About the Rolex Lady-Datejust 31 Ref. 278271
The Datejust is the watch that defined the self-winding, date-displaying dress watch when Rolex introduced the line in 1945, and the Lady-Datejust has carried that legacy through generations of women who prize understated elegance backed by Swiss precision. Reference 278271 belongs to the current generation of Lady-Datejust 31 watches, occupying the Everose Rolesor designation that blends Rolex's proprietary corrosion-resistant Oystersteel with its exclusive 18 kt Everose gold alloy, a rose-gold formula Rolex developed to maintain its warm hue over decades. The 31 mm case size positions the 278271 between the classic 28 mm Lady-Datejust and the full-size 36 mm Datejust, making it a versatile choice for buyers who want a presence on the wrist without sacrificing the watch's inherently refined proportions. The Oyster case provides robust water resistance, screw-down crown, and the solidity that defines every Rolex in this family.
What to Look For
Within the 278271 reference, the primary differentiators are dial color and bracelet or strap configuration, with suffixes in the reference string indicating options such as aubergine with diamond-set dials, rose dials, slate, silver, and white mother-of-pearl, each pairing differently with the warm Everose gold bezel to suit distinct personal aesthetics. Diamond hour markers or smooth indices also appear across the dial variants, and that distinction drives meaningful differences in desirability and secondary-market value, so buyers should confirm the exact suffix and dial specification when comparing listings. Condition, box-and-papers completeness, and production recency are the chief value drivers across all 278271 configurations.
Frequently Asked Questions
What is the case size of the Rolex Lady-Datejust 278271?
The 278271 features a 31 mm Oyster case, making it a mid-size option within the Lady-Datejust family that sits between the 28 mm and the standard 36 mm Datejust. The 31 mm diameter appeals to buyers who want a modern, slightly larger presence while retaining the elegant proportions the Lady-Datejust is known for.
What does Everose Rolesor mean on the 278271?
Rolesor is Rolex's term for a two-material combination using Oystersteel and gold, and Everose Rolesor specifically pairs Oystersteel with Rolex's proprietary 18 kt Everose rose-gold alloy. On the 278271, the Everose gold appears on the fluted bezel and winding crown, while the case and bracelet links are Oystersteel, creating the warm two-tone aesthetic that defines this reference.
Which dial options are available in the Rolex Lady-Datejust 278271?
The 278271 is offered with several distinct dial colors including aubergine, rose, slate, silver, and white mother-of-pearl, giving buyers meaningful choice within a single reference number. Some dial variants feature diamond-set hour markers, which is typically indicated by a D in the reference suffix, and that option commands a premium over index-dial configurations.
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