

Full watch configuration

Rolex Lady-Datejust 31 31 mm 278381RBRROSO Steel/Rose Gold/Diamonds Rose

$19,250.00 $20,699.00
Requested condition
Brand New
Requested accessories
Full Set

By Rolex

Sourced to order. We confirm the watch, condition and final price before purchase. Reference images shown.

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Rolex Lady-Datejust 31 31 mm 278381RBRROSO Steel/Rose Gold/Diamonds Rose

Rolex Lady-Datejust 31 31 mm 278381RBRROSO Steel/Rose Gold/Diamonds Rose

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Rolex Lady-Datejust 31 31 mm 278381RBRROSO Steel/Rose Gold/Diamonds Rose

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The Rolex Lady-Datejust 31 ref. 278381RBRROSO is a 31mm two-tone timepiece crafted in Oystersteel and 18k Everose gold, featuring a rose dial and a dazzling diamond-set bezel. Completing the look is Rolex's iconic Oyster bracelet, which pairs effortlessly with the watch's feminine yet refined aesthetic. Powered by an automatic movement, this reference balances everyday reliability with unmistakable luxury.

Reference 278381RBRROSO stands out for its harmonious blend of warm Everose gold accents, the soft rose-toned dial, and the brilliance of the diamond bezel — a combination that makes it one of the most sought-after Lady-Datejust configurations on the pre-owned market. Contact Bizak & Co. to inquire about availability, pricing, or to buy this stunning Rolex Lady-Datejust 31 online today.

Compare it across every Lady-Datejust 31 reference we carry, or browse the full Rolex collection at Bizak & Co.

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The Rolex Lady-Datejust is one of the most enduring icons in watchmaking history, having debuted in 1957 as the first self-winding, waterproof wristwatch designed specifically for women. Over the decades it has evolved in materials, proportions, and finishing, but its core identity — a clean, date-displaying dial within an Oyster case — has remained uncompromised. The 31mm case size introduced with the modern Lady-Datejust 31 family sits beautifully between the 28mm and 36mm references, offering a silhouette that reads as distinctly feminine while still commanding presence on the wrist.

Reference 278381RBRROSO represents one of the most desirable configurations in the current Lady-Datejust 31 lineup. The case and bracelet combine Oystersteel — Rolex's proprietary 904L stainless steel — with 18k Everose gold, the brand's own rose-gold alloy formulated for lasting color that resists fading over time. The interplay of the cool steel and warm pink-gold elements gives the watch a richly layered visual character that flatters a wide range of personal styles.

The rose dial is a natural complement to the Everose gold components, creating a monochromatic warmth that feels cohesive rather than busy. Rolex dials at this tier are manufactured in-house to exacting standards, with applied hour markers and hands finished to reflect light in multiple directions. The diamond-set bezel frames the dial with brilliant-cut stones channel-set for a continuous, uninterrupted arc of sparkle — a detail that elevates ref. 278381RBRROSO firmly into fine-jewelry territory without sacrificing legibility.

The Oyster bracelet on this reference features the same two-tone Oystersteel and Everose gold construction as the case, ensuring a seamless transition from lug to wrist. It is secured by Rolex's Oysterclasp with a concealed folding system, providing both security and ease of wear. The overall build quality — from the brushed center links to the polished outer links — reflects the meticulous hand-finishing that distinguishes genuine Rolex bracelets. An automatic movement powers the watch, delivering the dependable self-winding performance Rolex is globally recognized for.

Buying this Rolex Lady-Datejust 31 ref. 278381RBRROSO from Bizak & Co. means working with a specialist dealer that understands both the investment and the personal significance of a luxury timepiece of this caliber. Whether you are looking to add a statement watch to your collection, mark a milestone occasion, or simply wear one of the finest ladies' watches ever made every single day, this reference delivers on every count. Browse our current inventory online at bizakandco.com or reach out directly to our team to discuss availability and arrange your purchase with confidence.

Technical Details
Reference
278381RBRROSO
Model
Lady-Datejust 31
Movement
Automatic
Case material
Two-Tone
Bracelet material
Two-Tone
Dial
Rose
Case size
31mm
Requested condition
Brand New
Requested accessories
Full Set
FAQ

1. What makes the Rolex Lady-Datejust 31 ref. 278381RBRROSO special?
Reference 278381RBRROSO pairs Oystersteel and 18k Everose gold construction with a rose dial and a diamond-set bezel, making it one of the most visually striking configurations in the Lady-Datejust 31 family. The warm tonal harmony of the rose dial against Everose gold accents gives this specific reference a jewelry-quality appeal that sets it apart from steel-only or yellow-gold variants. It is a watch that transitions effortlessly from daytime wear to formal occasions.

2. What movement powers the Rolex Lady-Datejust 31 278381RBRROSO?
This reference is equipped with an automatic movement, meaning the watch winds itself through the natural motion of the wearer's wrist. Rolex automatic movements are manufactured entirely in-house and are known for their precision, durability, and long service intervals. No specific caliber details have been confirmed for this listing, so please contact Bizak & Co. for further technical information.

3. What is the case size of the Lady-Datejust 31?
The Lady-Datejust 31 has a 31mm Oyster case diameter, placing it between the 28mm and 36mm Datejust references. This size is widely regarded as the ideal balance between a delicate ladies' profile and a contemporary presence on the wrist. The Oyster case is known for its robust, three-piece construction that contributes to the watch's water resistance of 100 meters (330 feet).

4. Is the Rolex Lady-Datejust 31 suitable for everyday wear?
Absolutely — the Lady-Datejust 31 is engineered to be worn daily. Its Oyster case offers 100 meters (330 feet) of water resistance, the Oystersteel components resist corrosion and scratching, and the Oyster bracelet's secure clasp keeps the watch firmly in place through active use. The diamond bezel and two-tone finishing add luxury without diminishing the watch's practical durability.

5. What are the dial and bezel details on ref. 278381RBRROSO?
The dial on this reference is rose-colored, harmonizing beautifully with the 18k Everose gold elements of the case and bracelet. The bezel is set with diamonds, providing a continuous ring of brilliance that elevates the watch's aesthetic from classic sports-luxury to fine jewelry. Together, the rose dial and diamond bezel make this one of the most romantic and feminine configurations available in the Lady-Datejust 31 range.

6. How can I buy the Rolex Lady-Datejust 31 278381RBRROSO from Bizak & Co.?
You can browse and purchase this reference directly at bizakandco.com, or contact our team by phone or email to discuss availability, condition details, and pricing. Bizak & Co. is a specialist luxury watch dealer — not an authorized Rolex retailer — and we are happy to answer any questions to help you buy with confidence. Reach out today to inquire about this Rolex Lady-Datejust 31 for sale.

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Eligible watches may be returned within 90 days for store credit. Brand-new watches and other exclusions are final sale.

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