Rolex Lady-Datejust 28 279174WRJ Guide

The Rolex Lady-Datejust 28 279174WRJ is a two-tone reference in Rolex's Rolesor style, pairing an Oystersteel case and Jubilee bracelet with an 18 ct white gold fluted bezel, a white dial with Roman numerals and the calibre 2236 movement. It belongs to the current 28 mm Lady-Datejust family that Rolex introduced in 2015 to replace the 26 mm Datejust, and it sits between the all-steel 279160 family and the full white gold 279179 on Bizak's price ladder. This guide covers the specifications, what changed when Rolex moved from 26 mm to 28 mm, how the 279174WRJ compares with its Rolesor and steel siblings, how it wears, price context in 2026 and what to check before buying. Bizak & Co. sources the 279174WRJ to order; the Datejust collection lists the configurations we can seek.

Last reviewed on September 28, 2026 by Filip Biczak. Prices are dated observations, not quotes.

Rolex Lady-Datejust 28 279174WRJ specifications

Source: the Rolex Datejust collection page lists the current Lady-Datejust 28 configurations, and Rolex watch care and service covers warranty and service intervals for current references.

What changed from the Datejust 26 to the Lady-Datejust 28?

In 2015 Rolex retired the 26 mm Datejust case that had run since the 1950s and replaced it across the board with a 28 mm case, renaming the line the Lady-Datejust 28. The new case brought the calibre 2236, an automatic movement with a Syloxi hairspring in silicon rather than the traditional Nivarox alloy the earlier calibre 2235 used. Syloxi is paramagnetic, more resistant to shocks and temperature swings, and needs no regulation by index; Rolex times it to the same minus 2 to plus 2 seconds a day standard as its larger chronometer movements. The fluted bezel and Jubilee bracelet proportions were both redrawn for the wider case, and the five-year warranty that Rolex extended across its catalogue in 2015 applies to every 279xxx Lady-Datejust, including the 279174WRJ. The dial layout, Roman numeral font and Cyclops date window carried over largely unchanged, so the update reads as a mechanical and proportional refinement rather than a design overhaul.

279174WRJ vs 279173SSJ vs 279160SSJ: which Lady-Datejust 28?

All three share the same case, movement and bracelet architecture; the difference is precious metal. The 279160SSJ is the least expensive route into the current Lady-Datejust 28 shape. The 279174WRJ adds a white gold bezel without the warmer tone of yellow gold, which reads closer to platinum against a steel case and white dial. The 279173SSJ carries visibly more gold, in the bezel and the bracelet centre links, and prices accordingly. None of the three is discontinued, so all remain orderable through Rolex's authorised network as well as through sourced pre-owned or new-old-stock channels.

How does the Lady-Datejust 28 279174WRJ wear?

At 28 mm the case sits at the larger end of what Rolex still calls a "ladies'" size, and it reads as a genuine dress watch rather than a jewellery piece. The Jubilee bracelet's five-piece links are narrower and more articulated than the three-piece Oyster link, so the bracelet drapes rather than sits stiffly, which most buyers of this reference prefer for a smaller wrist. The white gold fluted bezel catches light differently from a polished steel or yellow gold bezel; it reads quieter in most lighting and pairs more naturally with white gold or platinum jewellery than with yellow gold pieces. There is no larger case option within the current Lady-Datejust family; buyers who want the same design language at 31 mm or more should look at the Datejust 31 or Datejust 36 instead.

How much is a Rolex Lady-Datejust 28 279174WRJ? Price context in 2026

• Retail. Rolex shows US list prices on its Lady-Datejust pages; the Rolesor white gold versions have sat in the low-to-mid five figures through 2026. The current figure for any specific dial and bezel combination is on the Rolex product pages linked above, and authorised dealers confirm it at the point of order.
• Secondary market. Two-tone Lady-Datejust references generally trade closer to retail than steel sports models, since demand is steadier and allocation is less constrained; full sets with papers carry a modest premium over watch-only examples.
• Bizak catalogue asks. On 27 September 2026 our sourced catalogue listed the 279174WRJ at US$13,860 brand new, sourced to order, alongside the 279160SSJ all-steel sibling at US$11,592 and the 279173SSJ yellow gold Rolesor at US$18,720, also new and sourced to order.

Those figures describe what we saw and will move. Ask for a dated quote for the exact dial, set and condition; our Rolex price guide explains how to compare quotes across dealers.

Is the Lady-Datejust 28 279174WRJ a good buy?

It is best understood as a watch to wear rather than a watch to trade. The Lady-Datejust range has never carried the waitlist premiums that attach to steel sports models, so there is little upside from buying speculatively and holding. What it offers instead is a genuinely versatile two-tone dress watch with a five-year warranty and a chronometer-rated in-house movement, in a case size that suits a slim to average wrist. Buy it because the fluted white gold bezel and Roman dial are the look you want; if resale matters later, a full set with the original card and box will always sell more easily than a watch-only example.

Buying a Lady-Datejust 28 279174WRJ: what to check

• Warranty card and box. Every 279174WRJ carries a five-year warranty from the date of sale; ask for the card and confirm the reference and case serial match. A brand-new example sold without box, as some sourced listings are, is not unusual but should be disclosed and priced accordingly.
• Bezel condition. The white gold fluted bezel is softer than the steel case; look for dents or flattened flutes under raking light, which are common on watches worn without care.
• Dial printing. The Roman numerals and "Superlative Chronometer Officially Certified" text at 6 should be crisp with no smudging; poor printing on a supposedly new watch is a red flag.
• Bracelet fit. The Jubilee bracelet's folding clasp should snap firmly; on a pre-owned example check for stretch between the five-piece links, which shows as a slight sag when the bracelet is held horizontally.
• Movement accuracy. A calibre 2236 should run within a few seconds a day out of the box; ask the seller for a timing check if buying pre-owned.
• Price against the ladder. Compare the ask against the steel 279160 and gold 279173 siblings; a 279174WRJ priced close to or below the all-steel model is worth a second look at authenticity.

Our authentication process describes what we inspect before dispatch.

Quick answers

How much is a Rolex Lady-Datejust 28 279174WRJ?

Rolex's list price for the Rolesor white gold Lady-Datejust 28 has sat in the low-to-mid five figures through 2026. Bizak's sourced catalogue listed the 279174WRJ at US$13,860 brand new, sourced to order, on 27 September 2026.

What is the difference between the 279174WRJ and the 279173SSJ?

The 279174WRJ has an 18 ct white gold fluted bezel and an all-steel Jubilee bracelet; the 279173SSJ has a yellow gold fluted bezel and yellow gold centre links in the bracelet. Both share the same case size, dial layout and calibre 2236 movement.

What movement is in the Lady-Datejust 28?

Calibre 2236, an automatic Rolex movement with a silicon Syloxi hairspring, chronometer certified to minus 2 to plus 2 seconds a day, introduced across the Lady-Datejust range in 2015.

Is the Lady-Datejust 28 the same as the Datejust 26?

No. Rolex replaced the 26 mm Datejust with the 28 mm Lady-Datejust in 2015. The case grew, the movement changed to the calibre 2236 with a Syloxi hairspring, and the bezel and bracelet proportions were redrawn for the larger case.

Does the 279174WRJ come with a five-year warranty?

Yes. Every current Lady-Datejust 28, including the 279174WRJ, carries Rolex's five-year international warranty from the original date of sale, a policy Rolex extended across its catalogue in 2015.

Request a Lady-Datejust 28 279174WRJ sourcing quote

Tell us the dial and bracelet preference, condition, and whether the box and card are required, plus your budget and timing, through our sourcing enquiry form. We confirm the specific watch, photographs, papers and final price before you commit. Catalogue entries: 279174WRJ white dial, 279173SSJ yellow gold Rolesor, 279160SSJ all-steel sibling; browse the Datejust collection or sell or trade your Datejust.

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