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Rolex Lady-Datejust 31 31 mm 278381RBRSFDJ Steel/Rose Gold/Diamonds Silver

Rolex Lady-Datejust 31 31 mm 278381RBRSFDJ Steel/Rose Gold/Diamonds Silver Rolex Lady-Datejust 31 31 mm 278381RBRSFDJ Steel/Rose…

Reference 278381RBRSFDJ

Full watch configuration

Rolex Lady-Datejust 31 31 mm 278381RBRSFDJ Steel/Rose Gold/Diamonds Silver

$27,899.00 $29,999.00
Requested condition
Brand New
Requested accessories
Full Set

By Rolex

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Rolex Lady-Datejust 31 31 mm 278381RBRSFDJ Steel/Rose Gold/Diamonds Silver

Rolex Lady-Datejust 31 31 mm 278381RBRSFDJ Steel/Rose Gold/Diamonds Silver

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Rolex Lady-Datejust 31 31 mm 278381RBRSFDJ Steel/Rose Gold/Diamonds Silver

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The Rolex Lady-Datejust 31 reference 278381RBRSFDJ is a 31mm two-tone timepiece crafted in Oystersteel and 18k Everose gold, featuring a silver floral motif diamond dial, a diamond-set bezel, and an elegant Jubilee bracelet. Powered by an automatic movement, this reference blends Rolex's signature precision engineering with striking feminine design details that make it one of the most coveted dress watches in the Lady-Datejust collection.

What sets the 278381RBRSFDJ apart is the rare combination of the warm glow of Everose gold, the brilliance of a fully diamond-set bezel, and the intricate floral motif dial — a presentation that transitions effortlessly from daytime sophistication to evening elegance. Browse this reference at Bizak & Co. or contact our team directly to inquire about availability, pricing, and condition details.

Compare it across every Lady-Datejust 31 reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Lady-Datejust 31, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

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The Rolex Lady-Datejust has been the definitive expression of refined feminine watchmaking since Rolex introduced the Datejust in 1945 and subsequently developed dedicated smaller-case references for women. The Lady-Datejust 31 occupies the sweet spot between the classic 28mm ladies' size and the full-sized 36mm, offering a 31mm case that wears with authority on a wide range of wrist sizes without sacrificing the delicate proportions that define the line. Reference 278381RBRSFDJ is among the most lavishly appointed configurations in the current Lady-Datejust catalogue, combining every hallmark of Rolex luxury in a single cohesive package.

The case and bracelet of this reference are constructed in a two-tone pairing of Rolex's proprietary Oystersteel — a 904L stainless steel alloy prized for its exceptional corrosion resistance and mirror-polish capability — and 18k Everose gold, Rolex's exclusive rose gold alloy formulated to resist fading over decades of wear. At 31mm in diameter, the Oyster case is both robust and elegant, sealed to 100 meters (330 feet) of water resistance, making it as practical as it is beautiful. The integration of these two materials across the case, crown, and Jubilee bracelet creates a warm, harmonious aesthetic that is unmistakably Rolex.

The dial of the 278381RBRSFDJ is one of its most captivating features: a silver floral motif surface set with diamonds, a design that catches and scatters light with every movement of the wrist. Floral motif dials represent some of the most intricate handcraft work produced at Rolex, with artisans employing techniques that transform the dial into a miniature work of decorative art. Paired with this extraordinary dial is a diamond-set bezel, in which individually selected brilliant-cut diamonds are set in a continuous parade around the entire bezel circumference, framing the dial with a corona of brilliance.

The Jubilee bracelet — one of Rolex's most iconic and historically significant bracelet designs, introduced alongside the original Datejust in 1945 — completes the presentation. Its five-piece link construction in two-tone Oystersteel and Everose gold drapes the wrist with a supple, luxurious feel and provides a visual continuity between the case and the dial. Powering the watch is a Rolex automatic movement, reflecting the brand's century-long commitment to in-house mechanical manufacturing and consistent timekeeping precision.

For collectors and enthusiasts considering the 278381RBRSFDJ, the appeal extends well beyond aesthetics. The Lady-Datejust 31 in two-tone configuration with a diamond bezel and diamond dial consistently demonstrates strong demand in the pre-owned and grey market, underpinned by Rolex's global brand strength and the enduring desirability of the Datejust lineage. This is a watch that functions equally well as a daily companion and as an heirloom piece to be passed across generations.

At Bizak & Co., we specialize in sourcing and presenting exceptional Rolex timepieces including the Lady-Datejust 31 reference 278381RBRSFDJ for discerning buyers across the United States. Please note that Bizak & Co. is not an authorized Rolex dealer. We encourage every prospective buyer to contact our team directly to discuss current availability, condition specifics, and any questions about this reference — our goal is to match you with exactly the right watch with full confidence and transparency.

Technical Details
Reference
278381RBRSFDJ
Model
Lady-Datejust 31
Movement
Automatic
Case material
Two-Tone
Bracelet material
Two-Tone
Dial
Silver floral motif diamond dial
Case size
31mm
Requested condition
Brand New
Requested accessories
Full Set
FAQ

1. What makes the Rolex Lady-Datejust 31 ref. 278381RBRSFDJ special?
Reference 278381RBRSFDJ combines three standout elements rarely found together at this price tier: a silver floral motif diamond-set dial, a fully diamond-set bezel, and a two-tone Oystersteel and Everose gold case with Jubilee bracelet. The result is one of the most visually dramatic and technically accomplished configurations in the Lady-Datejust 31 range, making it highly sought after by collectors and gift buyers alike.

2. What movement powers the Rolex Lady-Datejust 31 278381RBRSFDJ?
This reference is equipped with a Rolex automatic movement, reflecting the brand's long-standing tradition of in-house mechanical manufacturing. Rolex automatic movements are celebrated for their precision, reliability, and ease of maintenance through Rolex's global service network.

3. What is the case size of the Lady-Datejust 31?
As the name indicates, the Lady-Datejust 31 features a 31mm Oyster case, which positions it between the classic 28mm ladies' Datejust and the unisex 36mm Datejust. The 31mm diameter is versatile enough to suit a broad range of wrist sizes and works beautifully for both everyday wear and formal occasions.

4. Is the Rolex Lady-Datejust 31 suitable for everyday wear?
Yes — despite its diamond-set bezel and ornate dial, the Lady-Datejust 31 is built to Rolex's full Oyster standards, including a water resistance of 100 meters (330 feet) and a robust screw-down crown. The 904L Oystersteel construction ensures lasting durability, meaning this watch can genuinely be worn daily without compromise.

5. What are the dial and material details of the 278381RBRSFDJ?
The dial is a silver floral motif surface set with diamonds, one of the more intricate and decorative dial executions in the Rolex Lady-Datejust collection. The case and Jubilee bracelet are crafted in a two-tone combination of Oystersteel and 18k Everose gold — Rolex's proprietary rose gold alloy engineered to maintain its warm color over time — while the bezel is fully set with brilliant-cut diamonds.

6. Is the Rolex Lady-Datejust 31 278381RBRSFDJ a good buy and how can I purchase it from Bizak & Co.?
The Lady-Datejust 31 in diamond bezel and diamond dial configuration is widely regarded as one of the stronger value propositions in the luxury watch market, given Rolex's brand resilience and the perennial demand for the Datejust line. To purchase or inquire about the 278381RBRSFDJ, contact Bizak & Co. directly through bizakandco.com — our team will provide full details on availability, condition, and pricing. Please note that Bizak & Co. is not an authorized Rolex dealer.

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Eligible watches may be returned within 90 days for store credit. Brand-new watches and other exclusions are final sale.

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