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Rolex Lady-Datejust 31 31 mm 278273DGRVIO Steel/Yellow Gold Grey

Rolex Lady-Datejust 31 31 mm 278273DGRVIO Steel/Yellow Gold Grey Rolex Lady-Datejust 31 31 mm 278273DGRVIO Steel/Yellow…

Reference 278273DGRVIO

Full watch configuration

Rolex Lady-Datejust 31 31 mm 278273DGRVIO Steel/Yellow Gold Grey

$22,097.00
Requested condition
Brand New
Requested accessories
Not Specified

By Rolex

Sourced to order. We confirm the watch, condition and final price before purchase. Reference images shown.

Eligible watches: 90-day returns for store credit only. Brand-new watches and other exclusions are final sale. Return terms.

Rolex Lady-Datejust 31 31 mm 278273DGRVIO Steel/Yellow Gold Grey

Rolex Lady-Datejust 31 31 mm 278273DGRVIO Steel/Yellow Gold Grey

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Rolex Lady-Datejust 31 31 mm 278273DGRVIO Steel/Yellow Gold Grey

Catalogue watch price: $22,097.00 USD

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The Rolex Lady-Datejust 31 reference 278273DGRVIO is a brand-new, certified authentic 31 mm two-tone timepiece crafted in Oystersteel and yellow gold, presenting a sophisticated grey dial paired with a yellow gold fluted bezel and Oyster bracelet. This mid-size Datejust sits comfortably between Rolex's 28 mm and 36 mm offerings, making it a versatile choice for a wide range of wrists.

This reference is offered for sourcing on request. Contact Bizak & Co. to confirm availability, the specific watch, condition, included accessories and final price before purchase.

Compare it across every Lady-Datejust 31 reference we carry, or browse the full Rolex collection at Bizak & Co.

Buy this Lady-Datejust 31, trade in your current watch, or sell us yours. Contact Bizak & Co. to make an offer or request a fair-market valuation.

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The Rolex Lady-Datejust is one of the most enduring icons in watchmaking, tracing its roots to 1957 when Rolex introduced the world's first self-winding waterproof watch with an automatically changing date to be designed expressly for women. Over the decades the Lady-Datejust has evolved through successive generations while retaining its defining proportions and the instantly recognizable Cyclops lens that magnifies the date at 3 o'clock. The 31 mm case size occupies a sweet spot in the modern Lady-Datejust lineup, offering a presence that reads contemporary and bold on the wrist without sacrificing the feminine refinement that has made this collection a cultural touchstone.

Reference 278273DGRVIO represents the current-generation Lady-Datejust 31 in Rolex's two-tone configuration, combining the brand's proprietary Oystersteel—a 904L stainless steel alloy prized for its exceptional corrosion resistance and lustrous polish—with 18 ct yellow gold on the bezel, crown, and bracelet center links. The result is a watch that transitions effortlessly from casual to formal settings, catching the light in two distinct warm and cool tones that complement a wide spectrum of personal styles. The grey dial adds a modern, understated layer of sophistication, steering this reference away from more expected white or champagne dials while remaining genuinely versatile.

The yellow gold fluted bezel is one of Rolex's most storied design elements, first introduced on the Datejust in 1946 as a functional winding aid and later refined into a purely aesthetic signature. On the 278273DGRVIO the fluted bezel is rendered in 18 ct yellow gold, its precisely machined grooves catching light and lending the watch a jewel-like quality that pairs beautifully with the grey dial. The Oyster bracelet—constructed with alternating brushed and polished links in Oystersteel and yellow gold center links—provides the same secure, comfortable fit that has made Rolex bracelets the benchmark for the industry, and it is secured by Rolex's Crownclasp for effortless adjustment and a clean wrist profile.

Powering the Lady-Datejust 31 is an automatic movement, Rolex's self-winding mechanical caliber housed in the hermetically sealed Oyster case that provides 100 meters (330 feet) of water resistance. The Oyster case has protected Rolex movements since 1926 and remains the definitive standard for robust, everyday wearability. Together, the case architecture and movement mean that the 278273DGRVIO is not merely a dress watch to be saved for special occasions—it is engineered for continuous, confident daily wear in virtually any environment.

At Bizak & Co. we are committed to offering only certified authentic timepieces, and this Lady-Datejust 31 reference 278273DGRVIO is presented brand new. Buyers searching to buy a Rolex Lady-Datejust 31 278273DGRVIO online can purchase with confidence knowing that every watch we sell has been verified for authenticity. Whether you are adding a cornerstone Rolex to your collection or seeking the perfect gift, this grey-dial, yellow gold fluted bezel Lady-Datejust represents exceptional value and timeless desirability. Visit bizakandco.com to explore this reference or reach out to our team directly—we are here to answer every question and make the buying experience seamless.

Technical Details
Reference
278273DGRVIO
Model
Lady-Datejust 31
Movement
Automatic
Case material
Two-Tone
Bracelet material
Two-Tone
Dial
Grey
Case size
31mm
Requested condition
Brand New
Requested accessories
Not Specified
FAQ

1. What makes the Rolex Lady-Datejust 31 ref. 278273DGRVIO special?
The 278273DGRVIO distinguishes itself with its two-tone Oystersteel and yellow gold construction, a sophisticated grey dial, and the iconic yellow gold fluted bezel—a combination that balances everyday wearability with elevated elegance. Its 31 mm case size is a contemporary sweet spot that suits a broad range of wrist sizes. These attributes make it one of the most versatile and sought-after references in the current Lady-Datejust lineup.

2. What movement powers the Rolex Lady-Datejust 31 278273DGRVIO?
This reference is powered by a Rolex automatic (self-winding) mechanical movement housed inside the signature Oyster case. The Oyster case provides 100 meters (330 feet) of water resistance, ensuring robust protection for everyday wear. Rolex does not publicly disclose full caliber specifications for all current references, so we confirm only what is established: it is automatic and fully mechanical.

3. What is the case size of the Lady-Datejust 278273DGRVIO?
The case measures 31 mm in diameter, placing it in Rolex's mid-size Lady-Datejust tier between the 28 mm and 36 mm variants. This size offers a confident, modern wrist presence while retaining the refined proportions traditionally associated with ladies' Rolex watches. The Oyster case is crafted in Oystersteel with yellow gold accents.

4. Is the Rolex Lady-Datejust 31 suitable for everyday wear?
Absolutely—the Lady-Datejust 31 is engineered for daily use, with its Oyster case delivering 100 meters of water resistance and its automatic movement requiring no battery changes. The Oystersteel construction is highly resistant to corrosion and maintains its finish exceptionally well over time. Its design transitions naturally from office and casual settings to formal occasions, making it a true all-day, every-day watch.

5. What is the dial color and bezel material on ref. 278273DGRVIO?
The dial is grey, offering a contemporary and understated elegance that pairs beautifully with the two-tone case. The bezel is a yellow gold fluted bezel crafted in 18 ct yellow gold, one of Rolex's most iconic design signatures on the Datejust line. Together, the grey dial and gold fluted bezel create a refined contrast that is both modern and classically Rolex.

6. How can I buy the Rolex Lady-Datejust 31 278273DGRVIO from Bizak & Co.?
You can purchase this brand-new, certified authentic Rolex Lady-Datejust 31 ref. 278273DGRVIO directly at bizakandco.com or by contacting our team through the website. Bizak & Co. is not an authorized Rolex dealer but specializes in certified authentic Rolex timepieces and stands behind every sale. Reach out with any questions about this reference—our team is ready to assist and ensure a smooth, confident buying experience.

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Eligible watches may be returned within 90 days for store credit. Brand-new watches and other exclusions are final sale.

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U.S. overnight shipping is $100; international shipping is $500. Dispatch takes 2–3 business days after your wire clears. International transit times vary. Shipping details.

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